Kementeriaan Pariwisata Republik Indonesia

What Kementeriaan Pariwisata Republik Indonesia does

Kementerian Pariwisata Republik Indonesia is the national ministry of the Republic of Indonesia responsible for tourism policy, development, and promotion. As a government state entity under the parent Government of the Republic of Indonesia and domiciled in Indonesia, the ministry functions as a regulatory and policy-making body rather than a commercial operator. Its short, formal description, sector positioning (government administration), and 1001–5000 employee range are consistent with a mid-sized national ministry, with operations anchored in Ciledug, Indonesia. The operating footprint is described as Southeast Asia / Indonesia with no global footprint claim.

The ministry's product surface is delivered through a single government information portal at kemenpar.go.id, rather than a modular commercial platform. The portfolio consists of four publicly disclosed offerings: Direktori Statistik, a statistics directory providing statistical data and information; Pengumuman, a section for official announcements and public notices; Politeknik Pariwisata Indonesia (Poltekpar), a wholly-owned tourism polytechnic portal comprising article, photo, and video sub-sections contributed by polytechnic participants; and Berita Pariwisata, the ministry's news and tourism-information feed. There is no disclosed proprietary technology stack, no API or SDK offering, and no app store presence; the portal is rendered via standard web frameworks.

The business model is non-commercial. The ministry does not sell products or services and has no pricing model; the source data explicitly states that pricing information is not applicable. Operations are funded through state allocation rather than customer revenue, and there are no customer segments, named commercial customers, distribution channels, or pricing signals in the conventional sense. Value proposition differentiators, functional benefits, and quantifiable outcomes are noted as not publicly disclosed, consistent with the entity's role as a public policy body rather than a market participant.

Name

Kementeriaan Pariwisata Republik Indonesia

Legal name

Kementeriaan Pariwisata Republik Indonesia

Website

https://kemenpar.go.id

Company type

Private

Founded year

1945

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Kementerian Pariwisata Republik Indonesia is the Indonesian government ministry responsible for national tourism policy, development, and promotion, operating an information portal serving the public, tourism industry participants, and its wholly-owned Politeknik Pariwisata Indonesia.

Ownership category

akta.pro rank

Product category

Government Tourism Administration

NAICS

Executive, Legislative, and Other General Government Support (921), Administration of Economic Programs (9261)

SIC

Foreign Governments (8888)

akta.pro primary industry

Tourism Trade & Services Exports Development (BPADAMAO)

Keywords

• Government tourism administration
• Tourism policy development
• National destination promotion
• Tourism education services
• Public tourism information

Headquarters

HQ city

Ciledug

HQ country

Indonesia

HQ region

Asia

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Marketing channels1 record

Core offering

Kementeriaan Pariwisata Republik Indonesia is the Indonesian government ministry responsible for national tourism policy, regulation, and development. It operates a public information portal providing official tourism news, announcements, and a national statistics directory, and oversees the Politeknik Pariwisata Indonesia tourism polytechnic educational institution.

Product overview

Kementeriaan Pariwisata Republik Indonesia operates a government information portal providing tourism-related services to the public. The portfolio consists of four main offerings: Direktori Statistik (a statistics directory), Pengumuman (official announcements), Politeknik Pariwisata Indonesia / Poltekpar (a tourism polytechnic portal with articles, photos, and video galleries), and Berita Pariwisata (tourism news). This is a single unified government portal rather than a platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Brands

• Politeknik Pariwisata Indonesia: Tourism polytechnic operating under the ministry

Products and services

• Direktori Statistik A national tourism statistics directory providing statistical data and information published by the Ministry of Tourism of the Republic of Indonesia for public use.
• Pengumuman (Official Announcements) An official announcements section publishing Ministry of Tourism announcements and public notices.
• Politeknik Pariwisata Indonesia (Poltekpar) An Indonesian tourism polytechnic portal operated under the ministry that publishes articles, photos, and videos from tourism polytechnic institutions across Indonesia, serving prospective students, faculty, and tourism industry stakeholders.
• Berita Pariwisata (Tourism News) A tourism news section publishing the latest news and information from the Ministry of Tourism of the Republic of Indonesia.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Tourism Authority of Thailand (TAT): TAT is the long-established destination marketing arm under Thailand's tourism ministry; a broad incumbent peer with a globally recognized brand and deeper digital marketing infrastructure than most national tourism bodies in the region.

Direct peers

• Vietnam National Administration of Tourism: Vietnam's national tourism authority is a direct regional peer handling destination promotion, licensing, and statistics for a fast-growing ASEAN competitor; structurally parallel at the ministry-of-culture level.
• Singapore Tourism Board: STB is a direct peer at the government statutory-board level, responsible for tourism marketing and policy for a competing ASEAN destination; comparable mandate on destination branding, MICE, and industry capability development.
• Ministry of Tourism, Arts and Culture (Malaysia) — MOTAC: Malaysia's MOTAC is a direct regional peer running comparable national-level functions in destination promotion, tourism regulation, and cultural-tourism policy across a competing ASEAN market.
• Ministry of Tourism and Sports (Thailand): Thailand's national tourism ministry is a direct regional peer — both ministries steward tourism development, destination marketing, and workforce policy for a top-tier Southeast Asian destination competing with Indonesia for the same inbound travelers.
• Ministry of Tourism and Creative Economy of Indonesia (Kemenparekraf): Direct peer and in some periods the very entity this dataset describes; the Indonesian tourism/creative-economy portfolio has been reorganized multiple times, making Kemenparekraf the closest comparable national tourism authority operating in the same country and policy space.
• Department of Tourism (Philippines): The Philippines DOT is a direct regional peer — both are national government agencies responsible for marketing, regulation, and statistics across an archipelagic destination competing in the same ASEAN inbound market.

Others

• UN Tourism (UNWTO): The United Nations World Tourism Organization is an international governance peer rather than a direct competitor — sets standards, statistics frameworks, and policy guidance that national ministries such as this one adopt and report against.
• ASEAN Tourism Association (ASEANTA): ASEANTA is a regional industry association that convenes national tourism authorities including this ministry for cross-border cooperation, marketing, and standards — adjacent peer at the supranational coordination layer.

Regional players

• Cambodia Ministry of Tourism: Regional peer — Cambodia's tourism ministry operates a comparable national mandate but at materially smaller scale; useful for benchmarking destination-development budgets across ASEAN.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/KemenPariwisata
• Facebookfacebook.com/kemenparRI
• LinkedInlinkedin.com/company/kementrian-pariwisata-republik-indonesia

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Kementeriaan Pariwisata Republik Indonesia