Herbert Law Group

What Herbert Law Group does

Herbert Law Group PLLC is a boutique personal injury law firm headquartered at 2600 N Central Expy, Suite 200, in Richardson, Texas, serving the Dallas-Fort Worth metropolitan area with additional licensure in Oklahoma. Founded in 2017 by Marine Corps veteran Zach Herbert, the firm represents individuals injured due to the negligence of others across practice areas that include car wrecks, truck wrecks, wrongful death, workplace injuries, construction accidents, slip and falls, dog bites, nail salon negligence, and insurance claims. The team is approximately 15 people, anchored by two personal injury attorneys (Zach Herbert and Griffin McMillin) plus a paralegal, case manager, and operations staff.

The firm operates on a contingency-fee professional services model typical of plaintiff-side personal injury practice, offering free initial case evaluations and generating revenue from contingency percentages of client settlements or verdicts. Client acquisition is direct-to-consumer through an omnichannel intake system that includes a 24/7 dedicated phone line (214-214-ZACH in Texas and 405-999-ZACH in Oklahoma), Zoom video consultations, in-person office meetings, and home or hospital visits for injured clients unable to travel. Marketing is primarily organic, leveraging local SEO, blog content on personal injury topics, and social media presence on Facebook, LinkedIn, and Instagram. The firm distinguishes itself through founder credentials (Board Certification in Personal Injury Trial Law from the Texas Board of Legal Specialization, Trial Lawyers College training) and an "Old School Service" ethos combining direct attorney access with what the firm describes as data-backed trial technology for case strategy and presentation.

Name

Herbert Law Group

Legal name

Herbert Law Group PLLC

Website

https://zdhinjury.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Herbert Law Group is a boutique personal injury law firm in Richardson, Texas, founded in 2017 by Marine Corps veteran Zach Herbert, representing car accident, truck accident, and wrongful death victims across Texas and Oklahoma on a contingency-fee basis.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Car wreck attorney
• Truck accident lawyer
• Wrongful death claims
• Workplace injury representation

Headquarters

HQ city

Richardson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Personal Injury Legal Services: The firm provides legal representation for personal injury cases including car wrecks, truck wrecks, wrongful death, workplace injuries, construction accidents, slip and falls, dog bites, and insurance claims. Services are likely offered on a contingency fee basis (no win no fee) given industry norms for personal injury law.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Herbert Law Group is a Texas-based personal injury law firm that represents individuals injured due to the negligence of others. The firm provides legal representation across multiple case types — car wrecks, truck wrecks, wrongful death, workplace injuries, construction accidents, slip and falls, nail salon negligence, dog bites, and insurance claims — using what it describes as "data-backed trial technology" alongside a high-touch, "Old School Service" client engagement model that includes 24/7 phone intake, free case evaluations, and home/hospital visits.

Product overview

Herbert Law Group is a personal injury law firm offering comprehensive legal services for victims of various accidents caused by someone else's negligence. The firm provides a unified set of legal services organized around specific accident types, including car wrecks, truck wrecks, workplace injuries, construction accidents, slip and falls, nail salon negligence, wrongful death, and dog bite injuries. The core offering is personalized legal representation combined with what the firm describes as 'Old School Service' values and 'state-of-the-art technology' for trial preparation.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Wreck Legal Representation Legal representation for individuals injured in car accidents across Texas, including navigating the insurance claims process and pursuing compensation for injuries, lost wages, and damages.
• Truck Wreck Legal Representation Specialized legal representation for victims of accidents involving commercial trucks and semi-trucks, addressing complex liability issues involving trucking companies, large insurance policies, and federal regulations.
• Workplace Injury Legal Representation Legal representation for employees injured on the job, including heat stress injuries, construction-related injuries, and other workplace accident claims involving workers' compensation and employer-negligence theories.
• Construction Accident Legal Representation Legal representation for individuals injured in construction accidents, addressing contractor and worksite liability issues.
• Slip and Fall Legal Representation Legal representation for individuals injured in slip and fall accidents on someone else's property, pursuing premises liability claims.
• Wrongful Death Legal Representation Legal representation for families seeking financial recovery through wrongful death claims, including funeral costs, medical bills, lost wages, loss of earning capacity, and loss of companionship arising from another party's negligence.
• Insurance Claims Legal Assistance Legal assistance navigating complicated insurance claims processes to ensure fair compensation, often overlapping with underlying accident claims such as car wrecks and truck wrecks.
• Dog Bite Injury Legal Representation Legal representation for victims of dog bite injuries, pursuing damages against responsible parties.
• Nail Salon Negligence Legal Representation Legal representation for individuals injured due to negligence at nail salons, including injuries from products, equipment, or unsafe conditions.

Quantifiable outcome

• Board Certified Personal Injury Trial Lawyer - distinction earned by less than 2% of all Texas attorneys

Named customers1 record

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Ammons Law Firm: Houston-headquartered Texas personal injury firm handling car wrecks, truck wrecks, and catastrophic injury cases. Direct competitor in the broader Texas plaintiff-side PI market with overlapping case mix.
• Simmons and Fletcher, P.C. Texas personal injury law firm handling car, truck, and motorcycle accident cases plus wrongful death claims. Directly comparable plaintiff-side PI practice operating in the same state and competing for similar case types.
• The Barber Law Firm: Texas-based personal injury firm representing car accident, truck accident, and wrongful death victims across the state. Direct competitor in the same DFW/Texas PI market with a similar contingency-fee model and similar case-type focus.
• Eberstein & Witherite, LLP: Dallas-based personal injury firm. Notably, Herbert Law Group previously operated as Herbert & Eberstein, indicating historical partnership overlap with this direct DFW PI competitor.
• Anderson Injury Lawyers: Fort Worth/Dallas-based personal injury firm representing victims of car and truck accidents. Direct local competitor serving the same DFW market with comparable car and truck wreck practice focus.
• Grossman Law Offices: Texas personal injury firm with offices serving accident victims statewide. Direct peer offering car accident, truck accident, and wrongful death representation under a similar contingency model.
• Sutliff & Stough, PLLC: Texas personal injury firm with offices in Houston and El Paso handling car wrecks, truck wrecks, and wrongful death cases. Comparable mid-size plaintiff PI practice with similar case-type emphasis.
• Reyes Law Firm: Texas personal injury firm focused on car and truck accident cases for Spanish-speaking and English-speaking clients. Direct peer in plaintiff-side PI with overlap on DFW-area truck and car wreck matters.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/herblawgroup
• LinkedInlinkedin.com/company/zdhinjury
• Instagraminstagram.com/herblawgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Herbert Law Group