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Medida

Full company profile

uuid00625n2

Namestring
Medida
Legal namestring
Medida Tecnologica SL
Websiteurl
medida.com
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersMálaga, Spain
HQ citystring
Málaga
HQ countrystring
Spain
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital design services, web development services, digital marketing services, marketing measurement, data analytics services
Industry2 codes
1Mobile App Development Platforms (MADP)
CodeHDAEAKADPrimaryYes
2Enterprise Application Data Migration & Master Data Management Services
CodeBPAEAGAJPrimaryNo
NAICS code1 code
  • Advertising, Public Relations, and Related Services5418
SIC code2 codes
  • Services-Advertising Agencies7311
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
Digital Agency Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Digital Services Revenue
TypeProfessional Services
Description

Medida generates revenue through digital design, development, and marketing services focused on measurable outcomes. As a digital agency with data-focused approach, they likely provide professional services, managed services, and potentially subscription-based ongoing measurement and optimization services.

medida.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Medida is a digital agency that provides data-driven digital design, development, and marketing services with a focus on measurable outcomes. The company builds platforms designed to make digital work trackable, combining design, development, and marketing capabilities under a measurement-first approach. Services are delivered from its Málaga, Spain headquarters to clients seeking data-driven digital transformation.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Medida is a digital services company that provides digital design, development, and marketing services focused on measurable outcomes. The company builds platforms designed for measurement and insight-driven decision making, combining digital design, development, and marketing capabilities. No specific named products, modules, or distinct product offerings are identified in the available source material.

Product and service1 record
1Digital Design Services
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

Vector ITC Group is a Spanish digital technology consultancy offering development, data, and digital transformation services. A regional peer comparable to Medida on local Iberian client base and technology-led service delivery.

TypeBroad incumbent
Description

Deloitte Digital is the digital agency arm of Deloitte, offering strategy, creative, technology, and marketing services to enterprise clients. A large incumbent peer with overlapping end-to-end digital transformation capabilities Medida targets.

TypeDirect peer
Description

VMLY&R is a global creative and customer experience agency combining marketing, commerce, and data-driven transformation. A direct agency peer competing for the same digital design + development + marketing budgets Medida serves.

TypeBroad incumbent
Description

Accenture Song is the creative, design, and marketing services arm of Accenture, combining digital agency capabilities with technology consulting. A large incumbent peer whose measurement-led transformation offerings overlap directly with Medida's value proposition.

TypeBroad incumbent
Description

Publicis Sapient is the digital transformation arm of Publicis Groupe, offering strategy, design, engineering, and data-led marketing at global enterprise scale. Represents the larger incumbent Medida competes against when pursuing enterprise digital transformation engagements.

TypeRegional player
Description

Making Science is a Spain-based digital marketing and technology company providing data-driven digital advertising, cloud, and e-commerce services. Comparable to Medida on the data-measurement-led digital services positioning in the Iberian market.

TypeDirect peer
Description

R/GA is a global digital agency known for blending design, technology, and data to build connected products and brand experiences. Closely comparable to Medida on the integration of design, development, and marketing under a measurement-driven creative philosophy.

TypeDirect peer
Description

Mirum is a global digital agency network combining creative, technology, and marketing services, now part of WPP. Comparable to Medida on the full-stack digital design + development + marketing service offering targeting mid-to-large enterprise clients.

TypeRegional player
Description

Sngular is a Spain-headquartered digital technology and services firm offering development, data, and design capabilities. It is one of the most direct Spanish peers to Medida given overlapping service mix and geographic footprint.

TypeDirect peer
Description

Globant is a global digital services firm combining design, engineering, and data-driven innovation for enterprise clients. It is the closest large-scale analog to Medida's design+development+marketing model and serves as a benchmark for how a measurement-led agency can scale internationally.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Medida

Digital Agency Servicesmedida.com

Medida firmographics

Firmographics
Name
Medida
Legal name
Medida Tecnologica SL
Website
https://medida.com
Company type
Private
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Medida industry classification

Industry
Product category
Digital Agency Services
NAICS
Advertising, Public Relations, and Related Services (5418)
SIC
Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
Mobile App Development Platforms (MADP) (HDAEAKAD)
akta.pro secondary industry
Enterprise Application Data Migration & Master Data Management Services (BPAEAGAJ)

Keywords

  • Digital design services
  • Web development services
  • Digital marketing services
  • Marketing measurement
  • Data analytics services

Where Medida is headquartered

Location

Headquarters

HQ city
Málaga
HQ country
Spain
HQ region
Europe

Offices1 record

Markets served

Medida business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Digital Services Revenue: Medida generates revenue through digital design, development, and marketing services focused on measurable outcomes. As a digital agency with data-focused approach, they likely provide professional services, managed services, and potentially subscription-based ongoing measurement and optimization services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Medida product offering

Product offering

Core offering

Medida is a digital agency that provides data-driven digital design, development, and marketing services with a focus on measurable outcomes. The company builds platforms designed to make digital work trackable, combining design, development, and marketing capabilities under a measurement-first approach. Services are delivered from its Málaga, Spain headquarters to clients seeking data-driven digital transformation.

