FX Markets

What FX Markets does

FX Markets is a London-headquartered B2B financial media and data business covering the institutional foreign exchange industry, founded in 1990 and operating as a publication of Infopro Digital Risk (IP) Limited under the privately-held Infopro Digital group. The platform delivers editorial coverage across four verticals—Trading, Infrastructure, Tech and Data, and Regulation—targeting senior FX executives at banks, dealers, asset managers, hedge funds, central banks, and regulators. Its core product is the fx-markets.com website, supported by mobile apps for iOS and Android, RSS feeds by category, and a Follow Topics email alert system for personalized content delivery.

The product surface extends beyond editorial into proprietary data tools. Counterparty Radar is a subscription data product that tracks OTC derivatives activity across US mutual funds, ETFs, and life insurers, enabling users to identify top dealers, benchmark counterparties, and surface liquidity insights. The Algo Database provides a research tool for comparing algorithmic execution strategies in FX markets. FX Markets also operates an events and awards business, including the annual FX Markets Best Banks Awards, FX Markets Asia Awards, and e-FX Awards.

The business model is a hybrid of recurring subscription revenue and advertising/event revenue. Individual subscriptions and corporate/enterprise licensing—structured as multi-year contracts with dedicated account management—form the recurring base, while sponsored content, display advertising, custom content (whitepapers, webinars, surveys, roundtables), and event sponsorship provide project-based and media revenue. Distribution is tri-regional, with a London headquarters, a New York regional office under the head of subscription sales for US/Canada, and a Hong Kong regional office under the head of subscription sales for Asia-Pacific, plus a named head of commercial sales for APAC. Reported audience reach is approximately 500,000 annual page views and 120,000 unique annual visitors.

Name

FX Markets

Legal name

FX Markets (published by Infopro Digital Risk (IP) Limited)

Website

https://fx-markets.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

FX Markets is a London-headquartered B2B subscription media and data platform covering institutional foreign exchange, serving banks, dealers, asset managers, hedge funds, central banks, and regulators with editorial content, OTC derivatives data tools, and industry awards.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Individual Subscriptions: Paid individual subscriptions providing access to FX Markets editorial content, analysis, data tools, and exclusive features. Subscribers receive full access to the publication's coverage of FX trading, infrastructure, tech and data, and regulation.
2. Corporate Subscriptions: Tailored institutional subscriptions for professional services firms, banks, asset managers, and other FX market participants. Volume-based corporate licensing with enterprise account management.
3. Advertising and Marketing Services: Sponsored content placements, advertising packages (billboard placements, display ads), event sponsorship, custom content creation (whitepapers, webinars, surveys, roundtables). Generates 500k page views and 120k unique visitors annually.
4. Events and Awards Programs: Annual awards programs including FX Markets Best Banks Awards, FX Markets Asia Awards, and e-FX Awards. Revenue from award ceremonies, event tickets, and partnership sponsorships.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

FX Markets is a subscription-based digital media publication and data platform that delivers news, in-depth analysis, and proprietary data tools for the institutional foreign exchange industry. Its core offering is the fx-markets.com website covering Trading, Infrastructure, Tech and Data, and Regulation, supported by data products (Counterparty Radar, Algo Database), email alerts, RSS feeds, mobile apps, and an annual awards program. The platform is sold via individual and corporate (enterprise) subscriptions, plus advertising and event sponsorship.

Product overview

FX Markets operates as a unified content and data platform for the institutional FX trading industry. The core offering is the fx-markets.com website providing comprehensive analysis across Trading, Infrastructure, Tech and data, and Regulation. Key data products include Counterparty Radar for OTC derivatives tracking and the Algo Database for algorithmic execution research. Content is distributed through RSS feeds and a Follow Topics notification service. The platform offers Individual and Corporate subscriptions, hosts annual Awards programs (Asia Awards, e-FX Awards, Best Banks Awards), and organizes Events for the FX professional community.

