Name

Chongqing Zongshen Power Machinery Co Ltd (001696)

Legal name

重庆宗申动力机械股份有限公司

Website

https://zse.cc

Company type

Public

Founded year

1992

Operating status

Operating

Short description

Chongqing Zongshen Power Machinery Co Ltd (SZSE: 001696) is China's largest motorcycle power and general machinery manufacturer, producing engines, generators, and fuel cell systems for OEM vehicle manufacturers, outdoor power equipment brands (MTD, TTI, Generac), and distributors across 70+ countries.

Ownership category

akta.pro rank

Product category

Motorcycle Engines and Power Machinery

NAICS

Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (33631), Engine, Turbine, and Power Transmission Equipment Manufacturing (3336), Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751), Engines & Turbines (3510), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Powersports Powertrain & Drivetrain Manufacturing (Engines/Transmissions/Final Drive) (IMACAEAJ)

akta.pro secondary industries

Hybrid Powertrain Integration Manufacturing (ICE-HEV/PHEV modules) (IMACAHAJ), Engine Components & Subsystems Manufacturing (Blocks/Heads/Valvetrain/Pistons) (IMACAHAB)

Keywords

• Motorcycle engines
• General power machinery
• Outdoor power equipment
• Hydrogen fuel cell systems
• Automotive engine components

Headquarters

HQ city

Chongqing

HQ country

China

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Contract Manufacturing / OEM Services: Providing high-efficiency, low-cost contract manufacturing services based on customer-provided technical specifications. Engineered solutions for vehicle-engine matching to enhance customer competitiveness.
2. Aviation Power and New Energy: Emerging business areas covering aviation engines, hydrogen energy, and other new energy power systems, representing the company's second growth curve beyond traditional power products.
3. Motorcycle Engine Manufacturing and Sales: Design, development, manufacturing, and sales of motorcycle power systems including gasoline engines, diesel engines, hybrid engines, and hydrogen fuel engines. Products are sold to vehicle manufacturers (OEMs), retail distributors, and end users through a network of regional offices. The company is the largest and most comprehensive motorcycle power manufacturing base in China.
4. General Power Machinery (通用机械): Manufacturing and sales of general power machinery including generators, water pumps, high-pressure washers, and grass cutters. Products serve both domestic and international markets across 70+ countries.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Chongqing Zongshen Power Machinery is China's largest and most comprehensive motorcycle power manufacturing base. It designs, develops, manufactures, and sells motorcycle engines (gasoline, diesel, hybrid, hydrogen fuel), general power machinery (generators, water pumps, high-pressure washers, grass cutters), new energy powertrain systems, and automotive engine components. Products are sold to vehicle manufacturers (OEMs), distributors, and end users in 70+ countries.

Product overview

重庆宗申动力机械股份有限公司是全球领先的动力系统集成服务商，以摩托车发动机和通用机械为核心业务，产品涵盖汽油发动机、柴油发动机、混合动力发动机、氢燃料电池发动机等多类型动力产品。主要产品线包括：摩托车动力系统（摩发公司）、通用机械/发电设备（通机公司，含汽油发电机组、变频发电机、水泵、高压清洗机、割草机等）、汽车摩托车零部件（零部件事业部）、新能源智能装备（宗申大江）。公司拥有NC450、NEXUS、劲战系列、ZS650等多个发动机产品系列，以及覆盖900W-15000W功率段的发电机组、1-6英寸水泵、2800-4200PSI高压清洗机等通用机械产品线。

Differentiator

Problem solved

Functional benefit

Brands

• 宗申发动机 (Zongshen Engine): Motorcycle engine brand under Chongqing Zongshen Engine Manufacturing Co. Ltd, specializing in gasoline, diesel, hybrid, and hydrogen fuel engines
• 宗申通机 (Zongshen General Machinery)
• ZS POWER
• 宗申大江 (Zongshen Dajiang)
• 忽米网 (Humi)