Product overview

Medida is a digital services company that provides digital design, development, and marketing services focused on measurable outcomes. The company builds platforms designed for measurement and insight-driven decision making, combining digital design, development, and marketing capabilities. No specific named products, modules, or distinct product offerings are identified in the available source material.

Differentiator

Problem solved

Functional benefit

Products and services

  • Digital Design Services

Companies that use Medida

Customer profile

Segments1 record

Ideal customer profiles1 record

Medida technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Medida partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Medida competitors and assessment

Company assessment

Regional players

  • Vector ITC Group: Vector ITC Group is a Spanish digital technology consultancy offering development, data, and digital transformation services. A regional peer comparable to Medida on local Iberian client base and technology-led service delivery.
  • Making Science: Making Science is a Spain-based digital marketing and technology company providing data-driven digital advertising, cloud, and e-commerce services. Comparable to Medida on the data-measurement-led digital services positioning in the Iberian market.
  • Sngular: Sngular is a Spain-headquartered digital technology and services firm offering development, data, and design capabilities. It is one of the most direct Spanish peers to Medida given overlapping service mix and geographic footprint.

Broad incumbents

  • Deloitte Digital: Deloitte Digital is the digital agency arm of Deloitte, offering strategy, creative, technology, and marketing services to enterprise clients. A large incumbent peer with overlapping end-to-end digital transformation capabilities Medida targets.
  • Accenture Song (formerly Accenture Interactive): Accenture Song is the creative, design, and marketing services arm of Accenture, combining digital agency capabilities with technology consulting. A large incumbent peer whose measurement-led transformation offerings overlap directly with Medida's value proposition.
  • Publicis Sapient: Publicis Sapient is the digital transformation arm of Publicis Groupe, offering strategy, design, engineering, and data-led marketing at global enterprise scale. Represents the larger incumbent Medida competes against when pursuing enterprise digital transformation engagements.

Direct peers

  • VMLY&R: VMLY&R is a global creative and customer experience agency combining marketing, commerce, and data-driven transformation. A direct agency peer competing for the same digital design + development + marketing budgets Medida serves.
  • R/GA: R/GA is a global digital agency known for blending design, technology, and data to build connected products and brand experiences. Closely comparable to Medida on the integration of design, development, and marketing under a measurement-driven creative philosophy.
  • Mirum (Wunderman Thompson network): Mirum is a global digital agency network combining creative, technology, and marketing services, now part of WPP. Comparable to Medida on the full-stack digital design + development + marketing service offering targeting mid-to-large enterprise clients.
  • Globant: Globant is a global digital services firm combining design, engineering, and data-driven innovation for enterprise clients. It is the closest large-scale analog to Medida's design+development+marketing model and serves as a benchmark for how a measurement-led agency can scale internationally.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Medida social profiles

Digital presence

Medida financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Medida leadership team

Management profile

Number of profiles

Medida funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Medida M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medida

What does Medida do?

Medida is a digital agency that provides data-driven digital design, development, and marketing services with a focus on measurable outcomes. The company builds platforms designed to make digital work trackable, combining design, development, and marketing capabilities under a measurement-first approach. Services are delivered from its Málaga, Spain headquarters to clients seeking data-driven digital transformation.

Is Medida a public or private company?

Medida is a private company. It is classified as unknown and is currently operating.

When was Medida founded?

Medida was founded in -1. It employs 51 to 100 people.

Where is Medida based?

Medida is headquartered in Málaga, Spain, in the Europe region.

How does Medida make money?

One revenue line is on record: digital Services Revenue.

Who are Medida's main competitors?

Regional players on record are Vector ITC Group, Making Science and Sngular. Broad incumbents are Deloitte Digital, Accenture Song (formerly Accenture Interactive) and Publicis Sapient. Direct peers are VMLY&R, R/GA, Mirum (Wunderman Thompson network) and Globant.

Does Medida have an API?

No public API is recorded for Medida.

What industry is Medida in?

Medida's product category is Digital Agency Services. Its primary akta.pro industry code is HDAEAKAD, Mobile App Development Platforms (MADP), with a secondary code of BPAEAGAJ, Enterprise Application Data Migration & Master Data Management Services. Its NAICS code is 5418 and its SIC code is 7311.

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