Shelbyville – Shelby County Parks and Recreation

Public Parks and Recreation Servicesshelbycountyparks.com

Shelby County Parks and Recreation is a Kentucky county government department that operates public recreational facilities — including a Family Activity Center, pools, sports fields, trails, and playgrounds — and delivers youth sports, adult fitness leagues, and community programs to Shelby County residents via the Vermont Systems WebTrac registration platform.

Company typePrivate
Founded1970
HeadquartersShelbyville, United States
Headcount11–50
GTM typeB2C
OfferingServices

Shelbyville – Shelby County Parks and Recreation firmographics

Firmographics

Name: Shelbyville – Shelby County Parks and Recreation
Legal name: Shelby County Parks & Recreation
Website: https://shelbycountyparks.com
Company type: Private
Founded year: 1970
Operating status: Operating
Headcount range: 11–50 employees
Short description: Shelby County Parks and Recreation is a Kentucky county government department that operates public recreational facilities — including a Family Activity Center, pools, sports fields, trails, and playgrounds — and delivers youth sports, adult fitness leagues, and community programs to Shelby County residents via the Vermont Systems WebTrac registration platform.
Ownership category
akta.pro rank

Shelbyville – Shelby County Parks and Recreation industry classification

Industry

Product category: Public Parks and Recreation Services
NAICS: Fitness and Recreational Sports Centers (71394), Nature Parks and Other Similar Institutions (712190), RV (Recreational Vehicle) Parks and Recreational Camps (72121)
SIC: Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry: Parks, Recreation & Cultural Services (BPAIACAI)
akta.pro secondary industries: Parks, Recreation & Protected Areas Administration (BPAIAMAH), Campgrounds & RV Parks (Developed Sites) (THAGAOAA), Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF)

Keywords

Public parks recreation
Community recreation services
Municipal sports leagues
Government facility rentals
Youth fitness programs

Where Shelbyville – Shelby County Parks and Recreation is headquartered

Location

Headquarters

HQ city: Shelbyville
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Shelbyville – Shelby County Parks and Recreation business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D

Revenue model

Membership Fees: Annual and monthly membership plans for access to Family Activity Center and recreational facilities
Activity and Program Registrations: Fees for sports leagues, fitness classes, self-defense training, and recreational programs
Facility Rentals: Rental fees for venues, fields, pavilions, and event spaces
Public Funding and Tax Revenue: County government-funded parks and recreation services

Pricing tiers

Model	Billing	Price
Subscription	Annual	Standard membership with access to Family Activity Center

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Shelbyville – Shelby County Parks and Recreation product offering

Product offering

Core offering

Shelby County Parks & Recreation is a county government department that provides public recreation services to Shelby County, Kentucky residents. Its core offering includes access to physical facilities (Family Activity Center, pools, golf courses, sports fields, playgrounds, trails, and camping sites), organized recreational programs (sports leagues, pickleball, fitness classes such as Gracie Jiu Jitsu, Mahjong, self-defense training), facility rentals, youth programs, and community events, all managed through a Vermont Systems WebTrac online registration portal.

Differentiator

Problem solved

Functional benefit

Products and services

Family Activity Center Membership
Recreational Activity Registration
Facility Rentals
Youth and Adult Sports Leagues Organized sports leagues for youth (fall sports registration) and adults (pickleball doubles league). Open to Shelby County residents with seasonal registration windows.
Trails and Camping Access Public access to trails for hiking and campgrounds for outdoor recreation, available within Shelby County parks. Targeted at outdoor enthusiasts and families.
Public Pool Access Public swimming pool facilities operated by Shelby County Parks & Recreation, available to county residents and visitors.
Golf (Clear Creek Golf Center) Golf facility linked from the parks and recreation website, providing golfing services as part of the recreational offerings available to county residents.
Community Events Community events hosted or co-sponsored by Shelby County Parks & Recreation, including the Kiwanis Kickoff to Summer Glow Run. Targeted at Shelby County residents and community organizations.

