Tips

What Tips does

Tips Music Limited (formerly Tips Industries Limited), founded in 1975 in Mumbai, is the third-largest music label in India after Saregama and Super Cassettes Industries Limited (T-Series). The company owns and monetizes a catalogue of more than 34,000 songs across 13+ Indian languages (Hindi, Punjabi, Tamil, Telugu, Marathi, Gujarati, Rajasthani, Haryanvi, Bhojpuri, Malayalam, Kannada, Urdu, Sindhi, Bengali), built over five decades from its origins as an LP record retailer on Lamington Road. Approximately 85% of revenue is derived from this legacy catalogue, with the remainder coming from new film music production and brand licensing. Core distribution infrastructure comprises a flagship YouTube channel with 153.1 million subscribers, partnerships with global streaming platforms (Spotify, Apple Music, Amazon Music, Jio Saavn), short-video platforms (TikTok, ShareChat, Moj), broadcast television (B4U TV), and a traditional physical retail network reaching 400,000+ outlets across India.

The business operates a B2B catalogue-monetization model with three primary revenue streams: (i) licensing and royalty income from streaming, broadcast, and short-video platforms; (ii) film music production services for Bollywood and regional film producers (notably through subsidiary Tips Films Limited, separated via NCLT-approved demerger in 2021); and (iii) commercial music licensing to brands and advertisers through the 'Tips for Brands' sub-brand. Pricing for platform and brand licensing is negotiated case-by-case under multi-year contracts and is not publicly disclosed. Distribution is handled primarily through digital channels, with YouTube serving as the principal demand-generation engine. In FY26 the company reported revenue of Rs 375.51 crore (up 21% YoY) and PAT of Rs 216.6 crore (up 30% YoY), with EBITDA margins expanding to 73.4% from 66.5% on the back of a 39% decline in content costs.

The legal entity is Tips Music Limited (CIN L92120MH1996PLC099359), listed on the National Stock Exchange of India with promoter (Taurani family) holding 64.15%. Leadership is concentrated with founder-promoter Kumar S. Taurani (Chairman & MD) and brother Ramesh S. Taurani (MD), alongside Executive Director Girish Taurani. Strategic global reach is enabled by a multi-year publishing partnership with Sony Music Publishing for worldwide administration of the catalogue. Recent corporate actions include the 2021 demerger of the film business into Tips Films Limited, the 2024 rebranding to Tips Music Limited, and the resignation of the CEO disclosed under SEBI Regulation 30.

Name

Tips

Legal name

Tips Music Limited

Website

https://tips.in

Company type

Public

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Tips Music Limited is India's third-largest music label, operating a catalogue of 34,000+ songs across 13+ languages licensed to streaming platforms, broadcast TV, short-video apps, and brands. Founded in 1975 in Mumbai and listed on the NSE, it monetizes legacy content alongside new film productions through subsidiary Tips Films.

Ownership category

akta.pro rank

Product category

Music Label and Entertainment

NAICS

Music Publishers (512230), Record Production and Distribution (51225)

SIC

Phonograph Records & Prerecorded Audio Tapes & Disks (3652)

akta.pro primary industry

Music Aggregators & DIY Distribution Platforms (MPAIAAAD)

akta.pro secondary industries

Trailer Music & Promo Music Providers (MPAIALAH), Sync Royalty Administration & Reporting (Cue Sheets, Claims, Audits) (MPAIALAL)

Keywords

• Music label licensing
• Bollywood film production
• Music catalogue distribution
• Soundtrack music rights
• Multilingual music publishing

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Music Licensing and Royalty Income: Primary revenue driver from licensing the 34,000+ song catalogue to streaming platforms (YouTube, Spotify, Jio Saavn), broadcast TV (B4U), and short-video platforms (ShareChat, Moj, TikTok). Derives 85% of revenue from legacy catalogue with recurring royalty streams
2. Film Music Production: Producing original soundtrack music for Bollywood and regional films, including recent productions 'Hai Jawani Toh Ishq Hona Hai' and 'Main Vaapas Aaunga'
3. Music Licensing to Brands: Licensing music catalogue to brands and advertisers for commercial use, as indicated by the music licensing section on tips.in

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Tips Music Limited is one of India's top three music labels, operating a catalogue of 34,000+ songs spanning 13+ Indian languages and 6,500+ albums. The company monetizes this catalogue through licensing to digital streaming platforms (YouTube, Spotify, Jio Saavn, Apple Music, Amazon Music), broadcast television (B4U TV), short-video platforms (TikTok, ShareChat, Moj), and brand advertisers. It also produces original soundtrack music for Bollywood and regional films through its Tips Films division and operates a flagship YouTube channel with 153.1 million subscribers.

