YACHT Solutions

What YACHT Solutions does

YACHT Solutions is a Toronto-based yacht dealership and marine management firm founded by Greg Marlo, operating from the Toronto Outer Harbour Marina (475 Unwin Ave) since approximately 2008-2012. The company serves high net worth individuals, families, and corporate clients in the Greater Toronto Area and broader Canadian market through a consultative sales-led model that bundles vessel selection, ownership structuring, and ongoing management.

The company's core offering is built around exclusive distribution rights for premium international yacht brands — it is the authorized Canadian dealer for Schaefer Yachts (Brazil, 26-83 ft vessels), the exclusive Canadian representative for Quarken Boats (Finland, 27-35 ft models benefiting from CETA tariff-free status), and the exclusive Canadian distributor for Sharrow Propellers and Sea Speed V 10 X ULTRA hull coating. YACHT Solutions also partners with Agapi Boat Club to offer Smart Boat Ownership and membership-based global fleet access, and was appointed in 2025 as North American Sales Representative for the Le Boat Ownership Program. The proprietary hardware lines (Sharrow loop-blade propellers, hard silicone bottom paint) and traditional propulsion partnerships with Volvo Penta and Yamaha round out the technical product portfolio.

The business generates revenue across five streams: one-time yacht sales ($79K-$1M+ CAD per vessel), fractional yacht ownership subscriptions (25% shares starting at ~$150K CAD), recurring yacht management services, proprietary hardware sales (propellers $2.8K-$11.9K USD, hull coating ~$2.10/sq ft), and charter revenue programs ($50K-$100K annual potential per V33). The ~6-11 person team markets itself as 'built by boaters, not just salespeople,' and operates a Try Before You Buy program (5 or 10 outings) to drive conversion. The company has no public funding, no AI/ML capabilities, and no enterprise technology stack — it is fundamentally a founder-led boutique distribution and service business.

Name

YACHT Solutions

Legal name

YACHT Solutions

Website

https://yachtsolutions.ca

Company type

Private

Founded year

2012

Operating status

Operating

Short description

YACHT Solutions is a Toronto-based yacht dealership and marine management firm serving HNW individuals and corporate clients through exclusive Canadian distribution of premium yacht brands (Schaefer, Quarken), proprietary hardware (Sharrow Propellers, Sea Speed paint), fractional ownership programs, and full-service yacht management.

Ownership category

akta.pro rank

Product category

Yacht Sales and Marine Management Services

NAICS

Boat Dealers (441222)

SIC

Ship & Boat Building & Repairing (3730), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Luxury Motor Yacht Manufacturing (IMAJAMAD)

akta.pro secondary industry

Semi-Custom & Series Production Yacht Manufacturing (IMAJAEAM)

Keywords

• Yacht sales brokerage
• Yacht management services
• Fractional yacht ownership
• Marine equipment distribution
• Boat club membership

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Yacht Sales: Direct sales of new yachts from premium brands including Schaefer Yachts, Quarken Boats, Axopar, and related marine products. Revenue generated from the sale of vessels ranging from $79,000 CAD to over $1,000,000 CAD.
2. Fractional Yacht Ownership: Program allowing shared ownership of yachts. 25% share in a new premium Schaefer yacht starts at approximately $150,000. Owners receive up to 6 weeks of use per season. Maintenance and operating expenses are shared among owners.
3. Yacht Management Services: Full-service yacht management including cleaning, fueling, pump outs, day-to-day upkeep, winterization, maintenance, insurance, and concierge services. Provides worry-free ownership experience.
4. Smart Boat Ownership Program: Comprehensive boat ownership solution with full management. Partners with Agapi Boat Club for ownership with membership privileges, global fleet access, and potential income generation when boat is shared with vetted club members.
5. Sea Speed Bottom Paint Sales: Sale of proprietary Sea Speed hull coating products. Material cost approximately $2.10 per square foot. Provides protection lasting up to 10 years.
6. Sharrow Propeller Sales: Sale of Sharrow propeller products including models for various applications: Sharrow MX ($4,995 USD), MX-V ($2,795-$3,295 USD), MX-P ($2,795-$4,995 USD), MX-S ($4,995 USD), X10 ($5,995 USD), XO ($5,995 USD), CX ($8,995-$11,895 USD), VX-PRO ($4,995 USD).
7. Agapi Boat Club Membership: Premium yacht membership providing access to global fleet of yachts. Includes membership privileges, potential income generation through fleet sharing, and tax advantages.
8. Yacht Charter Revenue Program: Schaefer V33 can generate between $50,000 and $100,000 in annual revenue during a 6-month charter season.

