What Indian Industries Association does

Indian Industries Association (IIA) is a non-profit industry association founded in 1985 and headquartered at IIA Bhawan, Vibhuti Khand, Gomti Nagar, Lucknow, India. It represents and serves Micro, Small and Medium Enterprises (MSMEs) operating across Uttar Pradesh, with chapter presence in at least ten districts including Lucknow, Noida, Greater Noida, Ghaziabad, Kanpur, Meerut, Bareilly, Hapur, Muzaffarnagar, Shamli, and Varanasi, spanning sectors such as manufacturing, leather, carpets, textiles, handicrafts, defence, and food. Its core activities center on policy advocacy with the state government, member support services, and export facilitation for the MSME base.

The association operates a portfolio of facilitation centres rather than a single product: the MSME Knowledge Bank (a joint venture with SIDBI operational since 2003 and formalized by an MOU on 9 November 2011), the IIA Defence Facilitation Centre (IDFC), the IIA Export Facilitation Center (IEFC), the IIA GEM Facilitation Centre (IGFC), Employment Services, MSME Development Centers (IMDC), Senior Expert Services (SES), Certificate of Origin issuance, and a free MSME Health Card self-assessment tool. The underlying technology stack consists of a public website (iiaonline.in), native iOS and Android mobile applications branded "My IIA" (built by Fleckstech), online service portals, and member/exporter/defence directories. There are no disclosed AI/ML capabilities, APIs, SDKs, or proprietary technical differentiators beyond the SIDBI Knowledge Bank integration.

IIA's revenue mechanics are characteristic of a membership association: recurring membership subscriptions from MSME members, ticket-based revenue from events, workshops, webinars, and conferences (including the AGM and the India Food Expo), and website advertising on tiered banner placements ranging from Rs. 3,000 (smallest format, 3 months) to Rs. 38,500 (largest format, 12 months), plus 18% GST. Go-to-market is community-led: district chapters, IYC Captains, elected CEC representatives, and word-of-mouth through regional networks form the primary member acquisition channel. The organization maintains 11-50 employees, partnerships with SIDBI, NSIC, QCFI, NSE Academy, WTO/WTCA, Indian Institute of Packaging, Mazagon Dock, and others, and is governed by elected office bearers under a published Operational Handbook (2026 edition referenced) and HR Policy.

Name

Indian Industries Association

Legal name

Indian Industries Association

Website

https://iiaonline.in

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Indian Industries Association is a non-profit, member-driven industry association founded in 1985 in Lucknow, India, that provides policy advocacy, export facilitation, and MSME support services to Micro, Small and Medium Enterprises across Uttar Pradesh through a network of district chapters and a SIDBI-joint MSME Knowledge Bank.

Ownership category

akta.pro rank

Headquarters

HQ city

Lucknow

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: IIA operates as an industry association generating revenue through membership subscriptions from MSME member companies across Uttar Pradesh.
2. Website Advertising: IIA sells advertisement placements on its website iiaonline.in at tiered rates ranging from Rs. 3,000 (3 months, smallest size 235x235px) to Rs. 38,500 (12 months, largest size 1360x235px), plus 18% GST.
3. Events and Programs: Revenue generated through AGM registrations, conferences, webinars, seminars, workshops, and conclaves organized for MSME benefit.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Indian Industries Association (IIA) is a membership-based, non-profit industry association that provides MSME advocacy, member support, and export facilitation services to Micro, Small and Medium Enterprises in Uttar Pradesh, India. Its core offerings include the MSME Knowledge Bank (joint venture with SIDBI), the IIA Defence Facilitation Centre (IDFC), the IIA Export Facilitation Center (IEFC), the IIA GEM Facilitation Centre (IGFC), Employment Services, MSME Development Centers (IMDC), Certificate of Origin issuance, and Senior Expert Services. Additional services include member directories and specialized events like the India Food Expo.

Product overview

Indian Industries Association (IIA) is a membership-based industry association serving MSMEs in Uttar Pradesh, India. IIA operates as a platform offering multiple facilitation services rather than a single software product. Its core offerings include the MSME Knowledge Bank (joint venture with SIDBI), IIA Defence Facilitation Centre, IIA Export Facilitation Center, IIA GEM Facilitation Centre, Employment Services, and MSME Development Centers. Additional services include Certificate of Origin issuance, Senior Expert Services, MSME Health Card, and various member directories. IIA also organizes events like India Food Expo and publishes newsletters and circulars for members.

