Proplast Industrie

What Proplast Industrie does

Proplast Industrie SARL is a Senegal-based plastic-recycling and circular-economy operator headquartered in Thiès. The company runs a nationwide collection network branded RECUPLAST — comprising kiosks, mobile caravans, and door-to-door pickup — that purchases plastic waste from individual collectors at 50–100 FCFA/kg. Collected material is transported to its processing facility in Thiès Ngueyene, where it is sorted, shredded, and granulated into industrial-grade recycled plastic resins: high-density polyethylene (PE-HD), low-density polyethylene (PE-BD), polypropylene (PP), and pre-treated PET. These granules are sold to plasturgical manufacturers as a drop-in raw material, and a portion is converted into finished RECUPLAST-branded furniture and household goods distributed through Ecoboutik retail stores in Dakar and Thiès and the recuplast.org e-commerce platform.

The business operates across four distinct revenue streams: (i) feedstock acquisition at the network level, (ii) bulk sale of recycled granules to industrial buyers, (iii) direct-to-consumer sales of finished RECUPLAST products, and (iv) B2B services — enterprise waste removal, recycled-raw-material supply, and corporate social responsibility (RSE) consulting. Named enterprise clients include SONATEL (telecommunications, through the 'And Deffar Sunu Gox' multi-commune kiosk rollout), Mairie de Yoff (municipal), and Kirene (food and beverage). The company is supported by partnerships with the Senegalese Ministry of Environment and Sustainable Development, the Ministry of Local Governance, the Direction des Financements Verts, and strategic allies including TRIVALOR (source sorting) and ESPERE / WASTE & HOPE (international development and European advocacy).

Operationally, Proplast cites 1,500 employees, 50+ active RECUPLAST collection points (with a stated target of 250), 4,000+ tonnes recycled cumulatively, and 10,000+ tonnes of plastic diverted from the environment. Founded in 1997 as a 14-women cleaning cooperative with support from NGO LVIA, the group formalized as a SARL in 2010 with the founding women collectively retaining 85% equity, ESPERE holding 10%, and managing director Macoumba Diagne holding 5%. Current ownership is not separately disclosed; no parent company, subsidiaries, public listing, funding rounds, or M&A activity are indicated.

Name

Proplast Industrie

Legal name

PROPLAST INDUSTRIE SARL

Website

https://proplast-industrie.sn

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Proplast Industrie SARL is a Senegal-based plastic-recycling company that operates the RECUPLAST nationwide collection network, processes collected waste into industrial granules (PE-HD, PE-BD, PP, PET) at its Thiès facility, and sells finished recycled-plastic furniture through Ecoboutik stores and e-commerce, serving enterprises, municipalities, plasturgical manufacturers, and individual collectors.

Ownership category

akta.pro rank

Product category

Plastic Recycling & Manufacturing

NAICS

Materials Recovery Facilities (56292), Waste Collection (56211), Recyclable Material Merchant Wholesalers (42393), Waste Management and Remediation Services (562)

SIC

Refuse Systems (4953), Sanitary Services (4950), Wholesale-Durable Goods, Nec (5099)

akta.pro primary industry

Recycled & Reprocessed Polymer Resin Manufacturing (rPET, rPP, rPE; PCR/PIR resins) (IMANAAAH)

akta.pro secondary industries

Post-Consumer Plastic Collection & Sorting (MRF/PRF, Bale Supply) (EUAIAKAA), Rigid Plastics Recycling (HDPE/PP, Injection/Blow Molded) (EUAIAKAF), Material Reuse & Upcycling Services (Non-recycling Transformation) (EUAIANAJ), Plastic Recycling Equipment & Technology Providers (Sorting, Washing, Extrusion) (EUAIAKAM)

Keywords

• Plastic recycling
• Recycled plastic granules
• Plastic waste collection
• Recycled plastic furniture
• Circular economy solutions

