Woodhouse Ford Inc.

What Woodhouse Ford Inc. does

Woodhouse Ford Inc. is a privately held Ford franchise dealership group operating three retail locations in Blair, Omaha, and Plattsmouth, Nebraska, and serving individual consumers and, to a lesser extent, commercial fleet operators across eastern Nebraska and the Omaha metropolitan area. The company sells new Ford vehicles (F-150 trucks, Explorer and Escape SUVs, Mustang) and certified pre-owned and used Ford vehicles, and runs a Finance Center offering payment calculation, trade-in valuation, and financing applications. Beyond sales, the company operates an integrated service architecture that includes the Woodhouse Ford Pro Elite Commercial Service Center for fleet customers, Quick Lane at the Omaha location for express maintenance, the Woodhouse Complete Auto Service center for general repair, and dedicated collision repair centers in Blair and Omaha. Customers can transact through location-specific websites, the Woodhouse Auto Family portal, or in-person at each rooftop.

The company operates as a wholly owned subsidiary within the Woodhouse Auto Family, a multi-brand dealership conglomerate that holds franchises for approximately 18 OEMs (including Bentley, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Infiniti, Jeep, Lincoln, Mazda, Nissan, RAM, and Toyota) across Nebraska and Iowa. Revenue is generated through one-time vehicle transactions (new and pre-owned), recurring service and parts revenue (transaction-fee model), collision repair (transaction-fee), and finance and insurance product placement on vehicle sales. Pricing is not publicly disclosed and varies by model, trim, configuration, and current manufacturer incentives, with offers surfaced through manager specials and the online inventory platform. Technology is described as standard automotive dealership operations with online inventory management and digital sales platforms, with no proprietary technology, AI features, or unique technical differentiation identified in the available data.

Name

Woodhouse Ford Inc.

Legal name

Woodhouse Ford Inc.

Website

https://woodhouseford.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Ford Dealership

NAICS

Motor Vehicle and Parts Dealers (441), Used Car Dealers (441120), Automotive Equipment Rental and Leasing (5321)

SIC

Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

New & Used Auto Purchase Loans (FSAKADAA)

akta.pro secondary industries

Garage Liability & Dealers (Auto Dealers, Repair Shops) (FSAJABAF), Replacement / Service Loaner & Dealer Rental Programs (THADAAAK)

Keywords

• Ford vehicle sales
• Automotive service center
• Certified pre-owned vehicles
• Collision repair services
• Commercial fleet service

Headquarters

HQ city

Blair

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. New Vehicle Sales: Sales of new Ford vehicles including F-150 trucks, SUVs (Explorer, Escape), and Mustang sports cars. Revenue generated from vehicle transaction prices with manufacturer support.
2. Pre-Owned Vehicle Sales: Sales of certified pre-owned and used Ford vehicles. Certified pre-owned vehicles undergo rigorous inspections and come with comprehensive warranties and vehicle history reports.
3. Service and Maintenance: Routine maintenance services including oil changes, battery replacement, brake service, and tire rotation performed by certified technicians using genuine Ford parts.
4. Parts Sales: Sale of genuine Ford parts for vehicle repairs and maintenance.
5. Auto Collision Repair: Collision repair services through dedicated collision repair centers in Blair and Omaha.
6. Finance and Insurance Products: Financing options and related financial products for vehicle purchases through finance centers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Woodhouse Ford Inc. is an authorized Ford dealership operating three retail locations across eastern Nebraska (Blair, Omaha, and Plattsmouth), selling new, certified pre-owned, and pre-owned Ford vehicles including F-150 trucks, Explorer and Escape SUVs, and Mustang cars. The dealership supplements vehicle sales with maintenance and repair services through the Woodhouse Ford Pro Elite Service Center (commercial fleet), Woodhouse Complete Service Center, and Quick Lane at Omaha, plus dedicated auto collision repair centers and a finance center supporting credit applications and trade-in valuations. Customers can shop inventory, apply for financing, and complete purchases online or in-person across the network.

