World Series of Golf

What World Series of Golf does

World Series of Golf (operating as WSG Entertainment LLC, a Florida LLC headquartered in Longwood, Florida) operates a sports and entertainment platform built around a patent-protected golf-poker hybrid game format. Founded in 2003, the company defines its format as one that combines the precision of golf with the strategic decision-making of Texas Hold'em poker: every shot is a bet, every hole is a hand, the ante starts at 1% of starting bank and doubles every three holes, and players bet, raise, call, or fold after tee shots. The format is protected by US Patent #7,841,933 granted in 2010. WSG's core product is the WSG Scorecard App, a mobile application launched in 2026 that handles live scoring, real-time betting interface, bankroll tracking, pot calculations, and tournament registration. The platform also includes the Birdie AI VIP Host (built on Kallie + ElevenLabs), the Eagle Points loyalty program, and a global leaderboard tracking players across all events and app play.

WSG generates revenue through four primary streams: (1) app subscriptions across multiple tiers — Founding Rate ($79.98/yr locked for life through October 2, 2026), Standard ($99.98/yr), Monthly ($9.99/mo), and Per Game ($5.99); (2) tournament entry fees, including the Topgolf Satellite Series Bundle ($86.49 covering membership + event), Championship direct entry ($10,000), and WSG Mexico buy-in ($5,000); (3) sponsorship and advertising packages across Satellite Series and Championship events, leveraging a 350K+ contact database and 5M+ social follower reach; and (4) branded merchandise sales including apparel, bags, and accessories ($18-$299). The company operates an event-driven GTM motion anchored by the 2026 Topgolf Satellite Series across 30 venues in 11 US states, with finals at Topgolf Scottsdale and a flagship Championship event offering a $250,000 winner's prize. The customer base is composed of competitive and recreational golfers, poker/gaming enthusiasts, and high-stakes tournament players; the company is privately held, founder-owned, and operates with a 6-person team.

Name

World Series of Golf

Legal name

WSG Entertainment LLC

Website

https://wsg.golf

Company type

Private

Founded year

2003

Operating status

Operating

Short description

World Series of Golf operates a patent-protected golf-poker hybrid game format, delivering a mobile app for live scoring and betting, a tournament circuit (Topgolf Satellite Series, Championship, Mexico), and loyalty program, serving competitive and recreational golfers in the US and Mexico.

Ownership category

akta.pro rank

Product category

Sports Entertainment Software

NAICS

Gambling Industries (7132)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Golf Tours & Professional Circuits (MPAKAAAK)

akta.pro secondary industries

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Poker Technology & Software (Clients, RNG, Anti-Fraud, HUD/Analytics) (MPAEAEAH)

Keywords

• Golf tournament platform
• Mobile golf scoring
• Competitive golf betting
• Sports gaming app
• Golf entertainment events

Headquarters

HQ city

Longwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. App Subscriptions: WSG generates recurring revenue through app subscriptions. Multiple tiers: Annual Founding Rate ($79.98/yr locked for life), Annual Standard ($99.98/yr), Monthly ($9.99/mo), and Per Game ($5.99/game). First game free. Founding rate available through October 2, 2026.
2. Tournament Entry Fees: Revenue from tournament entries. Topgolf Satellite Series Bundle is $86.49 (includes $49.99 first-year membership + $36.50 Topgolf entry). WSG Championship direct entry is $10,000 per player. WSG Mexico tournament is $5,000 per player buy-in.
3. Sponsorship & Advertising: WSG offers sponsorship packages at multiple tiers for the Satellite Series and Championship events. Packages include naming rights, logo placement, social media integration, VIP hospitality, in-app advertising, and email database access to 350K+ contacts.
4. Merchandise Sales: WSG sells branded merchandise including golf polos ($65), tour golf bags ($299), caps ($35), championship tees ($40), golf balls 12-pack ($45), gloves ($22), towels ($28), and divot tools ($18).

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

World Series of Golf operates a sports entertainment platform built around a patent-protected golf-poker hybrid game format (US Patent #7,841,933). Its core offering is the WSG Scorecard App, a mobile application that brings live scoring, real-time betting mechanics, bankroll tracking, and tournament registration to any golf round. The company also operates live tournaments including the WSG x Topgolf Satellite Series and the WSG Championship, supported by an Eagle Points loyalty program, a Birdie AI VIP host, and branded merchandise.

Product overview

World Series of Golf operates a sports and entertainment platform centered on its patent-protected golf-poker format (combining golf with Texas Hold'em betting mechanics). The core product is the WSG Scorecard App, a mobile application that enables live scoring, betting, bankroll tracking, and tournament management. The platform also includes the WSG × Topgolf Satellite Series tournament circuit and the WSG Championship flagship event, with additional events like WSG Mexico. Supporting offerings include the Eagle Points loyalty program, Birdie AI VIP Host (AI assistant), WSG Global Leaderboard, and a merchandise store. The format has been patent-protected since 2003 and is also offered as a standalone game format for any course.