Differentiator

Problem solved

Functional benefit

Products and services

• MSME Knowledge Bank (MKB) A joint venture with SIDBI providing MSME knowledge resources, webinars, seminars, and workshops, located at IIA Bhawan, Vibhuti Khand, Gomti Nagar, Lucknow. Targeted at MSMEs seeking capacity building and cluster development support.
• IIA Defence Facilitation Centre (IDFC) Provides facilitation services for defence industries and enterprises, including a directory of Indian Defence Industries. Targeted at MSMEs seeking entry into the defence sector.
• IIA Export Facilitation Center (IEFC) Supports MSMEs engaged in exports with facilitation services and an IEFC Member Directory of exporters. Targeted at MSME exporters seeking international trade support.
• IIA GEM Facilitation Centre (IGFC) Facilitates MSMEs with Government e-Marketplace (GEM) platform integration and services. Targeted at MSMEs seeking government procurement opportunities.
• IIA Employment Services Provides employment-related services including resume posting and career resources for MSMEs. Targeted at MSME employers and job seekers.
• MSME Development Centers (IMDC) Development centers supporting MSME growth and capacity building. Targeted at MSMEs seeking operational and business development support.
• Certificate of Origin Issues certificates of origin for international trade purposes. Targeted at MSME exporters requiring trade documentation.
• Senior Expert Services (SES) Connects MSMEs with senior expert advisors for business guidance and consulting. Targeted at MSME owners seeking expert advisory.
• MSME Health Card A free tool for IIA members to assess the health of their enterprise. Targeted at IIA member MSMEs.
• Members Directory Online directory of IIA member enterprises providing discoverability and networking. Targeted at IIA members and trade buyers seeking MSME partners.
• Exporters Directory Directory of exporters who are IIA members. Targeted at international buyers seeking Indian MSME exporters.
• Directory of Indian Defence Industries Comprehensive directory of defence industries and enterprises in India. Targeted at defence procurement agencies and defence-industry MSMEs.
• India Food Expo Trade exhibition event organized by IIA for food industry stakeholders. Targeted at MSME food businesses, buyers, and industry participants.
• My IIA Mobile App Official mobile application of IIA available on Google Play and Apple App Store providing member services, notifications, and updates.

Quantifiable outcome

• MSME entrepreneurs in Noida and Greater Noida have protested wage hikes and policy changes through IIA representation, seeking government relief measures

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• SIDBI (Small Industries Development Bank of India)coreStrategic or Co-development Partner · 1 January 2003SIDBI and IIA established the MSME Knowledge Bank (originally MSME Knowledge Bank / SISC) in 2003 as a joint venture at IIA Bhawan, Vibhuti Khand, Gomti Nagar, Lucknow. Mr. Brij Mohan (Executive Director, SIDBI) was actively involved in setting up the centre. An MOU was signed on 9th November 2011. SIDBI is an active partner supporting IIA events for MSME benefit and sharing knowledge for publication in the IIA Monthly News Magazine. A Credit Facilitation Center was also set up in 2012.
• SIDBI (Small Industries Development Bank of India)coreStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website. SIDBI collaborates with IIA on the MSME Knowledge Bank joint venture and supports MSME events and publications.
• NSIC (National Small Industries Corporation)minorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website. NSIC supports small industries development in India.
• CRI (CRispr)minorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website.
• Kalco IndiaminorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website.
• QCFI (Quality Certification Forum of India)minorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website.
• Mazagon Dock Shipbuilders LimitedminorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website. Mazagon Dock is a defence shipbuilding public sector undertaking relevant to IIA's defence sector engagement.
• NSE AcademyminorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website.
• WTO / World Trade Centers AssociationminorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website. Relevant to IIA's export facilitation activities.
• IIP (Indian Institute of Packaging)minorStrategic or Co-development PartnerListed as a valued partner with logo on the IIA website.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• India SME Forum: Emerging MSME-focused platform providing advocacy, capacity building, and digital services. Comparable member base, though more digital-first compared to IIA's chapter-driven approach.

Direct peers

• All India Manufacturers' Organisation (AIMO): National federation representing MSME manufacturers with similar advocacy and member service functions. Directly comparable in member base, services, and policy engagement model.
• Laghu Udyog Bharati: All-India association of small-scale industries directly comparable to IIA. Both are MSME-focused trade bodies providing advocacy and member services across India, competing for the same constituency of small manufacturers.
• Udyog Bharti: MSME-focused national industry association with similar grassroots chapter structure and policy advocacy mandate. Direct competitor for MSME membership in overlapping geographies.

Broad incumbents

• Confederation of Indian Industry (CII): Larger, pan-India industry chamber with broader membership (including large enterprises) but overlapping MSME advocacy and facilitation mandates. A dominant incumbent competing for the same policy-influence space.
• PHD Chamber of Commerce and Industry (PHDCCI): National chamber with active MSME programming and state chapters (including UP). Comparable member services, policy advocacy, and facilitation offerings.
• Federation of Indian Chambers of Commerce and Industry (FICCI): Established national chamber with significant MSME outreach. Comparable in policy advocacy and member services but operates at a national scale with significantly larger resources.
• ASSOCHAM (Associated Chambers of Commerce and Industry of India): National industry chamber covering MSMEs among broader industry segments. Comparable advocacy and member service functions, with pan-India reach that IIA lacks.

Others

• National Small Industries Corporation (NSIC): Government enterprise supporting MSMEs through financing, training, and procurement support. Listed as IIA's partner but also a parallel state-backed channel for the same MSME services.
• FICCI-CASCADE (Committee Against Smuggling and Counterfeiting Activities Destroying the Economy): FICCI-affiliated initiative addressing industry concerns relevant to IIA members. Comparable in advocacy focus but narrower scope and not a membership competitor.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/iiaonline
• YouTubeyoutube.com/@indianindustriesassociatio2100
• Facebookfacebook.com/IndianIndustriesAssociationIIA
• LinkedInlinkedin.com/company/indian-industries-association
• Instagraminstagram.com/iiaho/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indian Industries Association