Live Wedding

What Live Wedding does

Live Wedding, founded in 2007 and operated under the sub-brand IBC (Interactive Broadcasting Company), is an India-domiciled service business that webcasts weddings and live events over the internet so that friends and relatives who cannot attend in person can watch the ceremony in real time. The company serves primarily Indian wedding couples (both South Asian and Western styles), and secondarily corporate event organizers and personal-event customers (birthdays, anniversaries, baby events). Its operating footprint covers South, West, Central and North India through offices in Chennai and Trichy, with an international presence in Dubai (UAE) and stated reach into Sri Lanka, UAE and France.

The platform is built on a conventional webcasting stack: source capture (video cameras, audio inputs), encryption software that converts local signals into internet-streamable formats, and Content Delivery Network servers that distribute streams for low-bandwidth, uninterrupted playback. Compatible protocols and players include Windows Media Player, Macromedia Flash Player, QuickTime, RealPlayer, Shoutcast and Icecast. The product surface comprises a core Live Wedding Webcast Service, Live Webcast, and Live Event product (for corporate and personal broadcasting), supported by a Streaming Video Service and Online Live Telecasting. Add-on modules include Wedding Website Design (Indian ethnic and Western themes), a Special Features Platform with CDN delivery, HD video compression, password-protected accounts, visitor recording, live chat, designer guestbook, 15-day on-demand access, 24/7 availability, unlimited photo albums, and embedded video players shareable across websites and social media. Demo videos are provided as sales collateral.

The business model is direct-to-consumer and light B2B, with tailor-made, contact-based pricing. Two subscription tiers are offered — Standard (up to 50 simultaneous viewers, 2-hour maximum webcast, 1-week on-demand) and Premium (up to 100 simultaneous viewers, 5-hour maximum, 2-week on-demand) — plus pay-as-you-go additional player-connection blocks and multi-year contract best-value packages. Customer acquisition is primarily through SEO-optimized service pages across dozens of Indian city keywords, an online enquiry form, email ([email protected], [email protected]), phone inquiries, and a testimonials page. The customer base is composed almost entirely of individual wedding clients (SMB/consumer), making revenue inherently transactional and event-driven rather than recurring SaaS. No funding, parent company, management team, patents, awards, partnerships, or app presence are disclosed.

Name

Live Wedding

Legal name

Live Wedding

Website

https://livewedding.org

Company type

Private

Founded year

2007

Operating status

Operating

Short description

Live Wedding is an India-based webcasting service founded in 2007 that live-streams weddings and corporate events over the internet for remote guests, operating offices in Chennai, Trichy, and Dubai with tailor-made subscription tiers and SEO-led direct-to-consumer acquisition.

Ownership category

akta.pro rank

Product category

Live Event Streaming

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Live Streaming & Webcasting Platforms (BPAMAJAB)

akta.pro secondary industry

Hybrid Concerts & Live Shows (Venue + Remote Audience) (MPAGAOAE)

Keywords

• Live event webcasting
• Wedding streaming services
• Video broadcasting platform
• Event live streaming
• Wedding videography services

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Live Wedding Streaming Services: Live webcasting of wedding ceremonies and receptions to friends and family worldwide. The company broadcasts live wedding functions over the internet, reaching guests who cannot physically attend.
2. Live Event Streaming: Broadcasting of live events including corporate events, parties, and other special occasions to remote viewers
3. Wedding Website Design: Creation of traditional Indian wedding websites with ethnic designs and wedding-themed artwork, as well as western wedding website designs
4. Personal and Event Websites: Personal websites, baby websites, anniversary websites, birthday websites, and online photo albums for special events
5. Photography/Videography Services: Additional photography and videography services for wedding venues, including still and video photography for the internet

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Live Wedding provides live webcasting and streaming services for weddings and corporate events, broadcasting ceremonies in real-time over the internet to remote viewers worldwide. The service leverages a proprietary webcasting infrastructure with CDN delivery and HD video compression to enable remote guests to view live and on-demand coverage of wedding events and corporate functions.

Product overview

Live Wedding offers a suite of live webcasting and streaming services for weddings and events. The core offering consists of Live Wedding Webcast Service, Live Webcast, and Live Event products that enable real-time broadcasting of ceremonies to remote guests worldwide. Supporting services include Streaming Video Service and Online Live Telecasting. The technology platform is built on webcasting infrastructure comprising source capture, encryption, and streaming servers compatible with multiple video player formats. Add-on features include Wedding Website Design with traditional Indian and Western themes, a Special Features Platform providing CDN delivery, HD video compression, password protection, visitor recording, live chat, on-demand access, and social media embedding capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• IBC: Interactive Broadcasting Company - Team of professionals providing live, interactive webcasting and new media technology services

Products and services

• Live Wedding Webcast
• Corporate Live Webcast
• Standard Live Webcast Package
• Premium Live Webcast Package

Quantifiable outcome

• Up to 50 simultaneous viewers (Standard) or 100 simultaneous viewers (Premium)
• +2 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• Splash: Splash is an event marketing platform with branded event sites, RSVP, and virtual event capabilities. While broader than Live Wedding, it competes for the same corporate event organizer customer seeking a packaged event experience with attendee engagement features.

Direct peers

• DaCast: DaCast is an end-to-end live streaming platform offering CDN-powered streaming, password protection, and embeddable players to event broadcasters — directly comparable to Live Wedding's CDN-based webcast platform with private streams and embedded player.
• WeddingLive: WeddingLive is a dedicated wedding livestreaming platform that lets couples broadcast their ceremony to remote guests, with on-demand replay and a dedicated wedding microsite — directly comparable to Live Wedding's core offering of webcast + wedding website + on-demand access.
• EventLive: EventLive provides private livestreaming for weddings and events with virtual venues, guest chat, and on-demand viewing, closely matching Live Wedding's password-protected event streams, live chat, and on-demand replay features.

Broad incumbents

• Zoom Events: Zoom offers webinar and event livestreaming capabilities used widely by SMBs for hybrid events and remote ceremonies. As an incumbent in video communications, it represents a free or low-cost substitute that erodes pricing for Live Wedding's SMB and corporate event segments.
• YouTube Live: YouTube Live is the dominant free live streaming platform globally. While it lacks wedding-specific features (private guestbook, password-protected streams, Indian-themed wedding sites), it serves as the default substitute for tech-savvy couples and a key competitive threat to Live Wedding's entry-level tier.
• Vimeo Live: Vimeo (formerly Livestream) is a broad live video platform offering professional live event streaming with password protection, branding, and on-demand replay. While not wedding-specialized, it competes for the same corporate-event and premium livestream customers that Live Wedding targets.

Regional players

• WeddingWire India (WedMeGood): WedMeGood is an Indian wedding planning marketplace with a strong vendor directory spanning major metros. It represents a regional distribution channel competitor that could aggregate livestreaming vendors and disintermediate Live Wedding's direct-to-couple relationship.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Live Wedding