Ontario Mining Association

What Ontario Mining Association does

The Ontario Mining Association (OMA) is a non-profit industry trade association established in 1920, headquartered at 55 University Avenue, Suite 701, Toronto, and recognized as one of Canada's longest-serving industry advocacy bodies. It represents more than 80 member companies engaged in environmentally responsible mineral production and processing in Ontario, as well as suppliers, contractors, and environmental consultants. Its core functional mandate is to provide a unified industry voice on public policy, promote safety and environmental stewardship, and advance workforce development for Ontario's mining sector, which in 2023 contributed $23.8 billion to provincial GDP (nearly 3% of the total), $64 billion in domestic mineral exports, and 148,000 direct and indirect jobs across 36 active mining operations.

The OMA delivers its mandate through a portfolio of programs rather than a unified software product. Core outputs include the annual State of the Ontario Mining Sector Economic Report and Critical Minerals Analysis produced with Ontario's Ministry of Energy and Mines; the 2023 Labour Market Research Study conducted by Ipsos and Prism Economics; the This Is Mine Life workforce attraction campaign and #ThisIsMining podcast (which won the 2021 Canadian Podcast Awards Outstanding Branded Series); the Mineral Resources and Mining Education Tours delivered with Mining Matters and the Canadian Ecology Centre; the annual Meet the Miners event (47th edition hosted in October 2025); the Tom Peters Memorial Mine Reclamation Award co-established with Vale and government partners; and the MINED Open Innovation Challenge. The underlying technology stack is a content-and-events platform: a WCAG 2.1 AA-targeted website, multimedia production for social channels (LinkedIn, X, YouTube, Instagram, TikTok), and partnership integrations with external research and content providers. No proprietary AI/ML or software products are evidenced.

The business model is membership-funded: the OMA derives revenue from membership fees paid by Ontario mining companies, suppliers, contractors, and consultants, supplemented by project-specific partnerships with Ontario government ministries (Ministry of Energy and Mines, Ministry of Labour) and corporate partners (Vale, Edge Factor). Specific membership tier pricing is not publicly disclosed, and the organization does not report its own financials publicly. The customer base is concentrated entirely within Ontario's mining sector, with over 80 enterprise members, while geographic scope is restricted to Ontario, Canada.

Name

Ontario Mining Association

Legal name

Ontario Mining Association

Website

https://oma.on.ca

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

1–10 employees

Short description

The Ontario Mining Association is a non-profit trade association founded in 1920 that represents 80+ Ontario mining companies, suppliers, and consultants through policy advocacy, workforce development campaigns, research publications, and industry events.

Ownership category

akta.pro rank

Product category

Mining Industry Association

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Minerals, Mining & Geologic Resources Administration (BPAIAMAJ)

akta.pro secondary industry

Stakeholder Engagement, Indigenous/Tribal Consultation & Social Impact (SIA) (EUAHAAAH)

Keywords

• Mining industry association
• Mineral resources advocacy
• Workforce development programs
• Critical minerals strategy
• Industry research publications

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels3 records

Marketing channels11 records

Core offering

The Ontario Mining Association (OMA) is a non-profit trade association, founded in 1920, that represents over 80 mining companies operating in Ontario. It delivers industry advocacy, policy representation, workforce development programs, public outreach campaigns, industry research publications, and educational initiatives to advance the competitiveness and public understanding of Ontario's mining sector.

Product overview

The Ontario Mining Association is an industry advocacy organization (established 1920) representing over 80 mining companies operating in Ontario. Rather than offering a unified software product, the OMA provides a portfolio of programs and services including industry research publications (State of the Ontario Mining Sector Report, Critical Minerals Analysis, Labour Market Studies), outreach initiatives (This Is Mine Life workforce attraction campaign, #ThisIsMining centennial campaign), educational programs (Mineral Resources and Mining Education Tours), annual events (Meet the Miners), award programs (Tom Peters Memorial Mine Reclamation Award), multimedia content (#ThisIsMining podcast, videos), and innovation challenges (MINED Open Innovation Challenge). These offerings work together to advance the competitiveness, sustainability, and public understanding of Ontario's mining industry.

