Bitmedia Labs
Bitmedia Labs is a product-oriented IT company founded in 2014 operating two divisions: digital advertising networks for the Web2/Web3 crypto space and browser-first blockchain gaming through its 51 Games studio, serving 3 million+ registered users across 150+ countries.
- Company typePrivate
- Founded2014
- HeadquartersKyiv, Ukraine
- Headcount101–250
- GTM typeB2B and B2C
- OfferingSoftware
What Bitmedia Labs does
Bitmedia Labs is a product-oriented IT enterprise founded in 2014 that operates two principal divisions: digital advertising networks serving the Web2 and Web3 cryptocurrency space, and blockchain gaming through its 51 Games studio. The company builds browser-first games centered on reward-driven progression, live operations, and open in-game economies, alongside high-performance advertising and affiliate platforms targeted at cryptocurrency advertisers and blockchain projects. Bitmedia Labs serves a global audience spanning USA, LATAM, Europe, and SEA markets, with registered users exceeding 3 million across 150+ countries and 15 million total web views, supported by operating hubs in Kyiv, Warsaw, and Berlin and a workforce of 150+ specialists.
The company's technology stack spans Golang, Node.js, React, Python, and PHP on the application layer with Cassandra, Clickhouse, MongoDB, MySQL, BigQuery, and Redis on the data layer, and PlayCanvas/WebGL for browser-based game rendering. A stated capability around AI/LLM integration includes Retrieval-Augmented Generation (RAG) solutions with vector databases, AI agents, and autonomous systems built using LangChain and LangGraph frameworks, indicating deployment in marketplace and backend systems rather than as a standalone customer-facing product.
Bitmedia Labs generates revenue through three streams: in-game economy transactions and item sales from browser games (transaction fees), advertising revenue from Web2/Web3 ad platforms, and NFT product transactions. Distribution is primarily direct-to-consumer for games through browser-based platforms, with B2B sales for advertising platforms serving cryptocurrency and blockchain advertisers. The Bit Spilka Charitable Foundation, an associated entity, has delivered over $500,000 in aid to Ukraine.
Bitmedia Labs firmographics
Firmographics- Name
- Bitmedia Labs
- Legal name
- Bitmedia Labs
- Website
- https://bmlabs.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bitmedia Labs is a product-oriented IT company founded in 2014 operating two divisions: digital advertising networks for the Web2/Web3 crypto space and browser-first blockchain gaming through its 51 Games studio, serving 3 million+ registered users across 150+ countries.
- Ownership category
- akta.pro rank
Bitmedia Labs industry classification
Industry- Product category
- Blockchain Gaming Software
- NAICS
- Software Publishers (5132), Amusement Arcades (713120)
- SIC
- Services-Prepackaged Software (7372), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Blockchain Game Studios & Game Development (FSAPAGAC)
- akta.pro secondary industries
- Web3 Game Publishing & Distribution Platforms (FSAPAGAA), GameFi Economies & Token Systems (tokens, staking, sinks/sources, inflation control) (FSAPAGAG)
Keywords
Where Bitmedia Labs is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices3 records
Markets served
Bitmedia Labs business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Game Development & Monetization: Browser-first games for global audiences centered on reward-driven progression and long-term engagement. Revenue from in-game economies, transactions, and item sales.
- Digital Advertising Platforms: High-performance advertising and affiliate platforms across Web2 and Web3 markets serving the crypto space
- NFT Products: NFT products integrated with gaming ecosystems
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Bitmedia Labs product offering
Product offeringCore offering
Bitmedia Labs develops and operates in-house browser-first blockchain games with reward-driven progression and open economies, alongside high-performance digital advertising and affiliate networks serving the Web2 and Web3 crypto markets. The company runs the 51 Games studio for browser-first gaming products and maintains an integrated portfolio of 6+ market-heading products serving millions of registered users globally.
Product overview
Bitmedia Labs is a product-oriented IT enterprise founded in 2014, operating under two core divisions: (1) Game Development — primarily through its 51 Games studio, building browser-first games for global audiences with reward-driven progression, live operations, and open economies; and (2) Digital Advertising — high-performance advertising and affiliate platforms spanning Web2 and Web3 markets in the crypto space. The company also maintains Bitmedia Playground as an in-house game platform, and operates the Bit Spilka Charitable Foundation for social impact initiatives. The portfolio collectively serves millions of registered users across 150+ countries.
Differentiator
Problem solved
Functional benefit
Brands
- 51 Games: A studio building browser-first games for millions of players worldwide, creating games around progression where players grow through time, skill and engagement. Reaches players across USA, LATAM, Europe and SEA.
Products and services
- 51 Games Browser-first game studio building games around reward-driven progression, long-term player engagement, deep systems, live operations, and open economies. Reaches players across USA, LATAM, Europe, and SEA with active presence in 150+ countries.
- Digital Advertising Networks High-performance advertising and affiliate platforms serving the Web2 and Web3 crypto markets, providing advertisers with online advertising systems and NFT product promotion capabilities.
Companies that use Bitmedia Labs
Customer profileSegments2 records
Ideal customer profiles2 records
Bitmedia Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature3 records
Bitmedia Labs partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights6 records
Bitmedia Labs competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bitmedia Labs social profiles
Digital presenceBitmedia Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bitmedia Labs leadership team
Management profileNumber of profiles
Profiles12 records
Bitmedia Labs subsidiaries and ownership
Company hierarchySubsidiaries2 records
Bitmedia Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bitmedia Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bitmedia Labs
What does Bitmedia Labs do?
Bitmedia Labs develops and operates in-house browser-first blockchain games with reward-driven progression and open economies, alongside high-performance digital advertising and affiliate networks serving the Web2 and Web3 crypto markets. The company runs the 51 Games studio for browser-first gaming products and maintains an integrated portfolio of 6+ market-heading products serving millions of registered users globally.
Is Bitmedia Labs a public or private company?
Bitmedia Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bitmedia Labs founded?
Bitmedia Labs was founded in 2014. It employs 101 to 250 people.
Where is Bitmedia Labs based?
Bitmedia Labs is headquartered in Kyiv, Ukraine, in the Europe region.
How does Bitmedia Labs make money?
Three revenue lines are on record. Game Development & Monetization is the primary driver. The others are digital Advertising Platforms and NFT Products.
Does Bitmedia Labs have an API?
No public API is recorded for Bitmedia Labs.
What industry is Bitmedia Labs in?
Bitmedia Labs's product category is Blockchain Gaming Software. Its primary akta.pro industry code is FSAPAGAC, Blockchain Game Studios & Game Development, with a secondary code of FSAPAGAA, Web3 Game Publishing & Distribution Platforms. Its NAICS code is 5132 and its SIC code is 7372.