Yellow Pages Network
Yellow Pages Network, operated by YP Media Ltd., is a global B2B business directory and marketplace serving SMBs, wholesalers, and manufacturers across 55 countries via free listings, premium marketing packages, and an AI-powered website builder.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Yellow Pages Network does
Yellow Pages Network, operated by YP Media Ltd., is a global B2B business directory and marketplace headquartered in London that serves small and medium businesses, wholesalers, manufacturers, and professional service providers across more than 55 countries. The platform combines a freemium business listing service with a global product catalogue that supports automated data feed synchronization, a multilingual content system distributing company profiles and products across 50+ national websites in up to 30 languages, and an AI-powered website builder hosted at ai.yellowpages.cloud that generates professional SMB websites in minutes using generative AI for text and images.
Underlying technology includes self-serve profile and product management, Google My Business import for instant verification and pre-filled onboarding, and integrations with Google Login and LinkedIn Login for SSO. The product catalogue supports both manual uploads and bulk data feed ingestion, enabling daily automatic updates across the 55-country network. The AI website builder operates as a separate subdomain (ai.yellowpages.cloud) and is positioned as a fast, easy, AI-powered site generation tool.
The business model is freemium-led: free basic business listings with paid premium packages for enhanced visibility, B2B marketplace commissions on product listings, and recurring subscription revenue from premium marketing and international SEO services distributed across the national site network. Go-to-market is product-led and self-serve, with no sales intervention required for SMB onboarding, and distribution leverages organic search through the established directory infrastructure. The business is privately held with no disclosed investors, parent company, funding history, or revenue figures.
Yellow Pages Network firmographics
Firmographics- Name
- Yellow Pages Network
- Legal name
- YP Media Ltd.
- Website
- https://yellowpages.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yellow Pages Network, operated by YP Media Ltd., is a global B2B business directory and marketplace serving SMBs, wholesalers, and manufacturers across 55 countries via free listings, premium marketing packages, and an AI-powered website builder.
- Ownership category
- akta.pro rank
Yellow Pages Network industry classification
Industry- Product category
- Online Business Directory and Marketplace
- NAICS
- Directory and Mailing List Publishers (51314), Web Search Portals and All Other Information Services (519290)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
- akta.pro secondary industries
- Cross-border B2B/Wholesale Trade Marketplaces (CRAFAJAC), Wholesale/B2B Generalist Marketplaces (CRAFAAAF)
Keywords
Where Yellow Pages Network is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Yellow Pages Network business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Business Directory Listings: Free basic business listing with premium upgrades for enhanced visibility and features. Companies can create profiles with contact information, products, employees, media files and more.
- Product Listings & Marketplace: Commission or listing fees for B2B product catalog access across 55 countries. Companies can showcase products with pricing in multiple currencies.
- Premium Marketing Services: Paid service packages for international marketing, enhanced business pages, and promotional features across the network of 50+ Yellow Pages websites
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Yellow Pages Network product offering
Product offeringCore offering
Yellow Pages Network operates a global B2B business directory and marketplace across 55 countries, enabling businesses to create profiles, list products, and reach international buyers. The platform includes an AI-powered website builder, multilingual content distribution across 50+ national directories, and product catalogue services with automated data feed synchronization.
Product overview
Yellow Pages Network operates as a unified B2B marketplace and business directory platform consisting of a core directory service and an AI-powered website builder. The platform is organized around the main Yellow Pages Network platform, which serves as a global business directory across 55 countries in 36 languages. Supporting the core platform are integrated modules including the AI Website Builder for automated website creation, Business Page/Profile for detailed company presentations, Product Catalogue for B2B product listings with data feed synchronization, Google My Business Import for streamlined business onboarding, Global SEO & Multilingual Content for international content distribution, Employee Directory for team management, and Images & Videos Media Management for visual content. The platform is owned by YP Media Ltd and enables businesses to reach B2B decision makers globally through integrated business listing and product showcase capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Yellow Pages Network Platform Global B2B business directory platform enabling businesses to create profiles, list products, and connect with international buyers across 55 countries in 36 languages.
- AI Website Builder Artificial intelligence-powered website creation tool that enables businesses to generate professional websites in minutes without technical expertise, available at ai.yellowpages.cloud.
- Business Page/Profile Free and premium business page creation service allowing companies to add contact information, products, offers, employees, media files, and detailed company profiles with multilingual content distributed across over 50 countries.
