What Yes Planet rishon does

Planet Cinema (פלאנט), commercially branded as "Yes Planet" in Israel, is a privately held cinema exhibition chain operating six physical theater locations across Israel: Eylon, Beer Sheva, Zichron Yaakov, Haifa, Jerusalem, and Rishon LeZion. Its core offering is movie ticket sales and theatrical screenings, supplemented by a portfolio of premium viewing formats — IMAX (large-format projection), 4DX (motion seats with environmental effects), ScreenX (270-degree multi-projection), Dolby Atmos (object-based immersive audio), and VIP (luxury seating and service) — alongside a dedicated children/family section. The chain is affiliated with Cineworld Group PLC, the UK-headquartered global cinema operator, which provides international brand association and operational backing; the formal corporate parent relationship and ownership percentage are not disclosed in the source material.

Revenue is generated through six streams: ticket sales across all formats, concession sales via the on-site Miznon food and beverage service, recurring memberships and gift cards, corporate events and venue rentals, birthday parties and private event hosting, and pre-show cinema advertising. Customers purchase tickets through the corporate website, the Planet Cinema iOS/Android mobile apps, and on-site box offices; the chain also runs dedicated direct sales for corporate and event clients. Distribution is exclusively domestic (Israel) via physical locations and owned digital channels. Ancillary services include a kids-focused section, gaming areas at select locations (e.g., Haifa's PLANET Play), and participation in national cinema events such as Israeli Cinema Day.

The legal entity is registered in Israel under the name "פלאנט, בתי קולנוע תיאטראות בע"מ" with the Hebrew DBA "Planet Cinema." No founding date, audited financials, management roster, funding history, or M&A activity is disclosed. The company is not publicly listed, and source blocks do not disclose revenue, headcount at the operational level, or institutional investors; the 9-employee count in the firmographic data appears to reflect the registered legal entity rather than chain-wide staffing across six locations.

Name

Yes Planet rishon

Legal name

פלאנט, בתי קולנוע תיאטראות בע"מ

Website

https://yesplanet.co.il

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Movie Theater / Cinema Exhibition

NAICS

Motion Picture Theaters (except Drive-Ins) (512131), Motion Picture and Video Exhibition (51213), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Motion Picture Theaters (7830)

akta.pro primary industry

Cinema Chains & Multiplex Operators (MPADAKAA)

akta.pro secondary industry

Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues) (MPAGALAD)

Keywords

• Cinema exhibition
• Movie theater operations
• Premium format cinema
• Film screenings
• Cinema entertainment

Headquarters

HQ city

Rishon LeZion

HQ country

Israel

HQ region

Middle East

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Movie Ticket Sales: Primary revenue from selling tickets to movie screenings across all cinema formats (standard, IMAX, 4DX, VIP, Dolby Atmos, ScreenX)
2. Concession Sales (Miznon): Food and beverage sales including snacks, drinks, and meals at cinema canteen
3. Memberships and Gift Cards: Subscription-style movie memberships and gift card programs for repeat customers
4. Corporate Events and Conferences: Private screenings and venue rentals for corporate events, conferences, and special occasions
5. Birthday Parties and Private Events: Birthday party packages and private event hosting for families and children
6. Advertising in Cinemas: Advertising opportunities displayed before movie screenings

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Yes Planet Rishon operates a cinema theater in Rishon LeZion, Israel, offering movie screenings across standard and premium formats (IMAX, 4DX, ScreenX, VIP, Dolby Atmos). The location is part of the Planet Cinema chain operating six theater sites across Israel, generating revenue from ticket sales, concession food and beverage (Miznon), memberships, gift cards, in-cinema advertising, and private/corporate event hosting.

Product overview

Planet Cinema (פלאנט) is a cinema chain operating six theater locations across Israel: פלאנט אילון, פלאנט באר שבע, פלאנט זכרון יעקב, פלאנט חיפה, פלאנט ירושלים, and פלאנט ראשון לציון. The core offering is movie ticket sales and theatrical screenings. The company supplements this with premium viewing technologies (IMAX, 4DX, ScreenX, Dolby Atmos, VIP) and ancillary services including food service (Miznon), a dedicated kids section, membership programs, and event hosting. Mobile applications for Android and iOS provide digital ticket purchasing and account management.

Differentiator

Problem solved

Functional benefit

Products and services

• Planet Rishon LeZion Cinema Cinema theater location in Rishon LeZion offering movie screenings across standard and premium formats for individual moviegoers, families, and corporate clients.
• IMAX Cinema Experience Premium large-format cinema experience with enhanced picture and sound technology for immersive viewing of new releases and blockbuster films.
• 4DX Cinema Experience Motion-based cinema experience with synchronized motion seats, wind, fog, and scent effects for immersive, multi-sensory movie viewing.
• ScreenX Cinema Experience 270-degree panoramic cinema viewing experience extending the screen onto side walls for an immersive multi-projection format.
• VIP Cinema Experience Luxury cinema experience with premium seating, dedicated service, and exclusive amenities for high-end moviegoers.
• Miznon Cinema Food Service Cinema food and beverage service offering snacks, drinks, and meals for moviegoers through the in-house Miznon concession.
• Planet Cinema Memberships and Gift Cards Subscription-style movie membership packages and gift cards for repeat customers and gifting purposes.
• Cinema Events and Conferences Hosting Private event hosting services including corporate events, conferences, birthday parties, and special screenings for companies, families, and organizations.
• Planet Kids Cinema Section Family-friendly cinema section featuring child-focused content screenings, discounted child tickets, and kid-friendly amenities and programming.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Cineworld Group PLCcoreOthersCineworld Group PLC is the parent company of Planet Cinema. Planet operates as part of the Cineworld cinema chain network. Cineworld is a major global cinema operator headquartered in the UK. The relationship provides Planet Cinema with international cinema brand association and operational backing.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Planetcinemail
• Instagraminstagram.com/planetcinema_il
• TikToktiktok.com/@planetcinema_il?_t=8aJD28TX5LG&_r=1
• LinkedInlinkedin.com/company/yes-planet-rishon

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yes Planet rishon