Keystone Restoration

What Keystone Restoration does

Keystone Restoration Group is a locally-owned, single-headquartered restoration services company based in Bluffdale, Utah, providing 24/7 emergency water, fire, mold, and storm damage restoration for residential and commercial properties across the Wasatch Front. Service coverage spans 23+ cities across Salt Lake, Utah, Wasatch, and Davis Counties, anchored by a 45-minute emergency response time from crews staged in Bluffdale. The core product portfolio includes water damage mitigation (extraction, structural drying, sewage cleanup), fire and smoke damage restoration with emergency board-up, licensed mold remediation, and full reconstruction through the BuildWorks sub-brand — a single-contract mitigation-to-rebuild model intended to eliminate contractor handoffs mid-claim.

The operational technology stack is procedural and equipment-based rather than software-native: IICRC S500 standard compliance, Xactimate estimating software (the same platform used by insurance adjusters to price claims), moisture meters and thermal imaging cameras for damage mapping, truck-mounted water extraction units, and commercial dehumidifiers and air movers for structural drying. Documentation — moisture logs, photo records, drying journals — is produced in formats that align with carrier expectations. The company is IICRC certified (Registration #70229519, WRT) and licensed and insured in Utah; no proprietary software products, APIs, mobile apps, or AI systems are disclosed.

The business model is professional services revenue per project, billed predominantly through insurance carriers. Pricing is unit-based: $3-$5 per square foot for Category 1 (clean) water, $4-$7 for Category 2 (gray), and $7-$15+ for Category 3 (black/sewage); mold remediation ranges from $500 for small contained areas to $15,000+ for extensive multi-room work with HVAC involvement; reconstruction is quoted separately. For covered claims, the homeowner typically pays only the policy deductible ($1,000-$2,500 common) and Keystone bills the carrier directly. Go-to-market combines a formal insurance agent referral partner program, direct 24/7 phone response, SEO-optimized local landing pages, an educational blog, and pre-loss onboarding for property managers and HOAs. The company is owner-operated by Seth Saxton, with no disclosed external capital, parent company, or M&A activity.

Name

Keystone Restoration

Legal name

Keystone Restoration Group LLC

Website

https://keystonerestorationpro.com

Company type

Private

Operating status

Operating

Short description

Locally-owned restoration services provider in Bluffdale, Utah, delivering 24/7 water, fire, mold, and storm damage restoration plus full reconstruction for residential and commercial properties across the Wasatch Front via direct insurance carrier billing.

Ownership category

akta.pro rank

Product category

Property Damage Restoration Services

NAICS

Repair and Maintenance (811)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA)

akta.pro secondary industries

Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI), Smoke, Soot & Odor Remediation (HSAPAOAD), Contents & Personal Property Restoration (Pack-Out, Cleaning, Storage) (HSAPAOAF), Structural Repair & Framing Reconstruction (HSAPAOAG)

Keywords

• Water damage restoration
• Fire damage cleanup
• Mold remediation services
• Property reconstruction services
• Sewage cleanup services

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Emergency Water Damage Mitigation: Water extraction, structural drying, and moisture documentation services. Billed directly to insurance carriers using Xactimate estimates. Customer pays only policy deductible.
2. Fire and Smoke Damage Restoration: Emergency board-up, smoke cleanup, and structural restoration. Includes content cleaning and pack-out services.
3. Mold Remediation: Licensed inspection, containment, HEPA filtration, removal, and prevention following IICRC standards.
4. Reconstruction and Rebuild: Full rebuild services through BuildWorks division - drywall, texture, paint, flooring, trim, cabinets, and finish work. One company from mitigation to move-in.
5. Commercial Restoration Services: Water, fire, and mold response for offices, retail, and multifamily properties. Includes coordination across multiple insurance policies.
6. Sewage Cleanup: Category 3 water handling - containment, extraction, sanitization, and documentation for sewage backups.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Keystone Restoration Group provides 24/7 emergency water, fire, smoke, mold, and sewage damage restoration for residential and commercial properties across the Wasatch Front in Utah. Services span emergency extraction and structural drying, mold remediation, fire and smoke cleanup, and full reconstruction (Keystone BuildWorks) — all delivered under a single contract from emergency mitigation through move-in.

