Atonemo
Atonemo AB is a Stockholm-based consumer electronics company selling Wi-Fi audio streaming devices (Streamplayer, NTS Radio Player) that retrofit traditional speakers with AirPlay, Google Cast, Spotify Connect, and Tidal Connect, sold direct-to-consumer globally via Shopify.
- Company typePrivate
- Founded2022
- HeadquartersSegeltorp, Sweden
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Atonemo does
Atonemo AB is a Stockholm, Sweden-based consumer electronics company that designs and sells Wi-Fi audio streaming devices under its own brand and the NTS Radio Player sub-brand. Its product portfolio centers on retrofitting traditional (often legacy or analog) speaker systems and amplifiers with modern wireless streaming capability, eliminating the need for consumers to replace existing high-end audio equipment. The flagship NTS Radio Player (priced at $179 USD) integrates AirPlay 2, Google Cast, Spotify Connect, Tidal Connect, 24-bit/192 kHz lossless audio, a 10-band graphic equalizer, and dedicated hardware buttons for direct access to NTS Radio's curated channels and mixtapes, reflecting a deep co-development partnership with NTS Radio. The original Streamplayer provides the same multi-protocol wireless streaming concept without the NTS-specific integrations.
The company operates a pure direct-to-consumer model through a Shopify-powered e-commerce storefront at atonemo.com, shipping globally to more than 40 countries across EMEA, the Americas, Asia Pacific, the Middle East, Africa, and LATAM. Marketing is product-led, relying on organic social media (Facebook, Instagram, YouTube, TikTok, LinkedIn), an email newsletter, setup guides, and video tutorials to drive self-serve purchases. Revenue is generated almost entirely through one-time hardware sales; the company does not take a cut of third-party streaming subscriptions and there is no disclosed recurring software or services component. The company also retails a "Pre-loved speakers" category, extending into adjacent pre-owned audio equipment. The first production run of the NTS Radio Player sold out (described as "thousands of units"), with a second batch currently in pre-order and scheduled to ship in late August 2026.
Atonemo firmographics
Firmographics- Name
- Atonemo
- Legal name
- Atonemo AB
- Website
- https://atonemo.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Atonemo AB is a Stockholm-based consumer electronics company selling Wi-Fi audio streaming devices (Streamplayer, NTS Radio Player) that retrofit traditional speakers with AirPlay, Google Cast, Spotify Connect, and Tidal Connect, sold direct-to-consumer globally via Shopify.
- Ownership category
- akta.pro rank
Atonemo industry classification
Industry- Product category
- Consumer Audio Streaming Hardware
- NAICS
- Audio and Video Equipment Manufacturing (3343)
- SIC
- Household Audio & Video Equipment (3651)
- akta.pro primary industry
- HiFi/Immersive & Premium Audio Streaming (MPAIACAD)
Keywords
Where Atonemo is headquartered
LocationHeadquarters
- HQ city
- Segeltorp
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Atonemo business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Hardware Device Sales: One-time sale of physical audio streaming devices (Streamplayer, NTS Radio Player). Customers purchase the device once and own it, with no mandatory recurring subscription for core functionality.
- Streaming Platform Integration: The devices enable streaming from third-party platforms (Spotify, Tidal, Google Cast) - the company does not take a cut of these subscriptions but drives value by enabling their use on legacy audio equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | NTS Radio Player - Single SKU at $179.00 USD |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Atonemo product offering
Product offeringCore offering
Atonemo designs and sells Wi-Fi audio streaming hardware devices that connect to traditional speakers, amplifiers, or receivers via analog inputs (3.5mm AUX/RCA) to add wireless music streaming. Its products (Streamplayer and NTS Radio Player) support AirPlay 2, Google Cast, Spotify Connect, and Tidal Connect, enabling consumers to modernize legacy audio setups without replacing existing equipment. The NTS Radio Player additionally features dedicated hardware buttons for direct access to NTS Radio channels and mixtapes.
