Yellow Pepper® Marketing
Yellowz (formerly Yellow Pepper® Marketing) is a privately held, São Paulo-based 360° digital marketing agency serving 30+ Brazilian real estate developers with social media, full-funnel digital media, UX/UI, web analytics, RD Station automation, branding, and performance services.
- Company typePrivate
- Founded2022
- HeadquartersSão Paulo, Brazil
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Yellow Pepper® Marketing does
Yellowz, formerly operating as Yellow Pepper® Marketing, is a Brazilian 360° full-service digital marketing agency formed in 2022 through the merger of Yellow Pepper (digital marketing and consulting for real estate developers) and DTVZ (data performance and Real Estate Marketing specialization). The company is headquartered in the Vila Olímpia business district of São Paulo, Brazil, and operates as a privately held, founder/management-led firm led by a four-person C-suite: CEO Valdir Fantinati, CFO Rodolfo Del Valle, COO Taciana Santoro, and CMO Cláudio Corrêa.
The company's product surface is an integrated portfolio of seven service lines tailored to the Brazilian real estate developer (incorporadora) market: Social Media & Content, Full Funnel Digital Media, UX/UI & Landing Pages, Web Analytics & Data Science, RD Station automation services, Creative & Identity design, and Branding & Performance. Underlying technology relies on standard digital marketing tooling (RD Station for marketing automation, social media management platforms, web analytics and data science dashboards) layered with claimed AI/ML applications for predictive analytics, process automation, and optimization in real estate campaigns. The firm holds a registered Yellow Pepper® trademark and markets itself as the largest and most efficient digital agency for the Brazilian real estate market.
Commercially, Yellowz runs a sales-led, direct enterprise GTM targeting Brazilian real estate developers and construction companies via relationship-based acquisition. Revenue is generated through professional services (digital marketing agency fees), pricing is opaque and contact-based (not publicly disclosed), and the customer base comprises 30+ enterprise developer clients including Tecnisa, Panamericana, Arqos, Vita, Global, MG, Mio, Bio, and Eva. Operating geographies are limited to Brazil, with no disclosed funding, investors, or parent company.
Yellow Pepper® Marketing firmographics
Firmographics- Name
- Yellow Pepper® Marketing
- Legal name
- Yellowz
- Website
- https://ypmkt.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Yellowz (formerly Yellow Pepper® Marketing) is a privately held, São Paulo-based 360° digital marketing agency serving 30+ Brazilian real estate developers with social media, full-funnel digital media, UX/UI, web analytics, RD Station automation, branding, and performance services.
- Ownership category
- akta.pro rank
Yellow Pepper® Marketing industry classification
Industry- Product category
- Real Estate Digital Marketing Agency
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Channel Marketing (Distributor/Reseller Programs) (MPAAAJAK)
Keywords
Where Yellow Pepper® Marketing is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Yellow Pepper® Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Full-service digital marketing agency providing social media management, content creation, digital media planning, UX/UI design, web analytics, marketing automation, branding, and performance marketing services to real estate developers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Yellow Pepper® Marketing product offering
Product offeringCore offering
Yellowz (formerly Yellow Pepper® Marketing) is a 360-degree full-service digital marketing agency that sells integrated marketing services to Brazilian real estate developers (incorporadoras). Its offering bundles social media management, editorial calendar planning, full-funnel digital media planning and performance, UX/UI and landing page design, web analytics and data science dashboards, RD Station marketing automation auditing and management, creative and identity design, and branding and performance marketing—all specialized for the Brazilian real estate market.
Product overview
Yellowz is a 360° full-service digital marketing agency formed from the merger of Yellow Pepper (digital marketing and consulting for developers) and DTVZ (data performance and Real Estate Marketing). The agency operates as an integrated portfolio of services rather than a single product, combining Social Media & Content, Full Funnel Digital Media, UX/UI & Landing Pages, Web Analytics & Data Science, RD Station Automation Services, Creative & Identity Design, and Branding & Performance — all specialized for Brazil's real estate market.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Media & Content Management
Companies that use Yellow Pepper® Marketing
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles1 record
Yellow Pepper® Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability5 records
Feature1 record
Yellow Pepper® Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- RD StationcoreRD Station partnership for marketing automation services. The agency offers auditing, consulting, and management services for RD Station platform, which is a leading Brazilian marketing automation solution.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Yellow Pepper® Marketing competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Yellow Pepper® Marketing social profiles
Digital presenceYellow Pepper® Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yellow Pepper® Marketing leadership team
Management profileNumber of profiles
Profiles4 records
Yellow Pepper® Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yellow Pepper® Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yellow Pepper® Marketing
What does Yellow Pepper® Marketing do?
Yellowz (formerly Yellow Pepper® Marketing) is a 360-degree full-service digital marketing agency that sells integrated marketing services to Brazilian real estate developers (incorporadoras). Its offering bundles social media management, editorial calendar planning, full-funnel digital media planning and performance, UX/UI and landing page design, web analytics and data science dashboards, RD Station marketing automation auditing and management, creative and identity design, and branding and performance marketing—all specialized for the Brazilian real estate market.
Is Yellow Pepper® Marketing a public or private company?
Yellow Pepper® Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yellow Pepper® Marketing founded?
Yellow Pepper® Marketing was founded in 2022. It employs 1 to 10 people.
Where is Yellow Pepper® Marketing based?
Yellow Pepper® Marketing is headquartered in São Paulo, Brazil, in the Latin America region.
How does Yellow Pepper® Marketing make money?
One revenue line is on record: digital Marketing Services.
Does Yellow Pepper® Marketing have an API?
No public API is recorded for Yellow Pepper® Marketing.
What industry is Yellow Pepper® Marketing in?
Yellow Pepper® Marketing's product category is Real Estate Digital Marketing Agency. Its primary akta.pro industry code is MPAAAJAK, Channel Marketing (Distributor/Reseller Programs). Its NAICS code is 541810 and its SIC code is 7311.