Differentiator

Problem solved

Functional benefit

Products and services

• FX Markets Website Subscription-based online information resource providing global foreign exchange news, analysis, and market insights for senior FX market executives across four coverage areas: Trading, Infrastructure, Tech and Data, and Regulation.
• Individual Subscription Paid individual subscription providing full access to FX Markets editorial content, analysis, data tools, and exclusive features for individual professional users.
• Corporate Subscription Tailored institutional subscription for banks, asset managers, professional services firms, and other FX market participants, offering team-wide access to FX Markets content and data with volume-based licensing and enterprise account management.
• Counterparty Radar Subscription data tool enabling users to track OTC derivatives activity across US mutual funds, ETFs, and life insurers, identify top dealers, spot trends over time, benchmark counterparties, monitor clients, and uncover liquidity insights from a single dataset.
• Algo Database Research database providing information on trading algorithms used in FX markets, allowing users to research and compare algorithmic execution strategies.
• FX Markets Events Industry events including FX Markets Best Banks Awards, FX Markets Asia Awards, and other networking opportunities for FX professionals.
• FX Markets Awards Annual awards programs recognizing excellence in FX markets, including Asia Awards and e-FX Awards categories covering banks, trading platforms, and technology providers.
• RSS Feeds RSS feeds available for various FX Markets content categories including All articles, Trading, Infrastructure, Tech and Data, Regulation, and Awards, enabling users to track latest headlines through feed readers.
• Follow Topics Personalized email alert customization service that allows users to select specific FX market topics and receive curated email notifications when new content is added to the platform.

Quantifiable outcome

• 500,000 page views per year with 120,000 unique annual visitors demonstrating strong audience engagement

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor.

• smartTrademinorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets for events and marketing services. smartTrade is an FX technology provider specializing in electronic trading solutions.
• Fluent Trade TechnologiesminorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. Fluent Trade Technologies provides FX trading technology solutions.
• Fenics Market DataminorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. Fenics Market Data provides FX market data solutions.
• TraditionDataminorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. TraditionData is a financial data and services provider.
• kACEminorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. kACE provides FX technology solutions.
• LMAXminorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. LMAX is an FX exchange and liquidity provider.
• oneZerominorGTM or Marketing Partner · 1 January 20252025 partner of FX Markets. oneZero provides FX technology and liquidity solutions.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• A-Team Group: Financial markets intelligence and events business operating FX-focused research, awards, and advisory services. Comparable through its awards/events model and FX-specific audience, with a different revenue mix.
• The Full FX: Digital-first FX news and analysis site targeting the institutional FX community. Lower-cost, more agile competitor in the same editorial niche, challenging FX Markets on speed and share-of-voice.

Direct peers

• FX Week: Long-standing FX industry news and awards brand, now part of A-Team Group, serving the same institutional FX audience with news, analysis, and events. Direct competitor for FX advertising, sponsorships, and readership.
• WatersTechnology: Sister Infopro Digital title covering market data, trading technology, and infrastructure. Overlaps with FX Markets' tech-and-data and infrastructure editorial verticals and competes for the same enterprise budget line.
• Risk.net: Sister Infopro Digital publication covering institutional risk management and derivatives markets. Operates the same subscription + events + data product model and shares corporate accounts, making it the closest comparable within the parent's portfolio.
• Central Banking: Sister Infopro Digital publication serving central banks and supervisors. Shared ownership, similar subscription/events model, and overlapping institutional readership at regulators such as the ECB and Deutsche Bundesbank.
• Profit & Loss: Heritage FX industry magazine and digital publication focused on institutional FX trading. Competed directly with FX Markets for FX trader readership and bank advertising, and remains a reference point for the FX specialist publishing category.

Broad incumbents

• GlobalCapital: Financial media title covering primary capital markets, derivatives, and FX. Overlaps with FX Markets on the institutional FX and rates audience and competes for the same corporate subscription wallet.
• Euromoney: Established global financial media brand covering capital markets, FX, and banking with subscription, awards, and events franchises. Broader scope than FX Markets but overlapping institutional audience and FX advertising budgets.
• Bloomberg: Global financial data, news, and terminal platform that sets the standard for institutional FX coverage. Competes for the same executive readership and advertising spend with vastly broader scale and real-time data distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/FXMarkets_
• Facebookfacebook.com/FXMarkets1990
• LinkedInlinkedin.com/company/fx-markets

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FX Markets