yoyaku
YOYAKU is a Paris-based independent music and art ecosystem operating a vertically integrated business spanning record retail, label operations, physical distribution to 400+ stores, vinyl manufacturing in Berlin, artist booking, and cultural programming for the electronic music sector.
- Company typePrivate
- Founded2010
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What yoyaku does
YOYAKU is an independent Paris-based music and art ecosystem founded in 2010, operating a vertically integrated set of businesses across the electronic music value chain. The company runs a flagship 600m² record store in Paris (with a second location opening in Barcelona in June 2026), a physical distribution platform serving over 500 independent labels to more than 400 record stores worldwide, a vinyl pressing plant acquired in Berlin (Objects Presswerk GmbH), an artist booking and management agency (Interwave), a contemporary art gallery (Chapelle XIV), and a creative design studio (Atelier 14). At its core, YOYAKU also operates its own record label family that has released over 300 references from more than 100 artists, and curates a roster that includes names such as Laurent Garnier, Aphex Twin, Juan Atkins, and Chez Damier.
The company's technological footprint is operational rather than software-defined. Production management at Objects runs on Odoo ERP; distribution runs through a dedicated B2B platform at yydistribution.fr providing real-time stock management, pre-orders, and reporting for record store buyers; the consumer-facing channel is the e-commerce site yoyaku.io for new releases, back-catalog, and second-hand vinyl; and a YouTube channel featuring filmed in-store DJ sessions has surpassed 2 million views on individual videos, which the company cites as a direct driver of online sales.
YOYAKU generates revenue across six streams: physical and online record retail (Paris flagship and e-commerce), transaction-based distribution fees on label sales to 400+ stores, vinyl manufacturing services through Objects, artist booking commissions through Interwave, label royalties across its 300+ reference catalog, and event ticketing (world tour of 30 dates across 16 countries and 4 continents). Customers split across B2B (independent labels, record stores, festival promoters), B2C collectors and electronic music enthusiasts, and artists on the Interwave roster. Distribution and label activity are concentrated in France with documented international reach into Europe, North America, and Asia.
yoyaku firmographics
Firmographics- Name
- yoyaku
- Legal name
- YOYAKU SARL
- Website
- https://yoyaku.fr
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- YOYAKU is a Paris-based independent music and art ecosystem operating a vertically integrated business spanning record retail, label operations, physical distribution to 400+ stores, vinyl manufacturing in Berlin, artist booking, and cultural programming for the electronic music sector.
- Ownership category
- akta.pro rank
yoyaku industry classification
Industry- Product category
- Music Distribution Services
- NAICS
- Musical Instrument and Supplies Retailers (459140), Record Production and Distribution (51225), Music Publishers (512230)
- SIC
- Retail-Record & Prerecorded Tape Stores (5735), Phonograph Records & Prerecorded Audio Tapes & Disks (3652), Miscellaneous Publishing (2741)
- akta.pro primary industry
- DJ Equipment & Electronic Music Gear Retail (CRALAEAD)
- akta.pro secondary industries
- Musical Instruments (Acoustic & Electric) (MPAIAJAA), DJ & Electronic Music Venues (MPAGAIAE)
Keywords
Where yoyaku is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
yoyaku business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Record Store Retail: Physical and online vinyl record sales from Paris and Barcelona locations, including new releases, back-catalog, and second-hand records
- Physical Distribution Services: Distribution fees for serving 500+ labels to 400+ record stores worldwide through B2B platform
- Vinyl Manufacturing: Vinyl pressing services including lacquer cutting, electroforming, plating, and pressing at Objects manufacturing plant in Berlin. Services from 7 to 12 inch, standard black to custom colored vinyl
- Artist Booking & Management: International tour coordination, festival bookings, and career development through Interwave agency representing curated roster of underground and established artists
- Label Operations: Over 300 references (EPs and LPs) released through family of labels with distinct identities covering electronic music spectrum
- Event Ticketing: Ticket sales for world tour events, festivals, and in-store sessions. 5.5% VAT included in ticket prices, processed through Viva Wallet secure platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Event tickets with 5.5% VAT included, non-refundable |
| Other | Pay-as-you-go | Vinyl manufacturing quote-based pricing |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
yoyaku product offering
Product offeringCore offering
YOYAKU operates a vertically integrated electronic music ecosystem combining physical retail record stores in Paris and Barcelona, B2B vinyl distribution to 400+ record stores worldwide serving 500+ labels, a record label family with 300+ releases from 100+ artists, vinyl manufacturing through Objects Presswerk in Berlin, artist booking and management via Interwave, a contemporary art gallery (Chapelle XIV), a creative design studio (Atelier 14), and event organization spanning 30 dates across 16 countries. The company curates deep house, techno, ambient, electro, and experimental electronic music throughout its operations.
