Dick Law Firm

What Dick Law Firm does

Dick Law Firm, PLLC is a Houston-based Texas professional law firm founded in 2008 by Hon. Eric Dick that represents policyholders in insurance bad faith disputes and first-party insurance litigation. The firm serves individual homeowners, business owners, and families across Texas whose insurance carriers have delayed, denied, or underpaid valid claims, with practice areas spanning homeowner's insurance (property damage from fire, flood, hail, hurricane, lightning, plumbing leaks, storms, tornado, windstorm, theft/vandalism), business insurance (commercial auto, general liability, property, workers' compensation), and life insurance disputes. Eric Dick has personally handled over 10,000 cases since founding the firm, and the practice now fields 15+ named professionals across attorneys, paralegals, and case managers.

The firm operates as a traditional professional services practice with no proprietary technology platforms. Revenue is generated through contingency and fee-based legal representation, with no public pricing disclosures; the firm states it will work with clients on legal fees. The service surface is organized around claim-type service lines (insurance bad faith, delayed claims, denied claims, underpaid claims) and vertical coverage (homeowner, business, life), all delivered as professional services rather than productized offerings. Value proposition centers on aggressive representation against large insurance carriers and enforcement of Texas bad faith statutes, with statutory remedies such as 18% interest on wrongfully withheld claim payments.

Go-to-market is direct-to-consumer: website-based intake with 24/7 phone availability, supported by an extensive SEO-oriented blog archive (2015–2026) covering insurance topics, video testimonials ("Dick In Action"), FAQ content, and an optional Shopify merchandise storefront for brand extension. The firm is bootstrapped, privately held by Eric Dick as Owner and Head Attorney, with no external funding, no parent company, and no disclosed revenue or capital structure. Recognition includes Super Lawyers Rising Stars, Top 40 Under 40 (National Trial Lawyers), Expert Network Distinguished Lawyer, and Avvo Top Lawyer. Community positioning is reinforced by Eric Dick's role as an HCDE Board Trustee.

Name

Dick Law Firm

Legal name

Dick Law Firm, PLLC

Website

https://dicklawfirm.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Dick Law Firm is a Houston-based Texas law firm founded in 2008 by Eric Dick that represents policyholders in insurance bad faith disputes, handling delayed, denied, and underpaid claims across homeowner's, business, and life insurance.

Ownership category

akta.pro rank

Product category

Insurance Bad Faith Legal Services

NAICS

Offices of Lawyers (541110), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Insurance bad faith representation
• Policyholder legal services
• First-party insurance litigation
• Denied claims representation
• Homeowner insurance disputes

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Legal Services - Insurance Bad Faith Representation: Legal representation for policyholders in insurance bad faith disputes, first-party insurance litigation, and claims involving delayed, denied, or underpaid insurance settlements. Revenue is generated through legal fees for professional services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Dick Law Firm represents policyholders in insurance bad faith disputes and first-party insurance litigation, holding insurance carriers accountable when they delay, deny, or underpay valid claims. Services cover homeowner's insurance claims (fire, flood, hail, hurricane, storm, tornado, windstorm, lightning, plumbing leaks, theft/vandalism), business insurance claims (commercial auto, general liability, property, business interruption, workers' compensation), and life insurance claim disputes. Founded in 2008 in Houston, the firm reports handling 10,000+ cases led by Hon. Eric Dick.

Product overview

Dick Law Firm operates as a unified legal services practice rather than a platform-plus-modules architecture. The firm provides comprehensive insurance bad faith legal representation services, with a core focus on representing policyholders in disputes against insurance companies. The main service offerings include Insurance Bad Faith Legal Services (the primary practice area), supplemented by specialized claim-type services for delayed claims, denied claims, and underpaid claims across homeowner's insurance and business insurance. The practice handles a broad range of property damage claims including fire, flood, hail, hurricane, lightning, plumbing leaks, storm damage, tornado, windstorm, and theft/vandalism. Business-related coverage includes commercial auto, general liability, property damage, and workers' compensation insurance. Life insurance claims are also handled.

