Appomax
Appomax is a Bangkok-based Industrial 4.0 system integrator and software distributor that delivers IIoT, MES, OEE, and AI solutions to enterprise manufacturers in Thailand and Southeast Asia. It combines consulting and implementation services with distribution of partner platforms such as Ignition, Snowflake, Tulip, and Peakboard.
- Company typePrivate
- Founded1988
- HeadquartersBangkok, Thailand
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Appomax does
Appomax is a Bangkok-headquartered Industrial 4.0 and Industrial IoT (IIoT) system integrator and software distributor serving industrial manufacturers in Thailand and Southeast Asia. The company combines end-to-end consulting and implementation services with the distribution of partner platforms, operating a group structure comprising Appomax for solutions, Apex Automation for IIoT projects, and Io Tech mall for IIoT product distribution. Founded in 1988 and operating with 11–50 employees, Appomax targets enterprise customers such as WHA, Saint-Gobain, MEA Thai, PTT, and Honda.
The technical portfolio centers on a composable IIoT architecture integrating SCADA (Ignition by Inductive Automation, N3uron), MES, OEE monitoring, Energy Management Systems, low-code factory dashboards (Peakboard), no-code operator apps (Tulip), and an enterprise data cloud layer built on Snowflake with HightByte for industrial DataOps. The platform supports standard industrial protocols (OPC UA, MQTT, Modbus, Siemens S7) and ERP integrations (SAP), and is offered on AWS Marketplace. Proprietary technology includes the Jack AI energy-management product for anomaly detection, the Smart Popup Factory reference architecture for composable MES, and custom AI applications spanning computer-vision QA inspection, predictive analytics for OEE, and generative AI for process design.
Appomax monetizes through three streams: (1) subscription-based software distribution and licensing for the third-party platforms it represents; (2) consulting, planning, installation, and maintenance professional services, often initiated via free consultations and on-site POC trials; and (3) IIoT hardware sales including sensors, IoT gateways, and power meters. Pricing is annual subscription-based for software (e.g., N3uron at ฿68,400–฿205,200; Ignition at ฿600,000–฿1,200,000). Customer acquisition is conducted through direct enterprise field sales, content marketing (Thai/English blog and YouTube), industry events (IIoT Solution Expo 2024, AWS Roadshow Chonburi, AWS AI First Executive Forum 2026), and free POC trials at customer factories.
Appomax firmographics
Firmographics- Name
- Appomax
- Legal name
- Appomax
- Website
- https://appomax.co
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Appomax is a Bangkok-based Industrial 4.0 system integrator and software distributor that delivers IIoT, MES, OEE, and AI solutions to enterprise manufacturers in Thailand and Southeast Asia. It combines consulting and implementation services with distribution of partner platforms such as Ignition, Snowflake, Tulip, and Peakboard.
- Ownership category
- akta.pro rank
Appomax industry classification
Industry- Product category
- Industrial IoT Solutions and Smart Manufacturing Integration
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)
- akta.pro secondary industries
- iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Product/IoT & Smart Device Support (Consumer/Industrial IoT) (BPAAACAH)
Keywords
Where Appomax is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
Appomax business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Software Distribution and Licensing: Distribution and licensing of industrial software platforms including Ignition by Inductive Automation, N3uron, Peakboard, Snowflake AI Data Platform, Tulip Interface, and other IIoT software solutions
- Consulting and Implementation Services: End-to-end consulting services for Industrial 4.0, IoT, and AI implementation including system planning, installation, and maintenance
- Industrial IoT Hardware Sales: Sale of industrial hardware including sensors, IoT gateways, power meters, and other IIoT equipment
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | N3uron SCADA - Standard Option |
| Subscription | Annual | Ignition SCADA - Ultra Option |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Appomax product offering
Product offeringCore offering
Appomax distributes, integrates, and implements Industrial IoT, Industry 4.0, and AI software platforms for industrial manufacturers, combining SCADA, MES, OEE monitoring, Energy Management, and data analytics with end-to-end consulting, installation, and maintenance services. It also resells industrial IoT hardware (sensors, gateways, power meters) and operates the Appomax Group (Apex Automation for IIoT projects and Io Tech mall for IIoT products). Customers are primarily Thai and Southeast Asian factories undertaking digital transformation to Industry 4.0 standards.
Product overview
Appomax provides a comprehensive Industrial 4.0, IoT, and AI solutions portfolio for manufacturing. The offering is a platform-plus-modules architecture centered on SCADA (Ignition, N3uron), MES, OEE monitoring, and Energy Management. Key products include: PEAKBOARD for low-code dashboards, Snowflake AI Data Platform for enterprise analytics, Tulip for no-code factory apps, and IIoT connectivity platforms. These integrate with ERP/MES systems (SAP), industrial protocols (OPC UA, MQTT, Modbus), and cloud platforms (AWS) to deliver real-time production visibility, predictive analytics, and energy optimization. Appomax also offers professional services for implementation, consultation, and digital factory transformation.
