Word of Faith Christian Center

What Word of Faith Christian Center does

Word of Faith International Christian Center is a non-denominational Christian church headquartered on a 110-acre campus at 20000 W. Nine Mile Road, Southfield, Michigan, founded and led by Bishop Keith A. Butler. The organization conducts weekly in-person worship services (Sunday morning, Tuesday chapel, Wednesday Bible study) and maintains a continuously expanding digital footprint through a Church Online streaming platform, mobile apps on Apple and Android (via Subsplash), the Live Your Faith podcast on Spotify, daily email devotions, and a multi-platform social media presence (Facebook, Instagram, YouTube, X/Twitter). Its media ministry, branded Live Your Faith, broadcasts on the Victory Channel (DirecTV 314, Dish 265), AM radio stations WCHB-AM (Detroit) and WVTJ-AM (Pensacola), and Irish FM stations, with OTT extension to Roku, Apple TV, and Amazon Fire TV.

The organization serves a horizontally segmented congregant base through 12+ branded ministries covering every life stage: Kidz World (children birth-grade 5), Rise 620 (youth grades 6-12), 812 (young adults 18-35), Single Life (ages 26+), 4 Life (married couples), God's BeYOUties (women), The Unit (men), Champions Club (special needs ages 4-18), and Silver Saints (seniors 60+). It also operates a network of satellite and disciple churches across 10 U.S. states and territories and 8 international countries (Belgium, Brazil, Bulgaria, Canada, Greece, Kenya, South Africa, UK), with affiliated ministries including Keith Butler Ministries, MiChelle Ferguson Ministries, Pistis Academy, and Pistis School of Ministry.

The revenue model is donation-driven — tithes (suggested 10% of income), general offerings, and designated building/foreign mission funds collected via text, online (Kindrid Giving and Fellowship One), and in-person — supplemented by ancillary streams including an eStore selling Good Ground branded apparel, event registration fees (e.g., the August 2026 Ark Encounter trip at $50 plus tiered accommodation packages of $435-$665), and pastoral care services such as premarital classes, baptisms, and baby dedications. Annual flagship events include the Word of Faith Convention (October 2026) and the BeYoutie Is A Beast 5K/3K/1M run. No revenue is publicly disclosed and no external investors, parent company, or funding rounds are reported; the organization operates independently with 159 employees and is incorporated as a Michigan nonprofit.

Name

Word of Faith Christian Center

Legal name

Word of Faith International Christian Center

Website

https://wordoffaith.cc

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Word of Faith International Christian Center is a non-denominational church in Southfield, Michigan delivering in-person and streamed worship services, multi-generational ministries, satellite churches across the U.S. and 8 countries, and Live Your Faith TV/radio/podcast broadcasts to a global congregant base funded primarily by tithes and offerings.

Ownership category

akta.pro rank

Product category

Religious services

NAICS

Religious Organizations (8131), Religious Organizations (81311), Religious Organizations (813110)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)

akta.pro secondary industries

Faith-Based Education & Formation (Seminaries, Religious Schools, Catechesis) (BPAGAJAD), Christian Broadcasting (TV & Radio) (MPABALAA), Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG)

Keywords

• Christian church services
• Religious broadcasting
• Faith-based ministry
• Online worship services
• Pastoral care services

Headquarters

HQ city

Southfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Tithes and Offerings: Members and attendees contribute financial offerings including tithes (10% of income), general offerings, building fund donations, and foreign mission contributions. These are collected during services, via text messaging, online giving through Kindrid Giving platform, and by mail.
2. eStore Merchandise: The church operates an e-commerce storefront (estore.wordoffaith.cc) selling merchandise such as Good Ground apparel and other branded items.
3. Event Registration: Revenue generated from event registrations, such as the Ark Encounter trip (August 2026) with a $50 non-refundable registration fee plus variable package pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels11 records

Core offering

Word of Faith International Christian Center is a non-denominational Christian church that provides weekly worship services (Sunday, Tuesday, Wednesday), Bible-based teaching, and pastoral care to its congregation on a 110-acre main campus in Southfield, Michigan. It complements in-person ministry with a Church Online streaming platform, TV and radio broadcasts (Live Your Faith on Victory Channel), podcast programming, daily devotions, and an ecosystem of age-specific ministries (children, youth, young adults, singles, married couples, women, men, seniors, and special needs). Supporting offerings include small groups, counseling, premarital classes, life-cycle ceremonies, and an online giving platform for tithes and offerings.