Product overview
YOYAKU is an independent electronic music ecosystem based in Paris, founded in 2010. The company operates as a multi-faceted music and art enterprise combining several interconnected divisions: (1) YOYAKU Record Store — physical retail locations in Paris and Barcelona featuring curated vinyl selections and listening stations; (2) YOYAKU Label — record label operations producing over 300 releases across multiple sub-labels; (3) YOYAKU Distribution — physical music distribution serving 500+ labels to 400+ stores worldwide via B2B platform; (4) Objects Presswerk — vinyl manufacturing plant in Berlin handling full production chain from lacquers to packaged product; (5) Interwave — artist booking and management agency; (6) Chapelle XIV — contemporary art gallery and cultural venue in Paris; (7) Atelier 14 — creative design studio. The ecosystem also includes ticketing services and organizes the YOYAKU World Tour events.
Differentiator
Problem solved
Functional benefit
Brands
- Objects: Vinyl manufacturing — state-of-the-art vinyl pressing plant in Berlin offering lacquer cutting, plating, and pressing.
- Interwave
- Atelier 14
- Chapelle XIV
Products and services
- YOYAKU Label Independent record label operations producing electronic music releases. Over 300 references (EPs and LPs) from 100+ artists, with a family of sub-labels each with distinct identity covering the full spectrum of electronic music including deep house, techno, ambient, electro, dub, minimal, and experimental genres.
- YOYAKU Record Store Physical record store spanning 600m² across two floors at 14 Boulevard de la Chapelle, 75018 Paris. Largest independent record store in France dedicated to electronic music, featuring curated new and back-catalog vinyl with high-end audio listening stations and filmed in-store DJ sessions (YouTube) with some sessions exceeding 2 million views. Open 7 days, 10am to 8pm.
- YOYAKU Distribution B2B physical music distribution service distributing over 500 labels (predominantly French with international reach) to a network of 400+ record stores worldwide through a dedicated B2B platform with real-time stock management, pre-order system, and streamlined ordering. Covers house, techno, dub, minimal, ambient, electro, and experimental genres with warehousing, stock management, sales reporting, and royalty management.
- Objects Presswerk Vinyl Manufacturing Vinyl manufacturing plant in Berlin-Oberschöneweide (Wilhelminenhofstr. 76/77, 12459 Berlin). Full production chain under one roof including lacquer cutting, electroforming, plating, pressing, packaging, and QA/PressCheck. Serves independent labels and artists worldwide from 7" to 12" formats, standard black to custom colored vinyl. Independent entity acquired by YOYAKU, operated by its own team with Odoo production system.
- Interwave Artist Booking and Management Artist booking and management agency for electronic music. Provides international tour coordination, festival bookings, and career development for a curated roster of underground and established artists across Europe and beyond.
- Chapelle XIV Cultural Space Contemporary art gallery and cultural space in Paris 14th arrondissement. Hosts exhibitions, immersive installations, cultural events, and artist residencies. Dedicated to emerging and established artists since 2015.
- Atelier 14 Creative Design Studio Creative design studio offering art direction, graphic design, and visual identity services. Diverse expertise including print, 3D design, animation, motion graphics, and web development for artists, brands, and cultural institutions since 2015.
- YOYAKU World Tour Events Event organization and tour coordination across 30 dates, 16 countries, and 4 continents. Includes flagship events like Paris/SlapFunk 24H and ReSolute XL x Yoyaku New York, plus in-store DJ sessions at YOYAKU Paris and international showcases. Tickets sold via yoyaku.fr/tickets with Viva Wallet secure payment processing and 5.5% VAT included.
