YELAOSHR

What YELAOSHR does

YELAOSHR (Yelaoshr Education Group Sdn Bhd, 1333016-P) is a privately held Malaysian education company founded in 2005 by Dr. Carol Yap, with Dr. David Yap serving as CEO. The company operates a one-on-one trilingual teaching model covering Chinese, Malay, and English literacy, delivered through 70+ physical learning centers across Malaysia and supplemented by a Yelaoshr Online option. Core products include Trilingual Starter (ages 4-6), Trilingual Booster (ages 7-12), Creat!ve Preschool+ (ages 3-6, RM980+/month), Creative Maths (ages 7-12), and Afterschool Educare (ages 4-12); Recurring tuition is the primary revenue stream, with pricing starting at RM300+/month for Trilingual 1-on-1 classes.

The underlying platform combines a proprietary Trilingual® Flashcard System and a copyrighted "Formative Age Learning Method" (Application AR2021W04983) with the XIAOYE Learning App, a Yelaoshr Parent App on Android and iOS, and a "Student AI Analysis" feature for tracking per-child progress. Teacher supply is built through YELAOSHR Education College (YEC), which delivers UK Education Certification, TVET SKM3 Certification, and a Diploma in Early Childhood Education to a 400+ all-female teaching workforce recognized by the Malaysian Ministry of Human Resources.

The business model combines direct-to-consumer tuition, RM98 trial voucher sales via an OXPay-powered online storefront, and a three-tier franchise system (Passive Capital Partner, Owner-Operator, Co-Investment) with a stated 15-18 month franchisee break-even. The "From Educator to Edupreneur" program, which channels trained teachers into franchise ownership, was selected for the HundrED Global Collection 2025 (Top 100 Global Education Innovations), and the company is engaged with the Ministry of Education Private Education Division and a Malaysia-Finland education MoU.

Name

YELAOSHR

Legal name

Yelaoshr Education Group Sdn Bhd

Website

https://yelaoshr.edu.my

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

YELAOSHR is a Malaysian education company operating 70+ centers that deliver one-on-one trilingual (Chinese, Malay, English) literacy programs for children ages 3-12, supplemented by preschool, math, and afterschool care, distributed through a franchise model and supported by in-house teacher training and edtech apps.

Ownership category

akta.pro rank

Product category

Early Childhood Education

NAICS

Child Care Services (62441), Language Schools (611630), Exam Preparation and Tutoring (611691)

SIC

Services-Child Day Care Services (8351)

akta.pro primary industry

Kids & Teens Language Enrichment Programs (EDAMAFAH)

akta.pro secondary industries

Language-Immersion Nursery & Playgroups (EDACACAI), Language Development & ESL/Multilingual Learner Materials (Dual-Language, ELL) (EDACAJAI), Multilingual & ESL Early Learning Tools (EDACANAG)

Keywords

• Trilingual literacy education
• Early childhood education
• Personalized tutoring services
• Preschool day care
• Franchise education centers

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition and Program Fees: Monthly tuition fees from educational programs including Trilingual 1-on-1 classes (RM300+/month) and Creative Preschool+ (RM980+/month). Revenue is recurring from ongoing enrollment.
2. Franchise Fees and Royalties: Franchise partnerships generating revenue through franchise fees, with profit-sharing arrangements for Passive Capital Partners. Average break-even period is 15-18 months.
3. Educational Materials and Supplies: Sale of teaching materials, workbooks, learning kits, and educational resources. Return policy indicates these items cannot be returned (non-returnable educational materials).
4. Voucher Sales: Online voucher sales for trial classes (RM98 for 6 personalized lessons worth RM250). Revenue recognized upon redemption.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

YELAOSHR delivers one-on-one personalized trilingual (Chinese, Malay, English) teaching and preschool/daycare programs to children aged 3-12 through 70+ physical learning centers across Malaysia. The core offering is the proprietary Trilingual 1-on-1 model backed by a copyrighted Formative Age Learning Method, Trilingual Flashcard System, and supporting mobile apps for students and parents.

Product overview

YELAOSHR is a Malaysian educational organization operating as a platform-plus-modules architecture. The core offering centers on its proprietary one-on-one (1-to-1) Trilingual teaching model for Chinese, Malay, and English literacy, delivered through Trilingual Starter (ages 4-6) and Trilingual Booster (ages 7-12). Supporting the core are Creat!ve Preschool+ (ages 3-6), Creative Maths, and Afterschool Educare. The platform is enhanced by technology integrations including the XIAOYE Learning App for digital delivery, the YelaoShr Parent App for parent engagement, and Student AI Analysis for progress tracking. The From Educator to Edupreneur talent development program trains teachers to become franchisees, while Progress Guaranteed ensures learning outcomes. EarlyWorks Experience adds experiential learning components. With over 70 branches across Malaysia, the company operates a franchise model supported by YELAOSHR Education College for teacher certification.

