Agrometrika

What Agrometrika does

Agrometrika is a Brazilian B2B SaaS company that provides credit risk analysis and management software for the agribusiness sector. Founded in 2010 and headquartered in Vinhedo, Brazil, the company is a subsidiary of Grupo Aliare, a strategic operating company in agricultural technology. The platform serves industries, agricultural cooperatives, input distributors, agricultural trading companies, rural producers, and financial institutions, addressing the absence of credit systems that incorporate agronomic factors such as climate risk, commodity price volatility, and regional particularities into credit decisions.

The core product is a credit analysis platform hosted on Microsoft Azure, supported by a mobile application for field visits. Key components include a parametrizable credit scoring engine, a configurable approval workflow with hierarchical delegation, a market intelligence module that ingests agricultural harvest indicators (price, productivity, production cost), automatic environmental/labor/operational queries via CPF/CNPJ, parametrizable reports and dashboards, and an integration with Agrodocs for guarantee issuance and control. The platform also offers ERP integration and is delivered with method, policy, and consulting support rather than as software alone. The company has been ISO 27001 certified for information security since 2020.

Agrometrika operates on a recurring subscription model, evidenced by its SaaS delivery on Azure and a direct enterprise sales motion targeting agribusiness companies and financial institutions. The company sells through a small commercial team using a contact form, WhatsApp, and direct phone outreach, with no publicly disclosed pricing. The platform supports structured financing operations including Risk Sharing, CRA (Agribusiness Receivables Certificates), and FIDC (Receivables Investment Funds), and is used for credit portfolio studies, asset selection, and dynamic risk monitoring. The company operates exclusively in Brazil and has 1-10 employees.

Name

Agrometrika

Legal name

Agrometrika Informática e Serviços de Gestão Ltda.

Website

https://agrometrika.com.br

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Agrometrika is a Brazilian B2B SaaS platform, subsidiary of Grupo Aliare, providing credit risk analysis and management software for agribusiness industries, cooperatives, input distributors, trading companies, and financial institutions, incorporating agronomic factors such as climate and commodity volatility into credit scoring.

Ownership category

akta.pro rank

Product category

Agricultural Credit Risk Software

NAICS

Credit Bureaus (561450), Activities Related to Credit Intermediation (5223)

SIC

Services-Consumer Credit Reporting, Collection Agencies (7320)

akta.pro primary industry

SME Credit Underwriting, Scoring & Risk Analytics (FSAKAGAL)

akta.pro secondary industries

iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Agriculture Inputs & Farm Supply Marketplaces (CRAFAHAL)

Keywords

• Credit risk analysis
• Agribusiness lending
• Rural credit scoring
• Agricultural finance
• Credit management software

Headquarters

HQ city

Vinhedo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Plataforma SaaS para Gestão de Crédito: Agrometrika operates as a B2B SaaS platform providing credit analysis and risk management services for the agricultural sector. The company generates revenue through subscription-based access to its platform, which includes credit scoring algorithms, workflow management, market intelligence, and integration capabilities.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Agrometrika provides a B2B SaaS credit analysis platform for the Brazilian agribusiness sector, combining proprietary credit scoring algorithms with agronomic market intelligence (commodity prices, productivity, production costs) to evaluate rural producers, cooperatives, agricultural input distributors, and trading companies. The platform offers parametrizable credit scoring, configurable approval workflows, automatic regulatory queries, ERP integration, management dashboards, and a companion mobile app for field visits, supported by real-time specialized consulting.

Product overview

Agrometrika is a single unified credit analysis platform for Brazilian agribusiness, delivered as a SaaS solution complemented by a mobile app (APP Agrometrika) for field visits. The platform's core module — the Plataforma Agrometrika — incorporates customizable credit scoring (Credit Score Parametrizável), parametrizable approval workflows (Workflow Parametrizável), market intelligence monitoring (Inteligência de Mercado), and management reporting (Relatórios e Dashboards Gerenciais), all supported by automatic environmental/labor queries, real-time support, and Agrodocs integration for warranty control. Together, these modules form an end-to-end credit risk management system designed for B2B agribusiness operators.