Quantifiable outcome
- 2 million+ views on some YouTube in-store DJ sessions, transforming record store into international stage
- +2 more outcomes
Companies that use yoyaku
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles6 records
yoyaku technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
yoyaku partnerships and signals
Strategic signalScale indicators10 records
Recent moves8 records
Expansion highlights6 records
yoyaku competitors and assessment
Company assessmentDirect peers
- Kompakt: Cologne-based label, distributor, and record retailer with deep electronic-music curatorial identity. Mirrors YOYAKU's model of combining a physical retail experience, label catalog, and global distribution.
- Clone Records: Rotterdam-rooted record store, distributor, and label group covering electronic music across multiple sub-imprints. Comparable to YOYAKU in combining retail, wholesale distribution, and a family of labels under one roof.
- MPO: French vinyl pressing plant providing lacquer cutting, electroforming, plating and pressing. Directly comparable to Objects Presswerk's role inside the YOYAKU ecosystem and the broader vinyl manufacturing supply chain.
- !K7 Records: Berlin independent label and distribution group with deep electronic-music catalog and artist booking. Comparable to YOYAKU's combined label output (300+ references) and Interwave artist-management arm.
- Rubadub: Glasgow-based record store and wholesale distributor serving electronic music retailers across Europe. Directly comparable to YOYAKU Distribution's B2B platform and vinyl retail operations.
- Hard Wax: Berlin institution combining a legendary record store, B2B distribution to global retailers, and its own label output. Direct comparator on the integration of physical retail, distribution, and curation in underground electronic music.
- Phonica Records: London independent record store dedicated to electronic music with global online shipping. Comparable to YOYAKU's Paris and Barcelona retail operations as a curated specialist vinyl destination.
- Rush Hour: Amsterdam-based independent record store, distributor, and label rooted in underground electronic music. Closest analogue to YOYAKU's vertically integrated retail-distribution-label model in a similarly curated genre space.
- Norman Records: UK-based independent record store with global online shipping and strong electronic-music curation. Comparable to YOYAKU's online store and physical retail as a specialist vinyl destination serving collectors worldwide.
Broad incumbents
- Rough Trade: Long-established UK record retail chain with in-house label and distribution. Overlaps with YOYAKU on retail and label/distribution, but operates across all genres at materially larger scale.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
yoyaku social profiles
Digital presenceyoyaku financial estimates
Financial estimateRevenue estimate
Valuation estimate
yoyaku leadership team
Management profileNumber of profiles
yoyaku subsidiaries and ownership
Company hierarchySubsidiaries5 records
yoyaku funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
yoyaku M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about yoyaku
What does yoyaku do?
YOYAKU operates a vertically integrated electronic music ecosystem combining physical retail record stores in Paris and Barcelona, B2B vinyl distribution to 400+ record stores worldwide serving 500+ labels, a record label family with 300+ releases from 100+ artists, vinyl manufacturing through Objects Presswerk in Berlin, artist booking and management via Interwave, a contemporary art gallery (Chapelle XIV), a creative design studio (Atelier 14), and event organization spanning 30 dates across 16 countries. The company curates deep house, techno, ambient, electro, and experimental electronic music throughout its operations.
Is yoyaku a public or private company?
yoyaku is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was yoyaku founded?
yoyaku was founded in 2010. It employs 11 to 50 people.
Where is yoyaku based?
yoyaku is headquartered in Paris, France, in the Europe region.
How does yoyaku make money?
Six revenue lines are on record. Record Store Retail is the primary driver. The others are physical Distribution Services, vinyl Manufacturing, artist Booking & Management, label Operations and event Ticketing.
Who are yoyaku's main competitors?
Direct peers on record are Kompakt, Clone Records, MPO, !K7 Records, Rubadub, Hard Wax, Phonica Records, Rush Hour and Norman Records. Rough Trade is listed as a broad incumbent.
Does yoyaku have an API?
No public API is recorded for yoyaku.
What industry is yoyaku in?
yoyaku's product category is Music Distribution Services. Its primary akta.pro industry code is CRALAEAD, DJ Equipment & Electronic Music Gear Retail, with a secondary code of MPAIAJAA, Musical Instruments (Acoustic & Electric). Its NAICS code is 459140 and its SIC code is 5735.