Blue Prosperity Fiji
Blue Prosperity Fiji is a non-profit partnership between the Government of Fiji and the Waitt Institute that coordinates sustainable management of Fiji's ocean territory through Marine Spatial Planning, Blue Economy, and Sustainable Fisheries programs, serving the Fijian government, 400+ coastal communities, and international conservation partners.
- Company typePrivate
- Founded2023
- HeadquartersSuva, Fiji
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Blue Prosperity Fiji does
Blue Prosperity Fiji is a non-profit partnership program established in 2023 through a Memorandum of Understanding between the Government of Fiji and the Waitt Institute, a California-based non-profit. The program coordinates sustainable ocean management across Fiji's 1.3 million square kilometre maritime territory, targeting 100% sustainable management and at least 30% full protection through Marine Protected Areas. It serves three interconnected constituencies: the Government of Fiji (multiple ministries led by the Office of the Prime Minister), Fiji's coastal and traditional fishing communities holding customary qoliqoli rights, and regional/international conservation partners.
The program's core offerings are organized around four pillars: Marine Spatial Planning, Blue Economy, Sustainable Fisheries, and Marine Protection. Its flagship technical asset is the 2023 Ocean Science Expedition, which surveyed 270 dive sites across 13 provinces, cataloguing 612 fish species, 92 invertebrate species, 19.7% average coral cover, and deploying 91 temperature loggers plus 3D reef photomosaic imaging. Data is delivered through a SeaSketch-based Interactive Map and ArcGIS StoryMap, with outputs feeding the Fiji Blue Economy Framework 2025-2035, the Ocean Use Survey, the Fiji Fisheries Characterization Report, and a US$1 million Captain Johnathan Smith Fund for derelict vessel cleanup in Suva Harbour.
Blue Prosperity Fiji is not a commercial enterprise. It is funded by the Waitt Institute/Waitt Foundation, multi-ministry government support, and philanthropic and multilateral grants (Oceans 5, UNDP, SPREP). The core team of 8-10 staff in Suva is complemented by a July 2025 Permanent Secretary-level Taskforce, partner organizations including National Geographic Pristine Seas, Scripps, WWF, Conservation International, WCS, USP, IUCN, and regional Blue Prosperity Coalition partners across Samoa, Tonga, Vanuatu, Micronesia, Azores, and Bermuda.
Blue Prosperity Fiji firmographics
Firmographics- Name
- Blue Prosperity Fiji
- Legal name
- Blue Prosperity Fiji
- Website
- https://blueprosperityfiji.org
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Blue Prosperity Fiji is a non-profit partnership between the Government of Fiji and the Waitt Institute that coordinates sustainable management of Fiji's ocean territory through Marine Spatial Planning, Blue Economy, and Sustainable Fisheries programs, serving the Fijian government, 400+ coastal communities, and international conservation partners.
- Ownership category
- akta.pro rank
Blue Prosperity Fiji industry classification
Industry- Product category
- Marine Conservation and Ocean Management Services
- akta.pro primary industry
- Marine & Freshwater Conservation (BPAGAGAE)
- akta.pro secondary industries
- Oceans, Coastal & Marine Resource Management (BPADALAI), Coastal & Marine Resources Administration (Oceans, Fisheries, Shorelines) (BPAIAMAI), Marine Conservation & Citizen-Science Experiences (reef monitoring, turtle walks) (THAAAIAH)
Keywords
Where Blue Prosperity Fiji is headquartered
LocationHeadquarters
- HQ city
- Suva
- HQ country
- Fiji
- HQ region
- Oceania
Offices1 record
Markets served
Blue Prosperity Fiji business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government Partnership Funding: Blue Prosperity Fiji is a partnership between the Government of Fiji and the Waitt Institute, with the Waitt Institute providing technical expertise, tools, and funding. The program is also supported by various government ministries.
- Philanthropic Contributions: The Waitt Foundation and other international donors provide funding. The Captain Johnathan Smith Fund launched with US$1 million from the Waitt Institute for derelict vessel cleanup.
- Development Partner Support: Support from international development agencies including UN agencies, regional organizations, and bilateral donors for specific initiatives.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Blue Prosperity Fiji product offering
Product offeringCore offering
Blue Prosperity Fiji delivers a government-led partnership program focused on sustainable ocean management of Fiji's 1.3 million square kilometer ocean territory. Its core offerings span three pillars: Marine Spatial Planning (science-based participatory mapping of ocean use), Blue Economy development (diversifying ocean-based sustainable industries), and Sustainable Fisheries management. The program completed Fiji's largest nationwide coral reef assessment (270 sites across 13 provinces), runs Ocean Use Surveys to map community ocean dependency, and supports Marine Protected Area designation targeting 30% full protection of Fiji's waters.