Product overview

Word of Faith International Christian Center operates as a multi-ministry church organization offering in-person and digital religious services. The core product portfolio centers on weekly worship services (Sunday, Tuesday, Wednesday) available both in-person and via Church Online streaming platform. The organization provides extensive media content through the Live Your Faith TV broadcast (Victory Channel and radio), podcast, and daily devotions. Age-specific ministries include Kidz World (children), Rise 620 (youth), 812 (young adults), Champions Club (special needs), Single Life, 4 Life married ministry, God's BeYOUties women's ministry, and The Unit men's ministry. Additional services include Small Groups for community fellowship, Pastoral Care Services (baptism, counseling, premarital classes), and an Online Giving Platform for tithes and offerings. The church also hosts annual events including the Word of Faith Convention, Men's Breakfast, and the Ark Encounter group trip. An eStore provides branded merchandise.

Differentiator

Problem solved

Functional benefit

Brands

• Kidz World: Children's ministry for kids birth through fifth grade
• Rise 620
• 812
• Single Life
• 4 Life
• God's BeYOUties
• The Unit
• Champions Club
• Woman 2 Woman
• Live Your Faith
• Silver Saints

Products and services

• Weekly Worship Services Core in-person worship services held at the Southfield, Michigan main campus, including Sunday worship, Tuesday chapel service, Wednesday Bible study, and weekday early morning prayer calls. For congregants and visitors seeking spiritual development, biblical teaching, and community fellowship.
• Church Online Service Live streaming of Sunday and midweek worship services with interactive features including live chat and live prayer for remote participants worldwide.
• Live Your Faith TV Broadcast Television and radio broadcast program featuring teachings from Bishop Keith Butler, available on Victory Channel (DirecTV 314, Dish 265, Roku, Apple TV, Amazon Fire TV), WCHB-AM Detroit, WVTJ-AM/FM Pensacola, and Dublin/Cork/Limerick/Galway FM stations in Ireland.
• Live Your Faith Podcast Audio podcast featuring messages from Keith Butler Ministries, available on Spotify and other podcast platforms.
• Woman 2 Woman Broadcast Weekly women's broadcast hosted by Pastor Deborah Butler featuring guest discussions on faith and women's experiences, available in podcast format.
• Daily Devotions Daily inspirational devotional content delivered via email and blog, written by Bishop Keith Butler covering topics of faith and spiritual warfare.
• Kidz World Children's Ministry Children's ministry program for ages birth through fifth grade, providing age-appropriate Bible teaching in a safe, engaging environment during weekend services.
• Rise 620 Youth Ministry Youth ministry for grades 6-12 meeting on Wednesday evenings and select Sunday mornings, offering worship, fellowship, and spiritual development.
• 812 Young Adult Ministry Ministry for young adults ages 18-35 (singles and married couples), providing events, services, and community for young adults.
• Single Life Singles Ministry Ministry for single adults 26 years and older, offering monthly meetings, workshops, and social events focused on spiritual growth and relationships.
• 4 Life Married Ministry Quarterly married couples ministry providing fellowship, food, and biblical teaching for couples at all stages of marriage.
• God's BeYOUties Women's Ministry Women's ministry led by Pastor Deborah Butler offering regular meetings, annual conferences, and Mother-Daughter events.
• The Unit Men's Ministry Men's ministry focused on teaching God's Word in a man-to-man approach covering topics like finances, family leadership, and spiritual growth.
• Champions Club Special Needs Ministry Special needs ministry serving children ages 4-12 and teens 13-18 with diagnosed special needs, providing multi-sensory spiritual learning environments with dedicated volunteers.
• Pastoral Care Services Comprehensive pastoral support including Holy Communion, water baptism, baby dedication, counseling, premarital classes, hospital visitation, and homegoing services for church members and families.
• Small Groups Home and community-based fellowship groups organized by demographic (men, women, married, mixed) or topic (prayer, book club), with facilitator and attendee resources for church members.
• Online Giving Platform Digital tithes and offerings system enabling one-time and recurring gifts via text message, online payment, or in-person, with support for designated fund giving (e.g., building fund, foreign mission).
• Word of Faith Convention Annual church convention with guest speakers scheduled for October 1-2, 2026 with special Sunday service on October 4th, serving as a key engagement and outreach event for the congregation.
• Men's Breakfast Monthly men's fellowship event featuring breakfast and spiritual teaching, held in the chapel.
• Ark Encounter Trip Group trip to Ark Encounter and Creation Museum in Kentucky scheduled for August 6-8, 2026, including transportation, accommodations, and meals. $50 non-refundable registration fee plus accommodation packages ranging from approximately $435-$665 per person.
• BeYoutie Is A Beast 5K/3K/1M Run Annual fun run event offering 5K, 3K, and 1-mile routes for all fitness levels, organized by the women's ministry (God's BeYOUties).
• eStore Merchandise Online merchandise store selling church apparel including Good Ground branded clothing and other branded items.

