Staatliche Wirtschaftsschule

What Staatliche Wirtschaftsschule does

The Staatliche Wirtschaftsschule Wunsiedel is a public state-run business school (Wirtschaftsschule) located in Wunsiedel, Bavaria, Germany, operating as part of the Staatliches Berufliches Schulzentrum Marktredwitz-Wunsiedel under the Free State of Bavaria. The institution delivers vocational preparation with a focus on economics and administration and awards the Mittlerer Schulabschluss (equivalent to Realschulabschluss) to students entering after grade 5, 6, or 9 across 2-year, 3-year, and 4-year program forms. Its catchment covers Landkreis Wunsiedel and surrounding communities in Upper Franconia. Firmographic data lists five employees, though the school operates with a broader teaching and administrative staff under principal Michael Schmidt (OStD) and deputy Thorsten Spree (StD).

The school's core educational product consists of two simulated practice companies (Übungsunternehmen): ASW GmbH (Arbeitsschutz Wunsiedel GmbH, founded 1993, certified 2007) specializing in wholesale of occupational safety products such as helmets and goggles, and CED GmbH (Car Equipment Design GmbH, founded 2004) specializing in wholesale of automotive accessories including rims and tires. Students in grades 9-10 operate these companies for approximately four hours per week and transact with over 200 partner practice firms across Bavaria, Thuringia, Saxony, Austria, and Italy. Starting in school year 2025/26, the school introduced the Wirtschaftsschule.weitergedacht module system offering elective tracks in Life Skills, Robotik, Fit for Finance, E-Commerce, Tourismus, and Umwelttechnik for grades 9 and above. Complementary infrastructure includes a Klimakoffer for climate-change experiments, a 3D printer donated by ADIUVIS Steuerkanzlei, and a Virtual Reality landscape nativity experience sourced from the Egerland Museum. Students also complete mandatory internships — 20 days for the four-year form and 15 days for the two-year form — at external businesses such as pharmacies, hospitals, automotive shops, and municipal offices.

The institution is publicly funded and charges no tuition; material costs are carried by the Landkreis Wunsiedel as Sachaufwandsträger. Capital investment includes a 2017 facility expansion in which Landkreis Wunsiedel invested 1.8 million euros to build out approximately 600 square meters of specialist rooms in the attic of the adjacent Berufsschule building, equipped with state-of-the-art computer technology. Marketing and outreach are conducted through an Instagram account (@wirtschaftsschule_wunsiedel), a YouTube image film, annual Tag der offenen Tür open-house events, and participation in regional vocational fairs such as Ausbildungsmesse Selb. Enrollment flows through the official Bavarian Schulantrag.de system, with year-round registration until 7 August 2026 and Probeunterricht placement exams scheduled for May and September 2026.

Name

Staatliche Wirtschaftsschule

Legal name

Staatliche Wirtschaftsschule Wunsiedel

Website

https://wirtschaftsschule-wunsiedel.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Public state-run Bavarian business school in Wunsiedel delivering vocational economics education and the mittlerer Schulabschluss, operating two student-run simulated wholesale companies (ASW GmbH and CED GmbH) within the Bavarian Wirtschaftsschulen system.

Ownership category

akta.pro rank

Product category

Vocational Secondary Education

NAICS

Technical and Trade Schools (6115), Educational Services (611), Educational Services (61), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAHADAD

Technical Community Colleges (Applied/CTE-Focused)

Education/Higher Education (Colleges & Universities)/Community & Junior Colleges

SECONDARYEDAMAKAB

Internships, Externships & Work-Based Learning Placement

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/College & Career Enrichment (Mentorship, Internships, Portfolio)

SECONDARYEDAKANAF

Work-Based Learning Programs (Internships, Apprenticeships, Community-Based Instruction)

Education/Special Education & Learning Support Services/Transition Services (Post-Secondary, Employment & Independent Living)

