株式会社ZERO

What 株式会社ZERO does

株式会社ZERO (zero Inc.) is a Tokyo-headquartered web marketing agency founded on July 20, 2020, and led by CEO 後藤学 (Goto Manabu). The company is registered in Chuo-ku (Nihonbashi) with stated capitalization of 1 million JPY and a headcount of 38 employees. It serves enterprise and mid-market B2B clients located primarily within Japan's Kanto region.

The firm operates five service lines: (1) advertising agency / marketing, (2) media operations, (3) e-commerce, (4) web planning and production, and (5) consulting. The core revenue model is project-based and retainer-based marketing services delivered to Japanese B2B customers, with no disclosed international footprint, no named anchor clients, and no disclosed pricing benchmarks.

A consumer-facing e-commerce launch for succulent plants was planned for spring 2021, representing the only disclosed product extension beyond B2B agency services. The firm discloses no patents, partnerships, awards, funding rounds, public listing, AI/ML capabilities, or named customers in the available data. Geographic scope is Japan-domestic only.

Name

株式会社ZERO

Legal name

株式会社ゼロ

Website

https://zeroinc.net

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Tokyo-based web marketing agency 株式会社ZERO (zero Inc.) offering advertising, media operations, e-commerce, web production, and consulting services to enterprise and mid-market B2B clients across Japan's Kanto region.

Ownership category

akta.pro rank

Headquarters

HQ city

Chuo-ku, Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Agency Services (広告事業): Core advertising agency services providing media recommendations and campaign planning to client companies seeking to solve web marketing challenges and expand their business.
2. Media Operations Services (メディア運用): Management of proprietary media assets and agency services managing partner media on behalf of clients, including site construction, content strategy, and ongoing operations support.
3. E-commerce (通信販売): Online sales of specialty succulents (primarily Leuenandii varieties) with a focus on high-quality, rare specimens at competitive prices. Service launch planned for spring 2021.
4. Planning and Production Services (企画・制作): Website planning and production services, from initial client consultation through to design, construction, and ongoing maintenance and operations support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

zero Inc. (株式会社ゼロ) is a Tokyo-based web marketing agency offering four integrated B2B service lines: advertising agency and marketing strategy (マーケティング), media operations management for proprietary and partner media (メディア運用), website planning and production (企画・制作), and consulting (コンサルティング). The company also operates a small e-commerce business (通販事業) selling rare succulent plants (primarily Leuenandii varieties), with service launch planned for spring 2021.

Product overview

zero Inc. is a web marketing agency offering a suite of digital services centered around five core offerings: Marketing (売上に直結するマーケティング戦略), Media Operations (media operation and management), E-commerce (succulent plant sales), Planning/Production (website development), and Consulting. The company's main business is advertising agency services, media operations, and social media planning, positioning itself as a web marketing partner for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing (マーケティング) Sales-focused marketing strategy service providing optimal web marketing solutions to client companies. Leverages solution and database businesses to support comprehensive internet-based marketing strategies, positioning the company as a long-term marketing partner for Japanese businesses.
• Media Operations (メディア運用) Operations service covering the company's own proprietary media as well as third-party partner media management. Provides content planning, traffic-growth support, and ongoing operational assistance for client websites struggling with low traffic or weak content planning.
• Planning and Production (企画・制作) Website planning and production service delivered with a 'customer-first' approach. Covers the full lifecycle from initial hearing and consultation through research, planning, and design, continuing into post-launch maintenance and operations support.
• Consulting (コンサルティング) Consulting service for clients with concerns about advertising, media operations, or production services. Helps clients maximize sales, increase site access, expand brand awareness, and achieve lower-cost site production, establishing long-term partnerships aimed at business expansion.
• E-commerce (通販事業) Online retail business specializing in rare and high-quality succulent plants, primarily Leuenandii varieties. Focuses on delivering healthier, better-quality specimens than the thin or depleted stock commonly found in the Japanese domestic market, at affordable prices.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Direct peers

• Basic Inc. Tokyo-based web marketing and production firm offering site building, advertising operations, and content strategy — closely aligned with zero Inc.'s planning/production and media-ops lines.
• Members Co., Ltd. Tokyo-based digital marketing agency offering integrated web marketing, production, and operations services to Japanese enterprises — a closely comparable full-stack agency model to zero Inc.
• IREP Inc. Japanese digital marketing agency specializing in SEO, web advertising, and integrated digital strategy — directly comparable in service mix and target customer profile to zero Inc.

Broad incumbents

• Hakuhodo DY Holdings: One of Japan's largest advertising group holding companies, with extensive digital and integrated marketing capabilities — competes for the same enterprise marketing budgets zero Inc. targets, but as a full-service global-scale incumbent.
• Digital Holdings Inc. Holding company for a group of Japanese digital agencies spanning advertising, content, and marketing technology — a broader incumbent operating in zero Inc.'s space at materially larger scale.
• Septeni Holdings Co., Ltd. Major Japanese digital advertising holding company operating multiple ad-agency subsidiaries — overlaps zero Inc.'s advertising and media operations businesses but at vastly greater scale and breadth.
• transcosmos Inc. Large Japanese BPO and digital marketing services provider covering web production, advertising operations, and consulting — broad incumbent serving similar enterprise clients across a much wider portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BEzero

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 株式会社ZERO