Bonk
Bonk, Inc. (NASDAQ: BNKK) is a publicly traded Solana-based Digital Asset Treasury accumulating BONK tokens, operating the BONK.fun DeFi launchpad (51% owned) and the recently acquired Yerbaé plant-based energy beverage brand.
- Company typePublic
- Founded2023
- HeadquartersScottsdale, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Bonk does
Bonk, Inc. (NASDAQ: BNKK), formerly Safety Shot, Inc., is a publicly traded Digital Asset Treasury (DAT) company whose primary mandate is the accumulation of BONK, a community-driven meme token native to the Solana blockchain. The company was founded in 2023, rebranded in October 2025, and is headquartered in Scottsdale, Arizona, with a lean 1–10 employee footprint. Its stated treasury target is to acquire 5% of the total BONK token supply, with reported holdings of approximately $16.4M in BONK tokens on its balance sheet.
The company operates through two distinct revenue engines. The primary engine is a 51% majority interest in BONK.fun, a DeFi launchpad on Solana that captures platform fees from token issuance and trading activity; this segment contributed $2.46M in net revenue in January 2026 alone, with 68% month-over-month growth. The secondary engine is the recently acquired Yerbaé Brands, a plant-based energy beverage business generating roughly $4M in annual revenue. Revenue mechanics are therefore bifurcated between volatile on-chain platform fees and stable consumer beverage sales.
The business model combines speculative digital asset appreciation with operating cash flow. Bonk also benefits from ancillary ecosystem positioning — including the November 2025 launch of a regulated BONK ETP on the SIX Swiss Exchange, the BONKrewards loyalty integration, and strategic alignment with the broader Solana DeFi stack. The company executed a 1-for-35 reverse stock split in December 2025 to maintain its Nasdaq listing, and its accountants have issued a going-concern qualification, signaling material liquidity or operational risk despite a reported swing from a $5.37M operating loss to $1.37M of operating income.
Bonk firmographics
Firmographics- Name
- Bonk
- Legal name
- Bonk, Inc.
- Website
- https://bonkdat.com
- Company type
- Public
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bonk, Inc. (NASDAQ: BNKK) is a publicly traded Solana-based Digital Asset Treasury accumulating BONK tokens, operating the BONK.fun DeFi launchpad (51% owned) and the recently acquired Yerbaé plant-based energy beverage brand.
- Ownership category
- akta.pro rank
Where Bonk is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bonk business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel
Revenue model
- BONK.fun Platform Revenue: The company holds a 51% majority interest in BONK.fun, a decentralized finance launchpad on Solana. Revenue is generated from platform activity and shared with the company. The platform adds 21,000 new users daily and generated $1.36 million in revenue over 14 days following the acquisition announcement. Q1 2026 revenue from this platform reached $3.2 million.
- Yerbaé Beverage Brand: The company acquired Yerbaé Brands, a premium energy beverage company, in June 2025. This legacy business segment contributes approximately $4 million in annual revenue to the company.
- BONK Token Holdings Appreciation: The company holds $16.4 million in digital assets (BONK tokens) on its balance sheet. Value appreciation of these holdings contributes to overall company value, though this is a non-cash, mark-to-market revenue stream.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Bonk product offering
Product offeringCore offering
...
Product overview
Bonk, Inc. operates as a Digital Asset Treasury company with a multi-product portfolio structure. The core holding is BNKK (stock ticker), which functions as a digital asset treasury focused on accumulating BONK tokens—Solana's most integrated memecoin after USDC. The company generates revenue primarily through its 51% stake in BONK.fun, a DeFi launchpad platform that adds 21,000 users daily. Additional revenue comes from the regulated BONK ETP on SIX Swiss Exchange and the acquired Yerbaé energy beverage brand. The ecosystem includes BONKrewards, BONKmark, BONKscooper, BONKlive, and BONKbets as complementary ecosystem products. The company targets accumulating 5% of total BONK circulating supply through its BONK Holdings LLC subsidiary.
Differentiator
Problem solved
Functional benefit
Brands
- BONK.fun: Decentralized finance (DeFi) launchpad platform on Solana blockchain with revenue generating products
- Yerbaé Brands
Products and services
- ... ...
Quantifiable outcome
- 10,200% year-over-year revenue growth in Q1 2026 to $4.34 million
- +4 more outcomes
Companies that use Bonk
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles1 record
Bonk technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Bonk partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- Bitcoin Capital AGflagshipBitcoin Capital AG, a Swiss-based crypto ETP provider and subsidiary of FiCAS AG, launched a regulated BONK Exchange Traded Product (ETP) on the SIX Swiss Exchange. This partnership enables traditional investors to access BONK through standard brokerage accounts, providing institutional awareness and increasing demand for BONK while supporting the value of Bonk, Inc.'s digital asset treasury.
- Monarq Asset ManagementcoreMonarq Asset Management, a leading multi-strategy digital asset investment manager, was engaged to actively manage Bonk, Inc.'s BONK Holdings LLC subsidiary treasury. This partnership provides institutional-grade management of the company's digital asset strategy and BONK accumulation targets.