Keywords

• Vocational business education
• Practice companies simulation
• Mittlerer Schulabschluss
• Commercial apprenticeship preparation
• Secondary school business track

Headquarters

HQ city

Wunsiedel

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Distribution channels2 records

Marketing channels5 records

Core offering

Staatliche Wirtschaftsschule Wunsiedel is a public Bavarian state business school delivering secondary-level vocational business education leading to the mittlerer Schulabschluss. Its core educational product is a curriculum anchored by two student-operated simulated wholesale companies (Übungsunternehmen — ASW GmbH and CED GmbH) and a mandatory internship program, supplemented by an elective module system, all designed for students aged approximately 10–18 from the Upper Franconia region.

Product overview

The Staatliche Wirtschaftsschule Wunsiedel is a vocational business school offering a comprehensive educational program leading to a middle school graduation (mittlerer Schulabschluss). The school's core educational products include two simulated companies (Übungsunternehmen) — ASW GmbH and CED GmbH — where students practice wholesale business operations in a simulated market environment with over 200 partner companies across Bavaria, Thuringia, Saxony, Austria, and Italy. Starting in school year 2025/26, the school introduced a new modular elective system offering specialized courses including Life Skills, Robotics, Finance, E-Commerce, Tourism, and Environmental Technology. The school also provides a mandatory practical internship program (Fachpraktische Tätigkeiten) where students gain real-world work experience in external businesses.

Differentiator

Problem solved

Functional benefit

Brands

• ASW GmbH: Arbeitsschutz Wunsiedel GmbH — a simulated wholesale company (Übungsunternehmen) dealing in occupational safety products such as safety helmets and safety glasses, founded in 1993 and certified in 2007.
• CED GmbH

Products and services

• ASW GmbH (Arbeitsschutz Wunsiedel GmbH) — Practice Company A student-operated simulated wholesale company (Übungsunternehmen) specializing in occupational safety products such as protective helmets and safety goggles. Students in grades 9–10 work approximately 4 hours per week running purchasing, sales, accounting, and marketing operations, trading with over 200 partner practice firms across Bavaria, Thuringia, Saxony, Austria, and Italy. Founded in 1993 and certified in 2007.
• CED GmbH (Car Equipment Design GmbH) — Practice Company A student-operated simulated wholesale company (Übungsunternehmen) specializing in automotive accessories such as rims and tires. Students in grades 9–10 work approximately 4 hours per week running purchasing, sales, accounting, and marketing operations, trading within the same network of 200+ partner practice firms across Bavaria, Thuringia, Saxony, Austria, and Italy. Founded in 2004.
• Module System (Wirtschaftsschule.weitergedacht) A new elective module system for grades 9 and above offering choice-based modules including Life Skills, Robotik, Fit for Finance, E-Commerce, Tourismus, and Umwelttechnik, providing students with practical and specialized educational content beyond the core curriculum.
• Fachpraktische Tätigkeiten (Internship Program) A mandatory practical internship program requiring students in grades 8–10 (four-year form) to complete 20 days of work experience in external facilities, or 15 days for the two-year form. Students independently find placements in businesses such as pharmacies, hospitals, automotive shops, or municipal offices.
• Wirtschaftsschule Education Program (mittlerer Schulabschluss) The school's core educational program offering a vocational business curriculum leading to the mittlerer Schulabschluss (intermediate secondary school certificate, equivalent to Realschulabschluss). Available in 4-year, 3-year, and 2-year forms with entry after grades 5, 6, or 9, preparing students for commercial professions, shortened apprenticeships, and further education at Fachoberschule, Fachhochschule, or university.