Products and services

• Motorcycle Engines and Power Systems Core product line covering gasoline, diesel, hybrid, and hydrogen fuel motorcycle engines sold to vehicle OEMs (motorcycles, three-wheeled vehicles, ATVs). Includes NC450, NEXUS250/300, TC250/380/400, ZS650, Jingzhan (Jinzhan) series, and Heavy Core (Zhongxin) Zhongzhou series. Annual production capacity exceeds 5 million units.
• General Power Machinery General machinery products including gasoline generator sets (900W-15000W), variable frequency generators (1000W-15000W), water pumps (1-6 inch), high-pressure washers (2800-4200PSI), grass cutters (16-21 inch), and garden management machines. Sold globally in 70+ countries.
• Automotive and Motorcycle Components Engine parts, die-cast components including transmission front housing (23kg single piece) produced via 3000T die casting press. Supplies components to motorcycle, general machinery, and automotive OEMs including China National Heavy Duty Truck Group.
• Hydrogen Fuel Cell Systems Liquid-cooled metal plate fuel cell stack with single-stack power exceeding 36kW, enabling large-power fuel cell system integration capability for forklifts, logistics vehicles, hydrogen motorcycles, drones, and submersibles. Backed by near 20 fuel cell patents.
• ZS POWER Brand (Overseas Market) Overseas brand for general machinery products including generators and water pumps, with e-commerce storefronts on Amazon and eBay for North American market.
• Zongshen Dajiang New Energy Intelligent Equipment New energy intelligent equipment and outdoor equipment products spanning electronics, battery, and motor/electronics domains under the Zongshen Dajiang brand.

Quantifiable outcome

• Supply chain efficiency improvement of ~20% through smart factory collaboration with 300+ upstream/downstream enterprises
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Eight partnerships are on record, tiered core and secondary.

• 忽米网 (Humi Technology)coreTechnology or Integration · 6 December 2024Humi Technology supported the groundbreaking ceremony of the Zongshen Dajiang New Energy Intelligent Equipment and Outdoor Equipment Production R&D Base, which spans 52,000 sqm with 96,000 sqm of new factory buildings and targets an annual output of 2 billion RMB, focusing on new energy intelligent equipment and outdoor equipment across electronics, battery, and motor/electronics domains.
• 伊之密股份有限公司 (Yizumi Corporation)coreStrategic or Co-development Partner · 22 May 2023Zongshen Power, Humi Technology, and Yizumi signed a strategic cooperation agreement to collaborate on metal die-casting for automotive and motorcycle high-end components, diversified power products, and digital/intelligent equipment applications. The partnership leverages Yizumi's expertise in intelligent equipment, MES systems, and die-casting technology, combined with Humi's industrial internet platform capabilities to provide integrated digital manufacturing solutions for enterprises transitioning from traditional to digital/ intelligent manufacturing.
• 忽米网 (Humi Technology)coreTechnology or Integration · 26 August 2019Humi Technology is a leading industrial internet platform co-founded by Zongshen Group, providing digital transformation solutions for traditional manufacturing enterprises. Humi has been selected as a national cross-industry cross-domain industrial internet platform by MIIT for three consecutive years and was recognized as a Specialized, Refined, and Innovative Little Giant enterprise. Humi co-organized the Industrial Internet Summit at the 2019 Smart China Expo and built the 1011 Industrial 4.0 smart production line for Zongshen.
• 魏金柱 / 重庆宗申氢能源科技有限公司 (Zongshen Hydrogen Energy Technology)coreStrategic or Co-development Partner · 10 October 2016Zongshen Power's wholly-owned subsidiary Chongqing Zongshen New Energy Development partnered with Mr. Wei Jinzhu to establish Chongqing Zongshen Hydrogen Energy Technology Co Ltd with registered capital of 10 million RMB (Zongshen contributing 90%). The JV focuses on R&D and industrialization of hydrogen fuel cell systems for vehicles, drones, and submersibles, with Mr. Wei serving as Chief Scientist.
• ELIX Wireless Charging Systems Inc (Canada)coreTechnology or Integration · 9 September 2016Zongshen Power invested 3.6 million USD to purchase 4,090,909 shares of Class A preferred stock in ELIX, a global leader in high-energy wireless charging with breakthrough dynamic magnetic coupling (MDC) technology. ELIX's wireless charging systems are used in passenger, mining, warehousing, oil and gas, and other industrial applications. Post-investment, 2 of 6 board seats are held by Zongshen appointees. The partnership aims to advance industrialization of wireless charging systems and expand Zongshen's new energy product portfolio.
• 重庆大学 (Chongqing University)secondaryStrategic or Co-development Partner · 12 January 2016Zongshen Industrial Group and Chongqing University signed a strategic cooperation agreement for joint R&D of garden robots and snow removal robots. The cooperation covers establishment of a joint research platform, talent exchange and development, and promotion of research outcomes for industrialization. The automation college and Zongshen Power specifically signed a technical development contract for snow removal robot technology.
• 戈梅利农业机械厂 (Gomel Agricultural Machinery Plant, Belarus)secondaryStrategic or Co-development Partner · 11 May 2015Zongshen Group signed a joint venture agreement with Gomel Agricultural Machinery Plant (a large Belarusian state-owned enterprise under the Ministry of Industry) to produce large-scale high-end agricultural combine harvesters in China. The JV, to be headquartered in Chongqing with a factory in Handan, Hebei, is expected to generate 3 billion RMB in annual sales. Key components like transmissions will be imported via the Chongqing-Xinjiang-Europe railway.
• 明斯克拖拉机厂 (Minsk Tractor Works, Belarus)secondaryStrategic or Co-development Partner · 11 May 2015Zongshen Group signed a joint venture agreement with Minsk Tractor Works (one of the world's top 8 tractor manufacturers with ~10% global wheeled tractor market share) to produce 150-300HP large-scale high-end tractors and agricultural implements in China. The JV is headquartered in Chongqing with a factory in Dingxi, Gansu, expected to generate 2 billion RMB in annual sales. Annual component imports of at least 1.5 billion RMB are planned.

