Fraudfinder
Fraudfinder (also known as Homeppl) is a London-based AI company founded in 2017 that provides document fraud detection, financial data extraction, and AML/compliance checks to banks, lenders, fintechs, real estate operators, and HR/insurance buyers, with a parallel B2C rent guarantor service.
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Fraudfinder does
Fraudfinder Ltd (also operating as Homeppl) is a London-based, venture-backed AI company founded in 2017 that provides document fraud detection, financial data extraction, and affordability assessment to banks, lenders, fintechs, real estate operators, and HR/insurance buyers. The core product, Fraud Finder, runs submitted PDFs, scans, and images through 300+ risk indicators combining document forensics, metadata analysis, image and font analysis, and behavioral signals to flag manipulation, AI-generated forgeries, template farm documents, and synthetic identities, returning structured JSON output and a fraud risk verdict in roughly 4.2 seconds per file. Complementary products include Homeppl Qualify (underwriting and affordability), an AML/KYC/Source of Funds & Wealth compliance module, a white-label embedded API for partners, and Homeppl Guarantid, a B2C rent guarantor service charging 5.8% of annual rent.
The company operates a hybrid go-to-market: enterprise field sales targeting risk and compliance decision-makers in banking, lending, fintech, and real estate, augmented by an API-first distribution model and a self-serve web portal. White-label/OEM partnerships allow platforms to embed the technology under their own brand, with marketing channels spanning content (industry fraud reports, blog), SEO, events, and PR across financial media. Revenue is generated through usage-based API pricing, enterprise subscriptions, white-label licensing, and Guarantid transaction fees. The company is backed by TechStars, Fair by Design, and Ascension Ventures, holds ISO 27001-aligned security controls, and was named to the Everest Group Leading 50 Financial Crime and Compliance Technology Providers in 2025.
Financial scale signals include approval of over £1 billion for clients, 100,000+ validated people from 80+ countries, and 208-country reach for the guarantor service, but specific revenue, headcount, and funding amounts are not disclosed.
Fraudfinder firmographics
Firmographics- Name
- Fraudfinder
- Legal name
- Fraudfinder Ltd
- Website
- https://fraudfinderai.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fraudfinder (also known as Homeppl) is a London-based AI company founded in 2017 that provides document fraud detection, financial data extraction, and AML/compliance checks to banks, lenders, fintechs, real estate operators, and HR/insurance buyers, with a parallel B2C rent guarantor service.
- Ownership category
- akta.pro rank
Fraudfinder industry classification
Industry- Product category
- Document Fraud Detection Software
- NAICS
- Credit Bureaus (56145), Investigation and Personal Background Check Services (561611)
- SIC
- Services-Consumer Credit Reporting, Collection Agencies (7320)
- akta.pro primary industry
- Fraud Detection & Transaction Monitoring (FSAMALAA)
- akta.pro secondary industries
- Identity Verification (IDV) & Document Verification (FSAMALAE), Risk Scoring, Fraud & Anomaly Detection (HDAAAHAD), Verification & Risk Signals (Device Fingerprinting, Behavioral Biometrics) (HDADALAJ)
Keywords
Where Fraudfinder is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Fraudfinder business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Document Fraud Detection API: API-based document fraud analysis and verification services. Clients integrate via RESTful API to access fraud detection capabilities.
- Web Portal/Platform: Web-based portal for document fraud analysis where clients can drag and drop files for analysis.
- White-label/OEM Licensing: Partners can embed Fraudfinder technology under their own brand. Generates revenue through licensing arrangements with platforms and risk solution providers.
- Homeppl Guarantid: Guarantor service for rental properties, charging 5.8% of annual rent as fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Guarantid service - 5.8% of annual rent |
| Subscription | Monthly | Enterprise pricing - custom quotes |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Fraudfinder product offering
Product offeringCore offering
Fraudfinder operates an AI-powered document fraud detection platform that assesses submitted files (PDFs, scans, images) against 300+ risk indicators to identify forged documents, manipulated bank statements, altered payslips, and synthetic identities. The platform combines document forensics, data extraction into JSON format, behavioral analysis, and AML/compliance checks, sold primarily via RESTful API integration, a self-service web portal, and white-label OEM deployments to lenders, banks, fintechs, and real estate firms.
Product overview
Fraudfinder (also known as Homeppl) offers a multi-product AI-powered risk and fraud prevention platform consisting of: (1) Fraud Finder - the core document fraud detection product analyzing documents against 300+ risk indicators; (2) Homeppl Qualify - financial data extraction and affordability assessment from bank statements; (3) AML/KYC/R2R - compliance and Source of Funds/Wealth checking module; (4) White Label API - embedded integration product for partners; and (5) Homeppl Guarantid - a rent guarantor service. The platform combines document forensics, data extraction, external validation, and behavioral analysis to detect fraud across lending, property, banking, fintech, HR, and real estate sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Fraud Finder: AI-powered document fraud detection, bank statement verification and application fraud prevention product used by lenders, landlords and banks to catch forged PDFs, altered payslips and synthetic identities.
- Homeppl Qualify
- Homeppl Guarantid
Products and services
- Fraud Finder AI-powered document fraud detection software that spots fakes in approximately 3-4.2 seconds per file. Detects forged PDFs, altered payslips, bank statement manipulation, template farm documents, and synthetic identities at scale using 300+ risk indicators. Used by lenders, banks, landlords, and fintechs.
- Homeppl Qualify (Underwriting & Affordability) Financial data extraction and affordability assessment product that extracts personal, account, and financial information from bank statements, payslips, and tax documents, transforming them into structured JSON data and actionable affordability insights for underwriting decisions.
