Wilshire Caterers LLC

What Wilshire Caterers LLC does

Wilshire Caterers LLC is a privately held catering and event venue operator headquartered at 350 Pleasant Valley Way in West Orange, New Jersey. Founded in 1936, the company runs an integrated hospitality property comprising six distinct event spaces (The Grand Ballroom, Tuscany Ballroom, Regency Room, Wine Cellar, Garden Room, and The Mezzanine) with capacity for 15 to 375 guests. The venue is paired with affiliated assets that include the 89-room Wilshire Grand Hotel, The Loft at 350 (a modern event space), and Primavera Restaurant, all marketed as a single destination under the Wilshire brand. There is no proprietary technology platform; the business is a traditional service operation with a 6-person core team and contracted event-day labor.

The company serves four primary use-case segments: weddings (its flagship business), Bar/Bat Mitzvah families (with dedicated Kosher and Glatt-Kosher cuisine offerings), corporate clients, and broader special events (Sweet 16s, quinceañeras, anniversaries, graduations). Revenue is generated through custom-quoted event packages that bundle venue rental, catering, lighting, and event coordination, with no publicly disclosed pricing. The go-to-market is event-driven and direct, with dedicated sales specialists handling phone, email, and in-person consultations, supported by a preferred vendor referral network of photographers, DJs, and florists, plus website and social media presence on Facebook, Twitter, and Instagram.

Competitive positioning is anchored on nearly 90 years of brand history, the all-in-one venue-hotel-restaurant proposition, in-house award-winning culinary capabilities, and complimentary amenities such as LED lighting, bridal suites, valet parking, and manicured outdoor ceremony spaces. The company is independently owned, with no disclosed parent, no venture or private equity backing, and no subsidiaries, suggesting long-term family or private stewardship. The business is regionally focused on the New Jersey market, with no indication of geographic expansion or formal franchise or licensing activity.

Name

Wilshire Caterers LLC

Legal name

Wilshire Caterers LLC

Website

https://wilshirecaterers.com

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

1–10 employees

Short description

Wilshire Caterers LLC is a privately held, New Jersey-based catering and event venue operator founded in 1936, running six event spaces alongside an affiliated 89-room hotel and on-site restaurant, serving weddings, Bar/Bat Mitzvahs, corporate events, and special celebrations.

Ownership category

akta.pro rank

Product category

Event Catering and Venue Services

NAICS

Caterers (72232), Food Service Contractors (72231)

SIC

Retail-Eating & Drinking Places (5810), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Event Catering (Weddings, Social, Private Parties) (THAFAIAB)

akta.pro secondary industries

Hotel & Resort Banqueting (In-House Catering) (THAHAKAC), Full-Service Catering (Off-Premise) (HSACAGAA)

Keywords

• Event catering services
• Wedding venue rentals
• Banquet hall services
• Kosher catering
• Corporate event catering

Headquarters

HQ city

West Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. Event Venue Rental: Rental of ballrooms, event rooms, and outdoor spaces for weddings, bar/bat mitzvahs, corporate events, and special celebrations. Revenue generated through space reservations and event hosting packages.
2. Catering and Culinary Services: Full-service catering including customizable menus, world-class cuisine, and banquet services for events. Includes kosher and glatt-kosher cuisine options.
3. Hospitality Services: 89 guest rooms and suites for event attendees, rehearsal dinners, after-parties, and overnight accommodations. Integrated with Wilshire Grand Hotel.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Wilshire Caterers LLC operates a full-service event venue and catering business at 350 Pleasant Valley Way, West Orange, NJ. The company provides six distinct event spaces (Grand Ballroom, Tuscany Ballroom, Regency Room, Wine Cellar, Garden Room, and Mezzanine), on-site banquet catering with customizable menus (including Kosher and Glatt-Kosher options), and integrated accommodations through the affiliated Wilshire Grand Hotel. Services target weddings, bar/bat mitzvahs, corporate events, and special celebrations for 15 to 375 guests.