Product overview
Atonemo offers a portfolio of Wi-Fi audio streaming devices designed to modernize traditional speaker systems. The product lineup includes the Streamplayer, which enables wireless streaming to non-wireless speakers, and the NTS Radio Player, a more advanced Wi-Fi audio streamer with built-in NTS Radio access, multiple streaming protocols (AirPlay 2, Google Cast, Spotify Connect, Tidal Connect), and a 10-band equalizer. Both products allow users to keep their existing speakers while adding modern wireless streaming capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- NTS Radio Player: Wi-Fi audio streamer with built-in NTS Radio integration, featuring AirPlay 2, Google Cast, Spotify Connect, Tidal Connect, 24-bit/192kHz lossless audio, and 10-band EQ
- Streamplayer
- Pre-loved speakers
Products and services
- NTS Radio Player
Quantifiable outcome
- Setup time: 60 seconds
- +1 more outcomes
Companies that use Atonemo
Customer profileSegments1 record
Ideal customer profiles1 record
Atonemo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Atonemo partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NTS RadiocoreNTS Radio is a curated music radio platform. Atonemo has a deep product integration partnership where the NTS Radio Player hardware device is specifically designed and branded in collaboration with NTS Radio. The device provides direct hardware access to NTS channels and Infinite Mixtapes via dedicated buttons, making NTS Radio a core part of the product's value proposition.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Atonemo competitors and assessment
Company assessmentBroad incumbents
- Sonos: Sonos is the dominant wireless multi-room audio ecosystem with Port and Amp products designed to integrate legacy audio equipment into the Sonos system — a broad incumbent whose ecosystem approach competes with Atonemo's retrofit positioning, albeit at higher price points and with its own speakers.
- Bose: Bose offers wireless soundbars, speakers, and the SoundTouch/Wave/Bose Music streaming ecosystem — a broad incumbent consumer audio brand that competes for the same discretionary consumer spending on wireless home audio, though with an integrated speaker strategy rather than retrofit adapters.
- Yamaha MusicCast: Yamaha's MusicCast ecosystem provides wireless multi-room audio streaming across a wide product portfolio including receivers and streaming adapters — a broad incumbent overlapping with Atonemo's multi-room synchronization and AirPlay 2/Google Cast compatibility story.
Direct peers
- Audioengine: Audioengine makes home audio products including wireless adapters (B-Fi) and powered speakers — a comparable premium D2C audio brand targeting consumers upgrading their home audio setups with wireless streaming capability.
- WiiM: WiiM (by Linkplay) produces affordable Wi-Fi audio streamers (WiiM Mini, WiiM Pro, WiiM Pro Plus) that retrofit traditional speakers with AirPlay 2, Chromecast, Spotify Connect, Tidal Connect and Alexa — competing head-to-head with Atonemo's Streamplayer on the multi-protocol retrofit value proposition.
- iFi Audio: iFi Audio produces audiophile-grade DACs, streamers, and audio accessories (ZEN Stream, NEO Stream) targeting the same audiophile-with-legacy-equipment segment as Atonemo, with emphasis on high-resolution playback and premium audio specifications.
- Bluesound: Bluesound (by Lenbrook Industries) makes high-resolution wireless multi-room music streamers (Node, Powernode, Vault) supporting AirPlay 2, Spotify Connect, Tidal Connect, and other protocols — the closest direct comparable to Atonemo's multi-protocol streamer use case at a similar premium audiophile price point.
- Cambridge Audio: Cambridge Audio's CXN and Edge series network music players stream high-resolution audio over AirPlay, Chromecast, Spotify Connect, and Tidal Connect — directly competing with the NTS Radio Player's audiophile-grade multi-protocol streaming positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Atonemo social profiles
Digital presenceAtonemo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atonemo leadership team
Management profileNumber of profiles
Atonemo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atonemo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atonemo
What does Atonemo do?
Atonemo designs and sells Wi-Fi audio streaming hardware devices that connect to traditional speakers, amplifiers, or receivers via analog inputs (3.5mm AUX/RCA) to add wireless music streaming. Its products (Streamplayer and NTS Radio Player) support AirPlay 2, Google Cast, Spotify Connect, and Tidal Connect, enabling consumers to modernize legacy audio setups without replacing existing equipment. The NTS Radio Player additionally features dedicated hardware buttons for direct access to NTS Radio channels and mixtapes.
Is Atonemo a public or private company?
Atonemo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Atonemo founded?
Atonemo was founded in 2022. It employs 1 to 10 people.
Where is Atonemo based?
Atonemo is headquartered in Segeltorp, Sweden, in the Europe region.
How does Atonemo make money?
Two revenue lines are on record. Hardware Device Sales are the primary driver. The others are streaming Platform Integration.
Who are Atonemo's main competitors?
Broad incumbents on record are Sonos, Bose and Yamaha MusicCast. Direct peers are Audioengine, WiiM, iFi Audio, Bluesound and Cambridge Audio.
Does Atonemo have an API?
No public API is recorded for Atonemo.
What industry is Atonemo in?
Atonemo's product category is Consumer Audio Streaming Hardware. Its primary akta.pro industry code is MPAIACAD, HiFi/Immersive & Premium Audio Streaming. Its NAICS code is 3343 and its SIC code is 3651.