Differentiator

Problem solved

Functional benefit

Products and services

• State of the Ontario Mining Sector Report Annual economic report published by the OMA in partnership with Ontario's Ministry of Energy and Mines, providing comprehensive analysis of Ontario's mining sector performance including GDP contribution, export data, employment statistics, and critical minerals analysis.
• Critical Minerals Analysis Strategic report analyzing Ontario's competitive advantages in critical mineral production, global supply chain positioning, and opportunities in minerals such as nickel, copper, platinum group metals, and cobalt.
• Labour Market Research Study Research study conducted by Ipsos and Prism on behalf of the OMA, examining workforce trends, skills gaps, barriers to entry, and recommendations for attracting and retaining talent in Ontario's mining sector.
• #ThisIsMining: The Podcast Award-winning podcast exploring stories of human transformation connected to Ontario's mining industry, STEM-related themes, and how mining addresses pressing global challenges. Produced in partnership with Amber Mac.
• This Is Mine Life Campaign Workforce attraction campaign aimed at encouraging young people to consider careers in Ontario mining, showcasing how mining aligns with personal purpose, abilities, and lifestyle goals. Delivered with multimedia storytelling, career profiles, and industry tours.
• Mineral Resources and Mining Education Tours Professional learning program for Canadian educators delivered in partnership with Mining Matters and the Canadian Ecology Centre, providing experiential learning about Earth science, modern mining, environmental stewardship, and mining careers.
• Meet the Miners Event Annual flagship event bringing together mining industry leaders and provincial decision-makers to share achievements and discuss issues affecting Ontario's mining sector, featuring presentations, panel discussions, and networking.
• Tom Peters Memorial Mine Reclamation Award Annual award established in 2007 by CLRA-Ontario, OMA, Ontario Ministry of Northern Development and Mines, and Vale to recognize outstanding achievement in mine reclamation practice in Ontario, including a $5,000 bursary for graduate students.
• MINED Open Innovation Challenge University student competition focused on driving enhanced performance in health and safety, environmental protection, energy efficiency, and productivity within the mining sector.

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Ontario Ministry of Energy and MinescoreStrategic or Co-development Partner · 4 March 2025Supports publication of the State of the Ontario Mining Sector report and co-hosts the annual Meet the Miners event. Partner in advancing Ontario's Critical Minerals Strategy.
• Edge FactorcoreStrategic or Co-development Partner · 19 December 2023Strategic partnership to empower schools, mining companies and organizations across Ontario to inspire youth to consider mining careers. Edge Factor provides multimedia tools featuring stories of mining professionals and diverse occupations. The partnership includes career profiles, industry tours, and content on the Edge Factor platform available to educators and families.
• IpsoscoreStrategic or Co-development Partner · 15 November 2023Conducted the 2023 Labour Market Research Study on behalf of the Ontario Mining Association, in partnership with Ontario Labour Market Partnerships program. Study examines trends, barriers, skills gaps, and key audiences to shape workforce attraction strategies.
• Prism EconomicscoreStrategic or Co-development Partner · 15 November 2023Partnered with Ipsos to conduct the 2023 Labour Market Research Study for the Ontario Mining Association, examining hiring needs and workforce challenges in the Ontario mining sector.
• Ontario Labour Market PartnershipscoreStrategic or Co-development Partner · 15 November 2023Program within Ontario's Ministry of Labour, Immigration, Training and Skills Development. Partners with OMA on workforce research and the This Is Mine Life campaign to attract youth to mining careers.
• Ministry of Northern Development, Mines, Natural Resources and Forestry (MNDMNRF)coreStrategic or Co-development Partner · 18 March 2022Government ministry that supported production of the 2022 State of the Ontario Mining Sector Economic Report and Critical Minerals Analysis. OMA engaged with ministry's Critical Minerals Strategy Unit during framework development.
• Impala CanadaminorStrategic or Co-development Partner · 18 March 2022Host location for Ontario government's Critical Minerals Strategy announcement in March 2022 at their Lac-des-Iles Mine.
• Mining MatterscoreStrategic or Co-development Partner · 1 January 2010Charitable organization dedicated to bringing knowledge and awareness about Canada's geology and mineral resources. Partners with OMA to deliver the Mineral Resources and Mining Education Tours program for Canadian educators, providing Earth science and mining professional learning.
• Canadian Ecology CentrecoreStrategic or Co-development Partner · 1 January 2010Partners with OMA and Mining Matters to deliver the Mineral Resources and Mining Education Tours program. Hosts professional learning programs at its facility and coordinates mine site visits for educators.
• ValecoreStrategic or Co-development Partner · 1 January 2007Provides $5,000 bursary funding for the Tom Peters Memorial Mine Reclamation Award program, honoring innovative spirit and commitment to students. Co-established the award with Canadian Land Reclamation Association - Ontario Chapter, OMA, and Ontario Ministry of Northern Development and Mines.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/OntMiningAssoc
• YouTubeyoutube.com/user/miningontario
• LinkedInlinkedin.com/company/ontario-mining-association
• Instagraminstagram.com/this_is_mining
• TikToktiktok.com/@this_is_mining
• Facebookfacebook.com/OntMiningAssoc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ontario Mining Association