Differentiator

Problem solved

Functional benefit

Products and services

• WSG Scorecard App Mobile application that brings the patent-protected WSG golf-poker format to regular golf rounds. Enables live hole-by-hole scoring, automatic pot calculations, real-time bank tracking, and tournament registration directly from a smartphone. Available to individual golfers on subscription plans.
• WSG x Topgolf Satellite Series Competitive tournament series held at 30 Topgolf venues across 11 US states. Up to 128 players per location compete to advance to the Scottsdale Finals, with the champion earning a $10,000 seat at the WSG Championship.
• WSG Championship Flagship championship event for elite amateurs, celebrities, and professionals competing for the $250,000 top prize. Direct championship entry is $10,000 per player.
• WSG Mexico Tournament Three-day flagship tournament held at Gran Reserva Golf Resort in Ixtapan de la Sal, Mexico. 18-hole championship course, Par 72, 7,300 yards with $100,000 winner's prize and $5,000 buy-in per player.
• WSG Merchandise Store Official e-commerce merchandise store offering branded golf apparel and equipment including golf polos ($65), tour bags ($299), caps ($35), golf balls 12-pack ($45), gloves ($22), towels ($28), and divot tools ($18).

Quantifiable outcome

• 30 Topgolf venues, 11 states, 128 players/location in 2026 Satellite Series
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability5 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered flagship, minor and core.

• TopgolfflagshipStrategic or Co-development Partner · 1 January 2026Landmark official partnership in 2026 to launch the WSG × Topgolf Satellite Series. Spans 30 Topgolf venues across 11 US states. Event dates September 1-2, 2026 with finals at Topgolf Scottsdale on October 2, 2026. Each location hosts up to 128 players competing for a $10,000 Championship seat.
• Skip Barber RacingminorStrategic or Co-development Partner · 1 January 2025Experiential partnership providing experiences for WSG members. Adds motorsport entertainment dimension to WSG member benefits.
• Gran Reserva Golf and Country ClubflagshipStrategic or Co-development Partner · 1 January 20252-year deal with world-renowned Gran Reserva Golf and Country Club resort in Ixtapan de la Sal, Mexico (80 minutes from Mexico City). Hosts the flagship WSG Mexico tournament with $100,000 winner's prize. 18 holes, Par 72, 7,300 yards with 100+ meters elevation change.
• Clickit GolfcoreGTM or Marketing Partner · 1 January 2020ClickitGolf.com is the official media outlet of WSG. Partnership provides access to Clickit Golf's large reader base of avid amateur golfers. Combined database reaches 350K+ contacts for marketing communications.
• SupabasecoreTechnology or IntegrationDatabase infrastructure, authentication, and real-time data services. Game data, profile, and account information stored on Supabase servers located in the United States.
• ElevenLabscoreTechnology or IntegrationVoice AI services powering the Birdie VIP host voice feature. Voice interactions may be processed by ElevenLabs for AI-powered conversational support.
• KalliecoreTechnology or IntegrationAI VIP host platform operated by WSG. Birdie AI is built on the Kallie platform. Conversation data with Birdie may be stored to improve the VIP host experience.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Topgolf: Topgolf operates a global network of golf entertainment venues. It is WSG's flagship 2026 venue partner and shares the same intersection of casual golf, technology-enabled gameplay, and competitive event programming.
• 18 Birdies: 18 Birdies is a leading golf scorecard, GPS, and stats app with social and competitive features. It overlaps directly with WSG's mobile app distribution, target golfer persona, and freemium subscription model.
• Arccos Golf: Arccos provides AI-powered shot tracking and performance analytics via wearable sensors and a mobile app. Comparable as a tech-enabled golf subscription platform serving competitive amateur golfers.
• TheGrint: TheGrint is a free handicap, scorecard, and social golf app with peer competitions. Overlaps with WSG in mobile-first golf scorekeeping and amateur competitive gameplay.
• Game Golf: Game Golf offers shot tracking, stats, and tournament-style play through a mobile app and wearable. Comparable as a subscription golf-tech app targeting competitive recreational golfers.

Broad incumbents

• DraftKings: DraftKings is a major sports betting and daily fantasy operator. It is comparable as a regulated crossover between sports competition and wagering, though at vastly larger scale than WSG's golf-poker niche.
• PGA Tour: PGA Tour operates the dominant U.S. professional golf tour with national events, sponsorships, and TV coverage. Comparable as a high-prize, televised golf tournament circuit, though at an entirely different scale.
• PokerGO: PokerGO is a poker-focused streaming and live event platform. Comparable as a premium poker content and tournament brand, intersecting with WSG's strategy of borrowing poker mechanics and personalities for golf.
• FanDuel: FanDuel is a leading U.S. sports betting and daily fantasy operator. Comparable as a regulated crossover between sports competition and wagering; FanDuel represents the type of incumbent that could replicate WSG's format post-patent.

Emerging players

• Skillz: Skillz operates a mobile competitive gaming platform with real-money tournaments. Comparable as a regulated skill-based wagering product format, though Skillz targets casual mobile games rather than golf.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/worldseriesgolf
• YouTubeyoutube.com/@WSGtour
• Facebookfacebook.com/worldseriesgolf
• Instagraminstagram.com/worldseriesofgolf
• TikToktiktok.com/@worldseriesofgolf

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about World Series of Golf