Wirtschaftsförderung Nürnberg

What Wirtschaftsförderung Nürnberg does

Wirtschaftsförderung Nürnberg is the municipal economic development agency of the City of Nuremberg (Stadt Nürnberg), headquartered in Nuremberg, Bavaria, Germany, with 39 employees operating as a public-sector department (Amt) under the city government. The agency delivers free advisory and support services to businesses across nine core service areas: administrative support (Unternehmensservice Verwaltung), location and expansion services (Ansiedlung & Erweiterung), real estate and investment (Immobilien & Investment), cluster and network coordination (Cluster & Netzwerke), innovation and transformation consulting (Innovation & Transformation), skilled workforce services (Fachkräfte), startup formation and business succession (Gründung & Nachfolge), retail and local supply (Einzelhandel & Nahversorgung), and construction and infrastructure management (Baustellenmanagement & Infrastruktur). Primary users include domestic and international companies, founders and successors, skilled workers, and real estate investors operating in or considering the Nuremberg market.

The agency's product portfolio combines advisory services with a structured publication series, including the annual Marktbericht Immobilien Nürnberg (commercial real estate market report), Positionsbestimmung (economic positioning report), Masterplan Gewerbeflächen (commercial land development plan), and the Nürnberger Erfolgsbeispiele (success stories brochure). Supporting tools include the "We love Nürnberg" image film, the cross-municipal Handwerksparkausweis+ parking permit covering Nuremberg, Fürth, Erlangen, and Schwabach, and digital information services such as the Integreat app and Welcome Service for international newcomers. The underlying technology is non-proprietary — the agency is a service intermediary rather than a technology builder — and relies on direct advisory workflows, downloadable publications, and the city of Nuremberg's web infrastructure.

The business model is non-commercial: the agency is municipally funded by the City of Nuremberg and provides its services free of charge to businesses and investors. There is no pricing model, no fee structure, and no revenue mechanism tied to service delivery. The agency functions as a one-stop public-sector facilitator coordinating among city administration, anchor employers (including Siemens Energy, MAN Truck & Bus, and SiCrystal), research institutions (FAU Erlangen-Nürnberg, Technische Universität Nürnberg), industry clusters, craft chambers, and regional partners such as Metropolregion Nürnberg and Bayern International. Distribution is direct through in-person and telephone consulting at the Nuremberg office, supplemented by website, LinkedIn, YouTube, and EXPO REAL event presence.

Name

Wirtschaftsförderung Nürnberg

Legal name

Wirtschaftsförderung Nürnberg

Website

https://wirtschaft.nuernberg.de

Company type

Public

Operating status

Operating

Headcount range

11–50 employees

Short description

Wirtschaftsförderung Nürnberg is the municipal economic development agency of the City of Nuremberg, Germany, providing free advisory services to domestic and international businesses across nine service areas including location, real estate, innovation, skilled workforce, and startup support.

Ownership category

akta.pro rank

Product category

Economic Development Services

NAICS

Corporate, Subsidiary, and Regional Managing Offices (551114)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Economic Development & Business Licensing (Local) (BPAIACAN)

Keywords

• Economic development advisory
• Business location services
• Commercial real estate advisory
• Workforce recruitment support
• Startup succession consulting

Headquarters

HQ city

Nuremberg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels5 records

Core offering

Wirtschaftsförderung Nürnberg is the municipal economic development agency of the City of Nuremberg, providing free advisory and support services to businesses seeking to establish, expand, or operate in the Nuremberg metropolitan region. It organizes its offerings into nine core service areas: administrative guidance, business location and expansion, commercial real estate and investment, industry cluster networking, innovation and digital transformation consulting, skilled workforce recruitment, startup and business succession support, retail and local supply, and construction management and infrastructure coordination. The agency also publishes periodic market reports and information portals for prospective investors, founders, and skilled workers.

Product overview

Wirtschaftsförderung Nürnberg operates as Nuremberg's municipal economic development agency, offering a portfolio of advisory and service products organized into nine core service areas: business administration services, location and expansion support, real estate and investment services, cluster and network coordination, innovation and transformation consulting, skilled workforce services, startup and succession support, retail and local supply services, and construction management. The agency publishes periodic reports and studies including the annual Marktbericht Immobilien (Real Estate Market Report), Positionsbestimmung (Economic Positioning Report), and the Nürnberger Erfolgsbeispiele (Success Stories) brochure. The service architecture functions as an integrated portal model where businesses access multiple service areas through a single point of contact, supported by free consulting offerings and marketing tools such as the Imagefilm We love Nürnberg for specialist recruitment.

Differentiator

Problem solved

Functional benefit

Brands

• Integreat: Multi-language information app for international newcomers to Nürnberg
• Welcome Service

