The Youth Voter Project

What The Youth Voter Project does

The Youth Voter Project is a Minnesota-based, student-led nonprofit that registers and pre-registers youth voters through a Student Ambassador program embedded in local high schools. Its core product is human-delivered voter registration assistance, primarily executed through in-school events hosted by volunteer ambassadors and supplemented by direct assistance to individual students navigating the Minnesota Secretary of State's registration portal. The organization works with named partner districts including Wayzata Public Schools, Hopkins Public Schools, and Burnsville School District, with additional ambassadors active at Blaine and Lakeville North.

The underlying technology stack is intentionally minimal: there is no proprietary software platform. The organization distributes educational resources through Google Slides (Registration Presentation), Google Docs (Event Planning Guide), and Google Drive (Volunteer Training), all available as free downloads from its website. Marketing and outreach operate through Instagram and LinkedIn, with word-of-mouth driven by the ambassador network. The site was built by the Technology Director, Avi Bandi.

The business model is charitable in nature rather than commercial. Revenue comes from donations processed through JustGiving, with back-office and 501(c)(3) status provided by fiscal sponsor YMCA Center for Youth Voice. There is no paid tier, no enterprise pricing, and no monetized customer relationship; schools and students receive services free of charge. The leadership team comprises six named directors (Executive, Finance, Outreach, Resources, Public Relations, Technology), supporting a volunteer-heavy grassroots delivery model.

Name

The Youth Voter Project

Website

https://youthvoterproject.org

Company type

Private

Operating status

Operating

Short description

The Youth Voter Project is a Minnesota-based, student-led nonprofit that registers and pre-registers youth voters through a Student Ambassador program embedded in local high schools, supported by free downloadable resources and delivered free of charge via a fiscal sponsorship with YMCA Center for Youth Voice.

Ownership category

akta.pro rank

Product category

Civic Engagement Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industries

Civic, Citizenship & Community Engagement Education (EDAAAEAI), Electoral Support & Election Observation (BPADAGAA), Volunteerism, Service-Learning & Community Service (EDALAHAG)

Keywords

• Youth voter registration
• Civic engagement services
• Student ambassador programs
• Voter education resources
• Nonprofit civic organizing

Headquarters

HQ city

Minnesota

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Others, Personnel, Operations, Marketing or Sales

Revenue model

1. Donations: The organization accepts donations through JustGiving platform. Revenue appears to come primarily from charitable contributions to support operations and ambassador programs.
2. Fiscal Sponsorship: Fiscally sponsored by YMCA Center for Youth Voice, which may provide funding, administrative support, and organizational infrastructure.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Youth Voter Project is a student-led nonprofit organization dedicated to registering or pre-registering Minnesota's youth to vote through events run by Student Ambassadors. It provides free in-school voter registration assistance, peer-led outreach, downloadable event planning and training resources, and redirects individuals to the official Minnesota Secretary of State voter registration portal.

Product overview

The Youth Voter Project is a student-led organization operating as a unified voter registration assistance service focused on Minnesota's youth. The organization centers on its core voter registration program, supported by a Student Ambassador Program that enables in-school registration events. Resource offerings include a Registration Presentation (Google Slides), Event Planning Resources (Google Docs), and Volunteer Training materials. The organization does not operate a traditional software platform but rather provides human-delivered voter registration assistance supplemented by downloadable educational resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Volunteer Training Training materials and resources for volunteers to help them effectively assist with voter registration drives.
• Voter Registration Services Student-led voter registration and pre-registration services for Minnesota youth, including in-school events hosted by Student Ambassadors and individual assistance with the voter registration process.
• Student Ambassador Program A program enabling student ambassadors to host voter registration events in schools, with support and resources from The Youth Voter Project.
• Registration Presentation A Google Slides-based presentation explaining why youth should register to vote, available for download and customization.
• Event Planning Resources Google Docs-based guide that walks users through planning and executing a successful voter registration event.

Quantifiable outcome

• Individual student testimonials indicate successful voter pre-registrations facilitated through the program.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Wayzata Public SchoolscoreStrategic or Co-development PartnerPartner school where Student Ambassadors host voter registration events. One of the largest school districts in Minnesota according to the organization's description.
• Hopkins Public SchoolscoreStrategic or Co-development PartnerPartner school district where Student Ambassadors coordinate voter registration activities, including participation in Voter Registration Day events.
• Burnsville School DistrictcoreStrategic or Co-development PartnerPartner school district participating in the Student Ambassador program and hosting voter registration events at Burnsville High School.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Rock the Vote: National youth-focused voter registration nonprofit using digital tools and grassroots mobilization to register and pre-register young voters. Most directly comparable organization to TYVP in mission and audience.
• HeadCount: Voter registration nonprofit that registers voters at concerts, campuses, and community events using peer-led outreach. Closely parallels TYVP's Ambassador-driven, event-based registration model.
• When We All Vote: Nonpartisan voter registration organization with explicit focus on increasing participation among young voters and students. Comparable mission targeting similar student demographic.
• Generation Citizen: Nonprofit bringing civics education and action opportunities to middle and high school students. Adjacent mission of youth civic engagement, with school-based delivery model similar to TYVP.

Emerging players

• TurboVote: Digital voter registration and reminders tool commonly deployed through college campuses. Comparable in targeting students and routing users to official registration portals, but tech-first rather than event-driven.
• iCivics: Provider of civics education curricula for K-12 students with a focus on democratic participation. Comparable youth civic engagement mission, though delivered through classroom curriculum rather than registration events.

peer_description>Coalition mobilizing businesses and employees around civic participation, including voter registration. comparable civic engagement mission with broader, multi-stakeholder GTM rather than a school-ambassador focus.s

• Civic Alliance:

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/youthvoterproject
• Instagraminstagram.com/youthvoterproject?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Youth Voter Project