Product overview

Woodhouse Ford Inc. operates as a Ford vehicle dealership with a multi-location, multi-module service architecture. The core offering consists of new and pre-owned Ford vehicle sales (including certified pre-owned with warranty coverage), supported by a network of service centers (Woodhouse Ford Pro Elite Service Center for commercial Fleet services, Woodhouse Complete Service Center for general maintenance, and Auto Collision Repair Centers), and a Finance Center for payment calculation and trade-in valuation. All offerings are accessible through an online car buying platform enabling end-to-end digital transactions. The product portfolio centers on Ford vehicles across multiple body styles including trucks (F-150), SUVs (Explorer, Escape), and cars (Mustang).

Differentiator

Problem solved

Functional benefit

Brands

• Woodhouse Ford Pro Elite Service Center: Ford Pro Elite commercial service center offering specialized commercial vehicle service
• Quick Lane at Woodhouse Ford

Products and services

• New Ford Vehicles

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ford Motor CompanycoreChannel Partner/ Reseller/ DistributorWoodhouse Ford is an authorized Ford dealership franchise. As a Ford dealer, the company sells new and certified pre-owned Ford vehicles, uses genuine Ford parts for service, and employs Ford-certified technicians. The relationship provides access to Ford vehicle inventory, manufacturer incentives, and brand support.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Woodhouse CDJR: Sibling dealership under the same Woodhouse Auto Family umbrella operating Chrysler/Dodge/Jeep/Ram franchises in Blair and Bellevue. Directly comparable in operating model, regional footprint, and shared back-office services with Woodhouse Ford.
• Woodhouse Chevrolet: Sibling Woodhouse Auto Family franchise operating Chevrolet dealerships in Omaha and Missouri Valley, IA. Comparable scale, geographic overlap, and shared corporate services; same multi-location, single-brand operating model as Woodhouse Ford.
• Bergstrom Automotive: Privately-held regional multi-brand dealer group based in Wisconsin operating new vehicle, used vehicle, and service across multiple brands. Closely comparable to Woodhouse Ford as a multi-location, multi-brand, family-controlled dealer group of similar scale.

Broad incumbents

• Lithia Motors: Largest U.S. auto retailer with hundreds of stores across the U.S. and Canada, including Ford franchises. Operates the same franchise-dealer business model but at vastly greater scale, providing a public benchmark for dealer unit economics.
• AutoNation: One of the largest publicly-traded U.S. auto retailers with stores across multiple brands and geographies including Ford. Comparable core business of new/used vehicle sales, F&I, parts, and service, but at national scale and with a broader brand portfolio.
• Asbury Automotive Group: Public U.S. automotive retailer operating new and used vehicle franchises, parts, service, and collision across multiple brands and states. Closely aligned business model to Woodhouse Ford, scaled nationally with extensive F&I capabilities.
• Sonic Automotive: Public U.S. automotive retailer with franchise and EchoPark used-vehicle operations across multiple states and brands, including Ford franchises. Comparable franchise-dealer business model with public-market benchmarking on F&I per unit and service absorption.
• Group 1 Automotive: Public U.S. and U.K. automotive retailer with new and used vehicle franchises including Ford, plus parts, service, and F&I. Comparable franchise dealer economics and publicly disclosed same-store metrics useful for benchmarking Woodhouse Ford.
• Penske Automotive Group: Diversified public automotive retailer operating premium and volume franchises, commercial truck dealerships, and Penske Transportation Solutions. Comparable retail auto franchise model at significantly larger scale and premium-brand orientation.

Emerging players

• CarMax: Largest U.S. used-vehicle retailer with a national store footprint, online inventory platform, and integrated financing. Comparable on the used-vehicle side of Woodhouse Ford's business and a direct competitor for CPO and pre-owned customers, particularly via its online configurator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/woodhouseauto
• Facebookfacebook.com/woodhouseauto
• Instagraminstagram.com/woodhouseauto

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woodhouse Ford Inc.