Product overview

Tips Music (formerly Tips Industries Limited) is an Indian music label and entertainment company operating two primary divisions: a music business centered on a catalog of 34,000+ songs across 13+ Indian languages, and a film production arm (Tips Films). The music division licenses its catalog to digital streaming platforms (YouTube, Spotify, Amazon Music, Apple Music, Jio Saavn), operates its own YouTube channel (153M+ subscribers), and offers a commercial music licensing service under 'Tips for Brands.' The film division produces Bollywood films including romantic comedies, action films, and family entertainers, with recent productions such as 'Hai Jawani Toh Ishq Hona Hai' and 'Main Vaapas Aaunga.' The company also maintains strategic global publishing partnerships with Sony Music Publishing and operates regional sub-brands covering Punjabi, Marathi, Tamil, Gujarati, and other Indian language music.

Differentiator

Problem solved

Functional benefit

Brands

• Tips Punjabi: Regional music label focusing on Punjabi music content
• Tips Marathi
• Tips Films
• Tips Music for Brands

Products and services

• Tips Music Catalog A catalogue of 34,000+ songs spanning 50+ Bollywood soundtracks, 6,500+ albums, and 13+ Indian languages, available for streaming, licensing, and commercial use across digital platforms.
• Music Licensing (Tips for Brands)

Quantifiable outcome

• FY26 revenue of Rs 375.5 crore (21% YoY growth) and PAT of Rs 216.6 crore (30% YoY growth), surpassing stated 20% growth guidance in both metrics
• +3 more outcomes

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core, major and minor.

• B4U TVcoreChannel Partner/ Reseller/ Distributor · 20 January 2026New broadcast partnership with B4U TV announced in Q3 FY26 to expand the company's music catalogue reach on television platforms globally, diversifying beyond digital streaming into broadcast media.
• Sony Music PublishingmajorTechnology or Integration · 9 May 2023Tips Music signed a global publishing deal with Sony Music Publishing for worldwide representation of its music catalogue, enabling global distribution and royalty collection through Sony's international network. The partnership was later renewed as indicated in company announcements.
• ShareChat and MojmajorTechnology or Integration · 1 February 2022Multi-year licensing deal with Indian short-video platforms ShareChat and Moj for music content usage, enabling the company's catalogue to be used in user-generated short-video content on these platforms.
• TikTokmajorTechnology or IntegrationDirect partnership with TikTok to expand music reach on the short-video platform, as announced in company press release. The partnership enables Tips Music catalogue usage on the platform and its Indian version.
• ZEE5minorChannel Partner/ Reseller/ DistributorPost-theatrical streaming partnership where 'Hai Jawani Toh Ishq Hona Hai' will stream on ZEE5 after its theatrical run, per the film's announcement.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Super Cassettes Industries (T-Series): India's #2 music label and the largest film music producer — competes head-to-head with Tips on Bollywood soundtracks, YouTube reach, and catalogue licensing to streaming/short-video platforms.
• Zee Music Company: Music label arm of Zee Entertainment producing Bollywood and regional film soundtracks with strong YouTube presence — directly comparable in film music, catalogue licensing, and digital distribution.
• Yash Raj Films Music: Vertically integrated Bollywood film production house with proprietary music label — competes with Tips Films on film commissioning and on Tips Music in catalogue licensing for film soundtracks.
• Puja Entertainment: Indian film production and music rights holder with rival catalogue including songs Tips currently faces litigation over — directly comparable business model and overlap in Bollywood IP.
• Saregama India: India's largest music label by catalogue size and the #1 player — direct competitor to Tips in Hindi and regional music catalogue monetization, streaming licensing, and film music production.

Broad incumbents

• Sony Music Entertainment India: Global major with India operations and Tips' publishing partner via the Sony Music Publishing deal — competes on international catalogue representation, artist signings, and global rights administration.
• Warner Music India: Global major with growing India operations — comparable in international catalogue licensing, artist development, and digital distribution strategy in the Indian market.
• Universal Music India: Global major's India arm — broad incumbent with international catalogue and Indian repertoire; previously in stalled talks with Tips for a minority stake.

Emerging players

• Aditya Music: Telugu and regional Indian music label with growing digital footprint — comparable regional catalogue strategy to Tips' regional sub-brands (Tips Punjabi, Tips Marathi).
• Believe Music (India): Global digital music distributor with India operations — overlaps with Tips as an enabler for catalogue distribution to streaming platforms, though positioned more as a service partner than a label.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCd-2crKzMQkzpJ9z9gTqBfg
• Xx.com/tipsofficial
• Facebookfacebook.com/TipsMusic
• LinkedInlinkedin.com/company/tips-industries-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tips