Pricing tiers

Go-to-market motion2 records

Distribution channels8 records

Marketing channels6 records

Core offering

YACHT Solutions is a Toronto-based marine dealership and yacht ownership solutions provider. The company sells new and pre-owned yachts from premium brands (Schaefer Yachts, Quarken Boats, Axopar, Le Boat), distributes performance marine products (Sharrow Propellers, Sea Speed bottom paint), and offers structured ownership programs including Fractional Yacht Ownership, Smart Boat Ownership, Try Before You Buy, and Agapi Boat Club membership. Full-service yacht management (cleaning, fueling, maintenance, winterization, insurance, concierge) and marine financing round out the offering.

Product overview

YACHT Solutions is a Canadian marine dealership and yacht ownership solutions provider offering both boat sales and ownership programs. The product portfolio centers on exclusive boat brands—Schaefer Yachts (Brazilian, 26-83 ft), Quarken Boats (Finnish, CETA tariff-free), Sharrow Propellers (performance propellers), and SeaSpeed Bottom Paint (hull coatings)—alongside Le Boat canal boats. These are complemented by ownership programs including Fractional Yacht Ownership (25%-100% shares with professional management), Smart Boat Ownership (full-service turnkey), Try Before You Buy (membership outings), and Agapi Boat Club membership. Services include yacht sales, full-service management, financing, and yacht tours. The company operates from Toronto Outer Harbour Marina, serving the Greater Toronto Area with winter boating programs in Florida.

Differentiator

Problem solved

Functional benefit

Products and services

• Schaefer Yachts (Dealership) Authorized Canadian dealership for Schaefer Yachts, a Brazilian manufacturer with 27+ years of experience producing over 3,500 vessels ranging from 26 to 83 feet. Models available in open, hard-top, and flybridge designs with advanced construction using 5-axis CNC machining and vacuum infusion processes. In-stock vessels include 2022 Schaefer V33 ($350,000 CAD), 2024 Schaefer V33 ($599,000 CAD), and 2027 Schaefer 380 ($1,028,437 CAD).
• Quarken Boats (Dealership)

Quantifiable outcome

• Fuel reduction of 6-12% with Sea Speed bottom paint
• +7 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

16 partnerships are on record, tiered core and minor.

