Crosby Studios

What Crosby Studios does

Crosby Studios is a private, founder-owned creative practice headquartered across Paris and New York, founded in 2014 by Harry Nuriev. The studio delivers architecture, interior design, art direction, and product design services to enterprise clients in fashion, luxury goods, hospitality, aviation, beauty, and fragrance — including Nike, Balenciaga, Gucci, Delta Air Lines, Baccarat, Augustinus Bader, Jimmy Choo, Valentino, H&M, and Dover Street Market. It produces approximately 30 projects per year spanning fashion retail environments, hospitality venues, private residences, editorial art direction, and immersive brand activations.

The studio's intellectual foundation is 'Transformism,' a creative methodology centered on perceiving and amplifying the latent essence of existing objects and contexts rather than inventing new forms. This philosophy is operationalized through a signature portfolio of collectible furniture pieces (Trash Bag Sofa, Balenciaga Sofa, Tapestry Sofa, Scratched Chair), full-service cultural storytelling from concept to execution, and a permanent gallery at 8 Rue des Beaux-Arts in Paris that doubles as exhibition space and industry hub. The studio collaborates with artist Liam Gillick and architecture firm OMA (Rem Koolhaas), and has presented work at the Louvre, Dallas Contemporary, and Mobilier National in partnership with the French Ministry of Culture.

Crosby Studios is bootstrapped with no disclosed external capital, operates with 1–10 employees, and generates revenue primarily through professional services fees across fashion retail, hospitality, private residences, and cultural programming, supplemented by sales of limited-edition collectible objects and products. Pricing is not publicly disclosed and is project-based; customer acquisition is event-driven, relying on flagship projects, gallery exhibitions, international design-fair participation, and earned media across top-tier fashion and design publications.

Name

Crosby Studios

Legal name

Crosby Studios

Website

https://crosbystudios.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Crosby Studios is a Paris–New York creative practice founded in 2014 by Harry Nuriev, delivering architecture, interiors, art direction, and collectible product design to enterprise fashion, luxury, hospitality, and aviation clients. It operates on a Transformism philosophy and produces roughly 30 projects annually.

Ownership category

akta.pro rank

Product category

Architecture and Interior Design Services

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Commercial Photography (541922), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Exhibition, Retail & Experiential Design (BPAHAKAL)

akta.pro secondary industries

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH), Decor Props & Themed Set Rentals (HSACAFAK), Party Photography & Videography Services (HSACACAH)

Keywords

• Interior design services
• Architectural design studio
• Art direction services
• Spatial design
• Luxury brand environments

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Design Services: Full-service design offerings spanning fashion retail, hospitality, private residences, and product design. Includes art direction, editorial photo shoots, and immersive brand activations.
2. Collectible Objects and Product Design: Creation and sale of limited-edition collectible objects and designed products, including signature furniture pieces like the Trash Bag Sofa and Balenciaga Sofa.
3. Cultural Programming and Exhibitions: Contemporary art exhibitions and cultural programming through the Paris gallery at 8 Rue des Beaux-Arts, showcasing Harry Nuriev's creative research and ideas.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels11 records

Core offering

Crosby Studios is a Paris-New York creative practice that designs fashion retail spaces, hospitality interiors, private residences, and limited-edition furniture, and also produces art direction, editorial photo shoots, immersive brand activations, and contemporary art exhibitions. Services span concept-to-execution cultural storytelling for enterprise fashion and luxury clients, anchored by the studio's Transformism philosophy of giving overlooked objects and spaces a second life.

