University Place Asset Management

What University Place Asset Management does

University Place Asset Management (UPLAM) is a private, New York–based alternative investment firm managing approximately $2.1B in total portfolio capitalization across 50+ investments, focused on real estate, credit, and private equity. The firm offers three core investment strategies — Distressed Credit, Opportunistic Credit, and Real Estate Equity — applying an opportunistic, value-oriented, and concentrated investment approach aimed at capital dislocation and complexity-driven value disconnects. Its platform combines in-house asset management, development, and servicing capabilities, and is closely affiliated with Argo Real Estate (led by Co-Founder and President Mark Moskowitz), which manages thousands of residential and commercial units across NYC and New Jersey.

The firm is co-led by Mark Moskowitz (President) and Ameesh Agarwal (Chief Investment Officer), with Sam Gordon as Managing Partner for Capital Markets, Richard Apell as CFO, and an eight-person broader team covering asset management, originations, and operations. Senior staff have backgrounds at Wexford Capital, Brookfield Asset Management, Starwood Property Trust, and other established real estate investment platforms. UPLAM distributes to qualified institutional investors and high-net-worth individuals via direct institutional sales relationships and a Covercy-powered investor login portal, with private placement mechanics and individually negotiated fee structures; pricing is not publicly disclosed.

The firm has no proprietary technology platform and does not disclose revenue, AUM growth rates, or funding rounds. Recent operational milestones include NY Attorney General approval and a rapid sellout of the 64 University Place condominium in 2025 (86% of 28 units sold within 10 days), with that project also earning the 2025 Architecture MasterPrize 'Best of the Best' in Residential Architecture Multi Unit and a Brick Industry Association Craftsmanship Award. The firm's website (uplam.com) is governed by New York State law, and UPLAM operates as a founder-led, independent entity with no disclosed parent company or institutional backing.

Name

University Place Asset Management

Legal name

University Place Asset Management

Website

https://uplam.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

University Place Asset Management is a private New York–based alternative investment firm managing approximately $2.1B across distressed credit, opportunistic credit, and real estate equity strategies for qualified institutional investors and high-net-worth individuals.

Ownership category

akta.pro rank

Product category

Alternative Asset Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investors, Nec (6799), Investment Advice (6282)

akta.pro primary industry

Specialty Real Assets / Niche Strategies (Marinas, Student Housing, Self-Storage, Life Science RE) (FSANAEAO)

akta.pro secondary industry

Institutional Separate Accounts & SMAs (Mandates) (FSAAAGAL)

Keywords

• Alternative asset management
• Distressed credit investing
• Opportunistic credit funds
• Real estate equity investing
• Private credit strategies

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Alternative Investment Management: Manages real estate, credit, and private equity investments for institutional and qualified investors. Revenue likely derived from management fees and performance/carry fees typical of alternative investment firms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

University Place Asset Management is an alternative investment firm that manages private capital across three core strategies: Distressed Credit, Opportunistic Credit, and Real Estate Equity. The firm invests on behalf of institutional and high-net-worth limited partners, deploying approximately $2.1 billion in total portfolio capitalization across 50+ investments, with a 73-year track record spanning multiple market cycles.

Product overview

University Place Asset Management (UPLAM) is an alternative investment firm offering three core investment strategies: Distressed Credit, Opportunistic Credit, and Real Estate Equity. The firm emphasizes opportunistic, value-oriented, and disciplined investing across real estate, credit, and private equity asset classes. UPLAM's integrated platform combines in-house asset management, development, and servicing capabilities to optimize investment value.

Differentiator

Problem solved

Functional benefit

Products and services

• Distressed Credit Investment strategy that deploys LP capital into distressed and special-situations credit instruments for institutional and high-net-worth limited partners seeking asymmetric risk-adjusted returns.
• Opportunistic Credit Investment strategy that deploys LP capital into opportunistic, event-driven credit positions for institutional and high-net-worth limited partners, complementing the distressed credit book with cycle-aware underwriting.
• Real Estate Equity Investment strategy that deploys LP capital into private real estate equity positions for institutional and high-net-worth limited partners, completing the firm's three-pillar alternative platform.

Quantifiable outcome

• 86% of 64 University Place units sold within 10 days of NYAG approval

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Argo Real EstatecoreStrategic or Co-development PartnerArgo Real Estate is led by Mark Moskowitz (Co-Founder and President of UPLAM) who serves as President and CEO of Argo. Argo oversees management of thousands of residential and commercial units across NYC and New Jersey. The two firms are closely affiliated with shared leadership.
• Wexford DevelopmentsminorStrategic or Co-development PartnerSam Gordon co-founded Wexford Developments in 2014 and oversees all facets of its operations including strategic investments, deal structuring, development management, and asset oversight. Wexford has a diversified portfolio across multiple asset classes.
• KPF (Kohn Pedersen Fox)coreTechnology or IntegrationKPF is the architectural firm that designed 64 University Place, the 12-story, 28-unit residential condominium in NYC. This project won two prestigious architectural design awards in 2025.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Starwood Capital Group: A global private investment firm focused on real estate and energy with deep opportunistic and distressed credit strategies. Highly comparable to UPLAM in strategy mix and asset class focus; UPLAM's VP of Originations Gabriel Zisman previously worked at affiliated Starwood Property Trust.
• Wexford Capital: Multi-strategy alternative investment manager with real estate private equity, credit, and special situations funds. Directly comparable to UPLAM; UPLAM Managing Partner Sam Gordon spent five years at Wexford Capital before co-founding UPLAM, and co-founded Wexford Developments.
• Cerberus Capital Management: A leading alternative investment manager specializing in distressed debt, real estate, and special situations. Closely comparable to UPLAM's distressed credit and opportunistic real estate strategies, with similar focus on complex, dislocated market opportunities.
• Ladder Capital Corp: A publicly traded commercial real estate finance company offering origination, underwriting, and asset management across CRE credit and equity. Comparable to UPLAM in CRE credit focus and integrated origination/asset management capabilities.

Broad incumbents

• Brookfield Asset Management: One of the largest global alternative asset managers with substantial real estate, credit, and private equity franchises. UPLAM's VP of Originations, Gabriel Zisman, previously worked at Brookfield, and the firm operates a comparable multi-strategy alternative investment platform, though at vastly greater scale.
• Carlyle Group: A global alternative asset manager with real estate, credit, and private equity strategies. Overlaps with UPLAM's multi-strategy alternative investment approach, though Carlyle operates at significantly larger scale across all strategies.
• Apollo Global Management: A major global alternative asset manager with substantial real estate, credit, and private equity platforms. While much larger, Apollo's opportunistic credit and distressed debt franchise overlap directly with UPLAM's strategy mix.
• Blackstone Real Estate: The largest global real estate alternative investment manager within Blackstone's broader alternative asset platform. Comparable strategic positioning to UPLAM's real estate equity strategy, though at vastly greater scale and brand recognition.

Others

• Argo Real Estate: A New York-based real estate development and management firm led by UPLAM Co-Founder/President Mark Moskowitz. Argo is a closely affiliated operating company rather than a direct competitor; it provides UPLAM with operational real estate capabilities and a 70+ year operational track record.

Emerging players

• ACORE Capital: A commercial real estate credit investment manager focused on opportunistic and transitional lending. Comparable to UPLAM's opportunistic credit strategy in CRE debt focus, though ACORE is credit-only and operates at similar middle-market scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/university-place-asset-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about University Place Asset Management