Product overview

Wilshire Caterers LLC operates as a hospitality and event services company offering venue spaces and catering services. The core offering consists of six distinct event venue spaces (The Grand Ballroom, The Tuscany Ballroom, The Regency Room, The Wine Cellar, The Garden Room, and The Mezzanine) complemented by catering and banquet services with an award-winning culinary team. The company also provides event planning services for weddings, Bar/Bat Mitzvahs, and special events accommodating 15 to 375 guests. Affiliated properties include The Wilshire Grand Hotel (89 guest rooms), The Loft at 350 venue, and Primavera Restaurant, all marketed together under the Wilshire brand. This is not a technology platform but a traditional hospitality venue and catering business.

Differentiator

Problem solved

Functional benefit

Products and services

• The Grand Ballroom

Quantifiable outcome

• Consistently top-rated year after year

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Wilshire Grand HotelcoreStrategic or Co-development PartnerThe Wilshire encompasses the Wilshire Grand Hotel with 89 guest rooms and suites, providing on-site accommodations for event guests. This partnership offers discounted rates for out-of-town guests attending events, creating an integrated hospitality experience.
• The Loft at 350coreStrategic or Co-development PartnerModern loft space adjacent to the main venue used for Bar/Bat Mitzvahs, after-parties, and contemporary-style events. An extension of the Wilshire Caterers brand offering additional event space options.
• Primavera RestaurantminorStrategic or Co-development PartnerOn-site acclaimed restaurant for rehearsal dinners and after-parties, providing additional dining options for event guests.
• Preferred Vendors NetworkminorChannel Partner/ Reseller/ DistributorNetwork of approved vendors including photographers, DJs, florists, and other event professionals that clients can choose from for their events. Sales associates provide vendor recommendations to clients.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Eagle Oaks Golf & Country Club: Private NJ country club offering wedding and event catering, ballroom space, and on-site dining — competes for upscale NJ wedding and corporate event business.
• The Manor: West Orange, NJ-based catering and event venue offering multiple ballrooms with full-service catering for weddings and corporate events. Direct geographic and offering overlap with Wilshire Caterers.
• The Palace at Somerset Park: Somerset, NJ grand ballroom event venue with full-service catering and event coordination. Directly comparable multi-ballroom catering hall business model.
• The Ryland Inn: Whitehouse Station, NJ historic event venue and restaurant with catering for weddings, corporate events, and social gatherings. Comparable full-service event hospitality model in NJ.
• The Venetian: Garfield, NJ catering hall with multiple event spaces, ballrooms, and full-service wedding packages. Targets the same NJ wedding and bar/bat mitzvah market as Wilshire.
• Bonnet Island Estate: Manahawkin, NJ waterfront wedding venue with full-service catering, on-site accommodations, and event planning. Competes for destination-style NJ weddings similar to Wilshire's integrated offering.
• Nanina's in the Park: Belleville, NJ Italian-inspired wedding venue and catering facility serving the NJ/NY metro. Directly comparable event ballroom and full-service catering model.
• The Park Savoy Estate: Florham Park, NJ premier wedding and event venue with full-service catering, ballrooms, and on-site coordination. Competes for the same NJ wedding and bar/bat mitzvah clientele as Wilshire.
• The Crystal Plaza Living & Catering Hall: Livingston, NJ luxury catering hall offering multiple ballrooms and full-service event planning for weddings and corporate functions. Same affluent NJ Essex County catchment as Wilshire.
• The Grove (Cedar Grove, NJ): Cedar Grove, NJ event venue and catering facility serving weddings, mitzvahs, and corporate events in the same geographic market as Wilshire.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/wilshirecaterer
• Facebookfacebook.com/TheWilshireGrandCaterers
• Instagraminstagram.com/wilshirecaterers
• LinkedInlinkedin.com/company/wilshire-caterers-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wilshire Caterers LLC