Wyatt-Johnson Toyota LLC

What Wyatt-Johnson Toyota LLC does

Wyatt-Johnson Toyota LLC operates a single Toyota franchise dealership located at 2595 Wilma Rudolph Boulevard in Clarksville, Tennessee. Established in 2021 under the Hudson Automotive Group, a multi-dealership auto group headquartered in Charleston, South Carolina, the company sells new Toyota vehicles, used vehicles, and Toyota Certified Pre-Owned inventory (including Gold Certified tier). Its service catchment spans Clarksville, the Nashville metropolitan area (within 50 miles), Hopkinsville (KY), the Fort Campbell military community, and Paris (TN). The dealership operates as a full-service retail auto store with new vehicle sales, used vehicle sales, financing and leasing through Toyota Financial Services, and a service and parts facility staffed by factory-trained technicians.

Revenue is generated across five primary streams: new vehicle sales, used vehicle sales, financing and leasing transaction fees (including a regulated $797 document processing fee under TCA 55-17-114), service and parts operations, and recurring extended warranty/maintenance programs (ToyotaCare, ToyotaCare Plus, Warranty For Life). Pricing follows standard franchise dealer mechanics with manufacturer-set TSRPs, monthly lease specials in the $319-$499 range for 2026 model-year vehicles, and 2.9%-4.99% APR financing offers through Toyota Financial Services. Go-to-market is sales-led via physical showroom supplemented by SmartPath online browsing and home delivery, with content marketing, organic search, email, and community events as supporting channels. No proprietary technology or AI capabilities are developed in-house; the operation runs on Toyota's broader dealer ecosystem (Toyota Owners App, Toyota Tire Center, OEM parts catalog).

Name

Wyatt-Johnson Toyota LLC

Legal name

Wyatt Johnson Toyota LLC

Website

https://wyattjohnsontoyota.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Wyatt-Johnson Toyota LLC is a single-location Toyota franchise dealership in Clarksville, Tennessee, operating under Hudson Automotive Group. It sells new and used Toyota vehicles and provides financing, service, and parts to consumers across the Clarksville, Nashville, and Fort Campbell region.

Ownership category

akta.pro rank

Product category

Retail Automotive Dealership

NAICS

New Car Dealers (44111), Used Car Dealers (44112), Motor Vehicle and Parts Dealers (441)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

akta.pro secondary industry

Replacement / Service Loaner & Dealer Rental Programs (THADAAAK)

Keywords

• Automotive dealership
• New vehicle sales
• Used vehicle sales
• Vehicle maintenance services
• Auto financing

Headquarters

HQ city

Clarksville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New Vehicle Sales: Sales of new Toyota vehicles including cars, SUVs, trucks, and electrified models. Revenue generated from vehicle transactions with associated dealer fees and add-ons.
2. Used Vehicle Sales: Sales of pre-owned vehicles including Toyota Certified Used vehicles. Includes inspection-certified pre-owned inventory and vehicles from other manufacturers.
3. Financing and Leasing Services: Vehicle financing and lease arrangements through Toyota Financial Services. Document processing fee of $797 included in advertised prices per TCA 55-17-114.
4. Service and Parts: Maintenance and repair services using factory-trained technicians and genuine Toyota parts. Includes oil changes, tire service, brake service, battery replacement, and collision repair.
5. Extended Warranty Programs: Warranty For Life program and ToyotaCare Plus extended maintenance coverage options.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wyatt-Johnson Toyota is an authorized Toyota franchise dealership operating in Clarksville, Tennessee, selling new Toyota vehicles across multiple model years and a broad selection of used and Toyota Certified Pre-Owned vehicles. The dealership also provides factory-trained maintenance and repair services, genuine Toyota parts, and arranges vehicle financing and leasing through Toyota Financial Services and other partner lenders.

