The Prohuman
- Company typePrivate
- Founded2023
- HeadquartersMelbourne, Australia
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
The Prohuman firmographics
Firmographics- Name
- The Prohuman
- Website
- https://theprohuman.ai
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Prohuman industry classification
Industry- Product category
- AI Newsletter & Digital Education
- NAICS
- Information (51), Educational Support Services (61171)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Learning Content Bundling & Subscription Passes (All-Access Libraries) (MPACALAL)
- akta.pro secondary industry
- Skills & Microlearning Marketplaces (Bite-Sized Lessons) (EDAFAIAK)
Keywords
Where The Prohuman is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Markets served
The Prohuman business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Sponsored Content & Advertising: The newsletter generates revenue through sponsored content partnerships with AI and tech companies. The publication regularly features sponsored sections from companies like Kalshi, Viktor, Attio, Masterworks, and The Rundown AI. These sponsorships appear as integrated content within the newsletter issues, reaching the 700,000+ subscriber base.
- Affiliate/Referral Revenue: The newsletter promotes third-party products and services with affiliate-style links (e.g., course referrals through Gumroad, tool referrals). The Bloome article mentions a referral program where users can earn AI credits by inviting friends.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Newsletter Subscription |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
The Prohuman product offering
Product offeringCore offering
The Prohuman publishes a free AI-focused email newsletter distributed to 700,000+ subscribers covering artificial intelligence news, tools, and tutorials. It also sells standalone digital education products — an Ultimate Advanced ChatGPT Mastery Course, an Ultimate Midjourney Guide, and an Ultimate Prompt Engineering Guide — targeting individual AI enthusiasts and professionals. Revenue is generated through newsletter sponsorships and affiliate/referral commissions embedded in newsletter content.
Product overview
The Prohuman is a newsletter-first content platform that delivers AI tools and insights to its audience. The core offering is The Prohuman Newsletter, which covers AI industry news across categories including LLMs, product launches, tech news, and AI stories. The publication supplements its newsletter with educational guides and courses including the Ultimate Advanced ChatGPT Mastery Course, Ultimate Midjourney Guide, and Ultimate Prompt Engineering Guide. The platform is built on the beehiiv publishing infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- The Prohuman Newsletter A free AI-focused email newsletter covering artificial intelligence news, tools, and tutorials, distributed to 700,000+ individual subscribers globally. It is monetized through sponsored placements and affiliate/referral commissions embedded in the content.
- Ultimate Advanced ChatGPT Mastery Course A standalone paid digital course teaching advanced usage of ChatGPT, sold to individual AI-curious professionals and learners.
- Ultimate Midjourney Guide A standalone paid digital guide teaching use of the Midjourney AI image-generation tool, sold to individual creators and AI enthusiasts.
- Ultimate Prompt Engineering Guide A standalone paid digital guide teaching prompt-engineering techniques for AI tools, sold to individual AI-curious professionals and learners.
Companies that use The Prohuman
Customer profileSegments1 record
Ideal customer profiles1 record
The Prohuman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Prohuman partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- beehiivcoreThe Prohuman uses beehiiv as its newsletter platform and content management infrastructure. Beehiiv provides the subscription system, email delivery, and publication framework. The newsletter is explicitly 'A beehiiv newsletter'.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
The Prohuman competitors and assessment
Company assessmentEmerging players
- There's An AI For That: AI tools discovery site with a newsletter component. Comparable in subject matter (AI tools/news) but distinct in core product (search vs. editorial newsletter).
- Futurepedia: AI tools directory and content platform. Partial overlap: both surface AI tools and news, but Futurepedia is a directory-first product with a newsletter as a secondary channel.
Direct peers
- AI Tool Report: Newsletter covering AI tools, product launches, and tutorials — overlapping directly with The Prohuman's 'AI tools and insights' positioning and audience.
- The AI Exchange: AI newsletter and community platform run by Liam Ottley, focused on AI education, tools, and AI-business builder content. Overlaps in audience and course monetization approach.
- The Rundown AI: Daily AI newsletter covering tools, news, and product launches, with a similar free + sponsorship + course monetization model. Notably a sponsor of The Prohuman, signaling direct overlap in audience and advertiser set.
- Import AI: Long-running AI newsletter by Jack Clark covering policy, research, and industry developments. Comparable in editorial focus on AI news/breakthroughs, though more research-oriented than commercial.
- TLDR AI: AI-focused vertical of the TLDR newsletter network, delivering AI news and tool summaries to a large professional audience. Comparable in format, audience, and ad-supported free model.
- Ben's Bites: Well-known AI newsletter and community covering product launches, tools, and news. Comparable audience, monetization (sponsorships + paid product), and creator-led model.
- Superhuman AI: Popular AI newsletter curated by Zain Kahn, covering AI tools, news, and productivity prompts. Directly competes for the same 'AI-savvy professional' audience and sponsorship dollars.
Broad incumbents
- Marketing AI Institute: Established AI content, events, and education business focused on AI in marketing. A broader incumbent with newsletter + courses + events, comparable in audience quality and AI educational content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Prohuman social profiles
Digital presenceThe Prohuman financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Prohuman leadership team
Management profileNumber of profiles
Profiles2 records
The Prohuman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Prohuman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Prohuman
What does The Prohuman do?
The Prohuman publishes a free AI-focused email newsletter distributed to 700,000+ subscribers covering artificial intelligence news, tools, and tutorials. It also sells standalone digital education products — an Ultimate Advanced ChatGPT Mastery Course, an Ultimate Midjourney Guide, and an Ultimate Prompt Engineering Guide — targeting individual AI enthusiasts and professionals. Revenue is generated through newsletter sponsorships and affiliate/referral commissions embedded in newsletter content.
Is The Prohuman a public or private company?
The Prohuman is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Prohuman founded?
The Prohuman was founded in 2023. It employs 1 to 10 people.
Where is The Prohuman based?
The Prohuman is headquartered in Melbourne, Australia, in the Oceania region.
How does The Prohuman make money?
Two revenue lines are on record. Sponsored Content & Advertising is the primary driver. The others are affiliate/Referral Revenue.
Who are The Prohuman's main competitors?
Emerging players on record are There's An AI For That and Futurepedia. Direct peers are AI Tool Report, The AI Exchange, The Rundown AI, Import AI, TLDR AI, Ben's Bites and Superhuman AI. Marketing AI Institute is listed as a broad incumbent.
Does The Prohuman have an API?
No public API is recorded for The Prohuman.
What industry is The Prohuman in?
The Prohuman's product category is AI Newsletter & Digital Education. Its primary akta.pro industry code is MPACALAL, Learning Content Bundling & Subscription Passes (All-Access Libraries), with a secondary code of EDAFAIAK, Skills & Microlearning Marketplaces (Bite-Sized Lessons). Its NAICS code is 51 and its SIC code is 2741.