What ICM opleidingen & trainingen does

ICM opleidingen & trainingen is a Dutch professional training provider headquartered in Utrecht, Netherlands, operating 16 physical training locations across the country plus an Online Virtual Classroom. The company, founded in 2003 and employing 101-250 staff, delivers more than 300 courses across 21 subject areas organized into four primary categories: personal effectiveness, management/organization/IT, professional development and coaching, and marketing/communication/sales. Its customer base divides between individual working professionals pursuing certifications and skill development, and corporate organizations procuring customized in-company training for groups of five or more participants. Pricing for open-enrollment courses ranges from €795 for one-day programs to €4,745 for post-HBO programs running up to ten months.

The company's delivery architecture blends on-site classroom training at the 16-city footprint, interactive online virtual classroom delivery with breakout rooms and trainer-led sessions, and an LMS-style online campus with unlimited post-training materials access. Proprietary frameworks include the ICM Veranderkompas (an organizational change compass) and the ICM Transfermodel (a 7-factor learning transfer framework). ICM operates as the exclusive Dutch partner of the iOpener Institute's Performance Happiness model, an assessment/research product grounded in data from 55,000+ respondents across 131 countries, which underpins the Chief Happiness Officer (CHO) program and the Werkgelukambassadeur function. The company hosts flagship events including the annual ICM Kennisparade and participates in cross-border initiatives such as Week van het Werkgeluk.

Revenue is generated through four streams: open-enrollment public courses (priced €795-€4,745 per course, excluding 21% VAT and arrangement costs), customized incompany training delivered at client sites, third-party certification programs (PRINCE2, IPMA, ITIL, BiSL, Agile, Lean), and a VAT-exempt billing option available to specific sectors (private individuals, medical/social/cultural, banks/insurance, government, educational institutions) at a 10% surcharge in lieu of 21% VAT. The go-to-market combines enterprise field sales for incompany contracts (minimum 5 participants, co-creation starting with an analysis phase), content marketing through the ICM Campus hub (e-books, articles), event-driven demand generation (Kennisparade, workshops, webinars), and a study-advisor consultation function staffed weekdays 8:30-17:30. ICM holds B Corp certification, multiple-year 'Beste Opleider van Nederland' designation, and Great Place to Work recognition (7 nominations for Best Medium Workplaces, 50-250 employees), supported by a 9.1/10 average customer rating.

Name

ICM opleidingen & trainingen

Legal name

ICM opleidingen & trainingen

Website

https://www.icm.nl

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

ICM opleidingen & trainingen is a Dutch professional training provider offering 300+ courses across leadership, HRM, IT, finance, and coaching via 16 physical locations, online virtual classrooms, and customized incompany programs for working professionals and corporate clients.

Ownership category

akta.pro rank

Product category

Professional Training and Education Services

NAICS

Professional and Management Development Training (611430), Computer Training (611420), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)

akta.pro secondary industries

Product Management (Core) (EDABAHAC), Delivery & Execution (Planning, Estimation, Tracking) (EDABAHAE), IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN), Software Development (Programming, Frameworks, Dev Tools) (EDABAFAA), Data, Analytics & Business Intelligence (SQL, BI Tools, Reporting) (EDABAFAD)

Keywords

• Professional training services
• Corporate training programs
• Leadership development
• HRM certification courses
• Blended learning solutions

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices16 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Public Training Courses: Open enrollment courses offered at various Dutch locations and online. Prices range from €795 to €4,745 depending on duration and program level. Arrangement costs of €57.50/day or €25.00/evening additional.
2. Incompany Training: Customized corporate training delivered at client organizations. Full curriculum available for incompany delivery, tailored to organizational learning needs and team objectives.
3. Certification Programs: Programs leading to recognized certifications including PRINCE2, IPMA, Agile, Lean, ITIL, and BiSL. These include exam fees and exam guarantees where applicable.
4. BTW-exempt Pricing: VAT-exempt invoicing available for eligible organizations (private individuals, medical/social/cultural sectors, banks/insurance, government, educational institutions) with 10% surcharge instead of 21% VAT.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

ICM opleidingen & trainingen delivers professional development and corporate training across more than 300 courses spanning Personal Effectiveness, Leadership & Management, Organizational Development, HRM, IT & Digital Skills, Finance, Marketing, Coaching, and Project Management. Training is delivered through three channels: public open-enrollment courses at 16 Dutch training locations, Online Virtual Classroom, and customized Incompany programs delivered at client organizations, supplemented by internationally recognized certifications (PRINCE2, IPMA, ITIL, BiSL).

Product overview

ICM opleidingen & trainingen is a Dutch professional training provider offering a comprehensive portfolio of classroom and online courses organized across major categories: Personal Skills (persoonlijke vaardigheden), Management & IT (management, organisatie & IT), Development & Coaching (ontwikkeling & begeleiding), and Marketing, Communication & Sales (marketing, communicatie & sales). The offering includes specialized sub-categories such as AI training (AI inzetten, AI voor marketeers, Copilot, AI-agent development), Microsoft 365 training, IT certification programs (ITIL 5, BiSL), HRM programs (including Strategic HRM and Happiness at Work), Financial Management (Controller programs), and Communication/Advisory skills courses. Delivery formats include on-location training at 16 Dutch cities, Online Virtual Classroom with interactive features, and customized Incompany solutions. ICM also provides an Online Campus for additional inspiration and hosts events including the annual ICM Kennisparade. The company positions itself as a certified B Corporation and Best Training Provider in the Netherlands.

