Pacecourt
Pacecourt is an India-based synthetic acrylic sports flooring manufacturer, operating under Balaji Sports Co., that supplies 5-layer and 8-layer court systems through 250+ dealers and direct enterprise sales to government, education, corporate, municipal, and residential clients across India.
- Company typePrivate
- Founded2014
- HeadquartersNew Delhi, India
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pacecourt does
Pacecourt is an Indian synthetic acrylic sports flooring manufacturer and end-to-end court construction company operating as a brand under parent entity Balaji Sports Co. The company was established as Balaji Sports in 2014, rebranded to Pacecourt in 2016, and is headquartered in Greater Kailash, New Delhi. It manufactures a complete portfolio of nine product materials—Crack Filler, Deep Patch, Concrete Primer, Acrylic Resurfacer, Cushion Coat, Color Coat, Line Marking, Silica Sand, and PU Binder—assembled into 5-layer or 8-layer acrylic flooring systems engineered for tennis, basketball, badminton, pickleball, volleyball, skating rinks, cycle tracks, walking tracks, and multi-purpose courts. Technical differentiators include the proprietary Color POP system offering 800+ stock colors with no minimum order quantity, UV-stable pigments, shock-absorbing cushion coats, and ITF and ISO 9001:2015 certifications that gate-bid eligibility for institutional and government projects.
The company's revenue model blends one-time materials sales with professional services for installation, repair, resurfacing, and maintenance. Pricing is project-based: acrylic flooring materials run ₹45-₹80 per sq ft depending on layer-system depth, skating-rink installations run ₹180-₹600 per sq ft, and full tennis-court construction packages range from ₹8.65 lakh to ₹23.90 lakh depending on specification. Go-to-market combines a 250+ dealer-and-channel-partner network covering all Indian states with direct enterprise field sales targeting government bodies (CPWD, DDA, NDMC, SAI), educational institutions (IIT, IIM, IISc, NIT, DPS, KV), corporate clients (Tech Mahindra, Infosys, Adobe, NTPC, GAIL, Indian Oil, HAL, Godrej, DLF, Omaxe, ATS), defense, banking, telecom, and residential segments. The most recent roadmap milestone, dated 2026, layers AI-driven planning, precision application, and automated quality checks onto the court-construction workflow, and the company is the Official Surface Partner of the All India Pickleball Association (AIPA).
Pacecourt firmographics
Firmographics- Name
- Pacecourt
- Legal name
- Balaji Sports Co.
- Website
- https://pacecourt.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Pacecourt is an India-based synthetic acrylic sports flooring manufacturer, operating under Balaji Sports Co., that supplies 5-layer and 8-layer court systems through 250+ dealers and direct enterprise sales to government, education, corporate, municipal, and residential clients across India.
- Ownership category
- akta.pro rank
Pacecourt industry classification
Industry- Product category
- Sports Flooring Materials
- NAICS
- Sporting and Athletic Goods Manufacturing (33992), Sporting and Athletic Goods Manufacturing (339920)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Sports & Performance Flooring (Gym, Courts, Tracks) (IMADAJAI)
- akta.pro secondary industries
- Pickleball Equipment & Accessories Retail (CRAMAFAB), Racquet Sport Training Aids & Practice Equipment Retail (CRAMAFAJ), Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK), Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)
Keywords
Where Pacecourt is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Pacecourt business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Sports Flooring Materials Sales: Sale of synthetic acrylic sports flooring materials including Crack Filler, Deep Patch, Concrete Primer, Acrylic Resurfacer, Cushion Coat, Color Coat, Line Marking, Silica Sand, and PU Binder. Products are sold in various quantities with no minimum order requirements. Revenue is generated through one-time product sales to customers who may self-install or hire contractors.
- Court Construction and Installation Services: End-to-end court solutions including court designing and planning, installation, repair and resurfacing, and maintenance services. Revenue generated from service fees for professional installation, surface preparation, and construction services.