Product overview

Crosby Studios is a Paris-New York-based creative practice and cultural platform founded in 2014 by Harry Nuriev, operating as a single unified brand rather than a platform-plus-modules architecture. The studio launches approximately 30 projects annually spanning fashion retail design, hospitality spaces, private residences, product design (furniture), contemporary art exhibitions, collectible objects, and cultural programming. Key product lines include signature furniture designs (Trash Bag Sofa, Tapestry Sofa, Balenciaga Sofa, Scratched Chair), gallery spaces (Crosby Studios Gallery, 8 Rue des Beaux-Arts in Paris), and immersive hospitality concepts (Video Game Cafe, The Foam Room). The studio provides full cultural storytelling services including art direction, editorial photo shoots, and immersive activations, united by Harry Nuriev's philosophy of 'Transformism' — giving new life to objects and spaces that have lost their place.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture, Interior, and Retail Design Services Full-service architecture, interior, and fashion retail design for enterprise fashion and luxury brands, hospitality operators, and private clients. Spans concept-to-execution across fashion retail spaces, hospitality venues, and high-end residences.
• Art Direction and Editorial Photo Shoot Services Creative and art direction for editorial photo shoots and brand storytelling campaigns, delivered as part of the studio's full cultural storytelling engagements for fashion and luxury clients.
• Immersive Brand Activations and Pop-Up Design Design of immersive brand activations and pop-up installations for fashion and lifestyle brands, exemplified by collaborations with We Are Ona Paris pop-up (October 2023) and other enterprise activations.
• Cultural Programming and Gallery Exhibitions Contemporary art exhibitions, cultural programming, and educational events delivered through the Paris gallery at 8 Rue des Beaux-Arts, showcasing Harry Nuriev's creative research and supporting the creative community.
• Trash Bag Sofa Signature limited-edition furniture piece designed by Harry Nuriev that embodies the studio's Transformism philosophy of reimagining discarded or overlooked objects as desirable design objects.
• Balenciaga Sofa Limited-edition collaborative furniture piece created for the Balenciaga fashion house, a signature design in the studio's furniture portfolio.
• Tapestry Sofa Signature furniture piece reflecting Crosby Studios' approach to transforming traditional forms through the Transformism methodology.
• Scratched Chair Limited-edition chair design embodying the studio's Transformism philosophy of finding beauty in imperfection.

Named customers21 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Mobilier National (French Ministry of Culture)coreStrategic or Co-development PartnerHarry Nuriev has presented work at Mobilier National in partnership with the French Ministry of Culture, representing institutional recognition of the studio's creative practice and contributions to French design culture.
• Liam GillickminorStrategic or Co-development PartnerCollaboration with renowned artist Liam Gillick on creative projects, bringing together complementary artistic visions.
• OMA (Rem Koolhaas)coreStrategic or Co-development PartnerCollaboration with OMA, the internationally acclaimed architecture firm led by Rem Koolhaas. Represents significant recognition within the architecture and design world.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Roman and Williams: New York-based design and build studio with overlapping luxury, hospitality, and fashion clients (e.g., hotel and retail projects). Closely comparable in scale, founder-led creative model, and brand-driven positioning to Crosby Studios.
• Maison Sarah Lavoine: Paris-based interior design and lifestyle brand with both project work and signature product lines. Comparable to Crosby in operating a founder-led creative practice with a parallel product/business expansion strategy in Paris.
• Pierre-Yves Rochon: Paris-based interior designer specializing in luxury hotels, restaurants, and high-end retail. Comparable to Crosby in the luxury hospitality and experiential retail segments, with similar enterprise client profile and project-based revenue model.
• India Mahdavi: Paris-based designer and studio with a comparable luxury hospitality, retail, and residential portfolio, and a similarly recognizable personal-brand-led aesthetic. Direct competitor for high-end Paris-rooted design commissions.
• Studio KO: Paris-based architecture and design studio with a parallel luxury fashion/hospitality client roster and a comparable founder-driven creative identity. Direct peer given shared geography, design philosophy emphasis, and similar cultural positioning.
• Yabu Pushelberg: Internationally recognized interior design firm serving luxury hospitality, fashion retail, and residential clients. Comparable to Crosby in enterprise-client mix, premium pricing, and cross-category creative services spanning interiors, product, and brand experience.
• Halleroed: Stockholm-based design studio working across architecture, interiors, and product design for high-end retail and hospitality clients. Comparable to Crosby in cross-category creative output and boutique, founder-driven positioning.
• Dimore Studio: Milan-based design studio operating across interiors, product, and visual identity for luxury and fashion houses. Comparable to Crosby in cross-category design output, strong product/collectible furniture lines, and premium brand-driven practice.
• Tara Bernerd & Partners: London-based interior architecture practice with a luxury hospitality and residential focus. Comparable to Crosby in serving global luxury enterprise clients and producing immersive, brand-defining spatial experiences.

Broad incumbents

• Gensler: Global architecture and design firm with a deep luxury retail and hospitality practice. Comparable as a broader incumbent competing for the same enterprise client wallet, though Crosby operates at boutique scale and with a more personal aesthetic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/crosbystudios
• Xx.com/Crosby_Studios
• Facebookfacebook.com/crosbystudiosofficial
• LinkedInlinkedin.com/company/crosbystudios

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crosby Studios