Headquarters

HQ city

Thiès

HQ country

Senegal

HQ region

Africa

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Plastic Collection & Purchase: RECUPLAST network purchases plastic waste from collectors at 50-100 FCFA/kg. This forms the upstream input of the circular economy model.
2. Sale of Recycled Plastic Granules: Processing collected plastic into industrial granules (PE-HD, PE-BD, PP, pre-treated PET) and selling to plasturgical industries as raw material. Revenue is generated per tonne of granules sold.
3. Recycled Plastic Product Sales: Sale of finished recycled plastic products (furniture, bins, household items) under the RECUPLAST brand through Ecoboutik retail stores, e-commerce platform recuplast.org, and social media channels.
4. Waste Removal & Collection Services for Enterprises: Enterprise clients (businesses, municipalities) pay for scheduled or on-demand plastic waste removal services, including point-of-collection setup, periodic pickup, and RSE-aligned waste management consulting.
5. RSE / Sustainability Consulting: Proplast accompanies enterprises in implementing environmentally responsible practices under their CSR/RSE programs, providing advisory services tied to waste management and circular economy transitions.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Proplast Industrie is a Senegalese industrial recycling company that collects plastic waste through the RECUPLAST network of kiosks, mobile caravans, and door-to-door pickups, then transforms it at its Thiès processing facility into industrial-grade plastic granules (PE-HD, PE-BD, PP, pre-treated PET) sold to plasturgical manufacturers as raw material. It also manufactures and distributes finished 100% recycled plastic furniture and household items under the RECUPLAST brand via Ecoboutik retail stores and e-commerce, and provides waste removal and RSE/sustainability consulting services to enterprises and municipalities.

Product overview

PROPLAST INDUSTRIE is a unified industrial platform offering plastic waste collection and recycling services in Senegal. The portfolio consists of core collection and recycling operations (PROPLAST INDUSTRIE), a consumer-facing sub-brand (RECUPLAST) for recycled plastic furniture and collection kiosks, and industrial-grade plastic granules (PE-HD, PE-BD, PP, PET) supplied to manufacturing partners. Additional services include waste removal for businesses, CSR support for enterprises, and community programs like the 'One family, one trash can' initiative. The company operates collection points in Dakar and Thiès, with transformation facilities in Thiès.

Differentiator

Problem solved

Functional benefit

Brands

• RECUPLAST: Brand launched in 2015 for plastic waste collection network and in 2019 for 100% recycled plastic furniture, distributed through Ecoboutik stores in Dakar and Thiès.

Products and services

• Industrial Plastic Granules (Granulats industriels) Recycled plastic granules including PE-HD (High Density Polyethylene), PE-BD (Low Density Polyethylene), PP (Polypropylene), and pre-treated PET supplied to plasturgical manufacturers as industrial-grade raw material for new plastic product manufacturing.
• RECUPLAST Recycled Plastic Furniture (Mobilier 100% plastique recyclé) Finished 100% recycled plastic furniture and household items (including bins, household items) manufactured under the RECUPLAST brand from the company's own recycled granules. Distributed through Ecoboutik retail stores in Dakar (Boulevard Canal VI) and Thiès, plus the recuplast.org e-commerce platform.
• Plastic Waste Collection & Buy-back Services Plastic waste is purchased from collectors, households, and community members at 50-100 FCFA per kilogram via the RECUPLAST network of kiosks, mobile collection caravans, and door-to-door pickup services. Plastic can also be exchanged for finished recycled products.
• Enterprise Waste Removal Services

Quantifiable outcome

• Over 5,000 direct and indirect jobs created since founding in 1997/2010
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, foundational, major and minor.