Differentiator

Problem solved

Functional benefit

Brands

• Creat!ve Preschool+: International preschool education program for children aged 3-6, focusing on literacy, physical development, independent thinking, and self-reliance.
• YELAOSHR Education College
• From Educator to Edupreneur
• Trilingual Starter
• Trilingual Booster
• Creative Maths
• Junior Educare

Products and services

• Trilingual Starter One-on-one personalized trilingual teaching program for children aged 4-6, providing foundation in Chinese, Malay, and English word recognition and reading at accelerated speed using the proprietary Trilingual Flashcard System.
• Trilingual Booster One-on-one personalized trilingual teaching program for children aged 7-12, providing tailored lessons in Chinese, Malay, and English based on each child's abilities and learning level.
• Junior Educare (Afterschool Educare) One-stop before/after-school daycare service for children aged 4-12, allowing children to continue learning and absorb knowledge in a supervised, relaxing environment outside regular school hours.
• Creat!ve Preschool+ International preschool education for children aged 3-6, focusing on literacy development, physical development, independent thinking, self-reliance, and communication skills using theme-based learning.
• Creative Maths Math program for children aged 7-12 designed to strengthen logical reasoning, cultivate innovative thinking, enhance cognitive flexibility, and develop higher-order thinking skills beyond traditional exam preparation.
• From Educator to Edupreneur Talent development program that empowers educators with entrepreneurial skills, providing a structured pathway for teachers to become Yelaoshr collaborators and start their own educational ventures through the franchise model.

Quantifiable outcome

• Word recognition at 100x normal speed
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• HundrEDcoreOthers · 1 November 2024Global education innovation platform that recognized YELAOSHR's 'From Educator to Edupreneur' program in the HundrED Global Collection 2025. Dr. David Yap and Carol Yap attended the HundrED Innovation Education Summit in Helsinki, Finland. Malaysia and Finland are working on MoU in Education and Research.
• Smart Junior Chef MalaysiaminorStrategic or Co-development PartnerCollaboration for EarlyWorks Experience culinary workshop titled 'Let's Explore the Taste of Asia's Cuisine' - a 5-day immersive program where children learned culinary skills and entrepreneurial skills through cooking Asian dishes and managing a food stall bazaar.
• Pu Jian Chinese Medicine Centre (Sri Petaling)minorStrategic or Co-development PartnerEarlyWorks Experience partnership where children visited the center to explore traditional Chinese medicine - learning about herbs, healing techniques, and holistic health concepts through hands-on activities.
• YELAOSHR Education College (YEC)coreOthersInternal education college providing comprehensive teacher training, UK Education Certification, and TVET SKM3 Certification and Diploma in Early Childhood Education for the organization's teaching staff.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Kumon Malaysia: Global supplemental education franchise with deep Malaysian penetration in math and reading. Overlaps with YELAOSHR on literacy/reading remediation and franchise-based physical delivery, though Kumon is a broader portfolio incumbent.
• Eye Level Malaysia: Global supplemental learning franchise (math and English) with established Malaysian footprint. Comparable franchise model and primary-aged enrichment audience to YELAOSHR's Booster and Creative Maths programs.
• Berjaya Education (Berjaya University College / Berjaya TVET): Malaysian-listed education group running early childhood, K-12, and tertiary programs under a wider portfolio. Comparable on geography and Malaysia-specific early childhood branding, though much broader in scope than YELAOSHR.

Others

• British Council Malaysia: International language-education body offering English courses and qualifications in Malaysia. Comparable as an adjacent language-learning provider serving Malaysian parents and students, though not a direct preschool/center competitor.

Direct peers

• MindChamps Malaysia: Singapore-headquartered premium early childhood and enrichment provider with Malaysian operations. Comparable 1-on-1 / small-group enrichment positioning and franchise-style center rollout targeting affluent Malaysian parents.
• The Learning Lab: Malaysian enrichment chain focused on language, math, and creative thinking for primary-aged children. Overlaps with YELAOSHR's Trilingual Booster and Creative Maths offerings in target segment and pricing tier.
• Kinderland Malaysia: Singapore/Malaysia preschool operator with structured curricula for children aged 3-6. Comparable to YELAOSHR's Creat!ve Preschool+ in age band, multilingual preschool format, and physical-center model.
• SmartKids Asia: Malaysian enrichment and early education operator with multiple centers offering language, literacy, and creative programs. Closely comparable to YELAOSHR in multi-center rollout and primary-aged enrichment focus.
• R.E.A.L. Kids (R.E.A.L. Education Group): Malaysia's largest preschool franchise with multi-state centers offering structured early childhood curricula. Directly comparable to YELAOSHR's Creat!ve Preschool+ and franchise-led geographic expansion model across Malaysia.

Emerging players

• iCanRead Malaysia: Reading-focused enrichment program with Malaysian presence targeting early literacy in young learners. Highly comparable niche to YELAOSHR's Trilingual Starter on the reading remediation use case, though smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@YELAOSHREducationGroup
• Facebookfacebook.com/yelaoshr
• Instagraminstagram.com/yelaoshr
• LinkedInlinkedin.com/company/yelaoshr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YELAOSHR