Women of Welcome
Women of Welcome is a U.S. nonprofit founded in 2017 that equips evangelical Christian women with free Bible studies, documentary films, and advocacy resources on immigration and refugee issues, operating through a private Facebook community, local chapters, and donations.
- Company typePrivate
- Founded2017
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What Women of Welcome does
Women of Welcome is a U.S.-based, faith-based nonprofit organization founded in 2017 as a collaborative partnership between the National Immigration Forum (a policy research entity) and World Relief (one of six federally contracted refugee resettlement agencies). The organization serves evangelical Christian women in the United States, providing free educational content — including a 40-day Bible reading plan, original documentary films ('Who is Welcome Here,' 'Eyes to See,' 'While in Our Care'), the Equipping Series video curriculum, and a year-long 2026 Prayer Calendar — that frames immigration and refugee issues through a biblical hospitality lens. It also operates a paid online course ('Navigating Friendships,' built by World Relief on Thinkific, offered to community members at 50% off) and a merchandise store via Bonfire.
The underlying technology stack is intentionally lightweight: a Squarespace-hosted website for content distribution, Donorbox for donations, Bonfire for print-on-demand merchandise, and standard social media platforms (Facebook public page, a private Facebook group, Instagram, YouTube) for community engagement. There is no proprietary software platform, mobile application, or AI-enabled tooling. The product surface is content-led rather than technology-led, and most engagement occurs through email newsletters (including a dedicated 'Policy Dispatch'), the private Facebook group, and in-person proximity events such as border immersion trips to McAllen, Texas, and a network of local chapters across U.S. cities.
The business model is nonprofit donation-driven. All educational resources are provided free of charge; revenue is generated primarily through charitable contributions collected via Donorbox (branded as 'Make an Impact') and secondarily through branded merchandise sales. The go-to-market motion is community-led: free content attracts evangelical women, who are converted into a private Facebook community, email subscribers, and local chapter participants, with growth driven by personal storytelling, word-of-mouth, and earned media coverage in outlets such as CBS News, CBN, The Gospel Coalition, and several Christian podcasts. The organization is led by Director Bri Stensrud and Community Engagement Director Sarah Quezada, and it refers community members seeking direct service to partner organizations including KIND, Bethany Christian Services, and Lutheran Immigration and Refugee Services.
Women of Welcome firmographics
Firmographics- Name
- Women of Welcome
- Legal name
- Women of Welcome
- Website
- https://womenofwelcome.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Short description
- Women of Welcome is a U.S. nonprofit founded in 2017 that equips evangelical Christian women with free Bible studies, documentary films, and advocacy resources on immigration and refugee issues, operating through a private Facebook community, local chapters, and donations.
- Ownership category
- akta.pro rank
Women of Welcome industry classification
Industry- Product category
- Faith-Based Community Ministry
- NAICS
- Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (8134)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro primary industry
- Refugee & Immigrant Support Services (BPAGAEAI)
- akta.pro secondary industries
- Immigrant & Refugee Community Education (Integration/Navigation) (EDAAAFAH), Integration & Inclusion Services (Housing, Education, Employment) (BPADAHAI)
Keywords
Women of Welcome business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Charitable Contributions: The organization accepts donations through Donorbox platform, described as 'Make an Impact' contributions. Donations appear to be the primary funding mechanism for this nonprofit ministry.
- Merchandise Sales: Branded merchandise including apparel sold through Bonfire.com store, with tagline 'Wear your welcome. Share the movement.'
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Navigating Friendships Course - discounted rate |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Women of Welcome product offering
Product offeringCore offering
Women of Welcome provides free faith-based educational content and community programming that helps evangelical Christian women understand immigration and refugee issues from a biblical perspective. The organization distributes Bible studies, documentary films, video equipping series, prayer resources, advocacy guides, and recommended reading lists, supported by a private Facebook community, local chapter network, and in-person border immersion experiences.