Companies that use Shelbyville – Shelby County Parks and Recreation

Customer profile

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Shelbyville – Shelby County Parks and Recreation technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Shelbyville – Shelby County Parks and Recreation partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

Vermont Systems, Inc.coreTechnology or IntegrationVermont Systems provides the web-based registration and activity management platform (WebTrac) used for all online registrations, facility bookings, memberships, and program management. This is the core technology infrastructure for customer-facing operations.
Kiwanis ClubminorGTM or Marketing PartnerCo-sponsored community partnership for the Kiwanis Kickoff to Summer Glow Run event, demonstrating collaboration with local service organizations for community events.
Clear Creek Golf CenterminorOthersExternal golf facility linked from the parks and recreation website, providing golfing services as part of the recreational offerings available to county residents.

Shelbyville – Shelby County Parks and Recreation competitors and assessment

Company assessment

Direct peers

Oldham County Parks and Recreation: Adjacent Kentucky county parks and recreation department offering comparable facility access, youth sports, fitness, and community programs to its residents via a similar public-mandate structure.
Spencer County Parks and Recreation: Small Kentucky county recreation provider offering youth sports, facilities, and community programs to county residents in a comparable rural/suburban county-government structure.
Louisville Metro Parks and Recreation: Municipal parks and recreation department serving the Louisville Metro area, providing facilities, sports leagues, and community programming through a similar government-funded model in the same Kentucky region.
Bullitt County Parks and Recreation: Neighboring Kentucky county parks and recreation provider operating sports leagues, facilities, and community events with an analogous county-government funding and membership model.

Others

Vermont Systems, Inc. Technology vendor whose WebTrac platform powers Shelby County Parks & Recreation's registration, facility booking, and activity management — included as the core enabling technology ecosystem participant rather than a direct competitor.

Broad incumbents

YMCA of Greater Louisville: Regional nonprofit offering membership-based fitness, youth programs, sports leagues, and aquatics — overlapping with Shelby County Parks & Recreation's Family Activity Center, pools, and youth/family programming.
Kentucky State Parks: State-level public parks system providing trails, camping, recreation programming, and event facilities across Kentucky — overlapping with Shelby County's trails, camping, and outdoor recreation offerings.

Market position

Customer concentration

Shelbyville – Shelby County Parks and Recreation financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Shelbyville – Shelby County Parks and Recreation leadership team

Management profile

Number of profiles

Shelbyville – Shelby County Parks and Recreation funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Shelbyville – Shelby County Parks and Recreation M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shelbyville – Shelby County Parks and Recreation

What does Shelbyville – Shelby County Parks and Recreation do?

Is Shelbyville – Shelby County Parks and Recreation a public or private company?

Shelbyville – Shelby County Parks and Recreation is a private company. It is classified as state government owned and is currently operating.

When was Shelbyville – Shelby County Parks and Recreation founded?

Shelbyville – Shelby County Parks and Recreation was founded in 1970. It employs 11 to 50 people.

Where is Shelbyville – Shelby County Parks and Recreation based?

Shelbyville – Shelby County Parks and Recreation is headquartered in Shelbyville, United States, in the North America region.

How does Shelbyville – Shelby County Parks and Recreation make money?

Four revenue lines are on record. Membership Fees are the primary driver. The others are activity and Program Registrations, facility Rentals and public Funding and Tax Revenue.

Who are Shelbyville – Shelby County Parks and Recreation's main competitors?

Direct peers on record are Oldham County Parks and Recreation, Spencer County Parks and Recreation, Louisville Metro Parks and Recreation and Bullitt County Parks and Recreation. Vermont Systems, Inc. is listed as an others. Broad incumbents are YMCA of Greater Louisville and Kentucky State Parks.

Does Shelbyville – Shelby County Parks and Recreation have an API?

No public API is recorded for Shelbyville – Shelby County Parks and Recreation.

What industry is Shelbyville – Shelby County Parks and Recreation in?

Shelbyville – Shelby County Parks and Recreation's product category is Public Parks and Recreation Services. Its primary akta.pro industry code is BPAIACAI, Parks, Recreation & Cultural Services, with a secondary code of BPAIAMAH, Parks, Recreation & Protected Areas Administration. Its NAICS code is 71394 and its SIC code is 7900.