Differentiator

Problem solved

Functional benefit

Brands

• ICM Campus: Online inspiration platform featuring articles, events and resources related to professional development and workplace learning.
• ICM Incompany

Products and services

• ICM Trainersopleiding Train-the-trainer program delivered on location over 7 months at EUR 4,645, positioned as a leading train-the-trainer program in the Netherlands.
• Opleidingskunde (post-HBO) Post-HBO instructional design program delivered over 8 months at EUR 4,745, available in classroom and online formats, focused on learning and development within organizations.
• Personeelsmanagement (HRM) HR Management program delivered over 10 months at EUR 3,745, covering strategic HR knowledge, competency management, personnel instruments, and employee motivation.
• Strategisch HRM (post-HBO) Strategic HRM post-HBO program delivered over 9 months at EUR 3,945, designed for experienced HR managers transitioning into strategic management partners.
• Financial Controller (post-HBO) Financial Controller post-HBO program delivered over 9 months at EUR 4,545, developing participants into financial-economic specialists.
• Business Controller (post-HBO) Business Controller post-HBO program delivered over 9 months at EUR 4,445, developing business partnering skills for management.
• ITIL 5 Foundation ITIL 5 Foundation certification course including exam and exam guarantee, 3 days at EUR 1,995.
• BiSL Foundation BiSL Framework Foundation course for Functional Management and Information Management, 2 days at EUR 1,295, including APMG international exam.
• IT Basisopleiding IT foundation training spanning 4 months at EUR 2,995, designed to help professionals reskill and transition into IT functions.
• ICM Opleiding Werkgelukdeskundige (Chief Happiness Officer) Chief Happiness Officer training delivered over 5 days at EUR 2,650, teaching participants how to increase workplace happiness within organizations.
• Incompany & Maatwerk Training Customized corporate training solutions delivered at client organizations, with minimum 5 participants. ICM co-creates tailored learning trajectories aligned with organizational needs, with expertise in leadership development, team development, organizational development, project management, L&D, reskilling, and work happiness.
• Online Virtual Classroom Online learning delivery format featuring interactive live sessions, breakout rooms, personal trainer attention, pre-training intake, rich online learning environment, and unlimited post-training access to materials.

Quantifiable outcome

• Happy employees show 65% less turnover, 37% less absenteeism, 21% more productivity, and 22% more profit
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

One partnership is on record.

• Performance Happiness (iOpener Institute Netherlands)coreStrategic or Co-development PartnerICM is the Dutch partner of iOpener Institute Oxford, accredited to work with the Performance Happiness model. This partnership enables ICM to offer scientifically-validated work happiness assessments (iPPQ questionnaire) and interventions (iTools) based on research conducted by the iOpener Institute. ICM works with Performance Happiness to develop customized approaches for individuals, teams, and organizations to create positive work cultures.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Schouten & Nelissen: Dutch professional training and coaching provider headquartered in the Netherlands, offering leadership, personal effectiveness, and organizational development programs. Closely comparable to ICM in product mix, target market, and delivery model.
• NCOI Opleidingen: One of the largest professional training providers in the Netherlands, offering HBO, post-HBO, and certification programs across management, IT, finance, and HRM. Direct competitor in Dutch professional education with similar incompany and public enrollment offerings.
• De Baak: Dutch management development training institute focused on leadership, personal development, and organizational change. Comparable to ICM's leadership and management curriculum and incompany engagement model.
• Computrain: Dutch IT and business training provider offering certification and skills courses (including ITIL, Agile, Scrum). Direct competitor for ICM's IT & Digital Skills portfolio and certification programs.
• Vijfhart: Netherlands-based IT training and certification provider with deep expertise in ITIL, BiSL, Agile, and software development. Highly comparable to ICM's IT and digital skills course catalog.
• GITP: Dutch HRM, assessment, and leadership development firm offering training, psychometric tools, and consulting. Comparable to ICM's HRM, Strategic HRM, and people development portfolio.

Emerging players

• Springest: Netherlands-based course comparison and corporate L&D marketplace. Indirect competitor that aggregates training providers including ICM-style suppliers, signaling competitive dynamics in the Dutch market.

Broad incumbents

• Coursera: Global online learning platform partnering with universities and enterprises. Comparable to ICM's online/virtual classroom delivery and IT certification catalog, though at much lower price points and broader global scale.
• LinkedIn Learning: Enterprise-focused online learning platform with deep integration into talent management workflows. Broadly comparable to ICM's corporate IT/digital skills and professional development content delivered digitally.
• Udemy Business: Global enterprise learning platform with extensive catalog of IT, business, and soft skills courses. Comparable to ICM's IT/digital skills and professional development offerings from a channel and pricing perspective.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/icm-opleidingen-&-trainingen
• Instagraminstagram.com/icm.opleidingen.trainingen

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ICM opleidingen & trainingen