Named customers1 record

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Keith Butler Ministries (KBM)coreStrategic or Co-development PartnerKeith Butler Ministries is the affiliated ministry of Bishop Keith A. Butler, founder and president of the ministry. KBM travels extensively around the world teaching the Word of God without compromise. Word of Faith International Christian Center is the home church and founding ministry of KBM.
• MiChelle Ferguson MinistriescoreStrategic or Co-development PartnerMiChelle Ferguson Ministries is an international ministry founded by Pastor MiChelle Ferguson, who also serves as Executive Pastor at Word of Faith. The ministry focuses on helping people discover their godly nature as strong and solid as bullet-proof glass.
• Pistis AcademyminorStrategic or Co-development PartnerAn affiliated ministry offering educational programs. Located at pistisacademy.com.
• Pistis School of MinistryminorStrategic or Co-development PartnerAn affiliated ministry focused on training and developing ministry leaders. Located at pistis.cc.
• Victory ChannelcoreTechnology or IntegrationVictory Channel (govictory.com) is the television network broadcasting Live Your Faith with Keith Butler. Available on DirecTV (Channel 314), Dish (Channel 265), Roku, Apple TV, Amazon Fire TV, and mobile apps.
• Faith LeadersminorGTM or Marketing PartnerFaith Leaders (faithleaders.com) is an affiliated organization and part of the Word of Faith ministry network, providing resources and connections for faith-based leaders.
• Word of Faith Global Ministries (Birmingham, AL)coreChannel Partner/ Reseller/ DistributorSatellite church led by Rev. Reginald W. Gibson. Located at 1960 Hwy 33 A, Pelham, AL 35124. Affiliated under the Word of Faith ministry umbrella.
• Faith Christian Center | PhoenixcoreChannel Partner/ Reseller/ DistributorSatellite church led by Pastors Sean and Erica R. Moore. Located at 2640 E. McDowell Rd., Phoenix, AZ 85008.
• Faith Christian Center | San FranciscocoreChannel Partner/ Reseller/ DistributorSatellite church led by Pastors Don Mancha and Michelle Mancha. Located at 1438 Pine Street, San Francisco, CA 94109.
• Faith Christian Center | SmyrnacoreChannel Partner/ Reseller/ DistributorSatellite church led by Pastors Kerrick & Racquel Butler. Located at 3831 Tramore Pointe Pkwy, Austell, GA 30106.
• Word of Faith | Grand RapidscoreChannel Partner/ Reseller/ DistributorSatellite church led by Pastors Thomas and Adriane Wilson. Located at 3030 Eastern Ave SE, Kentwood, MI 49508.
• Word of Faith | Gulf CoastcoreChannel Partner/ Reseller/ DistributorSatellite church led by Bishop Orlando and Pastor Toni Burt. Located at 2229 22nd Street, Gulfport, MS 39501.
• Word of Faith International Christian Centre (Toronto)coreChannel Partner/ Reseller/ DistributorInternational satellite church led by Pastors John & Cheryl Ward. Located at 65 Sunrise Avenue, Toronto, Ontario, Canada M4A 1A9.
• Kentro Pistis (Pistis Centre) AthenscoreChannel Partner/ Reseller/ DistributorInternational satellite church in Greece led by Pastor George & Minister Esther Rigos. Located at Leof. Vouliagmenis 270a, Ag. Dimitrios 173 43, Greece.
• Faith4Life Church NairobicoreChannel Partner/ Reseller/ DistributorInternational satellite church in Kenya led by Pastor Jean Kinuthia. Located on Kwaheri Road, off Kiambu Road, Nairobi.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lakewood Church: Lakewood Church is one of the largest non-denominational megachurches in the U.S., founded and led by a single prominent pastor (Joel Osteen), with a large physical campus, broadcast TV presence, and a multi-generational ministry model. Directly comparable to Word of Faith in scale, founder-led structure, broadcast strategy, and metropolitan U.S. footprint.