Scale indicators12 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Loncin Motor: Major Chinese manufacturer of motorcycle engines, ATVs, and general power equipment. Direct competitor in motorcycle engine OEM supply, general machinery, and international outdoor power equipment export markets — overlaps with Zongshen's core product portfolio and customer base.
• Lifan Group (Lifan Industry): Chongqing-based motorcycle, engine, and automotive manufacturer and one of Zongshen's closest domestic competitors. Operates in identical Chinese motorcycle OEM and engine supply channels with comparable general power machinery exposure.
• Bajaj Auto: India's largest motorcycle and three-wheeler OEM with substantial in-house engine production. Comparable in scale and product mix (motorcycle engines for ICE and emerging EV applications) and operates as both OEM customer and competitor to independent engine suppliers like Zongshen.
• Generac Holdings: Leading North American manufacturer of generators and power equipment — a named Zongshen customer (alongside TTI and NT). Comparable product category (small engines, generators, power equipment) and represents the customer-side incumbent competing for end-market share with Zongshen-supplied products.
• Briggs & Stratton: Historically dominant US small-engine manufacturer for outdoor power equipment, supplying OEMs like MTD (a Zongshen customer). Directly comparable technology base (air-cooled gasoline engines for lawn, garden, generator applications) and competes for the same OEM design wins.

Broad incumbents

• Honda Motor Co. (Motorcycle & Power Products): Global leader in motorcycles, powersports, and general-purpose engines/power equipment. While Honda operates globally at much larger scale and competes with Zongshen's OEM customers, the breadth of overlap in motorcycle engines and generators makes it the most relevant broad incumbent.
• Yamaha Motor Co. Major Japanese motorcycle, scooter, and powersports engine manufacturer with strong global brand. Provides direct competition in motorcycle engines, ATV/utility engines, and powersports drivetrains, though at a premium-brand, full-vehicle level.
• Piaggio Group: European motorcycle/scooter OEM (Vespa, Aprilia, Moto Guzzi) with proprietary small-engine technology. Comparable motorcycle/scooter engine product overlap and faces similar electrification-driven powertrain transition as Zongshen's OEM customer base.

Regional players

• TVS Motor Company: Major Indian motorcycle and scooter OEM with growing in-house engine development. Comparable two/three-wheeler engine product focus and serves similar emerging-market customer profile, though primarily India-focused rather than China-and-export like Zongshen.
• Hero MotoCorp: World's largest motorcycle manufacturer by volume with substantial engine production. Comparable product mix at scale and similar exposure to ICE-to-EV transition dynamics, though focused on Indian domestic market and premiumization strategy versus Zongshen's China OEM-supply model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance16 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chongqing Zongshen Power Machinery Co Ltd (001696)