Product overview

Keystone Restoration Group is a locally owned restoration services company offering a unified portfolio of property damage restoration services. The core offering spans water damage restoration, fire and smoke damage restoration, mold remediation, and full reconstruction (Keystone BuildWorks) — delivered by one company from emergency mitigation through move-in. Sub-services include sewage cleanup, emergency board-up, flooded basement cleanup, emergency water extraction, and commercial/property-manager multifamily loss coordination. All services operate 24/7 with 45-minute emergency response across Salt Lake, Utah, Wasatch, and Davis Counties in Utah.

Differentiator

Problem solved

Functional benefit

Brands

• Keystone BuildWorks: Reconstruction division handling drywall, flooring, paint, trim, and finish work as part of the full rebuild services.

Products and services

• Water Damage Restoration
• Fire Damage Restoration
• Mold Remediation
• Reconstruction & Rebuild (Keystone BuildWorks)
• Commercial Restoration
• Sewage Cleanup
• Emergency Board-Up Services
• Flooded Basement Cleanup
• Emergency Water Extraction
• Property Manager & Multifamily Restoration

Quantifiable outcome

• Claims close faster with single-contract model vs. split contractor approach
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eleven partnerships are on record, tiered core.

• State FarmcoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing. Keystone writes Xactimate estimates and processes claims directly with State Farm adjusters.
• AllstatecoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing. Works with Allstate adjusters using Xactimate documentation standards.
• Farmers InsurancecoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing and carrier-standard documentation.
• Liberty MutualcoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing.
• ProgressivecoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing.
• American Family InsurancecoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing.
• NationwidecoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing.
• USAAcoreGTM or Marketing PartnerInsurance carrier partner for direct claims billing, serving military members and their families.
• Bear River InsurancecoreGTM or Marketing PartnerRegional Utah insurance carrier partner for direct claims billing.
• Xactimate (Verisk)coreTechnology or IntegrationXactimate is the insurance estimating platform by Verisk (formerly Xactware) used by insurance adjusters to price restoration claims. Keystone writes all estimates in Xactimate format.
• IICRCcoreOthersInstitute of Inspection Cleaning and Restoration Certification. Keystone is IICRC certified (Registration #70229519) and follows IICRC S500 Standards for water damage restoration.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SERVPRO Industries: SERVPRO is the largest U.S. franchise network for water, fire, and mold restoration, serving residential and commercial customers with IICRC-certified crews and direct insurance billing — directly comparable to Keystone's full-service restoration offering across the Wasatch Front.
• BELFOR Property Restoration: BELFOR is the largest privately held restoration company in North America, providing 24/7 water, fire, and storm damage response plus reconstruction to residential, commercial, and industrial clients — competing head-to-head on service breadth, carrier relationships, and national reach.
• Paul Davis Restoration: Paul Davis is a national franchise network offering water, fire, and mold mitigation plus full reconstruction, with strong insurance carrier relationships — overlapping Keystone's single-contract mitigation-to-rebuild positioning and 24/7 emergency response model.
• PuroClean: PuroClean is a national franchise system specializing in water, fire, mold, and biohazard restoration for residential and commercial clients — competing directly in the same Wasatch Front category with similar IICRC-based protocols and insurance-direct billing.
• Rainbow International Restoration: Rainbow International is a Neighborly brand franchise providing water, fire, and mold damage restoration plus reconstruction services — comparable to Keystone in service mix, insurance-driven revenue model, and local dispatch operations.
• Restoration 1: Restoration 1 is a franchise network offering 24/7 water, fire, smoke, and mold restoration with insurance claim coordination — directly comparable in emergency response positioning, Xactimate estimating, and mitigation-to-rebuild service bundles.

Emerging players

• 911 Restoration: 911 Restoration is a growing franchise system providing water damage, mold, and fire restoration with strong local SEO and 24/7 emergency dispatch — overlapping Keystone's regional go-to-market and customer segments but typically smaller per-territory.
• AdvantaClean: AdvantaClean is a franchise network specializing in water damage restoration, mold remediation, and air duct cleaning for residential and commercial clients — competing in adjacent service lines to Keystone with similar IICRC standards.
• All Dry Services: All Dry Services is a franchise restoration brand focused on water damage, mold, and sewage cleanup with insurance-direct billing — comparable to Keystone's emergency-response and documentation-driven approach, though typically without the in-house reconstruction capability.
• Coit Cleaning and Restoration: Coit offers carpet cleaning, air duct cleaning, and water/fire damage restoration across multiple U.S. markets — overlapping Keystone in restoration and emergency response with a broader consumer cleaning portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keystone Restoration