Quantifiable outcome

• 100% pass rate for graduation exams (2026)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Berufsschule MarktredwitzcoreStrategic or Co-development Partner · 1 January 2026Ongoing cooperation for student technical education. Students visit Fachoberschule facilities for hands-on experience in electrical engineering and metal technology. Includes use of 3D printing equipment under guidance of FOS instructor.
• Fachoberschule MarktredwitzcoreChannel Partner/ Reseller/ Distributor · 1 January 2026Cooperation agreement allowing Wirtschaftsschule students to attend trial classes at FOS. Students receive insights into FOS requirements and participate in regular classes in Soziales, Technik, and Wirtschaft/Verwaltung tracks.
• Agentur für Arbeit MarktredwitzcoreStrategic or Co-development Partner · 1 January 2026Career counseling services provided by Berufsberater Norbert Ernstberger. Organizes Berufswahlseminar with 17 institutions and companies. Digital BIZ visits school for vocational orientation.
• Birke Elektroanlagen GmbH, WunsiedelminorStrategic or Co-development Partner · 1 January 2026Local electrical engineering company that hosted student company visit. Students received insights into business operations, purchasing processes, and switchgear construction.
• Sparkasse HochfrankenminorStrategic or Co-development Partner · 1 January 2026Local savings bank that hosted student visit to learn about banking operations, giro accounts, online banking, and bank training professions.
• Team #FreiraumfürMachercoreStrategic or Co-development Partner · 1 January 2025Collaborative initiative with Arbeitskreis Schule-Wirtschaft, IHK, KoJa, and Kreisjugendring Fichtelgebirge to develop new career orientation format 'Mission Zukunft'. Provides hands-on vocational exploration for students.
• ADIUVIS Steuerkanzlei und Steuerberatung, Gerhard Schurig und Partner, MarktredwitzminorOthers · 1 January 2025Tax and consulting firm that donated a 3D printer for MINT education. Represents corporate social responsibility and community support for the school.
• AGI Hochfranken e. V. (Arbeitsgemeinschaft Industrie)minorStrategic or Co-development Partner · 1 January 2019Industry association representing industrial employers in the Upper Franconia region. Visits practice companies and supports school-business connections.
• Autohaus J. B. Lell GmbH, WunsiedelcoreStrategic or Co-development Partner · 1 January 2004Official partner company for CED GmbH (Car Equipment Design) practice company. Supports student training in automotive accessories wholesale operations.
• AGIS Industrie Service GmbH & Co. KGcoreStrategic or Co-development Partner · 1 January 1993Official partner company for ASW GmbH (Arbeitsschutz Wunsiedel) practice company. Supports student training in occupational safety products wholesale operations.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• FOM Hochschule: Private university specializing in berufsbegleitende (work-integrated) business and economics degrees. Competitor for the same commercial/business vocational mindset in the German market.
• IU Internationale Hochschule: Germany's largest private university with a strong vocational/business education focus. Comparable in delivering applied business education, though operates at higher education level and for-profit.

Broad incumbents

• Staatliche Berufsschule Wunsiedel: Adjacent vocational school building that hosts the practice company attic facility. Serves apprenticeship-age students and shares the same Schulzentrum administration.
• Fachoberschule Marktredwitz: Sibling higher-tier vocational school in the same district, offering pathways to Fachhochschulreife. Wirtschaftsschule students visit FOS for trial classes, making it a close educational pathway alternative.

Direct peers

• Staatliche Wirtschaftsschule Hof: Another Bavarian Wirtschaftsschule in Upper Franconia region, with the same statewide examination system and practice company framework. Geographic and structural peer.
• Staatliche Wirtschaftsschule Bayreuth: Another Bavarian state Wirtschaftsschule within the same school type system, offering the same mittlerer Schulabschluss and Übungsunternehmen model. Directly comparable in mission, curriculum, and funding structure.
• Staatliches Berufliches Schulzentrum Marktredwitz-Wunsiedel: The parent vocational school center that houses the Wirtschaftsschule. Shares facilities, students, and the practice company infrastructure, making it the most operationally entangled peer.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/wirtschaftsschule_wunsiedel
• LinkedInlinkedin.com/company/staatliche-wirtschaftsschule

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Staatliche Wirtschaftsschule