• North Point Community Church: North Point Community Church is an Atlanta-area megachurch founded by Andy Stanley with a multi-site strategy and strong digital teaching content. Comparable to Word of Faith in non-denominational doctrine, multi-site model, and emphasis on teaching-based content distribution.
• Church of the Highlands: Church of the Highlands is a Birmingham, Alabama-based multi-site megachurch with strong online streaming, small groups model, and modern worship style. Comparable to Word of Faith in satellite campus expansion strategy, online-first distribution, and small group community structure.
• Gateway Church: Gateway Church is a Texas-based multi-site megachurch with broadcast media, online streaming, and satellite campuses. Comparable to Word of Faith in size, multi-channel broadcast distribution, and family-led executive leadership structure.
• Saddleback Church: Saddleback Church is a California-based megachurch with extensive satellite campuses, online services, and multi-generational ministries including special-needs programs. Comparable to Word of Faith in campus-based ministry model, satellite network, and demographic-segmented programs including special needs inclusion.
• The Potter's House: The Potter's House is a Dallas-based megachurch founded and led by Bishop T.D. Jakes, with national TV broadcasts, a global satellite/affiliate network, and multi-generational ministries. Directly comparable to Word of Faith in founder-led governance, broadcast media strategy, and satellite church expansion model.
• Bethel Church: Bethel Church is a Redding, California-based megachurch known for its worship music media output, online content distribution, and affiliated School of Ministry. Comparable to Word of Faith in combining large physical campus, broadcast/content production, and faith-education arms (Bethel School of Ministry vs. Pistis).
• Elevation Church: Elevation Church is a multi-site non-denominational megachurch founded by Steven Furtick, with strong digital content distribution (podcast, YouTube), satellite locations, and modern worship targeting young adults. Comparable to Word of Faith in multi-site strategy, digital-first distribution, and demographic-segmented ministry programs.

Others

• Victory Channel: Victory Channel is a faith-based television network that broadcasts Word of Faith's "Live Your Faith" programming along with content from other ministries. It is a key distribution/infrastructure partner rather than a direct competitor, but is comparable as a faith-based broadcasting business serving similar audiences.

Regional players

• Faith Family Church: Faith Family Church is a Texas-based non-denominational megachurch with multi-site locations, online services, and broadcast ministry. Comparable to Word of Faith in family-led leadership and broadcast strategy, but primarily serves a different U.S. region (Texas) rather than the Midwest.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/wordoffaith
• YouTubeyoutube.com/user/WordoffaithCC
• Facebookfacebook.com/woficc
• LinkedInlinkedin.com/company/word-of-faith-christian-center
• Instagraminstagram.com/wordoffaithcc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Word of Faith Christian Center