Differentiator

Problem solved

Functional benefit

Products and services

• Insurance Bad Faith Legal Representation Core legal practice representing Texas policyholders in insurance bad faith disputes and first-party insurance litigation against insurance carriers, including enforcement of insurance contracts and Texas bad faith laws.
• Homeowner's Insurance Claim Representation Legal representation for homeowners dealing with disputed property damage claims across fire, flood, hail, hurricane, lightning, plumbing leaks, storms, tornado, windstorm, and theft/vandalism events.
• Business Insurance Claim Representation Legal services for business owners facing commercial insurance disputes, including business owners' policies, commercial auto insurance, general liability insurance, property damage, and workers' compensation insurance.
• Delayed Claims Representation Legal assistance for policyholders whose insurance companies have unreasonably delayed processing their claims, pursuing recovery of entitled benefits under Texas law.
• Denied Claims Representation Legal representation for policyholders whose insurance claims have been improperly denied, pursuing recovery of entitled benefits.
• Underpaid Claims Representation Legal assistance for policyholders who received insufficient settlement offers from insurers that do not cover the full extent of their losses.
• Life Insurance Claim Representation Legal representation for beneficiaries and policyholders dealing with life insurance claim disputes and bad faith practices by life insurance carriers.

Quantifiable outcome

• 10,000+ clients helped since 2008
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Terry Bryant Accident & Injury Law: Long-standing Houston plaintiff firm with a broad personal injury and insurance practice. Comparable to Dick Law Firm because it serves overlapping Houston and Texas clients in insurance-related disputes and uses a similar direct-to-consumer plaintiff model.
• Buzbee Law Firm: Houston-based high-profile plaintiff firm. Comparable as a regional Houston plaintiff competitor, though it focuses more on commercial and catastrophic injury matters rather than narrow insurance bad faith.
• Smith & Almaraz: Texas-based plaintiff firm with an insurance disputes practice. Comparable to Dick Law Firm because it pursues insurance bad faith and denied/underpaid claim matters for Texas policyholders in the same geographic footprint.
• The Ammons Law Firm: Houston-based plaintiff firm handling personal injury and commercial cases including insurance disputes. Comparable because it operates in the same Houston market and competes for similar plaintiff-side insurance and property-damage matters.
• Herrman & Herrman: Texas-based plaintiff personal injury and insurance dispute firm with statewide coverage. Comparable to Dick Law Firm because it competes for the same Texas policyholders in property damage and insurance claim disputes, though with a broader personal injury mix.
• Martinez & Associates: Houston-area plaintiff firm handling insurance and personal injury cases. Comparable because it operates in the same Houston market targeting policyholders in property and casualty disputes, providing a direct local competitive alternative.
• Adley Law Firm: Texas plaintiff firm focused on personal injury, property damage, and insurance disputes. Comparable because it competes directly for the same Texas policyholders pursuing denied, delayed, or underpaid insurance claims.

Broad incumbents

• Clyde & Co: Global law firm with a leading insurance and reinsurance practice representing carriers. Included as a broad incumbent peer because it sits on the opposite side of the same insurance disputes Dick Law Firm originates, defining the competitive backdrop the firm litigates against.
• Reed Smith: Large international law firm with deep insurance coverage and litigation practices representing carriers and reinsurers. Comparable as a broad incumbent counterpart that Dick Law Firm regularly faces in insurance coverage and bad faith matters.

Direct peers

• Phifer Law Firm: Texas plaintiff firm specifically focused on insurance disputes and bad faith claims against carriers. Highly comparable to Dick Law Firm because it addresses the same primary use case — policyholders seeking recovery from insurance companies — within overlapping Texas geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/dicklawfirm
• LinkedInlinkedin.com/company/dicklawfirm

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dick Law Firm