What 浙大正呈科技有限公司 does

浙大正呈科技有限公司 (Zheda Zhengcheng Technology Co., Ltd.) is a Hangzhou, Zhejiang-based technology company that builds Beidou+ GNSS/GPS positioning solutions integrated with IoT, big data, and intelligent monitoring. Its portfolio is organized around five solution areas: precision planting, smart agriculture yield improvement, agricultural service centers, water conservancy monitoring, and urban safety early-warning monitoring. Underlying products include smart agricultural machinery management, precision irrigation, UAV inspection, a digital planting system, a modern order agriculture system, and the 浙大正呈智能体 (Zheda Zhengcheng Intelligent Agent).

The company's technology stack centers on satellite positioning (Beidou+/GNSS/GPS) combined with IoT telemetry and data analytics to enable real-time monitoring and intelligent decision support across agriculture, water conservancy, and infrastructure safety use cases. Documented deployments span state-owned enterprise and government customers including 国家能源投资集团准能集团大准铁路 (railway monitoring), the 南纪门长江大桥 (bridge safety), and farm sites such as 酒泉金塔农场 and 德州武城农场, indicating a go-to-market focused on public-sector and SOE infrastructure buyers.

The business model is predominantly project-based, with revenue generated through one-time licenses for most solutions. The smart agricultural machinery management product is sold on a subscription basis, introducing a recurring-revenue component alongside the otherwise lumpy project revenue. The company is private, lists 9 employees, and shows no disclosed funding rounds, M&A, partnerships, patents, awards, or certifications in the available evidence. Its ICP filing (浙ICP备15001376号-1) implies founding around 2015.

Name

浙大正呈科技有限公司

Legal name

浙大正呈科技有限公司

Website

https://zenchn.com

Company type

Private

Operating status

Operating

Short description

浙大正呈科技有限公司 is a Hangzhou-based systems integrator that builds Beidou+ GNSS positioning and IoT monitoring solutions for precision agriculture, water conservancy, and urban/infrastructure safety, serving state-owned enterprises and government customers via primarily project-based licenses.

Ownership category

akta.pro rank

Product category

Precision Agriculture & Satellite Navigation Monitoring Technology

NAICS

Farm Management Services (115116), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Satellite Telecommunications (517410)

SIC

Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Field Mapping, GIS & Remote Sensing Analytics (AFAAAFAB)

akta.pro secondary industries

Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB), Satellite Imagery & Monitoring Platforms (AFAAAFAI), Irrigation Monitoring & Sensors (Flow/Pressure Meters, Soil Moisture, Water Quality Sensors) (AFABAHAJ), Remote Sensing & Earth Observation Analytics (Satellite/UAV/LiDAR, Image Processing) (EUAHAKAD)

Keywords

• Precision agriculture systems
• Satellite navigation monitoring
• Smart irrigation solutions
• Infrastructure deformation monitoring
• Agricultural machinery management

Headquarters

HQ city

Not specified

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Intelligent Monitoring Platforms and Systems: Sale and deployment of intelligent monitoring big data platforms for water conservancy, hydropower, and urban safety applications. Revenue generated through project-based system sales and implementation.
2. Precision Agriculture Solutions: Integrated solutions for precision planting, smart agriculture, and modern contract farming. Revenue from system integration and solution deployment.
3. Agricultural Machinery Management Systems: Smart agricultural machinery management systems with ongoing maintenance and support services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

浙大正呈科技有限公司 is a Beidou+ (北斗+) satellite-navigation solutions provider that develops and sells precision agriculture systems (precision planting, smart agricultural machinery management, precision irrigation, UAV inspection, digital planting, and modern order agriculture) and intelligent monitoring big data platforms for water conservancy, hydropower, railway, bridge, and urban safety infrastructure. Offerings are sold as project-based B2B/government deployments integrating Beidou GNSS positioning, IoT sensors, big data analytics, and an AI intelligent agent (浙大正呈智能体).

Product overview

浙大正呈科技有限公司 operates as a comprehensive solution provider leveraging Beidou satellite navigation technology for agriculture and infrastructure monitoring. The portfolio includes "北斗+" precision agriculture solutions (精准种植, 作物单产提升), agricultural affairs management (农事服务中心), smart monitoring platforms (水利水电智能监测, 城市安全预警监测), farm management systems (智慧农机管理, 精准灌溉, 无人机巡检), and AI-enabled products (浙大正呈智能体). The company offers multiple case studies including digital planting for farms (酒泉金塔农场, 德州武城农场), landslide monitoring for hydropower stations (苗家坝水电站, 天荒坪抽水蓄能电站), railway slope monitoring (大准铁路), and bridge monitoring (南纪门长江大桥).

Differentiator

Problem solved

Functional benefit

Brands

• 浙大正呈智能体: Intelligent body/system platform developed by the company for integrated solutions
• 数智化种植体系
• 现代订单农业体系

Products and services

• "北斗+"精准种植解决方案 (Beidou+ Precision Planting Solution)

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Hexagon AB (Leica Geosystems): Global geospatial and industrial sensor company with overlapping capabilities in surveying, GNSS positioning, and structural/deformation monitoring platforms.
• Trimble Inc. Global leader in GNSS, precision agriculture, and geospatial solutions; provides broader portfolio and significantly more R&D scale than 浙大正呈 across the same end applications.
• Topcon Positioning Systems: Established precision agriculture and GNSS positioning company; comparable across smart agriculture, machine guidance, and infrastructure monitoring use cases.

Direct peers

• CHC Navigation (广州中海达): Chinese GNSS/BeiDou positioning and precision agriculture solutions provider; competes head-to-head in Beidou-based agricultural machinery guidance, deformation monitoring, and GIS surveying products.
• ComNav Technology (司南导航): China-based high-precision BeiDou/GNSS receiver and board manufacturer serving precision agriculture, surveying, and structural deformation monitoring markets.
• BDStar Navigation (北斗星通): Leading Chinese BeiDou navigation and positioning platform company; comparable across BeiDou-based agricultural applications, infrastructure monitoring, and location-based services.
• XAG (极飞科技): China-focused agricultural technology company offering drones, precision spraying, and farm management software for digital planting and smart agriculture, directly overlapping the company's agriculture solutions.
• Top Cloud Agri (托普云农): Chinese smart agriculture platform provider offering farm management software, IoT sensors, and agricultural big-data solutions comparable to 浙大正呈's digital planting and farm digitization offerings.

Emerging players

• DJI Agriculture: Agricultural drone and smart farming unit of DJI; overlaps with 浙大正呈's UAV inspection system and smart agriculture offerings, but with vastly larger drone manufacturing scale.
• Beijing Aerospace Hengxing (航天恒星科技): Chinese satellite application company under CASIC that develops BeiDou-based monitoring and big data platforms comparable to the company's water conservancy and urban safety monitoring platforms.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 浙大正呈科技有限公司