Product overview
Blue Prosperity Fiji is a government-led partnership program with the Waitt Institute focused on sustainable ocean management of 100% of Fiji's ocean and at least 30% full protection through Marine Protected Areas. The program operates through three interconnected pillars: Marine Spatial Planning, Blue Economy, and Sustainable Fisheries. Key offerings include the Fiji Blue Economy Framework 2025-2035 providing national policy direction, the 2023 Ocean Science Expedition delivering baseline coral reef data across 270 sites, the Ocean Use Survey initiative gathering community ocean usage patterns, and an Interactive Map platform for data visualization. The program also includes the Blue Prosperity Fiji Taskforce for governance coordination and the Captain Johnathan Smith Fund for derelict vessel cleanup. These components work together to support Fiji's vision for healthy oceans, thriving communities, and prosperous economies through science-based decision-making, community engagement, and traditional knowledge integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Marine Spatial Planning (MSP) A public, participatory, and science-based planning service that maps different ocean activities and uses to balance ecological, economic, and social objectives. Delivered to the Government of Fiji and coastal communities to support sustainable marine resource use and the development of prosperous blue economies.
- Blue Economy Program Program that promotes economic diversification and growth, social inclusion, and preservation of livelihoods while ensuring environmental sustainability of oceans and coastal areas. Targets sustainable ocean management of 100% of Fiji's ocean space across priority sectors including fisheries, aquaculture, ocean tourism, maritime transport, renewable ocean energy, and marine conservation.
- Sustainable Fisheries Program Program that supports Fiji's fisheries goals and safeguards long-term, sustainable ocean health through partnerships with the Ministry of Fisheries, community engagement, and science-based fisheries management initiatives. Targets enhanced management of both inshore and offshore fisheries, strengthened data collection systems, and strategies balancing ecological health with economic opportunity.
- 2023 Ocean Science Expedition Fiji's largest nationwide assessment of coral reefs, surveying 270 dive sites across 13 provinces over the 2023 expedition period. Collected standardized data on fish counts, macroinvertebrate counts, coral cover, water quality, and temperature to establish a baseline for Marine Spatial Planning. Documents 612 fish species and 92 invertebrate species.
- Ocean Use Survey Government-led survey initiative that uses structured questionnaires and community mapping tools to understand how communities use and value the ocean. Fills knowledge gaps to inform Marine Spatial Planning with inclusive, community-derived ocean use data. The Vanua Navakavu pilot collected 135 survey responses representing 359 people and produced 297 ocean use shapes.
Quantifiable outcome
- 270 dive sites surveyed for coral reef health baseline
- +4 more outcomes
Companies that use Blue Prosperity Fiji
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Blue Prosperity Fiji technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Blue Prosperity Fiji partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core and minor.
- Blue Prosperity Fiji TaskforcecoreNewly formed governance structure with Permanent Secretaries from key ministries for coordinated ocean policy decisions.
- Fossil Fuel Non-Proliferation Treaty InitiativeminorSupporter of the Sautu Voyage promoting fossil fuel free Pacific and ocean protection advocacy.
- Greenpeace Australia PacificminorSupporter of Sautu Voyage advocating for ocean protection and Pacific solidarity.
- Office of the Pacific Oceans CommissionerminorSupported Sautu Voyage and regional ocean protection initiatives.
- Government of FijicoreBlue Prosperity Fiji is a partnership between the Government of Fiji and the Waitt Institute. The program is supported by Government ministries including Office of the Prime Minister, Ministry of Environment and Climate Change, Ministry of Fisheries and Forests, and Ministry of Finance.
- Waitt InstitutecoreCalifornia-based non-profit that provides technical expertise, tools, and funding. The Waitt Institute is the organizing body of the Blue Prosperity Coalition which has partnerships in the Azores, Bermuda, Federated States of Micronesia, Samoa, Tonga, and Vanuatu.
- Scripps Institution of OceanographycoreProvided scientific expertise and guidance for the 2023 Ocean Science Expedition, supporting data collection methodologies and analysis for coral reef assessment.
- National Geographic Society Pristine SeascorePartnered with Blue Prosperity Fiji to conduct the 2023 Ocean Science Expedition and support coral reef assessment across Fiji.
- University of the South Pacific (USP)coreKey academic partner providing research support, student involvement, and institutional expertise for marine studies and ocean management.
- World Wildlife Fund for Nature (WWF)coreConservation partner involved in the 2023 Ocean Science Expedition and community engagement for marine management.
- Conservation InternationalcorePartner in the 2023 Ocean Science Expedition providing marine conservation expertise and research support.
- Wildlife Conservation Society (WCS)coreConservation partner involved in expedition data collection and marine research initiatives.