Product overview
Women of Welcome is a faith-based community organization rather than a technology product company. The organization offers a collection of educational and spiritual resources focused on biblical hospitality for immigrants and refugees. Their portfolio includes Bible study materials (I Was A Stranger 40-Day Bible Reading), documentary films (While in Our Care, Who is Welcome Here, Eyes to See), the Equipping Series video course, an online Navigating Friendships course, a 2026 Prayer Calendar, merchandise store, and recommended reading lists. All resources are free except the Navigating Friendships course and merchandise. The organization does not operate a unified software platform but provides content-based resources through their Squarespace website.
Differentiator
Problem solved
Functional benefit
Products and services
- I Was A Stranger: 40 Day Bible Reading A 40-day scripture reading guide composed of short Bible verses and passages relating to the theme of immigration, designed to help Christians understand the biblical perspective on immigration. It is intended for individual or small group use.
- While in Our Care: Child Detention Stories + Discussion Video resource exploring the way in which migrant children are cared for while being processed through the U.S. immigration system. Accompanied by a discussion guide for small or large group use.
- Who is Welcome Here Film + Study Documentary exploring the biblical response to immigrants and immigration in America, with companion discussion guides designed for small or large group study.
- Eyes to See Film Documentary following the first Women of Welcome group trip to McAllen, Texas in 2018, examining the impact of current policies on vulnerable families at the border.
- Equipping Series Free video series hosted by Director Bri Stensrud featuring subject matter experts, trusted authors, and faith leaders, designed to educate viewers about immigrants and refugees through a biblical lens.
- Navigating Friendships Course Online course built by World Relief partners teaching how to engage other cultures with humility, support others through trauma, embrace socio-economic differences, and have healthy spiritual conversations across religious differences. Offered at less than $25 (50% off) with code WOMENOFWELCOME50.
- 2026 Prayer Resource (Year of Christlike Welcome) Free downloadable December-to-December Prayer Calendar guiding users through a full year of prayer and learning centered on themes from migration to advocacy for immigrant and refugee neighbors.
- Women of Welcome Store (Branded Merchandise) Online store offering branded merchandise where customers can wear their welcome and share the movement. Shop is hosted on Bonfire print-on-demand platform.
- Other Resources (Love Locally, Songs of Welcome, Art of Welcome) Additional resources including Love Locally guides, Songs of Welcome music content, and Art of Welcome creative materials designed to support biblical hospitality in various settings.
Quantifiable outcome
- Increase in evangelicals informing immigration views by Bible (12% to 20% from 2015 to 2022)
- +2 more outcomes
Companies that use Women of Welcome
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Women of Welcome technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Women of Welcome partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and supporting.
- World ReliefcoreWorld Relief is described as one of two founding partners of Women of Welcome. It is one of six faith-based agencies contracted with the U.S. government to resettle refugees. World Relief provides subject matter experts (Jenny Yang, Matthew Soerens) for content and has collaborated on border immersion experiences, stories featuring refugee resettlement, and advocacy resources.
- National Immigration ForumcoreNational Immigration Forum is the second founding partner of Women of Welcome. The Forum brings policy expertise and research capabilities, contributing data and polling information referenced in Women of Welcome resources about evangelical perspectives on immigration.
- KIND (Kids in Need of Defense)supportingKIND is a nonprofit providing legal representation to unaccompanied immigrant and refugee children. Women of Welcome promotes KIND's work and features KIND staff (Amanda Maya, Senior Attorney) in stories about immigration court advocacy.
- World Relief Thinkific Course PlatformsupportingWorld Relief developed the 'Navigating Friendships' online course available through Thinkific platform. Women of Welcome offers 50% discount code for this course to their community members.
- Bethany Christian ServicessupportingBethany Christian Services provides transitional foster care for asylum seekers. Women of Welcome recommends connecting with Bethany for those interested in serving unaccompanied minors awaiting sponsor verification.
- Lutheran Immigration and Refugee ServicessupportingLutheran Immigration and Refugee Services (LIRS) provides transitional foster family care and refugee services. Women of Welcome recommends connecting with LIRS for those interested in serving unaccompanied immigrant children.