• Volvo PentacoreStrategic or Co-development PartnerStrategic partner providing advanced propulsion technology. Volvo Penta Assisted Docking won the DAME Design Awards 2021. Technology makes boating easier, safer, and more accessible. YACHT Solutions integrates Volvo Penta systems in their yacht offerings.
• YamahacoreStrategic or Co-development PartnerStrategic partner providing outboard motor systems. All Quarken boats equipped with Yamaha V6 engines for reliability and performance. Advanced features including drive-by-wire throttles and multifunction displays standard.
• Pfaff MarinecoreStrategic or Co-development PartnerNew division of Pfaff Automotive Partners. Provides consignment, marine brokerage & leasing options backed by the resources and professionalism of Pfaff Automotive Partners.
• PowersportsLink FinancingcoreChannel Partner/ Reseller/ DistributorStrategic partner providing fast, flexible financing solutions tailored to the marine and powersports industries. Their streamlined process and competitive programs help customers get approved quickly while supporting YACHT Solutions with higher close rates.
• Great Lakes ScuttlebuttminorGTM or Marketing PartnerBi-monthly, free magazine distributed at 1500+ locations along Canadian coastlines of the Great Lakes. Provides Great Lakes boaters with information, products, and services. Co-sponsored 'Trip of a Lifetime' contest.
• Canadian Boating MagazineminorGTM or Marketing PartnerPublished by Kerrwil Publications Limited, one of Canada's oldest privately-held publishing companies. Print and online exposure brings information to boating enthusiasts about boats, destinations, and the industry.
• Boating OntariocoreGTM or Marketing PartnerRepresents over 500 member companies throughout Ontario including private & municipal marina operators, boat dealers, brokers, and suppliers. Industry association providing networking and credibility.
• Canadian Power and Sail SquadronsminorGTM or Marketing PartnerRecognized as the foremost educational boating authority in Canada. Offers online and classroom-based Boating and Navigation courses across Canada. Partnership provides education resources for customers.
• Toronto International Boat ShowcoreGTM or Marketing PartnerPremier event for boats and boating-related accessories and services. YACHT Solutions showcases products and engages with potential customers at this major annual industry event.
• Power Boating Canada MagazineminorGTM or Marketing PartnerFor over 30 years the leading publication for Canadian recreational boating enthusiasts. Partnership provides editorial coverage and access to engaged boating audience.
• Agapi Boat ClubcoreStrategic or Co-development PartnerStrategic partnership providing Smart Boat Ownership program and premium yacht membership. Members gain access to global fleet across Americas and Europe. YACHT Solutions is exclusive Canadian representative. 4.9/5 member satisfaction rating.
• Le BoatcoreChannel Partner/ Reseller/ DistributorEurope and Canada's largest self-drive boating vacation provider. YACHT Solutions appointed North American Sales Representative for Le Boat Ownership Program. Program allows investment in luxury canal boats with guaranteed income and managed operations.
• Schaefer YachtscoreChannel Partner/ Reseller/ DistributorAuthorized dealer for Schaefer Yachts, Brazilian manufacturer with 27+ years experience and 3,500+ boats produced. Models from 26-83 feet in open, hard-top, or flybridge designs. Advanced manufacturing with 5-axis CNC machines and vacuum infusion process.
• Quarken BoatscoreChannel Partner/ Reseller/ DistributorExclusive Canadian representative for Quarken, Finnish boat manufacturer. Benefits from CETA tariff-free trade agreement. Award-winning Nordic design with Yamaha engines. Models include 27 and 35 foot options.
• Sharrow MarinecoreChannel Partner/ Reseller/ DistributorExclusive Canadian distributor for Sharrow Propellers. Award-winning loop-blade propeller technology with proven performance gains. CNC machined in USA, LAB finished to 10X industry standard accuracy.
• Sea Speed (SEA SPEED V 10 X ULTRA)coreChannel Partner/ Reseller/ DistributorExclusive Canadian distributor for Sea Speed V 10 X ULTRA bottom paint. First and only hard silicone bottom paint in the world. Non-toxic, 10-year warranty. Proven by U.S. Navy since 2001. Reduces fuel by 6-12%.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MarineMax: Largest U.S. recreational boat and yacht retailer with broad brand portfolio and yacht-management services. Comparable as a multi-brand dealership with finance, brokerage, and ownership solutions, though MarineMax operates at national scale across the U.S.
• OneWater Marine: U.S.-based multi-brand boat dealer group with dealership, brokerage, and service operations. Comparable business model in yacht sales, trade-ins, and finance, though materially larger and geographically diversified across the U.S. Southeast.
• Burgess Yachts: Global luxury yacht brokerage, charter, and management house. Comparable in yacht sales brokerage and full-service yacht management, though focused on larger superyachts and an international clientele.

Direct peers

• Jeff Brown Yachts: Canadian yacht dealer based in Ontario representing premium European and North American yacht brands. Closely comparable in geography (Great Lakes market), product mix (premium new yacht sales), and consultative sales approach.
• North South Yacht Sales: Canadian dealer group representing multiple premium yacht brands with brokerage and service. Comparable in multi-brand dealership model and Canadian Great Lakes customer base, though broader geographic footprint.
• Sun Country Marine: Canadian recreational boat and yacht retailer offering new and used sales plus service. Comparable in Canadian dealer profile and multi-brand premium representation, with a larger Western Canada presence.
• Agapi Boat Club: Global yacht membership and fractional-ownership club with fleet access across the Americas and Europe. YACHT Solutions is the Canadian partner for Agapi; comparable in the membership/ownership-program model that competes with YACHT Solutions' own fractional offering.

Regional players

• SYS Yacht Sales: British Columbia-based yacht dealer representing premium new and brokerage brands. Comparable in Canadian dealership model and multi-brand representation, but serves the Pacific coast catchment rather than the Great Lakes.

Others

• Boats Group: Operator of Boat Trader, YachtWorld, and other marine marketplaces. Not a direct competitor but the dominant online demand-generation channel for yacht buyers that YACHT Solutions depends on for top-of-funnel traffic.
• Princess Yachts: British luxury motor yacht manufacturer with global dealer network. Comparable in the luxury-motor-yacht product category YACHT Solutions serves; relevant as a competing brand for Schaefer and Quarken in the same dealership channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@yachtsolutions
• Facebookfacebook.com/theyachtsolution
• LinkedInlinkedin.com/company/1552527
• Instagraminstagram.com/yacht_solutions

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YACHT Solutions