RedCore
RedCore Group is a Cyprus-headquartered international business group operating seven sub-brands spanning iGaming affiliate marketing (PU Partners, Riddick), AI fraud prevention (Frogo), multi-provider payments (Pay Partners), messaging (Comms Hub), digital agency services (Mr Booster), and customer support (TWU), plus an investment arm funding startups from MVP+ through Series C+ across iGaming, MarTech, FinTech, Web3, and AI/ML.
- Company typePrivate
- Founded-
- HeadquartersLimassol, Cyprus
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What RedCore does
RedCore Group Ltd is a Cyprus-headquartered international business group operating across digital markets, founded as a rebrand of PIN-UP Global in 2025 under CEO and Founder Marina Ilina. The group runs seven wholly-owned sub-brands that share infrastructure: PU Partners (affiliate program and direct iGaming advertising), Frogo (AI-powered fraud prevention with device fingerprinting and graph-based forensics), Pay Partners (multi-provider payment processing combining cards, crypto, and APMs), Comms Hub (SMS, email, and flash-call messaging platform), Mr Booster (full-cycle digital agency), Riddick (multi-vertical affiliate network), and TWU (multilingual customer support with AI chat). The company also operates an investment arm providing capital and operational support to startups from MVP+ through Series C+ across iGaming, MarTech, FinTech, Web3, and AI/ML.
The underlying technology stack is built around a multi-provider payment architecture with Card, Crypto, and Balance Engines that is reused across multiple internal products, layered with real-time risk scoring, AML verification, and microservices designed for high-load environments. RedCore employs a hybrid go-to-market combining direct enterprise sales, online cooperation applications, conference-driven deal sourcing (SiGMA Rome, SBC Summit Lisbon), and thought-leadership content (NEXT.io podcast, Focus Gaming News media partnerships). Revenue is generated through a diversified mix of subscription/recurring fees, transaction-based pricing on payments, affiliate referral economics, and professional-services engagements, serving iGaming operators, e-commerce platforms, FinTech companies, affiliates, and media buyers across 17+ countries in EMEA, Central Asia, the Middle East, and Africa.
RedCore firmographics
Firmographics- Name
- RedCore
- Legal name
- REDCORE GROUP LTD
- Website
- https://redcore.group
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- RedCore Group is a Cyprus-headquartered international business group operating seven sub-brands spanning iGaming affiliate marketing (PU Partners, Riddick), AI fraud prevention (Frogo), multi-provider payments (Pay Partners), messaging (Comms Hub), digital agency services (Mr Booster), and customer support (TWU), plus an investment arm funding startups from MVP+ through Series C+ across iGaming, MarTech, FinTech, Web3, and AI/ML.
- Ownership category
- akta.pro rank
RedCore industry classification
Industry- Product category
- Digital Business Technology Platform
- NAICS
- Computer Systems Design and Related Services (54151)
- akta.pro primary industry
- Processor Back-End & Switch Providers (Issuer/Acquirer Processing Infrastructure) (FSAMABAJ)
- akta.pro secondary industry
- Regulatory Reporting & Compliance Automation (FinCEN/CTR/SAR, EMIR/MiFID, etc.) (FSAGAFAG)
Keywords
Where RedCore is headquartered
LocationHeadquarters
- HQ city
- Limassol
- HQ country
- Cyprus
- HQ region
- Europe
Offices5 records
Markets served
RedCore business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Frogo (Fraud Prevention Platform): SaaS-based fraud prevention platform offering device fingerprinting, AI-powered scoring, and graph-based forensics as subscription or usage-based service for iGaming, e-commerce, and fintech
- Pay Partners (Payment Solutions): Flexible payment solution for affiliates and media buyers combining crypto, cards, and APMs with transaction-based fees
- PU Partners (Affiliate Program): Leading affiliate program and direct iGaming advertiser with high-converting offers and real-time analytics, revenue from affiliate partnerships
- Mr Booster (Digital Agency): Full-cycle digital agency providing creative strategy, performance marketing, and tailored media campaigns as professional services
- Communications Hub: Single platform for managing SMS, email, and flash calls with usage-based or subscription pricing
- Investment Returns: Strategic investments in early-stage ventures in MarTech, iGaming, AI/ML, Analytics & Tech sectors with equity stakes and integration benefits
- Startup Investment: Provides funding, expert mentorship, and access to solutions and global opportunities for early-stage businesses (MVP and first-traction stage)
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
RedCore product offering
Product offeringCore offering
RedCore is an international business group that develops and operates a portfolio of interconnected technology products and services for digital markets. Its core offerings include the Frogo AI-powered fraud prevention platform, Pay Partners multi-rail payment processing (crypto, cards, APMs), the PU Partners and Riddick affiliate programs and networks, the Comms Hub omnichannel messaging platform, the Mr Booster digital agency, the TWU multilingual customer support service, and an investment arm funding early-stage ventures in iGaming, MarTech, FinTech, Web3, and AI/ML.
