What Mathew does

Mathew, operated by the Spanish private limited company Adaptical S.L. (founded 2018, headquartered in Sant Cugat del Valls, Barcelona), is a vertical AI platform purpose-built for the Spanish K-12 and university education market. The product is organized around three modules: Create, which generates curriculum-aligned activities and Situaciones de Aprendizaje aligned to the LOMLOE national curriculum and the curricula of each Spanish autonomous community; Evaluate, which grades student submissions (both digital and, since August 2025, handwritten via the Evaluacin Manuscrita capability) against teacher-defined competency rubrics; and Accompany, which delivers personalized learning pathways, early-warning analytics on learning gaps, and a conversational personal AI tutor grounded in classroom content. The underlying technology combines proprietary generative AI (explicitly not built on generic foundation models such as GPT), NLP for rubric-based feedback, computer vision and OCR for handwriting recognition, and a recommendation/predictive-analytics layer, with all infrastructure hosted on European servers under GDPR and EU AI Act compliance and explicit minor-data protections.

The go-to-market is enterprise field sales to educational centers through demo requests on mathew.ai, supported by a deliberate de-emphasis of the historical self-serve individual-teacher motion. The company sells two quote-based subscription tiers (Mathew and Mathew Plus) on annual or multi-year contracts, bundled with FUNDAE-bonificable teacher training, and integrates natively with Moodle, Microsoft Teams for Education and Google Classroom. Named reference customers include GSD, Vedruna and SEK; by October 2024 Mathew reported 100+ educational centers on the platform, with reach across Infantil, Primaria, Secundaria, Bachillerato, Formacin Profesional and Universidad. Capital structure combines public-sector participation from SETT under Spain's EU-funded Plan de Recuperacin, Transformacin y Resiliencia plus project financing from CDTI and ENISA, alongside a ~$1.4M seed round from Decelera and Encomenda VC in May 2026.

Name

Mathew

Legal name

ADAPTICAL S.L.

Website

https://mathew.ai

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Mathew (Adaptical S.L.) is a Spanish vertical AI platform that delivers curriculum-aligned content generation, automated competency-based grading (including handwritten assignments), and personalized learning pathways to K-12 schools, universities, and teachers under GDPR and EU AI Act compliance.

Ownership category

akta.pro rank

Product category

Educational AI Software

NAICS

Educational Support Services (611710), Educational Services (611)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC)

akta.pro secondary industries

Assessment & Quiz Item Authoring Tools (within course builders) (EDAFAHAG), Accessible Curriculum & Instructional Materials Adaptation (Braille, Large Print, AAC-ready) (EDAKABAG)

Keywords

• Educational AI platform
• Curriculum-aligned learning
• Competency-based assessment
• AI tutoring software
• Teacher productivity tools

Headquarters

HQ city

Sant Cugat Del Vallès

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. B2B subscription to educational centers (Mathew and Mathew Plus plans): Subscription-based SaaS revenue, contracted at the institution level (centros educativos). Two tiers: "Mathew" (security, control, acompañamiento, FUNDAE-bonificable training) and "Mathew Plus" (integrations, full personalization, exclusive content). Pricing is quote-based / not publicly disclosed; payment via credit/debit card with multiple options for centers, multi-year contracts likely given institutional sales cycle. Land-and-expand dynamics as additional teachers, classes, and stages (Infantil to Universidad) are added within a center.
2. Teacher training services (FUNDAE-bonificable): Training programs for teaching staff that qualify for FUNDAE (Spanish state-subsidized continuing-education credits), bundled with the institutional subscription. Companies in Spain can recover the training investment via FUNDAE credits; the Adaptical/Mathew team accompanies customers through the process.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Mathew is a B2B SaaS platform that helps Spanish K-12 schools, colleges and universities create personalized curriculum-aligned activities, automatically evaluate student work (including handwritten assignments), and accompany each student through personalized learning itineraries with a personal AI tutor. The platform is aligned to the LOMLOE curriculum and each autonomous community's curriculum, is hosted on European servers, and is fully GDPR- and EU AI Act-compliant for use by minors.

Product overview

Mathew (by Adaptical S.L.) is a single unified educational AI platform organized as a core product with three core modules — Create (Crea), Evaluate (Evalúa), and Accompany (Acompaña) — complemented by cross-cutting capabilities such as Manuscript Evaluation (Evaluación Manuscrita), a Personal AI Tutor (Tutor personal), and integrations with Moodle, Microsoft, and Google Classroom. The Create module generates personalized activities and learning situations aligned with the official LOMLOE curriculum; the Evaluate module grades digital and handwritten assignments automatically against competency-based rubrics while keeping the teacher as the final decision-maker; and the Accompany module delivers personalized pathways, early detection of learning gaps, and an AI tutor. Mathew is offered through a standard plan (Mathew) for educational centers and a premium plan (Mathew Plus) that adds integrations, full customization, and exclusive content.