Product overview

Wyatt Johnson Toyota is a Toyota automobile dealership offering a comprehensive automotive retail experience. The core offering consists of new Toyota vehicles (including sedans like Camry and Corolla, SUVs such as RAV4 and Highlander, trucks including Tacoma and Tundra, and electrified vehicles like hybrids and plug-in hybrids), complemented by used vehicles and Toyota Certified Pre-Owned programs (including Gold Certified tier). Supporting services include ToyotaCare (complimentary 2-year maintenance), service and maintenance facilities with factory-trained technicians, Toyota Genuine Parts, vehicle financing through Toyota Financial Services, trade-in and delivery services, and specialty programs like Rent a Toyota, Warranty for Life, and FlexPass. The dealership operates as part of the Hudson Automotive Group.

Differentiator

Problem solved

Functional benefit

Products and services

• New Toyota Vehicles Factory-fresh Toyota vehicles from the 2025, 2026, and 2027 model years spanning sedans, SUVs, trucks, hybrids, EVs, and performance trims, available for retail purchase or factory order. Targeted at retail consumers shopping for a new vehicle.
• Pre-Owned Vehicles

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Hudson Automotive GroupcoreOthersParent company of Wyatt Johnson Toyota. Hudson Automotive Group is headquartered in Charleston, SC and operates multiple automotive dealerships. Parent company manages privacy policy and corporate governance for the dealership.
• Toyota Motor CorporationcoreChannel Partner/ Reseller/ DistributorFranchise dealership relationship with Toyota Motor Corporation. Authorized to sell new Toyota vehicles, use Toyota branding and trademarks, and access Toyota factory training, parts, and incentive programs.
• Toyota Financial ServicescoreChannel Partner/ Reseller/ DistributorPreferred financing and leasing partner for vehicle transactions. Provides consumer financing, lease programs, and credit services for dealership customers.
• NFL (National Football League)minorGTM or Marketing PartnerToyota is an official automotive partner of the NFL. Dealership participates in NFL marketing programs as part of Toyota's national sponsorship activities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AutoNation: Largest U.S. automotive retailer by revenue, operating new vehicle franchises, used vehicle stores, and finance products nationwide. Closest broad incumbent competitor for Toyota franchise sales, certified pre-owned, and F&I products.
• Lithia Motors: Largest U.S. automotive retailer, operating franchise dealerships across all major OEMs with aggressive acquisition strategy. Provides the public-market benchmark for dealer group multiples, including comparable Toyota franchise performance.

Emerging players

• CarMax: Public used vehicle retailer with no-haggle pricing and 30-day money-back guarantee. Competes directly with the dealership's used vehicle gross profit pool and represents the structural shift in used vehicle retail that Wyatt Johnson's Live Market Pricing is partially designed to counter.
• Carvana: Online used vehicle retailer with home delivery and vending machine pickup model. Direct threat to the dealership's SmartPath digital retail initiative and home delivery value proposition for used vehicle transactions.

Direct peers

• Group 1 Automotive: Public automotive retailer operating franchise dealerships and Inchcape used vehicle operations across the U.S. and U.K. Directly comparable franchise dealership model with new vehicle sales, F&I, and parts and service operations.
• Sonic Automotive: Public multi-brand automotive retailer operating franchise dealerships and EchoPark used vehicle stores across the U.S. Comparable business model as a franchise dealer group with new, used, F&I, and service revenue streams.
• Toyota of Hopkinsville: Toyota franchise in Hopkinsville, KY, explicitly named in Wyatt Johnson's customer geography. Closest geographic Toyota competitor for customers along the I-24 corridor between Clarksville and Hopkinsville.
• Asbury Automotive Group: Public automotive retailer operating franchise dealerships across multiple OEM brands, with heavy Sun Belt concentration. Comparable single-brand-per-roof franchise operating model with similar F&I and service revenue mix.
• Hudson Automotive Group: Parent company and operator of Wyatt Johnson Toyota, headquartered in Charleston, SC. Operates multiple dealership franchises across brands; direct peer at the corporate level for dealer group strategy, OEM relationship management, and shared back-office functions.
• Beaman Toyota: Competing Toyota franchise in the Nashville DMA, the same 50-mile catchment area Wyatt Johnson explicitly targets. Direct rival for new Toyota sales, certified pre-owned inventory, and F&I gross across the greater Nashville metropolitan market.

Market position

Strengths1 record

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WJToyota
• LinkedInlinkedin.com/company/wyatt-johnson-toyota-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wyatt-Johnson Toyota LLC