- World Relief Southern CaliforniasupportingLocal World Relief office doing work at the U.S.-Mexico borderlands. Women of Welcome promotes support for Pastor Adriana's shelter work in Tijuana through donations to this local affiliate.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Women of Welcome competitors and assessment
Company assessmentEmerging players
- Sojourners: Evangelical social-justice movement and media outlet covering immigration, poverty, and racial justice. Comparable as an evangelical audience-builder whose readership materially overlaps Women of Welcome's target demographic.
Direct peers
- Church World Service: Faith-based refugee resettlement and humanitarian organization. Directly comparable in mission, faith-affiliated identity, and refugee service delivery model.
- National Immigration Forum: The second founding partner and a leading U.S. immigration policy advocacy organization. Comparable as a policy-focused immigration advocacy body whose research and data power Women of Welcome's equipping resources.
- World Relief: One of Women of Welcome's two founding partners and a federally contracted refugee resettlement agency. Directly comparable as a faith-based organization delivering refugee support, and the source of much of Women of Welcome's subject-matter content and border immersion programming.
- Evangelical Immigration Table: Broad-based evangelical coalition advocating for immigration reform. Closest competitor in terms of mobilizing evangelical Christians around immigration from a faith-forward, bipartisan posture.
- Bethany Christian Services: Faith-based nonprofit providing refugee resettlement, foster care for unaccompanied minors, and family services. Directly comparable as a Christian-affiliated refugee services partner referenced in Women of Welcome's resource directory.
- Lutheran Immigration and Refugee Service (LIRS): Faith-based refugee resettlement and foster care agency that Women of Welcome promotes to its community. Comparable as a refugee-services delivery organization with overlapping evangelical/Christian member base.
Broad incumbents
- International Rescue Committee: Large, established humanitarian organization providing refugee resettlement and crisis response in the U.S. and globally. Comparable in mission but materially larger and secular, operating as a broad incumbent rather than a faith-niche player.
- World Vision: Large Christian humanitarian organization addressing poverty, displacement, and advocacy. Comparable as a faith-rooted humanitarian body that mobilizes evangelicals around global displacement and crisis response.
- HIAS: Global Jewish nonprofit providing refugee resettlement and advocacy. Comparable in mission to resettle and protect refugees and in operating a faith-rooted advocacy model, though broader and non-evangelical.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Women of Welcome social profiles
Digital presenceWomen of Welcome financial estimates
Financial estimateRevenue estimate
Valuation estimate
Women of Welcome leadership team
Management profileNumber of profiles
Profiles2 records
Women of Welcome funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Women of Welcome M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Women of Welcome
What does Women of Welcome do?
Women of Welcome provides free faith-based educational content and community programming that helps evangelical Christian women understand immigration and refugee issues from a biblical perspective. The organization distributes Bible studies, documentary films, video equipping series, prayer resources, advocacy guides, and recommended reading lists, supported by a private Facebook community, local chapter network, and in-person border immersion experiences.
Is Women of Welcome a public or private company?
Women of Welcome is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Women of Welcome founded?
Women of Welcome was founded in 2017.
How does Women of Welcome make money?
Two revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are merchandise Sales.
Who are Women of Welcome's main competitors?
Sojourners is listed as an emerging player. Direct peers are Church World Service, National Immigration Forum, World Relief, Evangelical Immigration Table, Bethany Christian Services and Lutheran Immigration and Refugee Service (LIRS). Broad incumbents are International Rescue Committee, World Vision and HIAS.
Does Women of Welcome have an API?
No public API is recorded for Women of Welcome.
What industry is Women of Welcome in?
Women of Welcome's product category is Faith-Based Community Ministry. Its primary akta.pro industry code is BPAGAEAI, Refugee & Immigrant Support Services, with a secondary code of EDAAAFAH, Immigrant & Refugee Community Education (Integration/Navigation). Its NAICS code is 8131 and its SIC code is 8300.