Differentiator

Problem solved

Functional benefit

Products and services

• Mathew (core platform) Core B2B SaaS platform for educational centers that bundles the Crea, Evalúa and Acompaña modules into a single ethical-and-safe educational AI offering, GDPR- and EU AI Act-compliant, hosted on European servers, for use by teachers, students and (indirectly) families.
• Mathew Create (Crea) Content-creation module that generates personalized educational activities and Situaciones de Aprendizaje (learning situations) aligned with the official LOMLOE curriculum and the autonomous-community curricula, with built-in competency-based rubrics that teachers can edit.
• Mathew Evaluate (Evalúa) Automatic-assessment module that grades student submissions — both digital and handwritten — against competency-based rubrics, provides formative feedback, class-wide progress views and per-student reports, with the teacher retaining final authority.
• Mathew Accompany (Acompaña) Personalized-accompaniment module that analyses each student's performance, identifies strengths and improvement areas, recommends reinforcement or extension activities, monitors progress continuously, and includes a personal AI tutor that resolves subject-matter doubts in real time.
• Manuscript Evaluation (Evaluación Manuscrita) AI-driven capability that recognizes handwritten text from photos or scans of student work, identifies the student and activity via QR codes or metadata, and grades the submission against the activity's competency-based rubric, enabling evaluation with or without screens.
• Personal AI Tutor (Tutor personal) Conversational AI tutor embedded in the Accompany module that answers students' questions about the curriculum in real time, grounded in validated classroom content, while keeping the teacher as the final decision-maker.
• Mathew Plus Premium subscription tier for educational centers offering native LMS integrations (Moodle, Microsoft, Google Classroom), full personalization and exclusive content on top of the standard Mathew platform, with FUNDAE-bonificable teacher training included.
• FUNDAE-bonificable Teacher Training Continuing-education teacher training program bundled with Mathew institutional subscriptions that qualifies for FUNDAE (Fundación Estatal para la Formación en el Empleo) subsidies in Spain, focused on safe and effective AI use in the classroom.

Quantifiable outcome

• +7 years of pedagogical-research lineage underpinning the AI
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability11 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core lms integration for institutional reach, core lms / productivity integration, core lms integration, strategic — flagship r&d partnership network underpinning the platform, operational vendor — web analytics, operational vendor — product analytics, operational vendor — customer support and operational vendor — ux analytics.

• Moodlecore lms integration for institutional reachTechnology or IntegrationPer the Centros Educativos page: "Accede a Mathew desde Moodle, Microsoft o Google Classroom. Los estudiantes disponen de un visor avanzado para estudiar, subrayar y tomar notas con la máxima concentración, favoreciendo el estudio autónomo y la accesibilidad." Moodle is a leading open-source LMS used across Spanish universities and increasingly in K-12.
• Microsoft (Education / Teams)core lms / productivity integrationTechnology or IntegrationNative integration with Microsoft (Education / Teams) referenced on the Centros Educativos page, allowing access to Mathew from inside Microsoft's education stack alongside Moodle and Google Classroom.
• Google Classroomcore lms integrationTechnology or IntegrationNative integration with Google Classroom referenced on the Centros Educativos page, allowing schools using Google's education productivity stack to embed Mathew directly into their classroom workflow.
• Mathew Lab research collaborators (universities and pedagogical experts)strategic — flagship r&d partnership network underpinning the platformStrategic or Co-development PartnerThe Impact page describes a 7+ year collaboration with universities, centers and pedagogical experts in the educational field to respond to real classroom needs, formalized under the "Mathew Lab" research brand. Public evidence of academic partnerships includes the Camilo José Cela University study of AI in lesson design (published in Frontiers in Education).
• Google Ireland Limited (Google Analytics 4)operational vendor — web analyticsTechnology or IntegrationListed as a data processor ("encargado del tratamiento") in the Privacy Policy: Google Analytics 4 is used for measurement and statistical analysis of website usage, hosted in the EU with possible transfers to the US under the EU-US Data Privacy Framework and/or Standard Contractual Clauses.
• PostHog, Inc.operational vendor — product analyticsTechnology or IntegrationListed as a data processor in the Privacy Policy for product-analytics purposes (usage analysis to improve the service), with data hosted on EU servers.
• Intercom R&D Unlimited Companyoperational vendor — customer supportTechnology or IntegrationListed as a data processor in the Privacy Policy for management of support chat and user assistance, hosted in Intercom's EU region.
• Microsoft Clarityoperational vendor — ux analyticsTechnology or IntegrationListed in the Cookie Policy as a third-party statistical/analytics cookie provider on the website for UX analytics.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key highlights7 records

Customer concentration

• Xx.com/MathewEducation
• Facebookfacebook.com/matheweducation
• LinkedInlinkedin.com/company/adaptical

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mathew