- Uto Ni Yalo TrustcoreTraditional voyaging organization collaborating on Ocean Champions program, community engagement, and advocacy for ocean protection. The Uto Ni Yalo is a traditional Fijian sailing vessel.
- iTaukei Affairs BoardcoreGovernment body working with Blue Prosperity Fiji on LMMA mapping workshops and community engagement through Provincial Conservation Officers.
- Pacific Blue FoundationminorPartner organization supporting marine conservation efforts in the Pacific region.
- CRIOBEminorResearch institute involved in the 2023 Ocean Science Expedition for coral reef research.
- International Union for Conservation of Nature (IUCN)coreCoordination on National Ocean Policy implementation and LMMA mapping workshops with Provincial Conservation Officers.
- United Nations Development Programme (UNDP)coreCo-hosted Blue Economy Workshop with Fiji Government and Blue Prosperity Fiji to align stakeholders on sustainable Blue Economy development.
- Joint Maritime Environment Committee (JMEC)coreGovernment committee collaborating on derelict vessel cleanup and maritime environmental protection.
- Fiji Locally Managed Marine Area Network (FLMMA)coreNetwork of 400+ communities managing LMMAs with technical guidance, working with Blue Prosperity Fiji on marine management.
- POLYP (Pacific Ocean Litter Youth Project)minorYouth collective at University of the South Pacific combating marine pollution through science and art, founded by Blue Prosperity Fiji Ocean Champion.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Blue Prosperity Fiji competitors and assessment
Company assessmentDirect peers
- Wildlife Conservation Society: Conservation partner on the 2023 Ocean Science Expedition; runs comparable marine science and MPA establishment programs in Pacific Island states, blending field research with government and community engagement.
- National Geographic Pristine Seas: Co-led the 2023 Ocean Science Expedition with BPF; runs large-scale coral reef and ocean expeditions combined with policy advocacy for Marine Protected Areas. Highly comparable methodology and mission alignment in supporting government-led ocean protection.
- World Wildlife Fund (WWF-Pacific): Active conservation partner with BPF and the wider Fiji marine ecosystem; runs community-based fisheries and LMMA programs with overlapping community-engagement and sustainable fisheries mandates in Fiji and broader Melanesia.
- Conservation International: Global marine conservation NGO that partnered with BPF on the 2023 Ocean Science Expedition. Operates comparable large-scale marine protected area programs, scientific expeditions, and Blue Economy initiatives in Pacific Island nations and globally.
Broad incumbents
- Waitt Institute: Parent organization of Blue Prosperity Fiji; California-based nonprofit that designs and funds Blue Prosperity Coalition programs across multiple Pacific and Atlantic jurisdictions. Directly comparable as the architect of BPF's MSP methodology, technology stack, and funding model.
Peers
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Blue Prosperity Fiji social profiles
Digital presenceBlue Prosperity Fiji financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blue Prosperity Fiji leadership team
Management profileNumber of profiles
Profiles8 records
Blue Prosperity Fiji funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blue Prosperity Fiji M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blue Prosperity Fiji
What does Blue Prosperity Fiji do?
Blue Prosperity Fiji delivers a government-led partnership program focused on sustainable ocean management of Fiji's 1.3 million square kilometer ocean territory. Its core offerings span three pillars: Marine Spatial Planning (science-based participatory mapping of ocean use), Blue Economy development (diversifying ocean-based sustainable industries), and Sustainable Fisheries management. The program completed Fiji's largest nationwide coral reef assessment (270 sites across 13 provinces), runs Ocean Use Surveys to map community ocean dependency, and supports Marine Protected Area designation targeting 30% full protection of Fiji's waters.
Is Blue Prosperity Fiji a public or private company?
Blue Prosperity Fiji is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Blue Prosperity Fiji founded?
Blue Prosperity Fiji was founded in 2023. It employs 1 to 10 people.
Where is Blue Prosperity Fiji based?
Blue Prosperity Fiji is headquartered in Suva, Fiji, in the Oceania region.
How does Blue Prosperity Fiji make money?
Three revenue lines are on record. Government Partnership Funding is the primary driver. The others are philanthropic Contributions and development Partner Support.
Who are Blue Prosperity Fiji's main competitors?
Direct peers on record are Wildlife Conservation Society, National Geographic Pristine Seas, World Wildlife Fund (WWF-Pacific) and Conservation International. Waitt Institute is listed as a broad incumbent. IUCN (International Union for Conservation of Nature) is listed as a peer.
Does Blue Prosperity Fiji have an API?
No public API is recorded for Blue Prosperity Fiji.
What industry is Blue Prosperity Fiji in?
Blue Prosperity Fiji's product category is Marine Conservation and Ocean Management Services. Its primary akta.pro industry code is BPAGAGAE, Marine & Freshwater Conservation, with a secondary code of BPADALAI, Oceans, Coastal & Marine Resource Management.