World Mission Centre

What World Mission Centre does

World Mission Centre is a 501(c)(3) non-profit religious organization founded in 1989 in Pretoria, South Africa by Willie and Lydia Crew, dedicated to training indigenous missionaries and church planters in regions with limited theological resources. The organization's flagship product, Live School, is a 240+ hour curriculum delivered across 27 courses and 242 sessions by 19 lecturers from 13 countries, covering theology, evangelism, character development, community health, cross-cultural communication, and church planting. The curriculum is offered in 14 global languages and is deployed through three distribution modalities: portable battery-powered playback units (MITS / solid-state devices) for offline use in infrastructure-poor regions, downloadable facilitator kits for trained group leaders, and the Monarch Project online streaming platform for individual self-serve enrollment. Documented outcomes include active use in 1,800+ churches, 18,000+ enrolled students, and 100+ countries, with case-study results such as 800+ house churches planted in India over two years from a single trained pastor's network.

The organization operates dual-registered entities — a 501(c)(3) in the United States and a PBO section 21 in South Africa — and is funded entirely by donations from individuals, churches, and partners, accepting contributions by check, stocks, vehicles, gift cards, and other assets. Revenue is not publicly disclosed and there is no external investment, private equity, or venture capital involvement. Administrative headquarters are located in Centurion, South Africa, with a USA regional office in Irmo, South Carolina, responsible for fundraising, communications, translation, media services, and technological development. Global rollout is structured through seven regional offices covering Southern, East, West, Central, and North Africa/Middle East, the Former Soviet Union, and the Caribbean.

Strategic positioning centers on training national missionaries — local believers who already know the language, customs, and culture — as a more cost-effective and accessible alternative to foreign missionaries, particularly in unreached people groups. Recent strategic moves include a 2018 solid-state device release across 11 language versions, an academic recognition agreement with FIET (Federation of Evangelical Institutions of Theology), and a training-hub partnership with Caleb Theological Institute in New Delhi, India. The organization's stated long-term goal is to train one million missionaries worldwide.

Name

World Mission Centre

Legal name

World Mission Centre

Website

https://worldmissioncentre.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

World Mission Centre is a 501(c)(3) non-profit that develops and distributes the Live School missionary training curriculum—a 240-hour, 14-language program used by 18,000+ students across 1,800+ churches in 100+ countries, funded entirely through donations.

Ownership category

akta.pro rank

Product category

Religious Education and Missionary Training Services

NAICS

Educational Support Services (611710), Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)

akta.pro secondary industries

Missionary Training Colleges & Schools (EDAHAKAF), Ministerial Training Institutes (Clergy Formation) (EDAHAKAE), Faith-Based Humanitarian Aid & Relief Ministries (BPAGAJAF)

Keywords

• Missionary training
• Theological curriculum
• Church planting
• Discipleship education
• Pastoral training

Headquarters

HQ city

Irmo

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

1. Donations and Charitable Contributions: World Mission Centre is a registered 501(c)(3) non-profit organization in the USA and a registered PBO section 21 in South Africa. The organization relies solely on donations from individuals, churches, and partners. Accepts donations by check, stocks, vehicles, gift cards, and other assets.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

World Mission Centre is a non-profit religious organization that delivers missionary and pastoral training through its Live School curriculum, a 240-hour instructional program comprising 27 courses taught by 19 lecturers from 13 countries. The training covers theology, evangelism, character development, community health, cross-cultural communication, and church planting, and is delivered through portable units, facilitator downloads, an online platform (Monarch Project), and a mobile integrated training system (MITS).

Product overview

World Mission Centre operates a unified missionary training platform called Live School, which consists of the core curriculum (240 hours of training across 27 courses), a physical portable Unit device for offline group viewing, downloadable facilitator materials, and the Monarch Project online streaming platform. The product ecosystem is designed for flexible deployment across diverse global contexts—from internet-connected urban centers to remote areas requiring offline battery-powered playback devices.

Differentiator

Problem solved

Functional benefit

Brands

• Live School: Live School is the flagship missionary training program of World Mission Centre, offering over 240 hours of courses covering theology, evangelism, church planting, and community development. Available as a portable unit, downloadable curriculum, and online streaming through the Monarch Project.
• Monarch Project
• WMC South Africa
• WMC USA

Products and services

• Live School
• Monarch Project
• Live School Unit
• Live School Downloads
• MITS (Mobile Integrated Training System)

Quantifiable outcome

• Live School used in 100+ countries with 18,000+ students across 1,800+ churches
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• FIET (Federation of Evangelical Institutions of Theology)coreStrategic or Co-development PartnerWorld Mission Centre signed an academic recognition agreement with FIET, allowing for mutual recognition of training credentials and enhancing the credibility of Live School graduates in theological education contexts.
• Caleb Theological InstitutecoreStrategic or Co-development PartnerPartnership with Caleb Theological Institute in New Delhi, India to host the Running with Horses conference and facilitate Live School training. The institute serves as a training hub for North Indian church leaders.

Scale indicators10 records

Recent moves11 records

Expansion highlights4 records

Direct peers

• Frontiers: Frontiers is an international missions organization focused on church planting in least-reached people groups. It is comparable to WMC in target population, missiology approach, and indigenous-missionary emphasis.
• Operation Mobilisation (OM): OM is a worldwide evangelical missionary organization with operations in 100+ countries focused on church planting and disciple-making among least-reached peoples. It is comparable to WMC in mission, geographic model, and emphasis on indigenous missionary training.
• Youth With A Mission (YWAM): YWAM is a global interdenominational Christian missionary organization operating Discipleship Training Schools in 100+ countries. It directly parallels WMC's mission of training and sending missionaries, especially to unreached people groups.
• SEND International: SEND International trains and sends missionaries with a focus on church planting in unreached regions, including many of the same countries WMC serves. It shares WMC's training-then-deployment model and cross-cultural training emphasis.
• Pioneers: Pioneers mobilizes and trains missionaries to plant churches among unreached people groups in creative-access nations. Its emphasis on training and sending workers to closed countries makes it a close functional peer to WMC.

Emerging players

• Crossworld: Crossworld trains and sends missionaries to plant churches among least-reached people groups. Its discipleship-first approach and focus on indigenous church planting align with WMC's training methodology.
• Greater Europe Mission (GEM): GEM focuses on church planting and missionary training across Europe and the diaspora. While geographically narrower than WMC, its training pipeline and church-multiplication focus overlap with Live School's mission.

Others

• Caleb Theological Institute: Caleb Theological Institute is a WMC strategic partner in New Delhi offering theological training. As a formal theological educator that complements Live School's informal curriculum, it represents an adjacent/partner peer rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCW1P_W3M8XuQbta_G0DLyKg
• Facebookfacebook.com/worldmissioncentre
• Instagraminstagram.com/world_mission_centre
• LinkedInlinkedin.com/company/world-mission-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about World Mission Centre