Products and services

• Unternehmensservice Verwaltung (Administrative Services) Administrative services and guidance for businesses through bureaucratic processes and regulatory requirements when operating in Nuremberg.
• Ansiedlung & Erweiterung (Business Location and Expansion) Site selection and expansion advisory for companies looking to establish or grow operations in the Nuremberg metropolitan region.
• Immobilien & Investment (Real Estate and Investment) Commercial property matching, investment opportunity advisory, and real estate market information for companies and investors.
• Cluster & Netzwerke (Industry Clusters and Networks) Networking services connecting businesses with industry clusters and collaborative networks across the Nuremberg metropolitan region.
• Innovation & Transformation Support services for business innovation and digital transformation, including free consulting offerings.
• Fachkräfte (Skilled Workforce) Skilled workforce recruitment support, specialist placement, and labor force development for businesses in Nuremberg.
• Gründung & Nachfolge (Startup and Succession) Startup advisory and business succession support for entrepreneurs and business owners planning ownership transitions.
• Einzelhandel & Nahversorgung (Retail and Local Supply) Retail and local supply advisory supporting commercial sector vitality and neighborhood retail in Nuremberg.
• Baustellenmanagement & Infrastruktur (Construction Management and Infrastructure) Construction management and infrastructure coordination services for business-related building projects in Nuremberg.
• Handwerksparkausweis+ (Cross-Municipal Craftsmen's Parking Permit) Cross-municipal parking permit available to craft businesses operating across Nuremberg, Fürth, Erlangen, and Schwabach, obtainable by application.
• Kostenfreie Beratungsangebote (Free Consulting Services) Free consulting offerings for businesses covering innovation and digital transformation topics.
• Marktbericht Immobilien Nürnberg 2026 (Real Estate Market Report) Annual market report informing about developments in the Nuremberg commercial real estate market, including office, industrial, logistics, retail, and residential segments, with key indicators and project information.
• Positionsbestimmung 2026 (Economic Positioning Report) Annual economic positioning report providing key data and indicators on Nuremberg's economic development and competitive standing versus other locations.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Handwerkskammer für Mittelfranken (Chamber of Crafts for Middle Franconia)coreStrategic or Co-development PartnerJoint strategy paper 'Zukunft.Handwerk.Nürnberg' to strengthen the skilled trades sector through intensified cooperation between the chamber and city administration.
• Kreishandwerkerschaft (District Craftsmen's Association)coreStrategic or Co-development PartnerJoint development of strategic initiatives for the skilled trades sector in Nuremberg.
• Siemens EnergycoreOthersMajor employer investing 220+ million euros in transformer factory expansion with 350 new jobs. Represents type of anchor company partnerships the agency supports.
• MAN Truck & BuscoreOthersMajor employer expanding Nuremberg site for battery and engine manufacturing.
• SiCrystalcoreOthersCompany expanding silicon carbide wafer production facilities in Nuremberg.
• Technische Universität Nürnberg (Technical University Nuremberg)coreStrategic or Co-development PartnerGermany's first university specialized in Artificial Intelligence, representing key knowledge institution partnership for economic development.
• Bayern InternationalminorChannel Partner/ Reseller/ DistributorCooperation on the 'Key to Bavaria' company database providing international business location services.
• FAU Erlangen-NürnbergcoreStrategic or Co-development PartnerFriedrich-Alexander-Universität Erlangen-Nürnberg, one of Germany's leading research universities, key partner in innovation and technology transfer.
• Metropolregion NürnbergcoreStrategic or Co-development PartnerJoint marketing and business development with the broader metropolitan region including surrounding municipalities.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• NRW.Global Business: State-level economic development agency of North Rhine-Westphalia, comparable as a public-sector body promoting investment, supporting international companies, and managing cluster development - though at the state rather than municipal scale.
• Wirtschaftsförderung Sachsen: Saxony's state economic development corporation providing free advisory, settlement support, real estate services, and innovation funding - comparable in mission and structure, though operating at state rather than city level.
• Wirtschaftsförderung Region Stuttgart: Regional economic development body for the Stuttgart region, providing comparable services - business settlement, innovation funding, cluster management, and skilled-worker attraction - for an industrial metropolitan region of similar scale to Nuremberg.
• Berlin Partner für Wirtschaft und Technologie: Berlin's public economic development agency performing the same functions as Wirtschaftsförderung Nürnberg: business settlement, cluster building (tech, healthcare, creative industries), talent attraction, and innovation support. Directly comparable as a German municipal economic development counterpart.
• FrankfurtRheinMain GmbH: Regional economic development and marketing organization for the Frankfurt/Rhine-Main metropolitan area, comparable in providing free advisory, real estate services, cluster coordination, and FDI attraction - though with a metropolitan (multi-city) governance model similar to Nürnberg's Metropolregion partnership.
• Hamburg Invest: Municipal economic development agency of the City of Hamburg, offering the same integrated mandate: attracting businesses, supporting settlement/expansion, real estate services, cluster management, and skilled-worker attraction. Closely comparable in mission, free service model, and structure as a city-affiliated entity.
• Wirtschaftsförderung München (Referat für Arbeit und Wirtschaft): Munich's municipal economic development office, offering settlement support, real estate services, cluster management, and skilled-worker attraction - the closest geographic and structural peer to Wirtschaftsförderung Nürnberg within Bavaria.

Broad incumbents

• Hessen Trade & Invest: State economic development agency for Hesse, offering investment promotion, innovation funding, and cluster support comparable to Nürnberg's mandate but at state scale, with similar anchor-employer partnership models.
• Invest in Bavaria: State-level investment promotion agency of Bavaria, operating one tier above Wirtschaftsförderung Nürnberg. Provides overlapping services (site selection, market entry, cluster introduction) but at state scale, while Nürnberg operates at the city/metropolitan scale.
• Germany Trade & Invest (GTAI): Germany's federal economic development agency providing site selection, market intelligence, and FDI support at the national level. Operates as the upstream funnel that routes international investors to city-level agencies like Wirtschaftsförderung Nürnberg.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=KbqasWr3ld0
• LinkedInlinkedin.com/company/wirtschaftsfoerderung-nuernberg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wirtschaftsförderung Nürnberg