SafeSchool

What SafeSchool does

SafeSchool is a UK-based health and safety consultancy focused exclusively on the education sector, operating from Leasowe, Wirral (with a secondary address in Ellesmere Port). It is the trading brand of Jeanne Fairbrother Associates, rebranded to SafeSchool™ in 2025, and as of November 2025 sits within the JMG Group's risk management division, Risk Support Services Ltd (RSS). The firm is staffed by five IOSH-chartered practitioners — led by Jeanne Fairbrother (20 years in education H&S, former Wirral Council Lead Officer) and Neil Thomas (15 years in Merseyside Police and Wirral Council compliance) — and provides legally required "competent help" to schools under Regulation 7 of the Management of Health and Safety at Work Regulations 1999.

The core product is the SafeSchool™ SLA, an annual or two-year subscription delivering compliance audits, telephone and email support (8:30–17:00 weekdays), accident investigation and RIDDOR guidance, risk assessment templates, legislative updates, CLEAPSS membership, and access to a secure Document Store portal. This is layered with add-on support packages (SLT Assist for new Headteachers and School Business Managers, Caretaker Assist for premises staff), a published menu of face-to-face and remote training courses (IOSH Managing Safely, Emergency Planning, Duty to Manage Asbestos, HS Awareness for Cleaners and Site Managers), and a monthly half-hour webinar series with on-demand playback. Following the JMG Group/RSS integration, specialist Fire, Legionella, and Asbestos assessments are now offered alongside the core H&S service.

The business model is sales-led and relationship-based, targeting primary, secondary, and grammar schools in the Wirral, Merseyside, Cheshire and broader North West England region. Revenue is generated through annual SLA subscriptions (pricing not publicly disclosed), unit-priced training courses (e.g., £75+VAT Emergency Planning Workshop), and add-on support packages. GTM relies on direct outreach, monthly webinars as top-of-funnel content, email communications, and word-of-mouth referrals through a network of associate partners (EVOLVE, HR Lawyers, FM Assist, iAM, FibreSAFE, Play Inspection Company, Mike Collins Class Training). The firm has no disclosed external funding, operates without a sales team beyond its practitioner base, and has only a handful of named customer testimonials, indicating a small, founder-led operation in the early stages of scaling.

Name

SafeSchool

Legal name

Jeanne Fairbrother Associates

Website

https://safeschoolhealthandsafety.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SafeSchool is a UK education-sector health and safety consultancy providing compliance audits, SLA-based advisory support, training, and risk assessments to primary and secondary schools across the Wirral, Merseyside, and Cheshire regions.

Ownership category

akta.pro rank

Product category

School Health and Safety Compliance Services

NAICS

Educational Support Services (61171), Facilities Support Services (56121)

SIC

Services-Educational Services (8200), Services-Management Services (8741), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Compliance, Risk & Audit Support Services (EHS, Title IX/Clery Support, Policy Admin) (EDAEALAK)

Keywords

• School health and safety
• Compliance audits
• Regulatory advisory services
• IOSH training courses
• Risk assessment consultancy

Headquarters

HQ city

Ellesmere Port

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Annual School SLA: Annual or two-year Service Level Agreement providing compliance audit, telephone and email support, training, risk assessment templates, document portal access, and regulatory updates. Core recurring revenue stream.
2. Training Courses: Face-to-face and remote training sessions including IOSH Managing Safely (3 days), Emergency Planning Workshops (£75+VAT), and bespoke training sessions. One-time and recurring training revenue.
3. Support Services: SLT Assist and Caretaker Assist structured support packages for new school leadership and premises staff, providing induction and compliance support.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SafeSchool provides outsourced health and safety compliance and advisory services to UK schools, anchored by the SafeSchool™ SLA — an annual or two-year Service Level Agreement covering compliance audits, telephone and email competent-person support under Regulation 7 of the Management of H&S at Work Regulations 1999, accident investigation and RIDDOR guidance, risk assessment templates, staff training, and a secure document portal. The core is complemented by paid support packages (SLT Assist and Caretaker Assist) and a menu of IOSH-accredited training courses (Managing Safely, HS Awareness, Emergency Planning, Duty to Manage Asbestos).

Product overview

SafeSchool™ operates as a service provider offering a unified health and safety advisory and compliance service for schools. The core product is the SafeSchool™ SLA, an annual service level agreement providing compliance audits, support, and training. This is complemented by add-on support services including SLT Assist for new school leaders, Caretaker Assist for premises staff, a menu of training courses (IOSH Managing Safely, asbestos management, emergency planning), monthly webinars, and a secure document portal. In November 2025, SafeSchool™ joined the JMG Group's risk management division, enabling new specialist Fire, Legionella, and Asbestos assessment services.

