Yverdon Sport FC

What Yverdon Sport FC does

Yverdon Sport FC is a Swiss professional football club founded in 1897 and headquartered in Yverdon-les-Bains, Canton of Vaud (legal entity: Yverdon Sport SA). The club operates a men's first team currently competing in the Swiss Challenge League following relegation from the Super League in 2025, a women's team (Yverdon Sport Women, rebranded from Yverdon Sport Féminin in June 2025), and a youth Académie with programs including YS Camp and Les P'tits Footeux. Its core products are professional football match experiences, an online ticketing platform (via Ticketmaster), a merchandise e-shop (via ONIS SWISS), video content through YS TV on YouTube, and annual Gala events. The club is privately owned by Jamie Welch (President & Propriétaire), with no publicly disclosed institutional investors or funding rounds.

The business model is direct-to-consumer across multiple revenue streams: matchday transactions (single-match tickets and Abonnements 26/27 season subscriptions through Ticketmaster), merchandise sales (one-time purchases of jerseys, tracksuits, and lifestyle products in the CHF 69-115 range), recurring corporate sponsorship (anchored by Aon as main sponsor from April 2025), and event-based revenue (annual Gala, raffle, and hospitality). Distribution occurs through the Stade Municipal box office, the Ticketmaster online platform, and the ONIS SWISS e-commerce storefront. Marketing channels span the official website, email newsletter, YouTube (YSTV), social media, and community events such as the YS Cup youth tournament.

The club serves two primary customer segments: individual football fans and supporters in the Yverdon-les-Bains region for matchday, merchandise, and subscription engagement, and corporate sponsors and partners seeking brand exposure and B2B networking. The club operates within a single geographic market (Canton of Vaud) and pursues social responsibility through YSF Impact, a partnership with La Cassya for cancer awareness, and an international 7-year partnership with KFV Prishtina focused on women's football education and inclusion.

Name

Yverdon Sport FC

Legal name

Yverdon Sport SA

Website

https://yverdonsport.ch

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Yverdon Sport FC is a privately owned Swiss football club founded in 1897 in Yverdon-les-Bains, operating a men's team in the Challenge League, a women's team, and a youth academy, generating revenue from ticketing, merchandise, sponsorship, and events for regional fans and corporate partners.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industries

Event & Tournament Sponsorship (Title/Presenting Sponsors, Official Suppliers) (MPAKALAB), Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE)

Keywords

• Professional football club
• Matchday ticketing
• Football merchandise
• Youth football academy
• Women's football development

Headquarters

HQ city

Yverdon-les-Bains

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ticket Sales & Matchday Revenue: Revenue from match tickets sold through Ticketmaster platform, including individual match tickets and season subscriptions (Abonnements 26/27).
2. Merchandise & E-commerce: Sale of club merchandise including jerseys, tracksuits, and lifestyle products through the official ONIS SWISS e-shop.
3. Sponsorship: Corporate sponsorship deals including main sponsor Aon and other commercial partners. Revenue from hospitality services and partner benefits.
4. Events & Gala: Revenue from special events including the annual Gala dinner and other club events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Yverdon Sport FC is a Swiss professional football club that fields men's and women's first teams competing in national leagues. The club sells match tickets and season subscriptions (Abonnements) through Ticketmaster, distributes official merchandise through the ONIS SWISS e-shop, operates a youth Academy with development programs, and runs events including the annual Gala.

Product overview

Yverdon Sport FC operates as a Swiss football club offering a portfolio of products and services centered around its professional teams. The club's main products include match ticketing and subscriptions for both men's and women's teams, an e-commerce store selling official merchandise (jerseys, apparel, lifestyle products), video content through YS TV featuring match highlights and player interviews, and event-based offerings including the annual Gala. The club also runs a youth Academy (Académie) for player development and various community programs under YSF Impact.

Differentiator

Problem solved

Functional benefit

Products and services

• Match Tickets & Season Subscriptions (Billetterie) Online platform for purchasing individual match tickets and annual season subscriptions for men's and women's first team home games, operated through Ticketmaster.
• Official Merchandise (E-Shop) Official online store selling club jerseys (home and away), tracksuits, apparel, and lifestyle products to supporters.
• YS Camp Football summer camp program for children, organized as part of the club's youth Academy offering.
• Les P'tits Footeux Introductory football program aimed at young children, delivered as part of the club's Academy youth development structure.
• Annual Gala Dinner Annual gala dinner featuring raffle, fine dining, and networking for club sponsors, partners, and supporters.

Quantifiable outcome

• 7-year strategic plan targeting return to AXA Women's Super League
• +1 more outcomes

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• KFV PrishtinacoreStrategic or Co-development Partner · 19 February 2026International partnership focused on education and inclusion through sport. Project titled 'Empowering Girls through Sport, Education & Inclusion' - a 7-year strategic initiative for women's football development.
• La CassyaminorOthersSocial partnership supporting cancer awareness and patients. Club participates in breast cancer awareness initiatives (Octobre Rose), hospital visits, and community engagement activities.
• TicketmastercoreChannel Partner/ Reseller/ DistributorOfficial ticketing partner for match tickets and season subscriptions. Handles online ticket sales through yverdonsport.tmtickets.ch platform.
• ONIS SWISS SAGLcoreChannel Partner/ Reseller/ DistributorOfficial e-commerce partner managing the Yverdon Sport online shop for merchandise and club products.
• Facebook AdsminorGTM or Marketing PartnerSocial media advertising for targeted promotion of club content and events.
• AoncoreChannel Partner/ Reseller/ DistributorMain sponsor of Yverdon Sport FC (announced April 2025). Provides principal sponsorship backing for the club.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Xx.com/YverdonSport
• YouTubeyoutube.com/@YSTV
• LinkedInlinkedin.com/company/yverdon-sport-fc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yverdon Sport FC