Name

Xtelify

Legal name

Xtelify

Website

https://xtelify.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Telecom Software Platforms

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

akta.pro secondary industries

SMS/RCS Messaging Platforms (BPAMACAF), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms (HDAEALAL)

Keywords

• Telecom software platforms
• AI data analytics
• Workforce management software
• CPaaS solutions
• Telco digital transformation

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Platform Licensing & Subscriptions: Xtelify offers its AI-powered platforms (Data Engine, Work, IQ, Serve) as software solutions to telecom operators. These platforms help telcos drive growth through data intelligence, workforce optimization, and advanced communication capabilities.
2. Professional Services: Provides product consulting, implementation & delivery, and managed services to enterprise customers. Includes 24x7 managed services operations supporting telco clients.
3. CPaaS (Communication Platform as a Service): Xtelify IQ enables telcos to create and sell programmable communication solutions directly to enterprises, allowing telcos to regain control from aggregators and increase profit margins.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Xtelify provides AI-powered B2B software platforms for telecom operators, comprising four integrated products: Data Engine (TM Forum-compliant converged data platform for unified customer intelligence and network planning), Work (AI-powered workforce management for field operations and fleet productivity), IQ (programmable communication/CPaaS platform for SMS and voice), and Serve (omnichannel service assurance with AI-driven case management). The company also delivers professional services including product consulting, implementation, and 24x7 managed services, primarily serving Bharti Airtel group entities and other telcos globally across 17 countries.

Product overview

Xtelify is a digital transformation arm of Airtel providing a platform of four integrated products designed for telecom operators. The core portfolio consists of Data Engine (unified data platform and business intelligence), Work (AI-powered workforce management), IQ (programmable communication/CPaaS platform), and Serve (omnichannel service assurance). These products are designed to work together—Data Engine provides unified customer data that feeds into Work for field operations and Serve for case management, while IQ enables direct enterprise communication capabilities—all powered by AI for predictive analytics, automation, and optimization.

Differentiator

Problem solved

Functional benefit

Brands

• Xtelify Data Engine (CDE): AI-powered data engine that eliminates data silos, unifies customer data, and delivers granular actions and next best actions for telcos.
• Xtelify Work
• Xtelify IQ
• Xtelify Serve

Products and services

• Data Engine (Converged Data Engine) A TM Forum-compliant converged data platform that eliminates data silos and enriches data quality to deliver business intelligence for telecom operators. It unifies customer data across touchpoints, provides granular network planning (micromarketing down to 1x1 km or 100m x 100m grid), enables AI-powered Next Best Action customer targeting, fraud/spam detection, and a federated data architecture that compresses time-to-market from 2 months to under 15 days. Built for telecom operators seeking unified customer views and growth intelligence.
• Xtelify Work An AI-powered workforce management platform that streamlines fleet onboarding, task management, and workforce efficiency for telecom field operations. It provides smart task allocation with route optimization matching demand to supply based on agent skills/location/workload, digitally guided processes, inventory management, real-time agent tracking, AI-powered quality checks, automated escalations, SLA tracking, and intelligent routing. Designed for telecom operators managing large field/home-delivery/service fleets.
• Xtelify IQ A programmable communication platform (CPaaS) that enables telecom operators to add software capabilities to foundational SMS and voice channels, creating innovative communication solutions that can be sold directly to enterprises. Offers 20+ customizable features including omni-channel orchestration, multi-campaign manager, analytics, hyper-personalized AI-driven engagement, single and bulk messaging, multi-channel campaign scheduling, smart voice with IVR automation, intelligent call routing, one-click call initiation, telco-specific Network APIs, and 10K+ messages per second processing capability.
• Xtelify Serve An intelligent omnichannel service assurance platform that unifies customer communication, streamlines case handling, and enhances service delivery for telecom operators. It provides AI-driven automation, ticket management, dynamic routing, sentiment analysis, intelligent case management, and real-time ticket visibility. Designed to deliver faster resolution, reduce average handling time by ~500 seconds, and cut repeat complaints by 60%.

Quantifiable outcome

• 20% increase in profit margins for telcos using IQ platform
• +9 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature12 records

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• AirtelcoreStrategic or Co-development PartnerXtelify was created by Airtel as its digital arm and fully-owned subsidiary. Airtel is both the parent company and primary customer, having digitized its business through Xtelify. The partnership has delivered transformation outcomes across Airtel India, Airtel Business, and Airtel Africa operations spanning 590M+ customers in 17 countries.
• Airtel BusinesscoreStrategic or Co-development PartnerAirtel Business partnered with Xtelify to transition from traditional SMS/voice aggregator to advanced communication solutions provider, creating Airtel IQ - the world's first network-enabled communication platform. This partnership increased profit margins by 20% and in-country RMS to 40%.
• Airtel AfricaflagshipStrategic or Co-development PartnerAirtel Africa operations benefit from Xtelify's digital transformation capabilities, extending Xtelify's impact across the continent as part of the global Airtel group presence.
• SingtelminorStrategic or Co-development PartnerSingtel is referenced as a customer partner in Xtelify's global telecom operator portfolio, indicating commercial relationship for Xtelify's solutions.

Scale indicators20 records

Recent moves7 records

Expansion highlights5 records

Market position

Strengths1 record

Weaknesses1 record

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xtelify