WXTX, FOX 54
WXTX, FOX 54 is a local FOX-affiliated broadcast television station licensed to Columbus, Georgia, serving the surrounding DMA with local news, network programming, and advertising-supported content.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
WXTX, FOX 54 firmographics
Firmographics- Name
- WXTX, FOX 54
- Website
- https://wxtx.com
- Company type
- Private
- Headcount range
- 11–50 employees
- Short description
- WXTX, FOX 54 is a local FOX-affiliated broadcast television station licensed to Columbus, Georgia, serving the surrounding DMA with local news, network programming, and advertising-supported content.
- Ownership category
- akta.pro rank
WXTX, FOX 54 industry classification
Industry- Product category
- Local Broadcast Television
- NAICS
- Television Broadcasting Stations (51612), Television Broadcasting Stations (516120)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
- akta.pro secondary industries
- Local News & Weather Stations (MPABACAJ), Local Sports Broadcast Stations (Regional Local Rights, High School/College) (MPABACAK)
Keywords
WXTX, FOX 54 business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
WXTX, FOX 54 product offering
Product offeringCore offering
WXTX, FOX 54 is a local television station operating as a FOX network affiliate, broadcasting news, weather, sports, and entertainment programming to viewers in the Columbus, Georgia market. The station delivers FOX network content alongside locally produced programming and sells advertising to local advertisers.
Differentiator
Problem solved
Functional benefit
Products and services
- FOX 54 Local Television Broadcast Local television broadcasting service delivering FOX network programming, local news, weather, and sports to Columbus, Georgia viewers and selling advertising to local advertisers.
- Local Television Advertising Sale of television advertising spots (commercials) on WXTX to local and regional advertisers seeking to reach the Columbus, Georgia television audience.
Companies that use WXTX, FOX 54
Customer profileIdeal customer profiles1 record
WXTX, FOX 54 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WXTX, FOX 54 competitors and assessment
Company assessmentDirect peers
- WRBL: WRBL is the CBS-affiliated local television station serving Columbus, Georgia, competing head-to-head with WXTX for audience share and advertiser spend in the same market.
- WLGA-TV: WLGA-TV operates as a local television station in the Columbus, Georgia market, providing additional competitive overlap with WXTX for audience and ad share.
- WTVM: WTVM is the ABC-affiliated local TV station in Columbus, Georgia, directly competing with WXTX in the same DMA for local news viewers and regional advertising dollars.
Broad incumbents
- Nexstar Media Group: Nexstar is the largest U.S. owner of local television stations and a dominant broadcast group consolidator; its portfolio economics are directly comparable to small-market affiliate economics like WXTX's.
- Gray Television: Gray Television is a leading broadcast group owner operating numerous local TV stations across mid-sized U.S. markets, comparable in business model to the owner-operator behind WXTX.
- Tegna: Tegna operates a portfolio of local television stations focused on mid-sized U.S. markets, sharing the same affiliate-driven broadcast business model as WXTX.
- Cox Media Group: Cox Media Group operates local television and radio stations in multiple U.S. markets, including Georgia, comparable in broadcast operations and local ad sales model.
- Sinclair Broadcast Group: Sinclair is one of the largest U.S. broadcast station operators and is widely known to own and operate WXTX; it is the broad incumbent that controls the station's strategy and resources.
Market position
Customer concentration
WXTX, FOX 54 social profiles
Digital presenceWXTX, FOX 54 financial estimates
Financial estimateRevenue estimate
Valuation estimate
WXTX, FOX 54 leadership team
Management profileNumber of profiles
WXTX, FOX 54 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WXTX, FOX 54 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WXTX, FOX 54
What does WXTX, FOX 54 do?
WXTX, FOX 54 is a local television station operating as a FOX network affiliate, broadcasting news, weather, sports, and entertainment programming to viewers in the Columbus, Georgia market. The station delivers FOX network content alongside locally produced programming and sells advertising to local advertisers.
Is WXTX, FOX 54 a public or private company?
WXTX, FOX 54 is a private company. It is classified as unknown.
When was WXTX, FOX 54 founded?
WXTX, FOX 54 was founded in -1. It employs 11 to 50 people.
Who are WXTX, FOX 54's main competitors?
Direct peers on record are WRBL, WLGA-TV and WTVM. Broad incumbents are Nexstar Media Group, Gray Television, Tegna, Cox Media Group and Sinclair Broadcast Group.
Does WXTX, FOX 54 have an API?
No public API is recorded for WXTX, FOX 54.
What industry is WXTX, FOX 54 in?
WXTX, FOX 54's product category is Local Broadcast Television. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.), with a secondary code of MPABACAJ, Local News & Weather Stations. Its NAICS code is 51612 and its SIC code is 4833.