Differentiator

Problem solved

Functional benefit

Products and services

• SafeSchool™ SLA Annual or two-year Service Level Agreement that fulfils schools' statutory duty under Regulation 7 of the Management of Health and Safety at Work Regulations 1999, providing a compliance audit, telephone and email competent-person support, accident investigation and RIDDOR guidance, risk assessment templates, staff training, monthly webinars, secure document portal access, legislative updates, CLEAPSS membership, and Radiation Protection Adviser (RPA) services for secondary schools.
• SLT Assist Dedicated support package for newly appointed Headteachers and School Business Managers, including a personalised school visit from the Schools Coordinator, a systems review, gap identification, audit preparation, access to risk assessments, toolbox talks, and ongoing training support.
• Caretaker Assist Structured hands-on support service for newly appointed premises staff, caretakers, and site managers, featuring an initial site visit with a tailored action plan covering site safety, statutory inspections, asbestos management, legionella, risk assessments, and follow-up visits for ongoing guidance.
• Health and Safety Training Courses Menu of training courses including IOSH Managing Safely (3 days), HS Awareness for Site Managers/Caretakers (1 day, free within SLA), HS Awareness for Cleaners (half day), Emergency Planning Workshops (£75+VAT), and Duty to Manage Asbestos (Reg 4 CAR 12), delivered both face-to-face at venues such as Stanlaw Abbey Business Centre and Castleway Primary School and remotely.
• Fire, Legionella, and Asbestos Assessments Specialist Fire, Legionella, and Asbestos assessment services newly offered through the partnership with Risk Support Services Ltd (RSS), part of the JMG Group risk management division, supplementing SafeSchool's existing general health and safety offering.

Quantifiable outcome

• 98% H&S audit score achieved by one school after working with SafeSchool
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• JMG Group / Risk Support Services Ltd (RSS)coreStrategic or Co-development Partner · 1 November 2025In November 2025, SafeSchool joined the JMG Group's risk management division, Risk Support Services Ltd (RSS). This partnership expands SafeSchool's capabilities to offer specialist Fire, Legionella, and Asbestos assessments while maintaining their existing personal, proactive service to schools.
• EVOLVE (by Edsential)minorGTM or Marketing PartnerSafeSchool advocates for EVOLVE as the recommended platform for off-site school visits. EVOLVE provides total oversight, statutory compliance, and expert risk management for school activities from international trips to local visits. Edsential handles compliance complexities.
• HR LawyersminorStrategic or Co-development PartnerAssociate partner providing legal expertise for schools on HR-related health and safety matters.
• Jim Cookson / FM AssistminorStrategic or Co-development PartnerConstruction Management specialists providing facilities management expertise to schools.
• Mike Collins Class TrainingminorStrategic or Co-development PartnerFirst aid and defibrillator training specialist providing essential safety training to schools.
• Play Inspection CompanyminorStrategic or Co-development PartnerSpecialist provider of play equipment inspection services for schools.
• FibreSAFEminorStrategic or Co-development PartnerAsbestos assessment specialist venue used for Duty to Manage Asbestos training courses at their Unit 5 Maddock St, Birkenhead location.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ellis Whittam: UK H&S, HR, and employment law consultancy focused on schools, academies, and multi-academy trusts. Directly comparable to SafeSchool in serving UK schools with outsourced competent H&S advice under Regulation 7, but at significantly larger scale.
• SchoolPro HR: UK HR and H&S support service dedicated to schools and academies. Directly comparable to SafeSchool in target market (UK schools) and outsourced compliance support, with bundled training and ongoing advice offerings.
• Judicium Education: UK education-only H&S, HR, and compliance service provider for schools and MATs. Competes head-to-head with SafeSchool on H&S audits, training, and ongoing competent advice for the same primary/secondary school buyer.

Broad incumbents

• Peninsula Group: UK workplace H&S, HR, and employment law provider with an education-sector client base. Significantly larger scale and broader service portfolio than SafeSchool; competes for the same school H&S retainer spend.
• WorkNest: UK H&S and HR consultancy providing outsourced competent advice, audits, and e-learning to schools and other sectors. Comparable compliance advisory offering but operates across multiple verticals with central delivery teams.
• Avensure: UK H&S, HR, and employment-law support provider serving education clients among other sectors. Comparable outsourced competent-advisor model but with broader industry coverage and a national footprint.
• Citation: Large UK workplace H&S, HR, and employment-law consultancy serving SMEs including education clients. Broader portfolio and tech-enabled platform make it a scaled incumbent against which SafeSchool's boutique offering competes.

Others

• Browne Jacobson: UK law firm with a dedicated education sector practice advising schools, academies, and MATs on H&S, safeguarding, and employment matters. Comparable buyer base but delivers through legal services rather than H&S consultancy.

Regional players

• Edsential: Cheshire-based community interest company providing education support services, including H&S-related offerings, to schools across the North West. Listed as a SafeSchool marketing partner (EVOLVE platform), and overlaps directly in geography and customer base.
• Evolve Compliance: UK-based platform and service for managing off-site school visits, recommended by SafeSchool as the EVOLVE partner. Comparable education-compliance focus with technology-enabled delivery in a niche adjacent to SafeSchool's premises and visit-related H&S work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SafeSchool