Product overview
RedCore is an international business group that develops and implements innovative solutions for digital markets. The company operates a portfolio of seven interconnected sub-brands united by shared infrastructure and collaboration: PU Partners (affiliate program and iGaming advertising), Frogo (AI-powered fraud prevention platform), Pay Partners (payment processing combining crypto, cards, and APMs), Comms Hub (omnichannel messaging platform for SMS, email, and flash calls), Mr Booster (full-cycle digital agency), Riddick (multi-vertical affiliate network), and TWU (multilingual customer support with CRM and AI chat). The group also operates an investment arm targeting early-stage ventures in iGaming, MarTech, FinTech, Web3, and AI/ML sectors. The company's key focus areas include platform-based B2C services, fintech and payment solutions, marketing/advertising technologies, digital entertainment, and regulatory technologies (RegTech).
Differentiator
Problem solved
Functional benefit
Brands
- PU Partners: A leading affiliate program and direct iGaming advertiser. Trusted by top affiliates for its high-converting offers, real-time analytics, and expert support.
- Frogo
- Pay Partners
- Comms Hub
- Mr Booster
- Riddick
- TWU
Products and services
- Frogo AI-powered fraud prevention platform using AI, automation, and dynamic scoring with device fingerprinting and graph-based forensics to protect digital businesses across iGaming, e-commerce, and fintech verticals.
- Pay Partners Flexible payment solution for affiliates and media buyers that combines crypto, cards, and alternative payment methods with full transparency and fast onboarding.
- PU Partners Leading affiliate program and direct iGaming advertiser offering high-converting offers, real-time analytics, and expert support to affiliates.
- Riddick Multi-vertical affiliate network offering exclusive deals, stable payouts, and smart tools for advertisers and experienced webmasters.
- Comms Hub Single platform for managing SMS, email, and flash calls designed to streamline business communication, reduce costs, and improve efficiency.
- Mr Booster Full-cycle digital agency providing creative strategy, performance marketing, and tailored media campaigns to drive growth for digital businesses.
- TWU Multilingual customer support service combining CRM, AI chat, and voice channels to scale service for fast-growing businesses with compliance and care.
- Startup Investment Program Investment program providing funding, expert mentorship, and access to solutions and global opportunities for early-stage businesses from MVP+ through Series C+.
Quantifiable outcome
- Frogo's real-time window calculations reportedly saved a multi-geo operator €26M
- +1 more outcomes
Companies that use RedCore
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
RedCore technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
RedCore partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- G.Gate PITCHminorAndrei Alexandrov, Investment Portfolio Manager at RedCore, joined the expert jury of G.Gate PITCH startup competition, providing investment insights and evaluating startup pitches.
- NEXT.iocoreRedCore and NEXT.io launched a joint podcast series featuring interviews with RedCore leadership on topics including RegTech, fraud prevention, leadership development, and industry trends. The partnership provides RedCore with thought leadership content distribution through NEXT.io's platform.
- SBC Summit LisboncoreMajor event sponsorship and brand presentation at SBC Summit in Lisbon. RedCore (previously PIN-UP Global) presented the brand lineup at the summit following their transformation into a business group.
- Focus Gaming NewsminorMedia partnership for publishing feature articles about RedCore brands and leadership. Articles cover topics including Frogo fraud prevention, leadership transitions, and enterprise fintech infrastructure.