- AML/KYC/R2R (Source of Funds & Wealth Checks) AI document analysis module for Source of Funds and Source of Wealth checks, uncovering fake or hidden transactions and analyzing income sources. Includes AML and KYC compliance capabilities, name/address/transaction manipulation checks, bank balance reconciliation, and consistency checks.
- White Label / Embedded Solutions API White-label AI document fraud analysis and data extraction API that partners can integrate under their own brand with custom logo, colours, and user access. Supports RESTful API integration with customisable outputs for fraud signals and data extraction, enabling launch in under 2 weeks.
- Homeppl Guarantid Commercial rent guarantor service for tenants, particularly students and international consumers who cannot provide traditional UK guarantors. Charges 5.8% of annual rent (equivalent to one month share of rent) and allows up to two instalments.
Quantifiable outcome
- 4.2 seconds per file processing time for document fraud analysis
- +7 more outcomes
Companies that use Fraudfinder
Customer profileNamed customers11 records
Segments7 records
Ideal customer profiles5 records
Fraudfinder technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature12 records
Fraudfinder partnerships and signals
Strategic signalScale indicators11 records
Recent moves6 records
Expansion highlights6 records
Fraudfinder competitors and assessment
Company assessmentBroad incumbents
- Quantexa: Quantexa is a decision intelligence platform for AML, KYC, and financial crime detection across banking and financial services. Comparable as a recognized Everest Group peer addressing overlapping fraud, AML, and customer due diligence problems for enterprise banking clients.
- Socure: Socure delivers AI-based identity verification, fraud detection, and KYC compliance for financial institutions. Comparable to Fraudfinder on predictive document and identity risk scoring inside lending and fintech onboarding workflows.
- Sumsub: Sumsub is a full-suite identity verification, KYC/AML, and fraud prevention vendor serving financial services, real estate, and crypto. Comparable to Fraudfinder via its document forensics, KYC orchestration, and AML risk checks across overlapping verticals.
- Mitek Systems: Mitek provides mobile deposit, identity verification, and document fraud detection used by tier-one banks and lenders. Comparable as a publicly-traded incumbent offering document liveness, OCR, and forgery detection overlapping Fraudfinder's core product.
- Onfido (Entrust): Onfido, now part of Entrust, is a global identity verification platform serving banks, fintechs, and rental platforms. It is comparable through its document verification and biometric IDV stack that competes with Fraudfinder's document-centric fraud detection for the same enterprise buyer.
- Equifax: Equifax operates one of the largest credit bureaus and identity/fraud verification businesses globally. Comparable to Fraudfinder through consumer and small business credit file aggregation, affordability checks, and fraud-prevention services used by UK/US lenders and landlords.
Direct peers
- Persona: Persona is an identity infrastructure platform offering document verification, KYC, and fraud signals configurable per vertical. Comparable to Fraudfinder through flexible document and identity verification APIs targeting fintech and rental use cases.
- Veriff: Veriff offers AI-driven identity verification and document fraud detection for fintech, banking, and mobility sectors. It overlaps with Fraudfinder on document authenticity checks and AML/KYC risk signals within similar buyer personas.
- Resistant AI: Resistant AI provides AI-powered document fraud detection and synthetic identity prevention for financial services. It is the closest direct competitor to Fraudfinder, with overlapping coverage of bank statement forensics, document manipulation detection, and onboarding fraud.
Regional players
- Housing Hand: Housing Hand is a UK rent guarantor service for students and international tenants. Comparable to Fraudfinder's Homeppl Guarantid sub-brand in the same UK student/tenant guarantor market with overlapping price positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Fraudfinder compliance and trust
Trust signalCompliance1 record
Fraudfinder financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fraudfinder leadership team
Management profileNumber of profiles
Profiles3 records
Fraudfinder funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fraudfinder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fraudfinder
What does Fraudfinder do?
Fraudfinder operates an AI-powered document fraud detection platform that assesses submitted files (PDFs, scans, images) against 300+ risk indicators to identify forged documents, manipulated bank statements, altered payslips, and synthetic identities. The platform combines document forensics, data extraction into JSON format, behavioral analysis, and AML/compliance checks, sold primarily via RESTful API integration, a self-service web portal, and white-label OEM deployments to lenders, banks, fintechs, and real estate firms.
Is Fraudfinder a public or private company?
Fraudfinder is a private company. It is classified as venture growth investor backed and is currently operating.
When was Fraudfinder founded?
Fraudfinder was founded in 2017. It employs 11 to 50 people.
Where is Fraudfinder based?
Fraudfinder is headquartered in London, United Kingdom, in the Europe region.
How does Fraudfinder make money?
Four revenue lines are on record. Document Fraud Detection API is the primary driver. The others are web Portal/Platform, white-label/OEM Licensing and homeppl Guarantid.
Who are Fraudfinder's main competitors?
Broad incumbents on record are Quantexa, Socure, Sumsub, Mitek Systems, Onfido (Entrust) and Equifax. Direct peers are Persona, Veriff and Resistant AI. Housing Hand is listed as a regional player.
Does Fraudfinder have an API?
Yes. RESTful API for document fraud analysis and data extraction. White-label integration available for partners. Supports customisable outputs for fraud signals and data extraction. UK-based support provided. The API provides instant analysis with results produced in 4.2 seconds per file. Developer documentation is at www.fraudfinderai.com/challenges-we-solve/add-revenue-streams.
What industry is Fraudfinder in?
Fraudfinder's product category is Document Fraud Detection Software. Its primary akta.pro industry code is FSAMALAA, Fraud Detection & Transaction Monitoring, with a secondary code of FSAMALAE, Identity Verification (IDV) & Document Verification. Its NAICS code is 56145 and its SIC code is 7320.