- Custom Color Solutions: Custom color formulation and supply services leveraging the 800+ color palette. No MOQ requirement enables sales of small quantities for touch-ups or custom requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Acrylic Sports Flooring Material |
| Unit Pricing | Pay-as-you-go | Outdoor Skating Rink Construction |
| Unit Pricing | Pay-as-you-go | Indoor Roller Skating Court |
| Unit Pricing | Pay-as-you-go | Standard Acrylic Hard Court |
| Unit Pricing | Pay-as-you-go | Cushioned Acrylic Court |
| Unit Pricing | Pay-as-you-go | Color Test Sample (1 kg) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Pacecourt product offering
Product offeringCore offering
Pacecourt manufactures and supplies synthetic acrylic sports flooring materials (including Crack Filler, Deep Patch, Concrete Primer, Acrylic Resurfacer, Cushion Coat, Color Coat, Line Marking, Silica Sand, and PU Binder) and sells complete 5-layer and 8-layer flooring systems. The company also delivers end-to-end court construction services — design, installation, repair, resurfacing, and maintenance — for tennis, basketball, badminton, volleyball, pickleball, skating rinks, cycle tracks, walking tracks, and multi-purpose courts, primarily across India through a 250+ dealer network and direct enterprise sales.
Product overview
Pacecourt is a manufacturer of synthetic acrylic sports flooring materials operating as a single unified product line centered on its 8-layer and 5-layer acrylic flooring systems. The core offering consists of nine distinct product materials (Crack Filler, Deep Patch, Concrete Primer, Acrylic Resurfacer, Cushion Coat, Color Coat, Line Marking, Silica Sand, and PU Binder) that form the layer systems. These are combined and installed as complete court solutions for sports including tennis, basketball, badminton, volleyball, pickleball, skating rinks, cycle tracks, walking tracks, and multi-purpose courts. The company also offers Colour POP technology with 800+ color options, alongside installation, repair, maintenance, and court design services. Pacecourt operates as both a materials manufacturer and full-service court builder, with end-to-end solutions from design to installation.
Differentiator
Problem solved
Functional benefit
Products and services
- 8-Layer Synthetic Acrylic Flooring System High-performance synthetic acrylic court flooring system engineered with eight layers (acrylic resurfacer, up to five cushion coats, and two color coats) for durability, player comfort, shock absorption, and all-weather play. Sold to government, education, corporate, and residential customers across India.
- 5-Layer Synthetic Acrylic Flooring System Five-layer acrylic flooring system comprising acrylic resurfacer, two cushion coats, and two color coats, offering a performance-oriented yet cost-effective coating for competitive and recreational sports courts.
- Deep Patch
Quantifiable outcome
- 15+ years of industry leadership with 4000+ courts built across India
- +3 more outcomes
Companies that use Pacecourt
Customer profileNamed customers27 records
Segments5 records
Ideal customer profiles4 records
Pacecourt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Pacecourt partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- All India Pickleball Association (AIPA)flagshipPacecourt is the Official Surface Partner of the All India Pickleball Association (AIPA). The partnership positions Pacecourt as the designated court surface provider for all AIPA Domestic & International Tournaments, Championships, Ranking Events, and Official Matches. Pacecourt is committed to advancing pickleball through innovation and performance, delivering tech-infused pickleball court systems designed for performance, durability, and player comfort.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Pacecourt competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
Pacecourt social profiles
Digital presencePacecourt compliance and trust
Trust signalCompliance2 records
Pacecourt financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacecourt leadership team
Management profileNumber of profiles
Profiles1 record
Pacecourt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacecourt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacecourt
What does Pacecourt do?
Pacecourt manufactures and supplies synthetic acrylic sports flooring materials (including Crack Filler, Deep Patch, Concrete Primer, Acrylic Resurfacer, Cushion Coat, Color Coat, Line Marking, Silica Sand, and PU Binder) and sells complete 5-layer and 8-layer flooring systems. The company also delivers end-to-end court construction services — design, installation, repair, resurfacing, and maintenance — for tennis, basketball, badminton, volleyball, pickleball, skating rinks, cycle tracks, walking tracks, and multi-purpose courts, primarily across India through a 250+ dealer network and direct enterprise sales.
Is Pacecourt a public or private company?
Pacecourt is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pacecourt founded?
Pacecourt was founded in 2014. It employs 101 to 250 people.
Where is Pacecourt based?
Pacecourt is headquartered in New Delhi, India, in the Asia region.
How does Pacecourt make money?
Three revenue lines are on record. Sports Flooring Materials Sales are the primary driver. The others are court Construction and Installation Services and custom Color Solutions.
Does Pacecourt have an API?
No public API is recorded for Pacecourt.
What industry is Pacecourt in?
Pacecourt's product category is Sports Flooring Materials. Its primary akta.pro industry code is IMADAJAI, Sports & Performance Flooring (Gym, Courts, Tracks), with a secondary code of CRAMAFAB, Pickleball Equipment & Accessories Retail. Its NAICS code is 33992 and its SIC code is 3949.