- BONK.funflagshipBonk, Inc. acquired a 51% majority interest in BONK.fun, a profitable decentralized finance launchpad on Solana. The platform generated $1.36 million in revenue over 14 days following the acquisition announcement. BONK.fun adds 21,000 new users daily and represents the company's primary revenue driver from digital asset operations.
- BONK Founding ContributorscoreStrategic alliance with BONK founding contributors initiated the company's BONK Treasury Strategy. As part of the arrangement, founding contributors provided $25 million worth of BONK tokens and a 10% revenue sharing interest in BONK.fun, with founding core members appointed to the board to guide ecosystem integration.
- Yerbaé BrandscoreBonk, Inc. completed acquisition of Yerbaé Brands, a premium energy beverage company, in June 2025. The beverage brand contributes approximately $4 million in annual revenue and represents the company's legacy business segment following its strategic pivot toward digital assets.
Scale indicators13 records
Recent moves9 records
Expansion highlights5 records
Bonk competitors and assessment
Company assessmentBroad incumbents
- Coinbase Global: Largest US-based public crypto exchange with BONK listed for trading. Provides ecosystem adjacency as the primary regulated venue for BONK token trading in the US, and represents the broader public-market crypto infrastructure that BNKK competes with for institutional capital.
- MicroStrategy: The original and largest publicly traded Digital Asset Treasury company, holding ~$30B+ in Bitcoin on its balance sheet. Directly comparable business model (corporate treasury accumulating a specific crypto asset), though operating at vastly larger scale and focused on Bitcoin rather than a Solana memecoin. Sets the template for the DAT structure that Bonk, Inc. follows.
- Riot Platforms: Large-cap public Bitcoin miner and crypto holder with significant Bitcoin treasury. Comparable corporate structure as a public company with material digital asset holdings on balance sheet, though focused on Bitcoin mining and treasury rather than Solana ecosystem.
- Block Inc. (formerly Square): Public fintech holding material Bitcoin on its balance sheet and building Bitcoin/crypto infrastructure through Cash App and other products. Comparable as a public company with strategic crypto treasury exposure, though operating at significantly larger scale and focused on Bitcoin.
Direct peers
- Upexi: Public company that has pivoted to a Solana treasury strategy, holding SOL and Solana ecosystem tokens. Operates as a Digital Asset Treasury with a similar small-cap Nasdaq profile to Bonk, Inc., pursuing accumulation of Solana ecosystem value as a public market vehicle.
- DeFi Development Corp (DFDV): Public company building a Solana token treasury, accumulating SOL and SPL tokens including memecoins. Most direct comparable to Bonk, Inc. in terms of being a Solana-ecosystem focused public DAT, with similar small-cap profile and treasury accumulation strategy targeting a percentage of total token supply.
- Classover Holdings: Small-cap Nasdaq company that similarly pivoted from its original business into a digital asset treasury strategy involving crypto tokens. Analogous to Bonk, Inc.'s pivot from Safety Shot beverage business to BONK treasury, with comparable micro-cap profile and reverse-split history.
- SOL Strategies (formerly Cypherpunk Holdings): Public company focused on Solana ecosystem exposure, including SOL treasury and Solana validator operations. Comparable in being a publicly listed Solana-native treasury and infrastructure play, though with more focus on validation/DeFi infrastructure rather than memecoin accumulation.
Emerging players
- Bitfarms: Public Bitcoin mining company that has adopted a treasury strategy holding both mined BTC and acquired crypto assets. Provides comparable public-market crypto exposure model, though focused on Bitcoin mining operations rather than memecoin treasury.
Others
- 21Shares (parent of crypto ETPs): Major crypto ETP provider whose competitors (like Bitcoin Capital AG, Bonk, Inc.'s partner) issue regulated exchange-traded products tracking crypto tokens including memecoins. Highly relevant as the ETP issuance/management infrastructure that enables institutional BONK access and indirectly drives treasury value for BNKK.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Bonk social profiles
Digital presenceBonk financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bonk leadership team
Management profileNumber of profiles
Profiles1 record
Bonk subsidiaries and ownership
Company hierarchySubsidiaries3 records
Bonk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bonk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bonk
What does Bonk do?
...
Is Bonk a public or private company?
Bonk is a public company. It is classified as public and is currently operating.
When was Bonk founded?
Bonk was founded in 2023. It employs 1 to 10 people.
Where is Bonk based?
Bonk is headquartered in Scottsdale, United States, in the North America region.
How does Bonk make money?
Three revenue lines are on record. BONK.fun Platform Revenue is the primary driver. The others are yerbaé Beverage Brand and BONK Token Holdings Appreciation.
Who are Bonk's main competitors?
Broad incumbents on record are Coinbase Global, MicroStrategy, Riot Platforms and Block Inc. (formerly Square). Direct peers are Upexi, DeFi Development Corp (DFDV), Classover Holdings and SOL Strategies (formerly Cypherpunk Holdings). Bitfarms is listed as an emerging player. 21Shares (parent of crypto ETPs) is listed as an others.
Does Bonk have an API?
No public API is recorded for Bonk.