- Product Catalogue Global B2B product listing platform enabling businesses to upload products individually or via data feed for automatic synchronization, showcasing inventory to international audiences across 55 countries.
Companies that use Yellow Pages Network
Customer profileSegments3 records
Ideal customer profiles3 records
Yellow Pages Network technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability3 records
Feature4 records
Yellow Pages Network partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google My BusinesscoreIntegration partnership enabling instant verification and import of business details for companies already verified on Google My Business. Pre-filled business information reduces registration friction and ensures data accuracy.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Yellow Pages Network competitors and assessment
Company assessmentDirect peers
- Yelp: Yelp is a leading online business directory and review platform for local SMBs. It directly competes with Yellow Pages Network in business listing, discovery, and advertising for local merchants across multiple geographies.
- Manta: Manta is a SMB directory and B2B marketplace offering listings, SEO services, and lead generation tools. It directly competes with Yellow Pages Network in providing SMBs with online visibility and category-based discovery.
- Trustpilot: Trustpilot is a global business review and directory platform serving SMBs and enterprises. It is comparable to Yellow Pages Network in offering free basic listings with paid premium tiers and supporting multi-country SMB marketing.
- Cylex: Cylex is a European-based local business directory with country-specific sites and reviews. It overlaps with Yellow Pages Network in offering international SMB listings and discovery services.
- Hotfrog: Hotfrog is a global small business directory operating across multiple countries with localized listings. It is a direct competitor to Yellow Pages Network's international SMB directory offering.
- Brownbook: Brownbook is a global business directory with localized country sites, similar to Yellow Pages Network's model. It targets SMBs seeking free listings and premium visibility on a multi-country platform.
Broad incumbents
- Foursquare: Foursquare operates a location-based business discovery and listings platform built around city guides and venue data. It overlaps with Yellow Pages Network in local business discovery and SMB-visibility tooling.
- Google Business Profile: Google Business Profile (formerly Google My Business) is the dominant free business listing and discovery layer integrated with Google Search and Maps. It competes indirectly with Yellow Pages Network for SMB listing mindshare and is also an integration partner via the GMB import feature.
- LinkedIn Companies: LinkedIn is the dominant B2B professional network with company pages, product listings, and lead generation. It competes with Yellow Pages Network for B2B discovery mindshare and is increasingly a paid marketing channel for SMBs.
Emerging players
- Yelp Connect / Squarespace (AI site builder): Squarespace is a leading AI-assisted website builder serving SMBs with free and paid tiers. It competes with Yellow Pages Network's AI Website Builder product, but without the integrated global directory and marketplace layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Yellow Pages Network social profiles
Digital presenceYellow Pages Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yellow Pages Network leadership team
Management profileNumber of profiles
Yellow Pages Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yellow Pages Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yellow Pages Network
What does Yellow Pages Network do?
Yellow Pages Network operates a global B2B business directory and marketplace across 55 countries, enabling businesses to create profiles, list products, and reach international buyers. The platform includes an AI-powered website builder, multilingual content distribution across 50+ national directories, and product catalogue services with automated data feed synchronization.
Is Yellow Pages Network a public or private company?
Yellow Pages Network is a private company. It is classified as unknown and is currently operating.
When was Yellow Pages Network founded?
Yellow Pages Network was founded in 2015. It employs 11 to 50 people.
Where is Yellow Pages Network based?
Yellow Pages Network is headquartered in London, United Kingdom, in the Europe region.
How does Yellow Pages Network make money?
Three revenue lines are on record. Business Directory Listings are the primary driver. The others are product Listings & Marketplace and premium Marketing Services.
Who are Yellow Pages Network's main competitors?
Direct peers on record are Yelp, Manta, Trustpilot, Cylex, Hotfrog and Brownbook. Broad incumbents are Foursquare, Google Business Profile and LinkedIn Companies. Yelp Connect / Squarespace (AI site builder) is listed as an emerging player.
Does Yellow Pages Network have an API?
No public API is recorded for Yellow Pages Network.
What industry is Yellow Pages Network in?
Yellow Pages Network's product category is Online Business Directory and Marketplace. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms, with a secondary code of CRAFAJAC, Cross-border B2B/Wholesale Trade Marketplaces. Its NAICS code is 51314.