Scale indicators4 records
Recent moves8 records
Expansion highlights6 records
RedCore competitors and assessment
Company assessmentDirect peers
- Nuvei: Nuvei is a payment processor that specializes in high-risk and iGaming verticals with multi-currency and alternative payment method support, directly comparable to RedCore's Pay Partners and payment architecture serving the same customer base.
- Sumsub: Sumsub provides identity verification, AML/KYC compliance, and fraud prevention for fintech and iGaming — closely overlapping with RedCore's Frogo fraud prevention platform and integrated AML capabilities.
- Praxis Tech: Praxis Tech provides payment orchestration infrastructure for iGaming and high-risk merchants, similar to RedCore's multi-engine payment architecture (Card, Crypto, Balance) enabling plug-and-play provider connectivity.
- SEON: SEON provides AI-powered fraud prevention and AML compliance for fintech, iGaming, and e-commerce — directly comparable to RedCore's Frogo platform's AI scoring, device fingerprinting, and graph-based forensics.
- Smartico.ai: Smartico is a CRM, gamification, and automation platform purpose-built for iGaming operators — comparable to several RedCore sub-brands (TWU, Mr Booster, PU Partners) that serve the iGaming operator and affiliate ecosystem.
- Sift: Sift is an AI-driven digital trust and fraud prevention platform serving e-commerce and fintech — a broader incumbent offering overlapping capabilities with RedCore's Frogo but focused on larger enterprise customers across verticals.
- Cellxpert: Cellxpert provides affiliate tracking, management, and analytics specifically for iGaming — directly comparable to RedCore's PU Partners and Riddick sub-brands serving the affiliate marketing layer of iGaming.
Emerging players
- Veriff: Veriff provides identity verification and KYC/AML compliance — overlapping with the AML verification component of RedCore's Frogo fraud prevention stack but focused more narrowly on identity proofing.
Broad incumbents
- Adyen: Adyen is a global payment processor offering multi-currency acquiring and processing — a broad incumbent that competes with RedCore's Pay Partners in payment processing but at much larger scale and without iGaming specialization.
- Jumio: Jumio provides identity verification, KYC, and AML compliance at enterprise scale — a broader incumbent in the RegTech/identity space that overlaps with the compliance verification capabilities embedded in RedCore's fraud prevention stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
RedCore social profiles
Digital presenceRedCore financial estimates
Financial estimateRevenue estimate
Valuation estimate
RedCore leadership team
Management profileNumber of profiles
Profiles5 records
RedCore subsidiaries and ownership
Company hierarchySubsidiaries7 records
RedCore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RedCore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RedCore
What does RedCore do?
RedCore is an international business group that develops and operates a portfolio of interconnected technology products and services for digital markets. Its core offerings include the Frogo AI-powered fraud prevention platform, Pay Partners multi-rail payment processing (crypto, cards, APMs), the PU Partners and Riddick affiliate programs and networks, the Comms Hub omnichannel messaging platform, the Mr Booster digital agency, the TWU multilingual customer support service, and an investment arm funding early-stage ventures in iGaming, MarTech, FinTech, Web3, and AI/ML.
Is RedCore a public or private company?
RedCore is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RedCore founded?
RedCore was founded in -1. It employs 1,001 to 5,000 people.
Where is RedCore based?
RedCore is headquartered in Limassol, Cyprus, in the Europe region.
How does RedCore make money?
Seven revenue lines are on record. Frogo (Fraud Prevention Platform) is the primary driver. The others are pay Partners (Payment Solutions), PU Partners (Affiliate Program), mr Booster (Digital Agency), communications Hub, investment Returns and startup Investment.
Who are RedCore's main competitors?
Direct peers on record are Nuvei, Sumsub, Praxis Tech, SEON, Smartico.ai, Sift and Cellxpert. Veriff is listed as an emerging player. Broad incumbents are Adyen and Jumio.
Does RedCore have an API?
No public API is recorded for RedCore.
What industry is RedCore in?
RedCore's product category is Digital Business Technology Platform. Its primary akta.pro industry code is FSAMABAJ, Processor Back-End & Switch Providers (Issuer/Acquirer Processing Infrastructure), with a secondary code of FSAGAFAG, Regulatory Reporting & Compliance Automation (FinCEN/CTR/SAR, EMIR/MiFID, etc.). Its NAICS code is 54151.