The Orion Amphitheater
The Orion Amphitheater is a privately held live music and event venue in Huntsville, Alabama, founded in 2022, hosting concerts, cultural events, and community gatherings for the North Alabama regional market.
- Company typePrivate
- Founded2022
- HeadquartersHuntsville, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What The Orion Amphitheater does
The Orion Amphitheater is a private, for-profit live entertainment venue located in Huntsville, Alabama. Founded in 2022, it operates as a music and cultural events amphitheater hosting concerts, community gatherings, and other live programming. The company employs between 51 and 100 staff, consistent with a mid-sized regional amphitheater requiring event-day operations, box office/ticketing, concessions, production, and administrative functions.
The company's business model is built on the standard live-entertainment venue revenue stack: ticket sales (primary revenue driver), concessions and on-site food/beverage, premium hospitality packages, venue rentals, parking, and ancillary event revenue. Customer segments are individual ticket buyers attending scheduled events; the venue does not appear to serve enterprise or B2B contracts based on available data. Its geographic market is the Huntsville metro area and surrounding North Alabama region.
Available source material is limited — the company's website returned only a loading/verification screen during data collection, and no detailed corporate disclosures, financials, ownership structure, management team, partnerships, or product/technology details were accessible. Accordingly, this description reflects only what is explicitly supported by the firmographic inputs. Ownership structure, parent company relationships, funding history, and key strategic relationships could not be determined from the available data.
The Orion Amphitheater firmographics
Firmographics- Name
- The Orion Amphitheater
- Website
- https://theorionhuntsville.com
- Company type
- Private
- Founded year
- 2022
- Headcount range
- 51–100 employees
- Short description
- The Orion Amphitheater is a privately held live music and event venue in Huntsville, Alabama, founded in 2022, hosting concerts, cultural events, and community gatherings for the North Alabama regional market.
- Ownership category
- akta.pro rank
The Orion Amphitheater industry classification
Industry- Product category
- Live Entertainment Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Outdoor Amphitheater & Open-Air Venue Operations (MPAGALAG)
- akta.pro secondary industries
- Concert Venue Operators (Arenas, Amphitheaters, Clubs) (MPAGAAAC), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), Concerts & Music Festivals (THAJAFAA)
Keywords
Where The Orion Amphitheater is headquartered
LocationHeadquarters
- HQ city
- Huntsville
- HQ country
- United States
- HQ region
- North America
Markets served
The Orion Amphitheater business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
The Orion Amphitheater product offering
Product offeringCore offering
The Orion Amphitheater operates as a live music and entertainment venue that hosts concerts, cultural events, and community gatherings for the public. Its core service is the provision of a physical amphitheater space for ticketed performances and group events in Huntsville, Alabama.
Differentiator
Problem solved
Functional benefit
Products and services
- Live concert events
- Cultural events programming
- Community gatherings
Companies that use The Orion Amphitheater
Customer profileIdeal customer profiles1 record
The Orion Amphitheater technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Orion Amphitheater partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
The Orion Amphitheater competitors and assessment
Company assessmentRegional players
- Venue Group (Von Braun Center, Huntsville): Multipurpose event complex in Huntsville hosting concerts, conventions, and live events. Local in-market competitor for live entertainment dollars in the same Huntsville catchment.
Direct peers
- Daily's Place Amphitheater: Jacksonville, FL outdoor amphitheater that hosts national touring acts alongside community events and adjacent development. Comparable format and Southeast U.S. market positioning.
- Cadence Bank Amphitheater at Chastain Park: Atlanta outdoor amphitheater inside a public park, presenting summer concert series. Comparable open-air music venue focused on touring acts in the Southeast.
- Pine Knob Music Theatre: Michigan summer amphitheater with a long operating history, hosting national touring acts. Comparable outdoor concert venue of similar capacity class with seasonal operations.
- Red Hat Amphitheater: Raleigh, NC outdoor concert amphitheater used for touring acts and community programming. Comparable as a purpose-built, municipally/privately supported open-air venue in a mid-sized Southeastern metro.
- Ameris Bank Amphitheatre: Alpharetta, GA outdoor amphitheater hosting national concert tours in the Southeast. Closely comparable in venue type, market role, and regional touring ecosystem.
- Ascend Amphitheater: Nashville outdoor amphitheater operating as a mid-sized open-air concert venue with similar programming (national touring acts, community events). Direct comparable in format, capacity class, and operating model.
- Cynthia Woods Mitchell Pavilion: Large outdoor amphitheater near Houston presenting touring concerts and community events. Directly comparable as a major open-air concert venue in a Sun Belt metro.
Broad incumbents
- Live Nation Entertainment: Global live entertainment company and venue operator. Relevant as the dominant promoter/operator controlling touring artist routing and many competing amphitheaters nationwide — the key counterparty for any amphitheater's programming.
- AEG Presents: Major live music promoter and venue operator competing with Live Nation. Comparable as the other primary touring ecosystem participant whose routing decisions directly shape demand at venues like The Orion.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
The Orion Amphitheater social profiles
Digital presenceThe Orion Amphitheater financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Orion Amphitheater leadership team
Management profileNumber of profiles
The Orion Amphitheater funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Orion Amphitheater M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Orion Amphitheater
What does The Orion Amphitheater do?
The Orion Amphitheater operates as a live music and entertainment venue that hosts concerts, cultural events, and community gatherings for the public. Its core service is the provision of a physical amphitheater space for ticketed performances and group events in Huntsville, Alabama.
When was The Orion Amphitheater founded?
The Orion Amphitheater was founded in 2022. It employs 51 to 100 people.
Where is The Orion Amphitheater based?
The Orion Amphitheater is headquartered in Huntsville, United States, in the North America region.
Who are The Orion Amphitheater's main competitors?
Venue Group (Von Braun Center, Huntsville) is listed as a regional player. Direct peers are Daily's Place Amphitheater, Cadence Bank Amphitheater at Chastain Park, Pine Knob Music Theatre, Red Hat Amphitheater, Ameris Bank Amphitheatre, Ascend Amphitheater and Cynthia Woods Mitchell Pavilion. Broad incumbents are Live Nation Entertainment and AEG Presents.
Does The Orion Amphitheater have an API?
No public API is recorded for The Orion Amphitheater.
What industry is The Orion Amphitheater in?
The Orion Amphitheater's product category is Live Entertainment Venue. Its primary akta.pro industry code is MPAGALAG, Outdoor Amphitheater & Open-Air Venue Operations, with a secondary code of MPAGAAAC, Concert Venue Operators (Arenas, Amphitheaters, Clubs). Its NAICS code is 71131 and its SIC code is 7900.