• WASTE & HOPEcoreStrategic or Co-development Partner · 1 January 2016WASTE & HOPE is a European organization founded by Jean-Francois Fillaut in 2016 that supports equitable recycled plastic valorization from Europe. It acts as an international advocacy and support arm for Proplast's mission.
• LVIAfoundationalStrategic or Co-development Partner · 1 January 1997LVIA (an international NGO) supported the original group of 14 women in forming their cleaning ('nettoiement') group and establishing the first plastic waste pre-treatment center in 1997. This was the foundational partnership that gave rise to Proplast Industrie.
• TRIVALORcoreStrategic or Co-development PartnerTRIVALOR is described as Proplast Industrie's strategic partner for source sorting ('tri à la source'). Together they enable households, enterprises, and local communities to participate in responsible plastic waste sorting and collection, supporting the circular economy mission.
• SONATELcoreStrategic or Co-development PartnerSONATEL partnered with Proplast Industrie on the 'And Deffar Sunu Gox' project, installing RECUPLAST kiosks in 8 communes. This RSE-aligned partnership contributes to community well-being and combatting urban plastic pollution.
• Cabinet ESPEREfoundationalStrategic or Co-development PartnerFrench consulting firm ESPERE played a pivotal role in transforming Proplast from a women's cooperative into a social business in 2009. The firm specializes in climate issues, carbon footprint, and CSR, and its co-founder Jean-Francois Fillaut leads Proplast's international development. ESPERE holds 10% of company capital.
• Ministère de l'Environnement et du Développement Durable (Sénégal)majorStrategic or Co-development PartnerThe Senegalese Ministry of Environment and Sustainable Development is a key partner in the RECUPLAST network launch and expansion, supporting policy alignment and environmental mission.
• Ministère de la Gouvernance Locale (Sénégal)majorStrategic or Co-development PartnerThe Senegalese Ministry of Local Governance partnered with RECUPLAST, supporting installation of collection kiosks across communes and aligning with municipal waste management priorities.
• Direction des Financements VertsminorStrategic or Co-development PartnerThe Direction of Green Financing supports the RECUPLAST network with financing aligned to environmental and sustainable development goals.
• Mairie de YoffcoreStrategic or Co-development PartnerThe municipality of Yoff partnered with Proplast to implement the plastic valorization system, contributing to environmental protection and behavior change in favor of environmental preservation in the commune.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Chanja Datti: Nigerian plastic recycling company that collects, sorts, and processes plastic waste into flakes and pellets for industrial buyers — directly comparable to Proplast's granule production and plasturgical-industry customer segment in West Africa.
• EcoPost: Kenyan company that collects plastic waste and manufactures recycled plastic products (fencing posts, outdoor furniture) — directly analogous to Proplast's RECUPLAST finished-products line of recycled furniture and bins across the East African market.
• Gjenge Makers: Kenyan social enterprise that converts mixed plastic waste into construction pavers and building materials, offering a directly comparable African recycling-to-finished-product model with similar social-impact positioning.
• Wecyclers: Nigeria-based social enterprise using a community-led collection model to recover plastic waste and reward households, closely comparable to Proplast's RECUPLAST network in terms of geographic focus (West Africa), target beneficiaries, and informal-collector value proposition.
• Precious Plastic: Global open-source community and small-machine platform for plastic recycling into finished products; comparable to Proplast in mission (community-driven recycling) and product output (recycled plastic objects), though operating as a distributed network rather than a centralized industrial operator.

Broad incumbents

• Veolia: Global waste-management and circular-economy services provider with significant African presence in industrial waste collection and recycling; competes in the same enterprise and municipal waste-management segments Proplast targets, though at vastly larger scale.
• MBA Polymers: US/global producer of recycled polymer resins from complex waste streams (including post-consumer plastics), competing with Proplast in the industrial-grade recycled granule market for plasturgical buyers but operating at a much larger scale across multiple continents.
• Suez: Global environmental services and waste-management multinational with plastic-recycling operations across Africa; represents the type of well-capitalized incumbent that Proplast could either compete against or partner with as EPR frameworks expand in West Africa.

Emerging players

• Renewlogy: US-based chemical-recycling startup that converts mixed plastics into naphtha and other feedstocks — adjacent to Proplast's plastic-to-feedstock positioning but using advanced (pyrolysis) recycling rather than mechanical granulation.

Others

• TRIVALOR: Senegalese source-sorting organization and Proplast's stated strategic partner for tri à la source — adjacent rather than competitive, as TRIVALOR enables household sorting upstream of Proplast's RECUPLAST collection network rather than competing for the same downstream market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/proplast.industrie

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proplast Industrie