Differentiator
Problem solved
Functional benefit
Products and services
- Ignition by Inductive Automation
Companies that use Appomax
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Appomax technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration21 records
AI capability10 records
Feature5 records
Appomax partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Ignition by Inductive AutomationcoreOfficial partner distributing and implementing Ignition SCADA/IIoT platform, a leading industrial automation software used by 65% of Fortune 100 companies
- N3uroncorePartnership for N3uron Industrial DevOps platform - lightweight IIoT gateway solution for data collection and visualization
- PeakboardcoreDistribution partner for Peakboard - low-code dashboard and factory application software for real-time data visualization
- Snowflake AI Data PlatformcorePartnership for Snowflake data cloud platform for industrial data storage, analytics, and AI applications in manufacturing
- Tulip InterfacescorePartnership for Tulip - no-code application builder for industrial operations, machine connectivity, and real-time analytics
- AWScoreSolutions available on AWS Marketplace; participated in AWS Roadshow Chonburi and AWS AI First Executive Forum 2026 Thailand Edition; Ignition MES solutions available on AWS
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Appomax competitors and assessment
Company assessmentEmerging players
- Peakboard: Low-code factory dashboard vendor that Appomax distributes; provides directly comparable shop-floor visualization and ERP/PLC connector functionality.
- N3uron: Industrial DevOps / IIoT gateway vendor whose platform Appomax resells and implements — directly comparable IIoT data-collection and SCADA functionality for SMEs and discrete plants.
- Inductive Automation: Maker of the Ignition platform that Appomax distributes and implements — same product category, customer base, and protocol stack (OPC UA, MQTT, Modbus).
- Tulip Interfaces: No-code frontline operations platform that Appomax distributes; overlaps with the Smart Popup Factory composable MES offering for connected-worker use cases.
Broad incumbents
- AVEVA: Industrial software platform vendor (historians, MES, PI System) overlapping with Appomax's SCADA, MES, and Unified Namespace offerings for plant-level digital transformation.
- Schneider Electric Industrial Automation: EcoStruxure platform and broad industrial automation portfolio — competes directly for energy-management and factory-digitalization programs in the same SE Asian accounts.
- PTC: ThingWorx IIoT platform and Creo/AR portfolio — competes with the same digital-manufacturing and connected-factory use cases Appomax addresses with Tulip, Peakboard, and N3uron.
- Siemens Industrial Automation: Operates a broad industrial automation stack (SIMATIC, WinCC, MindSphere) that competes with the Ignition/SCADA/MES layer Appomax implements, especially among German-affiliated manufacturers in Thailand.
- Rockwell Automation: Global industrial automation incumbent spanning PLCs, SCADA, MES, and IIoT — directly addresses the same Thai manufacturers Appomax targets but with a far larger software, hardware, and services portfolio.
- Honeywell Industrial: Process-industry automation and software (Experion, Forge) competing for the same energy/utilities and large-plant digitalization wallets Appomax serves (PTT, MEA Thai-adjacent).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Appomax social profiles
Digital presenceAppomax compliance and trust
Trust signalCompliance1 record
Appomax financial estimates
Financial estimateRevenue estimate
Valuation estimate
Appomax leadership team
Management profileNumber of profiles
Profiles1 record
Appomax subsidiaries and ownership
Company hierarchySubsidiaries2 records
Appomax funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Appomax M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Appomax
What does Appomax do?
Appomax distributes, integrates, and implements Industrial IoT, Industry 4.0, and AI software platforms for industrial manufacturers, combining SCADA, MES, OEE monitoring, Energy Management, and data analytics with end-to-end consulting, installation, and maintenance services. It also resells industrial IoT hardware (sensors, gateways, power meters) and operates the Appomax Group (Apex Automation for IIoT projects and Io Tech mall for IIoT products). Customers are primarily Thai and Southeast Asian factories undertaking digital transformation to Industry 4.0 standards.
Is Appomax a public or private company?
Appomax is a private company. It is classified as unknown and is currently operating.
When was Appomax founded?
Appomax was founded in 1988. It employs 11 to 50 people.
Where is Appomax based?
Appomax is headquartered in Bangkok, Thailand, in the Asia region.
How does Appomax make money?
Three revenue lines are on record. Software Distribution and Licensing is the primary driver. The others are consulting and Implementation Services and industrial IoT Hardware Sales.
Who are Appomax's main competitors?
Emerging players on record are Peakboard, N3uron, Inductive Automation and Tulip Interfaces. Broad incumbents are AVEVA, Schneider Electric Industrial Automation, PTC, Siemens Industrial Automation, Rockwell Automation and Honeywell Industrial.
Does Appomax have an API?
No public API is recorded for Appomax.
What industry is Appomax in?
Appomax's product category is Industrial IoT Solutions and Smart Manufacturing Integration. Its primary akta.pro industry code is BPAHAIAM, Instrumentation, Controls & Automation Engineering Consulting, with a secondary code of HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites. Its NAICS code is 54151 and its SIC code is 7373.