Differentiator

Problem solved

Functional benefit

Products and services

• Plataforma Agrometrika Pioneering credit analysis SaaS platform for agribusiness that incorporates customizable parameters and market information (agricultural prices, production costs, and productivity) to calculate credit ratings for rural producers, cooperatives, agro-input distributors, and other applicant types. Delivers method, policy, and consulting support alongside the software.
• APP Agrometrika Mobile application for field visits that enables crop monitoring in the field, with audio opinions, photos, videos, and check-in functionality, designed for credit analysts and field staff conducting on-site agricultural credit assessments.

Quantifiable outcome

• Redução de inadimplência (reduction in default rates)
• +1 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Microsoft AzurecoreTechnology or IntegrationAgrometrika's platform is hosted on Microsoft Azure cloud infrastructure, providing flexibility of access and security for data storage. This cloud hosting enables the SaaS delivery model and accessibility of the platform across Brazil.
• AgrodocscoreTechnology or IntegrationAgrometrika has integration with Agrodocs to optimize the issuance and control of guarantees. This integration enhances the platform's functionality for credit risk management by providing streamlined guarantee management capabilities.
• Grupo AliareflagshipStrategic or Co-development PartnerAgrometrika is a company of Grupo Aliare, a leader in technological solutions for agriculture. This parent company relationship provides strategic backing and reinforces Agrometrika's position as part of a larger agricultural technology ecosystem. The partnership enables shared resources, market positioning, and technological synergies within the agribusiness sector.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Traive: Ag-finance data platform providing credit risk assessment and alternative data scoring for rural borrowers, connecting originators to capital markets. Direct peer in the agricultural credit analytics and structured financing space.
• AgroTools: Brazilian ag-tech platform that combines satellite, geospatial, and rural data for credit, ESG, and compliance analysis. Most direct competitor to Agrometrika in agricultural-specific credit and risk intelligence for lenders, traders, and input companies.

Emerging players

• Granular (Corteva): Farm management software acquired by Corteva, providing agronomic and financial planning tools for large growers. Adjacent competitor in the data layer that could expand into credit risk analytics for producer portfolios.
• Lavoura10: Brazilian ag-tech offering credit scoring and risk analysis for rural producers, with a focus on digitizing credit decisions for input retailers and cooperatives. Emerging direct competitor in Agrometrika's agribusiness credit scoring niche.

Regional players

• Agrolend: Brazilian digital ag lender providing credit directly to rural producers. Adjacent rather than direct: Agrolend is a credit originator that itself needs credit scoring tools like Agrometrika's, but operates in the same Brazilian ag-credit ecosystem.
• Agrostar: Brazilian ag input marketplace and rural producer platform. Overlaps with Agrometrika's input distributor and rural producer segments, especially as marketplaces increasingly embed credit decisioning tools.

Broad incumbents

• Boa Vista SCPC: Brazilian credit bureau offering consumer and business credit reports, scoring, and risk analytics. Competes with Agrometrika at the credit data layer for agribusiness buyer portfolios, especially for cooperatives and input distributors.
• Solinftec: Large Brazilian ag-tech platform offering farm management, analytics, and increasingly data services for agribusiness. Has the scale and data assets to potentially expand into credit risk analytics, representing a broad incumbent threat.
• Serasa Experian: Brazil's dominant credit bureau and data analytics provider. While not agriculture-specific, Serasa supplies broad consumer/business credit reports and scores that agribusiness lenders use as a baseline, making it the most comprehensive incumbent alternative for rural credit information.
• Bayer Climate FieldView: Global digital agriculture platform collecting farm-level yield, agronomic, and operational data. Represents a competitive threat as farm-level data becomes increasingly valuable for credit scoring and risk modeling in agribusiness.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/agrometrika
• Facebookfacebook.com/agrometrika

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agrometrika